Business Analyst

VICTORIA SELTSER 39-09 Garvey Pl. * Fair Lawn, NJ 07410 * Phone: 201-321-6722 * vs88be7e@westpost .net SUMMARY Highly accomplished business professional with over 10 years of diverse IT profe ssional experience encompassing business analysis, business process management s trategy, and project management in Sales & Marketing within the pharmaceutical i ndustry. A talent for analyzing problems, developing and simplifying procedures, and delivering on expectations through timely, cost-effective and award-winning solutions. Sharp analytical abilities and interpersonal communication skills wh ich facilitate success in attaining commitment and teamwork. Specialties Business Analysis, Project Management, Change Management, Relationship Managemen t, Business Strategies, Optimization and Process Re-engineering, Agile Analysis Professional Experience NOVARTIS PHARMACEUTICALS a" E. HANOVER, NJ 1999 to June 2010 Business Analyst / IT Project Leader, Incentives Compensation Management (ICM) 2007 to June 2010 Served as a liaison among business stakeholders to understand business problems and opportunities in the context of requirements and recommend solutions that en abled the organization to achieve its goals. Established a shared and commonly u nderstood language between business and IT. Administration and management of Sales Incentive Compensation system for Novarti s, servicing 6500+ US based field associates with quarterly payout of $40 millio n utilizing a custom .Net application, MS Excel reporting and Oracle 10g/PL/SQL. Key Results: * Plan and model the ICM system configuration to drive company strategy and incr ease field motivation through effective compensation design and goal setting. * Accurately administered the IC Program throughout the thousands of calculation s and dozens of special cases and exceptions with consistent on-time quarterly p ayouts delivery, quarterly and monthly reports and analytics for the entire fiel d force. * Interpreted, modeled and redesigned business processes, workflows and general business requirements into functional specifications for development or applicat ion evaluation. * Served as intermediary between the IT organization and lines of business to al ign with IT solutions. * Designed and implemented processes adapted to accommodate frequently evolving business situations such as changing sales models, incentive plans, sales force structure, and technology requirements * Enabled Novartis to successfully launch new business initiative (CCI a" Custom er Centric Initiative) and meet the needs of geographical tailored Incentives Co mpensation Plans. * Partnered with the business in identifying functionality gaps and executing ke y business process improvements through the use of IT solutions. Prioritized sys tem enhancements based on scope, business criticality, budget, and resources. * Led and coordinated the work of the onshore/offshore development team. * Developed project plans, operations project plans, schedules and resource esti mates for multi-scale projects. * Managed Risk logs, Issue Logs, Change Requests, Project Status, and Lessons Le arned Logs. * Established the proper communication channels and information flows between No vartis and an outsourced vendor that led to increased efficiencies, reduced cost s and better customer service. * Led multiple work streams in the migration of the existing software system to an outsourced provider, participated in the RFP, development, project planning, and implementation. * Served as a single point of contact for second level Help Desk escalation. Coo rdinated with the Help Desk, IT, outsourced vendors, and business management for issue resolution.

* Performed "ad hoc" reporting utilizing advanced Oracle SQL queries to support business inquiries for critical performance metrics. Sales & Marketing Business Analyst / IT Project Leader, Web Development & Suppor t 1999-2007 Designed, developed, and implemented several web-based systems in support of cro ss-functional business processes for the Novartis Field Force utilizing J2EE (EJ B, Servlets, JSP), BEA Weblogic and Oracle 8i/9i/10G technologies. Serviced and supported the broader Sales Operations organization and initiatives including Bu siness and Field Analysis, Field Management Services, Event Management, and Sale s Training. Key Results: * Led design, development and deployment of First Line Management Dashboard. Coo rdinated development with team of offshore programmers and external vendor resou rces, distributed, prioritized and reviewed work, developed project plans and ma naged the end-to-end project activities. * Successfully rebuilt, redeployed and migrated multiple Sales web applications to Novartis standard technology platform. * Designed, developed and deployed the Sales Organization Intranet, providing en terprise-wide communication vehicle to the Sales Community. * Planned, directed, led and managed physician targeting clean-up process which was adopted by all Novartis sales associates resulting in increased sales effect iveness. Became a Subject Matter Expert, and Solution Consultant. * Created and maintained training materials for several Sales Force web-based ap plications. Facilitated interactive training sessions for selected groups of sal es associates. * Analyzed results of operations and processes to discover ways to redesign thos e processes for more efficient ways to utilize them. * Coordinated the work of several technical consultants. Worked closely with dev elopment teams while simultaneously establishing strong relationships with busin ess community. * Developed timelines and managed workloads to meet individual project needs. * Supported all field force expansions and product launches by partnering and co llaborating with Business, Sales, and various IT departments. * Collaborated and pooled resources from different departments of global enterpr ise infrastructure and performed complete assessment of project risk as well as proactively created response plan for each high-level risk to ensure the risk is managed successfully for various projects. STRATEGIC NETWORK DESIGNS, INC a" CLARK, NJ 1997-1999 System Development Analyst Key Results: Designed and developed Business Information Management System utilizing object o riented techniques. Participated in functional designs, responsible for applicat ion coding and product implementation. Provided technical assistance and support to SNDas internal and external clients on a wide range of customer built applic ations and systems. ASCOP CORPORATION - NEW YORK CITY, NY 1993-1997 System Development Analyst Key Results: Responsible for the design, development, enhancements, and maintenance for corpo rate applications for this international trading firm. Systems provide real time access to information for shipments, cost, customers and cash flow. Extensive i nterface with users to ensure system integrity, as well as analysis, design, tes ting along with software troubleshooting. Technical Experience J2EE(EJB, Servlets, JSP), XML / XSL, JavaScript, HTML, DHTML, CSS, JDBC, Oracle 8i/9i/10G, PL/SQL, Ajax, RSS, Eclipse, BEA Weblogic 8.1, Excel (VBA, Access, Piv ot table), Word, Microsoft Power Point, MS Project Education

MOSCOW STATE UNIVERSITY a" MOSCOW, RUSSIA Bachelor of Science in Computer Science and Engineering 1988