CV Werner Chang English
Content
Werner Chang
Curriculum Vitae
September 2007
Personal Information
Werner Francisco Chang Castillo 35 years old Birth date: July 15, 1969 Married with two children Guatemalan, United States immigration petition approved in June 2005 Phone in Guatemala: (502) 5966 3212 Phone in the U.S.: (510) 441 0638 e-mail: [email protected]
Working Experience
Logica Maya 2006-2007
Computer
related company, owner and in charge of image and sales
Wach’alal\TBWA (Guatemala) 1993-2005
2000
– 2005: Planning and New Business Director and Disruption Champion for the Central America region. 30 disruptions performed in 5 years (www.disruption.com) and 25 Brand Days.
2005:
I was in charge of the first Calorie Conversion project for MasterFoods brands Pedigree® and Whiskas®.
1994 1996 1994 1993
– 2004: IT Manager PC and Mac Network – 2000: Administrative Manager – 1999: Traffic Director – 2000: Account Executive
Disrupted Companies:
Difoto / Kodak (Central America) Emisoras Unidas (Radio Stations) Wach’alal\TBWA Domino’s Pizza (twice) Viscosa / Castrol FPK (Electronics trade) El Importador (housegoods trade)
Seguros Universales (Insurance)
World Exchange (International phone company)
Laboratorios Menarini (Laboratories)
Grupo de seguridad SIS (personal security) Pastelerías la Holandesa (Cake Stores)
Asociación de Gerentes de Guatemala (Guatemalan General Managers Association)
Pom Pom (Dippers) Malher (Brand) (dehydrated food) Kalea (Home furnishing like IKEA)
Sonido Seguro (Car Audio) Conauto (en El Salvador) Financiera Latinoamericana Hogares ISN (home building) Grupo Rhino (GMC seller) Ferco (Flooring) Masesa (Twice) Bikes seller
Malher (Corporation) (Family business) Cámara de Industria de Guatemala (Guatemalan Chamber of Industry)
Bebidas Tropicales (Soda Factory)
Industria La Popular (Cleaning Factory)
Studies
University
1998-1999
Business Administration Diploma with Marketing Finances and Productivity specialties, ESEADE University Francisco Marroquin. Marketing Degree, Rafael Landivar University. (Title obtained in 2005) Advertising University Tech, Rafael Landivar University Electronic Engineer, Universidad del Valle de Guatemala.
1993 – 1995 1989 – 1993 1987 – 1988
School
1985 -1986 1975 -1984
High school, Liceo Guatemala. Elementary School, Liceo Guatemala.
Languages
Spanish, Native Language English, Fluent French: Studying
Seminars and courses dictated
2004: 2003: 2003: 2003: 2003: 2002: 1989:
Disruption, Apple Case History “Switchers”, Short list in the first TBWA\’s Disruption Awards, January. Disruption, 5B Guatemala Case History “Por todos lados”, Short list in the first TBWA\’s Disruption Awards, November. Disruption, Telecom Korea “Be the reds” Case History , winner of the first TBWA\’s Disruption Awards, November. Disruption, A tool to change the marketplace to our favor, CIMER, Levi’s trade for Central America, Costa Rica, August. Dilab, Why having a company vision is important, June. Disruption, “A tool to change the marketplace to our favor”, San Salvador, November IFES, Math 2, Summer course to Interior Design.
Other Seminars and courses
2004:
Seminar: “Creating value to clients and shareholders in the new business context” by Prof. Oren Harare, PhD organized by Alta Dirección de Negocios de Guatemala, August. Seminar “The new market leaders”, by Fred Wiersema Organized by the General Managers Association of Guatemala, July. Leadership, Dr. Mario Lara 2003 – 2004. Creative Jury Conference from the Jade Awards, March. Conference 10 Advertising rules, October. Opticas Devlin’s Disruption optics in México, August Advertising day Conference, July Creative Jury Conference from the Jade Awards, February. Creative Jury Conference from the Jade Awards, March.
2004: 2003: 2003: 2003: 2002: 2002: 2002: 2001:
2000: 1999: 1999: 1999: 1999: 1998: 1998: 1998: 1998: 1997: 1997: 1996: 1995: 1995: 1995: 1994: 1994: 1993:
Photography People in Guatemala, National Geographic photographer Raul Touzon, June. Seminar “Guerrilla Marketing” Jay Conrad Levinson, July. Creative Jury Conference from the Jade Awards, March. Strategic presentations seminar, Dale Carnegie (PREO), November. Advertising Convention, UGAP, February. Disney Style Service Seminar, December. I Tributary Convention, IGCPA, October. Personal Competences Conference, ESEADE, August. Creative Jury Conference from the Jade Awards, March. New Bussines, Fire Power, September in Sao Paulo, Brazil. Creative Jury Conference from the Jade Awards, March. Creative Jury Conference from the Jade Awards, March. Seminar “Happy as a worm” (Feliz como una lombriz), AGPG, August. Course in Advertising management, Acer Computers, Acer Latin America, in San Francisco, California. Mayo Creative Jury Conference from the Jade Awards, March. Creative Jury Conference from the Jade Awards, March. Customer service to fall on your knees, Dale Carnegie, January and February. Human Relations Course, Dale Carnegie, October and November.
