geospatial service provider in india

DSM Soft
Corporate Profile

An ISO 9001:2008 certified Company

Introduct
ion
DSM Soft is a leading provider of products and services in the Geospatial and Engineering
domains for private and public sector organizations globally. Started in 1991, DSM Soft has
grown to be a global organization with over 400 employees. Over the years, the group has
carved a niche for itself as a high quality and cost effective service provider.
Since its inception, DSM Soft has been focusing on delivering high-quality services within
budget and on time. This has helped the company earn a good reputation and forge long
term relationships with its customers. The company has grown both organically and by
acquisitions.
DSM has production centres in Chennai & Tiruchirapalli (India), and a registered office in
Edinburgh (UK). Backed by professional management, an efficient team of specialists, best
business and employee-friendly HR practices, DSM Soft has a solid track record of delivering
value added services to its clients. In addition to working directly with end customers, DSM
also works through business partners in several regions of the world who have strong
technical expertise and access to the local markets. DSM’s technical expertise and world
class production capabilities complement the partner’s. With changing market needs and
technologies, DSM is committed to policies of investments and innovation within the
company, to refine and enhance the services we offer to our clients.
DSM’s production facility is based on a process driven approach enhanced by technology
enablers and high levels of automation. This has helped create a highly scalable yet lean
production flow line.
 
DSM also offers ‘Traccia’, a GPS based vehicle tracking service that provides real time
monitoring of vehicle movements. This is also integrated with a fuel sensor that helps

Company
History
DSM has a two decade long history of providing technical services in Geomatics,
Geoenabled, Engineering and Publishing domains. We have worked for a number of
national mapping agencies, defense, utility and other public & private sector
organizations.
The Beginning
DSM was founded in the year 1991 as a CAD service bureau by brothers Ramesh and
Ganesh Ananthakrishnan with the vision of promoting, “Customer Satisfaction through
value and excellence”.
The Journey
From its humble origins in the year 1991, the DSM group has progressed through its two
decade1991
long journey with
many milestones in between, significant among them being:
Started as a CAD Service bureau.
1993

Won contract with the Indian Space Research Organization (ISRO) for 3D Modeling.

1994

Added Geospatial data capture services to its portfolio of service offerings.

1996

Entered into a tie-up with for partnering on Mapping and Utility projects.

1998

Entered into a tie-up with for partnering on utility based geospatial projects.

1999

Added Digital Photogrammetry to its portfolio of service offerings.

2001

Won the Berlin Electric NIS project from .

Company
History
2002

Won the 1:5000 scale mapping project from Ordnance, Survey of Ireland (OSI)
Acquired the geospatial division of SDS to form DSM GeoData Ltd.

2004

Won the 1:5000 scale revision mapping project from OSI as sole supplier, on the strength of its
excellent performance in the original mapping project in the year 2002.

2006

2007

2008

2009

Became the sole non – Australian supplier of mapping services to .

Won the EDF Energy contract for the creation of a network information system through global
competition.

Empanelled as a vendor for mapping services to the Northern Territories Government,

Started the development of geo-enabled services such as Traccia and Whyly

Launched Traccia, a GIS/GPRS based Vehicle Tracking Service
Launched Whylybrands, a brand locator service
2010

Won 2 mapping contracts from KMS,
Won a mapping contract from Kadastre, The Netherlands

Company
History
2011

Won a contract with Land and Property Services, for providing improved mapping services

Won a mapping contract from KMS, for mapping of the Zeeland region of .

2012
Framework agreement for Geoscience extended for a further 5 years upto the year 2017 under the
new Optical, Geospatial, Radar and Elevation supplies and services panel (OGRE).

2013

Won a contract for providing vehicle tracking software solution to Royal Oman Police, , for their
fleet of patrol cars.
Empanelled with South Australian Government mapping agency (DEWNR) for mapping services
Empanelled with mapping agency (LPI) for mapping services

2014

Won an urban mapping contract from the City of Ottawa, Canada

The Future
The DSM group with its dynamic leadership and aptitude for innovation and expertise is
well on its way to fulfilling its stated mission of becoming a, “global market leader
providing technical data services for private and public sector organizations, by adopting
integrated business procedures across locations and the application of a process driven
approach by inspired and motivated people, to deliver ‘first time right’ to our customers
ensuring profitable growth of the business to the benefit of customers, employees and
share holders”, through adhering to its founders vision of promoting, “Customer
satisfaction through value and excellence”.

