Assignment Solutions, Case study Answer sheets
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Consumer Behaviour
Answer the following question.
Q1. What is the significance of consumer research of marketers? (10 marks)
Q2. What is the significance of relationship marketing in the present marketing environment? (10 marks)
Q3. Distinguish between rational and emotional buying motives with the help of examples? (10 marks)
Q4. Discuss the theories of learning (10 marks)
Q5. Write a note on price perceptions (10 marks)
Q6. Determine how many segments does marketers enter (10 marks)
Q7. Show that needs and goals are dynamic (10 marks)
Q8. What are memory concepts relevant in advertising. (10 marks)
Assignment Solutions, Case study Answer sheets
Project Report and Thesis contact
[email protected]
www.mbacasestudyanswers.com
ARAVIND – 09901366442 – 09902787224