Art Director or Graphic Designer
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MIGUEL ORTIZ Art Direction & Graphic Design 114 Princeton Arms South East Windsor, New Jersey 08512 Cell: (201) 835-0926 [email protected] http://www.linkedin.com/pub/miguel-ortiz/16/a48/5a4 http://www.coroflot.com/miguel_ortiz SUMMARY Seasoned and versatile design professional with broad experience in Higher-Ed Bo ok Publishing, possessing in-depth knowledge and expertise in textbook art direc tion, design, and production. Exceptionally skilled in promotional advertising design with solid hands-on proficiency in current Macintosh creative platforms i .e. Adobe CS4, Quark Xpress etc. A proactive self-starter, conceptual thinker, and bonafide team player with tireless motivation and initiative. SKILLS Mac OSX; Adobe CS4 (In-Design, Photoshop, Illustrator); Quark X-Press; Acrobat; Universal Type Client and Extensis Suitcase; Firefox and Safari; Microsoft Offic e (Word, Excel, Entourage) PROFESSIONAL EXPERIENCE PEARSON EDUCATION, Upper Saddle River, NJ ART DIRECTOR, Humanities & Social Sciences/World Languages 2007 - 2010 As Team Art Director for Pearson Prentice Hall(tm)s World Languages Department, I successfully managed long-term book design projects including: Comprehensively organizing and leading Product Team Review Meetings to discuss new concepts. Deftly preparing initial design budgets and skillfully monitoring project spen ding. Punctually submitting regular reports to Senior Management regarding schedules and progress. Regularly utilizing current Mac creative platforms for immediate hands-on desi gn as needed. Responding promptly to Media Team requests for cover files required for digita l conversion. Associate Designer/Senior Design Coordinator, Careers & Technology 1994 - 2007 Initially provided steady support to the Team Art Director before promotion to S enior Coordinator, which entailed greater-and more independent-creative project management, including: Collaborating closely with Editorial, Marketing, and Production Teams to estab lish New Edition themes and design direction. Thoroughly reviewing New Design Startup Packages for completeness prior to ass igning to designated freelancers. Corresponding regularly with Production re design schedules, especially approv als and posting of final files for Full-Service Vendors (for paging and composit ion). Consistent review of Sample Pages and Final Chapters to ensure specs were foll owed precisely. SENIOR DESIGNER, College Advertising 1990 - 1994 The most-gratifying stage of my career. Highlighted by conceptualization and ha
nds-on execution of promotional designs/campaigns, creative budget management fo r same (multiple projects), and close collaboration with Staff Copywriters and M arketing Managers. Independently designed and produced multi-piece ads in advance of book manufac turing. Transitioned smoothly to desktop design (i.e. Macintosh) from previous tableto p/manual methods. Commissioned photographers and attended shoots of theme imagery for campaigns. Researched project-specific imagery i.e. stock photos or illustrations. Created original graphic illustrations in support of concepts. Junior Designer, College Advertising 1987 - 1990 Regularly designed brochures from thumbnail concept to mechanical across multipl e disciplines using traditional means (tabletop layout with art supplies and mec hanical tools). Also: Collaborated with Staff Copywriters and Marketing Managers to mesh written con tent with creative goals/conceptualization. Attended Press-Checks to ensure that printing matched final specs and color ex pectations. EDUCATION AND PROFESSIONAL DEVELOPMENT Trenton State College (now The College of New Jersey) Bachelor of Arts in Advertising Design Pearson(tm)s People Development Network: Oracle R12 and Documentum: New Systems/Database Training Fall 2010 Getting Started with Universal Type Client February 2010 InDESIGN CS4 Levels 1-4: Level 1 October 2009; Levels 2-4 February-March 2010 "The Introverted Leader Series" 10 week Telecourse Summer 2010 HOBBIES AND INTERESTS Nature Walks and Historical Sightseeing, Movies, Music-Listening and Concert-Goi ng, Museums, Charity Events (Revlon Walk for Women(tm)s Cancers), Writing, Singi ng, Bowling, Biking, Tennis
nds-on execution of promotional designs/campaigns, creative budget management fo r same (multiple projects), and close collaboration with Staff Copywriters and M arketing Managers. Independently designed and produced multi-piece ads in advance of book manufac turing. Transitioned smoothly to desktop design (i.e. Macintosh) from previous tableto p/manual methods. Commissioned photographers and attended shoots of theme imagery for campaigns. Researched project-specific imagery i.e. stock photos or illustrations. Created original graphic illustrations in support of concepts. Junior Designer, College Advertising 1987 - 1990 Regularly designed brochures from thumbnail concept to mechanical across multipl e disciplines using traditional means (tabletop layout with art supplies and mec hanical tools). Also: Collaborated with Staff Copywriters and Marketing Managers to mesh written con tent with creative goals/conceptualization. Attended Press-Checks to ensure that printing matched final specs and color ex pectations. EDUCATION AND PROFESSIONAL DEVELOPMENT Trenton State College (now The College of New Jersey) Bachelor of Arts in Advertising Design Pearson(tm)s People Development Network: Oracle R12 and Documentum: New Systems/Database Training Fall 2010 Getting Started with Universal Type Client February 2010 InDESIGN CS4 Levels 1-4: Level 1 October 2009; Levels 2-4 February-March 2010 "The Introverted Leader Series" 10 week Telecourse Summer 2010 HOBBIES AND INTERESTS Nature Walks and Historical Sightseeing, Movies, Music-Listening and Concert-Goi ng, Museums, Charity Events (Revlon Walk for Women(tm)s Cancers), Writing, Singi ng, Bowling, Biking, Tennis
