Classical Music Industry UK PESTLE

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The articles is about the PESTLE analysis of Classical Music Industry in UK

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Political Analysis
As per the government in UK, classical music is considered as the formidable asset and
government has shown a great interest to support the creative industry (Tait, 2014). The
significance of classical music in UK during the wartime had made government to create the
CEMA, which is the Council for the Encouragement of Music and the Arts. CEMA has
established in year 1940 to promote classical music activities (HoloCaust , n.d.). The government
supports the classical music industry of the UK till now because of its great contribution to the
economy and a great employment generation through the industry.

Economic Analysis
As noted by Tait (2014), the worth of the music industry in UK in year 2012 was estimated at
£3.5bn a year to the economy of UK (Tait, 2014). There is a great change of 9% in the GVA that
has raised from £3.5bn a year in 2012 (Tait, 2014) to £3.8bn in year 2013 (UK Music, 2014). Out
of £3.8bn, £1.7bn is made up from musicians, songwriters, composers and lyricists; £789m from
live music; £618m from recorded music; £436m from music publishing; £80m from music
representatives; £102m from recording staffs, studios, music producers, etc (UK Music, 2014).
The report has also shown the estimated value from the export include £2.2bn in 2013 (UK
Music, 2014) from £1.4bn in 2012 (Tait, 2014), which shows a tremendous increase, with over
111, 000 full time employment in year 2013 (UK Music, 2014) in comparison to 101,680 full
time employment in year 2012 (Tait, 2014). The data include almost all type of classical music
that entail: opera, theatre, dance, circus, variety as well as comedy (UK Music, 2014). The
growth in the industry shows a great contribution of the classical music industry to the UK
economy.

Social Analysis
It is necessary to analyse the classical music industry in terms of society in order to comprehend
the ways in which music is actually consumed. The tastes as well as lifestyles of the consumers
largely determines that what is required to be produced. Authors stated that the activities related
to the consumption of music or the beliefs of audiences towards the music is not at all
straightforward (Throsby, 2002). There is a common belief about the music market, that it is
majorly driven by young people or young people alone. Although this belief is not correct, as
there are variety of needs and likes of people and consumption of music cannot be contained
within discrete boundaries. Looking inside the UK classical music consumption, the data by BPI
yearbook (2014), shows a sharp decline in the sales of classical records. The classical music sales
fall by 18.5% and finally stand at 2.523m units in year 2013 which is lesser than more than half a
million recorded in year 2012 (BPI Yearbook, 2014). Although the report shows, an increase in
the sales of classical albums from 18% in 2012 to 25% in year 2013, but it is still behind an
average album market of 35% (BPI Yearbook, 2014). Also, an impressive growth for classical
compilation has noted in year 2013, which was 22% more than that in year 2012 (BPI Yearbook,
2014). The data clearly depicts the rising interest of the society or people in UK towards classical
music.

Works Cited
BPI Yearbook (2014) The Classical Market: Digital fails to offset declining CD sales, [Online],
Available: https://www.bpi.co.uk/assets/files/Classical%20Market_2014.pdf [29 April 2015].
HoloCaust Classical Music Radio in wartime, [Online], Available:
http://holocaustmusic.ort.org/politics-and-propaganda/classical-music-radio-in-wartime-britain/
[29 April 2015].
Tait, S. (2014) Music industry worth £3.5bn to the UK economy, says report, 19 February,
[Online], Available: http://www.classicalmusicmagazine.org/2014/02/music-industry-worth-35bn-to-the-uk-economy-says-report/ [29 April 2015].
Throsby, D. (2002) THE MUSIC INDUSTRY IN THE NEW MILLENNIUM: Global and Local
Perspectives, [Online], Available:
http://storage.globalcitizen.net/data/topic/knowledge/uploads/20100129121642525.pdf [29 April
2015].
UK Music (2014) Measuring Music, September, [Online], Available:
http://www.ukmusic.org/assets/general/UK_MUSIC_Measuring_Music_September_2014.pdf
[28 April 2015].

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