Business Writing

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Workshop on

Business Writing Skills
How to write powerful E-mails, Letters,
Reports, and Proposals that get results
12 AUG 2015
21 AUG 2015
27 AUG 2015

JW Marriott, MUMBAI
The Claridges, DELHI
The Lalit, BANGALORE

(Letter Writing, Emails, Summaries, Notes, Report Writing etc.)
Take the strain out of composing any kind of document!
Would you like a quick and easy method for composing documents—letters, memos, reports,
proposals and performance appraisals—in an organized format? This seminar provides you with basic
formats and formulas for tackling any kind of writing task—and communicating to your readers what
they need to know. You’ll streamline your writing process and save time by focusing on what to write
instead of how to write it. Bring a current project and get one-on-one feedback.
How You Will Benefit
• Quickly organize your thoughts and generate content
• Eliminate numerous time-consuming revisions
• Rid your writing of “fluff,” so you’ll generate concise content
What You Will Cover
• Formats and formulas for various writing requirements
• Gaining familiarity with powerful openings and closings to capture and retain attention
• Thinking logically by blocking ideas and structuring your document using information modeling
• Identifying your reader’s needs and expectations to establish the purpose and focus
• Organizing ideas and generating content
• Learning how and when to use the appropriate tone, persuasion and positive and negative words
• Techniques for editing and proofreading the final version
Who Should Attend
• Business professionals at all levels who want a quick and easy approach to any writing task.
Special Feature- Bring a sample writing piece for one-on-one feedback.
Programme Schedule:
Learning Objectives

Quickly Organize Your Thoughts and Generate Content

Bring a Current Project and Get One-on-One Feedback from the Course Leader

Eliminate Numerous Time-Consuming Revisions

Streamline Content and Communicate What Your Readers Need to Know



Write with Greater Clarity

Guidelines for Effective Business Writing

The Principles That Ensure Effective Business Writing

The Need for Planning and Establishing Purpose

How to Meet the Reader’s Needs and Expectations

How to Use Techniques for Overcoming Writer’s Block
Writing the First Draft

Techniques for Achieving Clarity and Precision in Daily Business Writing

The Role of Word Choice

How to Construct Sentences That Are Clear and Direct

How to Use Linking Words and Phrases in Sentences and Paragraphs

Active and Passive Voice and Parallelism

How to Employ Various Patterns of Organizing Information
Memos and Letters, Reports

Guidelines for Writing Effective Memos and Letters

The Importance of Opening Sentences

How and When to Use Persuasive, Positive, and Negative Words

How to Use Appropriate Tone
Composing E-Mail

The Guidelines for Writing Effective E-Mail

The Importance of Subject Lines
Editing and Proofreading the Final Version

How to Recognize Common Proofreading Errors

Techniques for Effective Editing and Proofreading

Methods for Revising the First Draft

How to Avoid Offensive Language

Often Confused Words
This section of the seminar is held in an interactive workshop format
Groups of 3-4 people work together, sharing both ideas and understanding. Each group, analyses
extracts of previously written reports, memos and letters that have been brought to the seminar. In
the light of the understandings developed in the first part of the day, we discuss how we can better
achieve the desirable outcome of a well-written piece. This analysis allows us to improve our written
and presentational style, and the results of our exercises are shared and discussed with the rest of the
group.
This seminar is hands on and very practical. It is directed at your specific needs; the exact content and
balance of the sessions depending very much on areas of activity which you feel need to be explored.
The programme is backed with a PowerPoint presentation and each delegate receives a
comprehensive pack of course notes for future reference.

Faculty
Ms. Riccha Batra
She is a senior traine r and Consultant in ‘Business Communication ’, with emphasis on writing skills.
Communicating confidently with customers, subordinates, peers and supervisors, keeping in mind
their different needs, Delivering high-impact presentations, Participating in meetings and discussions
Academic Background
•MBA ( Human Resource) from Mumbai University
•B.A ( English) Hons. From Delhi University
•Training from British Council.
Work/Training Experience
• Faculty with Mumbai Business School on Communication
• Centre Head with NIIT Mumbai.
• Workshops with ICICI Bank , Aditya Birla Group, Prana Digital and Multimedia, Farabic
Petrochem , Middle East, Halma Trading, etc.
• Consulting various corporates as well as individuals on various important business reports etc.
Timings: 9:30 am - 5:30 pm , Registration begins at 9:00 am
How to Register:
• Fees: Rs. 7,900/- + 14 % service tax per person (Discount for 3 or more participants)
• Please write to- [email protected]/Call -08588861596
• Mention the name of participant, company and contact details.
• Fees include lunch, tea, course material etc.
PrincetonAcademy-Leaders in Executive Education
502 Shalimar Morya Park, Andheri Link Road, Andheri West, Mumbai- 400053.
Tel- 022-66976892, 67256200. Delhi- 9312715500. Fax- 022-40166351

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