Service
Descriptions
DSM offers the following range of services in the domains of Geomatics, Geo-enabled
services, Engineering :GEOMATICS
ENGINEERING
Mapping Services

CAD

Landbase mapping – large, medium and small scale

Legacy data Migration

Cadastral Mapping

MCAD Services (Mechanical CAD)

Rail / Road corridor mapping

Legacy data Migration

Forestry / Agriculture mapping

Value Engineering

Engineering photogrammetric Mapping

Reverse engineering

Terrestrial Photogrametry Mapping

Product design automation

Positional Accuracy Improvement of Map features

3D / 2D animation and multimedia

GeoTerrain based services

Finite element analysis

Aerial Triangulation

 

Digital Terrain Modelling / Digital Surface Modelling

 

Contour Mapping

 

LiDAR Processing

 

3D City Modelling (LOD1, LOD2 and LOD3)

 

Image Processing Services

 

Ortho-rectification

 

Image enhancement

 

Geo-referencing / Geo-rectification

 

Clutter data collation

 

Utility Network Information Systems

 

Data conversion / capture

 

Data Maintenance

 
 

Positional accuracy improvement
Geo-enabled Services

 

Traccia – Online Vehicle Tracking system

 

Whyly – A real estate website

 

Whyly Brands – Online store locator

 

Application Development Services

 

GIS applications design and development
Product customization

 

Web based applications design and development

 

Bespoke data translators

 

Interface development

 

ERP / MIS development

 

 

 

 

 

Geomatic Services
DSM specializes in providing 2D GIS data services and 3D photogrammetric mapping
services to a wide variety of clients from across the world. DSM Soft has a highly
sophisticated ISO 9001:2008 certified geospatial data production facility at Trichy, South
India. It employs over 250 staff capable of producing a wide range of services.
DSM’s production facility is based on a process driven approach further enhanced by
technology enablers and high levels of automation. This has helped create a highly scalable
yet lean production flow line.
DSM has completed successfully several high volume geospatial 2D/3D data conversion
projects, geo-terrain based services, image processing services and utility network
information system projectsSome
from of
disparate
and wide
ranging
(including orthothe industries
served
by DSMsources
in this domain
photos, satellite images, aerial
are: photographs, and other legacy inputs) and has delivered
them in multiple GIS formats.
• National Mapping Agencies
• Local Councils
• Non-Government Mapping Organizations
• Imagery Product Suppliers
• Cartographic map producers
• Navigation map producers
• GIS solution providers
• Forestry data providers
• Land Administration and Revenue
• Oil & Gas
• Water
• Sewer & Storm
• Electrical & Telecom

 
Geo-enabled
Services
DSM started the geo-enabled services vertical in the
year 2009 for offering location based services. This
initiative came about on account of the identification of
significant opportunities that location based services
offers in the growing Indian market.
Since its inception in 2009, DSM has successfully
launched three service offerings.
 
Traccia – An online real time vehicle tracking and fleet
management system (www.traccia.in)
Traccia is a fully-functional Fleet Management System that merges GPS technology with
affordable wireless technology. The result is easily accessible information on a vehicle’s
location, stops, idling and mileage that can be quickly analyzed to yield benefits in
efficiency and cost reductions. The operations side of a business can make of its fleet to
run more efficiently by accessing GPS location information using our web application.
Fleet managers are empowered to have the convenience of point and-click access to an
entire fleet and get an insight into the activities of all the vehicles either individually or
the fleet as a whole.

Engineering
Services
DSM has 19 years of experience in engineering services. We have a team of highly skilled
professionals experienced in various engineering domains and leading high-end CAD
software. Our teams constantly aim to enhance the competitiveness of our customers by
creating business impact in terms of speed to market, reducing cost and optimizing
resources. DSM has served a number of engineering companies for their design needs.
By choosing to work with DSM, our clients are able to achieve clear benefits. DSM has
helped its customers achieve quick turn around time for their design requirements. This
also helps our customers to concentrate on their core business activities. DSM is well
equipped with a team of software professionals to support design automation projects.
Our creative team is capable of undertaking industrial product design/animation projects
using the latest techniques. DSM with its combined strength of human resources, mature
process, methodologies and state-of-the-art infrastructure provides excellent value. Some
of the industries served by DSM in this domain
are:
• Automotive
• Aerospace
• Flow Control
• Shipbuilding and Marine
• Gear box
• Agricultural
• Auto-electrical
• Process
• CNC & SPM
• Medical Equipments
• Material Handling Equipments

