Cloud Services Opportunity for Service Providers

Published on May 2016 | Categories: Documents | Downloads: 39 | Comments: 0 | Views: 333
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Microsoft Online and Cloud Services

Software
Benefits from your on premise investments Hybrid model combining best of both worlds

Services
Ease and convenience of online access to services

Power of Choice

Attributes of a Cloud Platform
Transforming the Economics of Software
• Flexible, on-demand infrastructure • Comprehensive development services • Reduce capital and operations costs • Cost effectively handling usage spikes • • Geo-scale and reliability Deployment and management • • • • •

Comprehensive Software + Services
Consistent experience across all devices Programming model symmetry Familiar development environment Designed for security & privacy Control & customizability

Azure Services Platform

Why "Azure"? An English word meaning “sky blue” or “cloudless sky”, “azure” is similar to its counterparts in several languages: azuur in Dutch, azur in French, azzurro in Italian, lazury in Russian, and azul in Portuguese and Spanish. In qualitative research, “azure” was seen as sophisticated, pleasant, and desirable. Associations with luxury gave “azure” the sense of being premium quality and reliable. In the specific context of software or cloud computing, “azure” was seen as innovative and reliable.

Azure for Developer Audiences
Web
 Develop applications at Internet scale  Focus on business logic and not operational constraints  Use one platform for expansive user experience and device support  Get started quickly using your existing skills  Reach broad market with Microsoft Live properties

Corporate
 Extend existing and build new applications  Accelerate Innovation with new IT flexibility  Use consistent, familiar programming models & tools  Maintain enterprise architecture & process governance  Integrate applications with partners across networks

ISV
 Accelerate SaaS solutions development  Deepen customer relationships and continuously provide new value  Capture built-in multitenancy  Inherent extensibility & integration features

Flexibility

Reliability Scalability Interoperability

Security

Windows Azure
An Internet-scale cloud services platform hosted in Microsoft data centers, which provides an operating system and a set of developer services that can be used individually or together.

Hosting Provider Opportunity

Opportunities for Service Providers
Meet Existing Market Need
 Many applications can be moved to the cloud via Hyper-V  Some customers will require level of access to OS and customization that are only available in Windows Server

Build Value-Add Services
 Build value add services such as configuration management, billing, security, customer support, etc  Use Azure as middleware to integrate your hosted customers together or with other Azure customers.

Channel Programs
 Microsoft plans to introduce a channel plan for Azure, and this will include both a referral and a resale program. Details early 2009.

Opportunities for Service Providers Microsoft Continues to Invest with Hosters
Available today: • Growing the existing platform opportunity – Hyper-V / App-V • S+S Incubation Center Program – Support ISVs to transition Over the course of the next months more to come … • Partnering for cloud platform market offers – Azure as the middleware layer for integration • Cloud-related certification programs

Takeaways
1. 2. 3. 4. SaaS good start, but… Power of choice with Software + Services Cloud platform and online services evolution Perfect opportunity!

Call to Action
•. •. •. •. Continue to address today's customer needs Capture the potential of Hyper-V / App-V, today Build and Sell your added value BE THE TRUSTED ADVISOR to your customers

Thank you
© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

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