CompXmGuide (Summary)

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Business Policy

CompXM: The Competency Examination

February 2009

Summary of CompXmExaminationGuide.pdf 

This is an online examination involvin a business simulation similar to Capstone!" The pro#uct is a biometric sensor" There are $our mar%et sements &Thri$t' Core' (ano' Elite) an# $our competitors &*n#re+s' Bal#+in' Chester' ,iby)" -o -ou u +ill in#ivi#ually manae the *n#re+s Corporation. the other three companies +ill be manae# by the computer" T There here are no labour unions" /ome companies are spen#in on TM" -our -our per$ormance +ill be assesse# on a  Balanced Scorecard " There are $our roun#s o$ simulation' to be playe# p laye# in a 1sel$  pace#3 mo#e" *$ter you you $inish each roun#' please ans+er the 1Boar# ueries3 on the 4eb 4eb &&+++"capsim"com +++"capsim"com)) an# a#vance yoursel$ to the next roun#" -ou -ou et the in#ustry report as a ne+sletter calle# Inquirer " 5ver the 6 years' the mar%et +ill expan# by 79 per cent" The  price rane +ill be the same $or all the $our roun#s"

Customers’ Buying Criteria THRIFT

CORE

NANO

ELITE

Price 862 ;eliability 600020000 <#eal Position *e = years Growth @ 11%

Price 820=2 *e 2 years ;eliability 00022000 <#eal Position Growth @ 10%

<#eal Position Price 82>60 *e  year ;eliability >00026000 Growth @ 14%

*e 0 Price 8=062 <#eal Position ;eliability 200002000 Growth @ 16%

Going Beyond the Range

Ideal Positions at the End of Each Round  SEGMENT

COORDINATES

R#0

R#1

R#2

R#3

R#4

T?;<FT

Per$ormance /iAe Per$ormance /iAe Per$ormance /iAe Per$ormance /iAe

"7 ="7 >" "6 0"7 @"7 2"7 9"7

@ = 9" 6 0" "= " 6 =" >" @

@"7 2"7 0"2 9"> 2" 7"= 6"@ @"9

> 2  9 2"9 6" 2 7"> @" 

>"7 "7 "> >"2 ="@ =" "9 "=

C5;E  (*(5 E<TE

P;<CE MTBF

Max 8: ,eman# $alls by "@D Max 8: ,eman# $alls to 0 Min000: ,eman# $a $alls by "@D Min000: ,eman# $alls to 0

<n a sellersG mar%et' price can sa$ely o up to 87"99  beyon# the rane"

P;5M5T<5( &Max): 8=M &8"6M reuire# to maintain 00D awareness) /*E/ &Max): 8=M &8="=M reuire# to maintain 00D accessibility) /ueste# on TM: 82M on each initiative in ;. 8M on each initiative in ;2. 8M on each initiative inspen#in ;=

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