Like to do
Photography Handy man jobs Carpenter Spend time with my kids
References
Luis
Pedro Castillo, co-owner in Logica Maya, Logica Maya, Guatemala, Phone (502) 2366 6498. e-mail: [email protected]
Francisco
Garcia, General Director and Creative Director, Wach’alal\TBWA Guatemala, Phone 00 (502) 2423 4646, e-mail: [email protected]
Roni
Mocan, Art Director, RJ Studio, New York, Phone (212) 567 8151, e-mail: [email protected]
Curriculum Vitae
September 2007
Personal Information
Werner Francisco Chang Castillo 35 years old Birth date: July 15, 1969 Married with two children Guatemalan, United States immigration petition approved in June 2005 Phone in Guatemala: (502) 5966 3212 Phone in the U.S.: (510) 441 0638 e-mail: [email protected]
Working Experience
Logica Maya 2006-2007
Computer
related company, owner and in charge of image and sales
Wach’alal\TBWA (Guatemala) 1993-2005
2000
– 2005: Planning and New Business Director and Disruption Champion for the Central America region. 30 disruptions performed in 5 years (www.disruption.com) and 25 Brand Days.
2005:
I was in charge of the first Calorie Conversion project for MasterFoods brands Pedigree® and Whiskas®.
1994 1996 1994 1993
– 2004: IT Manager PC and Mac Network – 2000: Administrative Manager – 1999: Traffic Director – 2000: Account Executive
Disrupted Companies:
Difoto / Kodak (Central America) Emisoras Unidas (Radio Stations) Wach’alal\TBWA Domino’s Pizza (twice) Viscosa / Castrol FPK (Electronics trade) El Importador (housegoods trade)
Seguros Universales (Insurance)
World Exchange (International phone company)
Laboratorios Menarini (Laboratories)
Grupo de seguridad SIS (personal security) Pastelerías la Holandesa (Cake Stores)
Asociación de Gerentes de Guatemala (Guatemalan General Managers Association)
Pom Pom (Dippers) Malher (Brand) (dehydrated food) Kalea (Home furnishing like IKEA)
Sonido Seguro (Car Audio) Conauto (en El Salvador) Financiera Latinoamericana Hogares ISN (home building) Grupo Rhino (GMC seller) Ferco (Flooring) Masesa (Twice) Bikes seller
Malher (Corporation) (Family business) Cámara de Industria de Guatemala (Guatemalan Chamber of Industry)
Bebidas Tropicales (Soda Factory)
Industria La Popular (Cleaning Factory)
Studies
University
1998-1999
Business Administration Diploma with Marketing Finances and Productivity specialties, ESEADE University Francisco Marroquin. Marketing Degree, Rafael Landivar University. (Title obtained in 2005) Advertising University Tech, Rafael Landivar University Electronic Engineer, Universidad del Valle de Guatemala.
1993 – 1995 1989 – 1993 1987 – 1988
School
1985 -1986 1975 -1984
High school, Liceo Guatemala. Elementary School, Liceo Guatemala.
Languages
Spanish, Native Language English, Fluent French: Studying
Seminars and courses dictated
2004: 2003: 2003: 2003: 2003: 2002: 1989:
Disruption, Apple Case History “Switchers”, Short list in the first TBWA\’s Disruption Awards, January. Disruption, 5B Guatemala Case History “Por todos lados”, Short list in the first TBWA\’s Disruption Awards, November. Disruption, Telecom Korea “Be the reds” Case History , winner of the first TBWA\’s Disruption Awards, November. Disruption, A tool to change the marketplace to our favor, CIMER, Levi’s trade for Central America, Costa Rica, August. Dilab, Why having a company vision is important, June. Disruption, “A tool to change the marketplace to our favor”, San Salvador, November IFES, Math 2, Summer course to Interior Design.
Other Seminars and courses
2004:
Seminar: “Creating value to clients and shareholders in the new business context” by Prof. Oren Harare, PhD organized by Alta Dirección de Negocios de Guatemala, August. Seminar “The new market leaders”, by Fred Wiersema Organized by the General Managers Association of Guatemala, July. Leadership, Dr. Mario Lara 2003 – 2004. Creative Jury Conference from the Jade Awards, March. Conference 10 Advertising rules, October. Opticas Devlin’s Disruption optics in México, August Advertising day Conference, July Creative Jury Conference from the Jade Awards, February. Creative Jury Conference from the Jade Awards, March.
2004: 2003: 2003: 2003: 2002: 2002: 2002: 2001:
2000: 1999: 1999: 1999: 1999: 1998: 1998: 1998: 1998: 1997: 1997: 1996: 1995: 1995: 1995: 1994: 1994: 1993:
Photography People in Guatemala, National Geographic photographer Raul Touzon, June. Seminar “Guerrilla Marketing” Jay Conrad Levinson, July. Creative Jury Conference from the Jade Awards, March. Strategic presentations seminar, Dale Carnegie (PREO), November. Advertising Convention, UGAP, February. Disney Style Service Seminar, December. I Tributary Convention, IGCPA, October. Personal Competences Conference, ESEADE, August. Creative Jury Conference from the Jade Awards, March. New Bussines, Fire Power, September in Sao Paulo, Brazil. Creative Jury Conference from the Jade Awards, March. Creative Jury Conference from the Jade Awards, March. Seminar “Happy as a worm” (Feliz como una lombriz), AGPG, August. Course in Advertising management, Acer Computers, Acer Latin America, in San Francisco, California. Mayo Creative Jury Conference from the Jade Awards, March. Creative Jury Conference from the Jade Awards, March. Customer service to fall on your knees, Dale Carnegie, January and February. Human Relations Course, Dale Carnegie, October and November.
Like to do
Photography Handy man jobs Carpenter Spend time with my kids
References
Luis
Pedro Castillo, co-owner in Logica Maya, Logica Maya, Guatemala, Phone (502) 2366 6498. e-mail: [email protected]
Francisco
Garcia, General Director and Creative Director, Wach’alal\TBWA Guatemala, Phone 00 (502) 2423 4646, e-mail: [email protected]
Roni
Mocan, Art Director, RJ Studio, New York, Phone (212) 567 8151, e-mail: [email protected]