Clients
•

Geomatics

Clients
• Geo-enabled services

• Engineering Services

Innovation
Quality Management System
DSM has adopted the Quality Management
System stipulated by ISO 9001: 2008 as a
strategic decision to improve the operations
within the organization and deliver services to
the best satisfaction of the customers.
DSM adopted the process approach during the
development, implementation and improvement
of the effectiveness of the Quality Management
System, to enhance the customer satisfaction.
This Process Approach is used within the Quality
Management System of DSM to emphasize the
• understanding
and meeting the requirements
importance
of:
• the need to consider processes in terms of Value Addition
• obtaining results of process performance and
effectiveness, and
• continual improvement of processes based on objective
measurement
A pictorial representation of a typical DSM model of process based Quality Management
System is shown above. The figure shows the customer’s significant importance in
defining the requirements as inputs. Monitoring of customer satisfaction through the
evaluation of information relating to customer perception, as to whether DSM has met
the customer requirements is also depicted.

MilkyWay – Project
Enabler
To aid in the continuous improvement and
management of its Quality Management System,
DSM has developed its own workflow management
system called, “MilkyWay”, which is used for the
management, reporting and tracking of the majority
of its projects. This allows clients and partners real
time access to the status of their project on an hour
by hour basis. Milky Way is the company’s “digital
nervous system” and functions as:
•
A project management tool for reporting, tracking and analysing project status
•
A tool for drawing up project schedules and allocating work to operators
•
An internal communication tool enabling messages to be sent internally.
•
A knowledge bank that allows staff to post suggestions for improvement of any
process. These are
assessed and if accepted adopted into our workflow
allowing us to continuously improve
•
A time keeping system, by recording all time sheets information (TimSY)
•
An intra-office notice board.
•
A centralized database for the documentation of all quality control check, forms
and feedback to
operators
•
A quality assurance tool enabling feedback to the operators in the case of
updates, modifications to
methodologies
•
A Query Tracking System that enables communication and tracking of technical
of production queries
with the client.

Key Personnel
DSM Group is staffed with extremely capable and gifted experts in their respective
domains. Details of key personnel in the group are given below:
Ramesh Ananthakrishnan, B.Eng. MSc, Managing Director – India
Ramesh is the founder and director of DSM Soft (P) Ltd in India. He has grown the
company from a staff of 3 in 1991 to its present level. Educated in the USA he worked
there for a time assisting companies to improve their production flow lines. His
contribution to DSM is delivering in India, a world-class geospatial and engineering
production resource.
Ganesh Ananthakrishnan, B.Eng, Director – India
Ganesh is Co-founder and director of DSM Soft and jointly with Ramesh has been
responsible for the development of the business to its current size. Ganesh is responsible
for the financial management and administration of the business in India.
Ravinder Prasad, B.Eng. Vice President - Support Services - India
Ravinder graduated in Civil Engineering from Birla Institute of Technology and Science,
Pilani, Rajasthan, India. He has been with DSM since 1994. At DSM he has been
instrumental in successfully managing various GIS data conversion projects. He has
broad experience on cartographic and topographic mapping projects and has significant
experience of utilities mapping, cadastral mapping and mapping from satellite imageries.
Avinash, B.Eng. Associate Vice President – Head Sales (Geospatial) - India
Avinash is a civil engineer and has been working with DSM Soft for more than a decade.
He is a very dynamic and extremely capable manager, who believes in adopting latest
techniques and technologies in every aspect of his domain which happens to be GIS.
Avinash started his career in DSM as a project leader and over the course of his stint

Locations
The DSM group has offices in India, and the UK, with authorized representatives and agents
in Europe and Asia.

Locations

DSM Soft (P) Ltd
DSM Soft is the parent company of the Group. It owns and runs the Production
Centres in Trichy (Tiruchirappalli) and Chennai in Tamil Nadu, India. The
company’s administration and commercial management offices are in Chennai,
India.
DSM Soft Head Office – Chennai India
Ramesh Ananthakrishnan, Group Managing Director
Tel: +91 44 3914 3516
Fax: +91 44 2491 0847
[email protected]
www.dsmsoft.com
Geospatial Services Division – Trichy, India
Avinash, Head Sales (Geospatial)
Tel: +91 (0) 431 304 8046
Email: [email protected]
DSM GeoData Ltd
DSM GeoData Ltd is responsible for the preparation of business proposals and
the negotiation of contracts for the DSM Group.