CDN Mobile Platform Snapshot Info Graphic

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MOBILE

PLATFORM SNAPSHOT

Xtreme Labs is a leading North American mobile strategy and product development company. We develop custom mobile applications across all handsets and operating systems, and have won multiple awards for our innovative work. Here is a snapshot of the fast changing mobile space to help you make informed decisions regarding your mobile strategy.

MILLION MOBILE DEVICES SHIPPED DAILY. 1.2 MILLION OF THOSE ARE SMARTPHONES.
350

4.7

WHERE DO ALL THE SMARTPHONES GET SOLD TO? [Global Sales Distribution, 2011 Q1 Shipments]
25% 32%

37% 6%

GLOBAL MARKET VIEW (Total Units Active in Market)
Millions

300
Google iPad 3 Expected Launch

Motorola Acquisition

250
iPad 2 Android OS 2.3 Android OS 3.0
(Tablet Specific)
• CPU upg. • F. facing

Camera

200

amazon.com App Store
Launch

Motorola Atrix 4G iPhone 3GS HTC Magic
• Android 1.6 • 500 Mhz CPU • 5MPx • CPU upg • 3G • Compas

iPhone 5 Expected Launch

• Dual Core • 4G

QNX Based Phones Expected Launch

150

BlackBerry OS 7 Nexus One BlackBerry OS 6 BlackBerry Playbook Nexus S
• Android 2.1 • 1 Ghz CPU • F. facind Camera

100
iPhone 3GS
• CPU upg

• 3G • Compas

• Android 2.1 • 1 MGhz CPU • 5MPx

Android OS 2.1
Launch

50
BlackBerry OS 5 Android OS 2.0 Android OS 2.2

Windows Phone 7 Launch

Nokia/Windows Phone 7 Phones

Q1

Q2

Q3

Q4

Q1

Q2

Q3

Q4

Q1

Q2

Q3

Q4

Q1

Q2

2009

2010

2011 (PROJECTED)

2012 (PROJECTED)

2011 MARKET SHARE
4%
Windows Phone

2015 MARKET SHARE
6%
Other

4%

Other

18%
Symbian

iOS

39%

Android

Windows Phone

20%
iOS

44%

Android

21%

BlackBerry OS

14%

17%

BlackBerry OS

13%

62%
33%
SOURCES

OF NEW CANADIAN, POST-PAID, MOBILE SUBSCRIBERS PURCHASE A SMARTPHONE

TOP SMARTPHONE PLATFORM IN CANADA

43% 32% 13% 7% 5%

RIM APPLE GOOGLE SYMBIAN MICROSOFT

OF ALL MOBILE SUBSCRIBERS IN CANADA OWN SMARTPHONES

ComScore, Gartner, Assymco, Nielson, SEC Reports for Apple, RIM, Telus, Rogers, Bell

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