Meeting Agenda NCZM 11-29-10
Content
(Teamspeak) Meeting Agenda NCZM (11-29-2010)
y y
A link to instructions for logging on to the global "Teamspeak" y Meeting to take place under North America, heading NCZM webpage: http://chapters.thezeitgeistmovement.com/nc/
1. Introduction-members introduce themselves/interest in movement (5 min) 2. Creation of a webpage outlining things that we have done, in NC (10-15 min)
a. To spread awareness. This will help those interested in spreading awareness of TVP and TZM to plan events. i. specific (previously used) venues, with addresses/cost/what took place ii. flyers used iii. editable labels used for DVD s; documents used iv. links sites which produce bumper stickers, banners, posters
1. http://zmca.org/index.php/take-action/projects 3. State and Sub-chapter=communication (5-10 minutes) a. structure b. helping with efficiently 4. Development of a NCZM Website (10-15 min) a. Examplei. http://zmca.org/ (California Chapter of The Zeitgeist Movement)
ii. http://chapters.thezeitgeistmovement.com/fl/ (Florida Chapter of the Zeitgeist Movement)
5. Screening Toolkit for ³Zeitgeist: Moving Forward´ (10-15 min) a. Securing a venue (where in NC are events schedules to take place, who is in the process?) i. Asheville (2 venues) ii. Raleigh/Wilmington/Greensboro/Winston Salem/Charlotte? b. Planning a successful event (coming together to handle responsibilities) i. Does anyone have experience/interest in to contacting news media regarding NCZM ³Moving Forward´ events? c. Promoting a successful event (press releases/flyering/public speakers)
Securing a Venue:
Look for smaller venues, independent theaters, art house theaters even college theaters that have a public venue and allow tickets to be sold. The ideal route is if the theater will take on the film for a % of the proceeds, as it lessons risk to chapter. However, most arrangements will likely be a theater rental agreement where you pay for the space outright and keep the proceeds. When emailing or approaching venues, if needed, submit the press kit either printed out or as an EPK (electronic press kit that you email)to explain the film. The press kit and promotional materials can be found at: www.zeitgeistmovingforward.com and additional explanation of the film series at: www.zeitgeistmovie.com/project
When inquiring with a venue, find out the following information:
y
y y y y
y y
Available dates to screen during Jan 15-Jan 25, 2011 FYI: *paid screenings may continue after Jan 25 with a 2 month contract extension *free screenings of the film may begin Jan 25, when it becomes available online - anyone can do as many screenings, anywhere without a contract or agreement at that point Location details of venue- Google map link suggested Venue cost - Factor how many seats you can sell at nominal price in order to cover venue cost and hopefully do some fundraising for your chapter Seating capacity -Large enough to accommodate but not too large you won t be able to fill it Ticketing Options- If you rent the venue, then all proceeds from ticket sales belong to the chapter hosting. The theater will usually let you sell your own tickets (online and in person day of show), as well as using their box office but determine this ahead of time. At end of screening night, venue provides you with sales receipts, accounting of seats sold and all proceeds of sales (minus a processing fee, if applicable) What format of film projection necessary (DVD, Blu-ray, Beta) *DVD is easiest to accommodate, BETA is expensive & would incur a $200 fee to process Find out venue policy on a table setup in the front lobby with promotional materials for before and after the event. Also, inquire if it s allowed for you to possibly conduct a panelist or Q & A discussion after the film is screened. Do they have a mike? A stage or area you can arrange chairs for speakers, panelists?
If your coordinator hasn t done so already, he or she must fill out an official application form to screen the film during the premiere dates of Jan 15-Jan 24, 2011. *As mentioned, free screenings of the film may begin Jan 25, when it becomes available online and anyone can do as many free screenings, anywhere, without a contract or agreement at that point. Here is the link to the official form as the first step: www.zeitgeistmovingforward.com/form
Planning a Successful Event:
After every screening, people are energized to do something. Brainstorm with chapter members and other coordinators on how you may facilitate a post-screening discussion possibly with panelists, a Keynote Speaker and a Q & A session. Use the energy that will be in the room after the film is screened to have a community, town hall discussion of the issues brought up. What topics are most relevant to your community from the film? Environment? Economy? Value Shifts in the culture? Get in touch with individuals that can speak about these issues relevant to the movement. Consider having an MC or moderator to introduce and lead a Q & A session. People are going to feel much better if they leave the screening thinking they can do something to be a part of this culture shift by possibly joining the movement or at least supporting it by spreading the message. Heighten visibility and spotlight the movement by connecting it with the issues raised in the film. It is best that you engage the audience in a way that enhances their values and what the movement advocates directly. Have materials from the Zeitgeist Movement Global site, the Venus Project as well as your local chapter and encourage people to get involved by joining or starting a chapter in their area. The point of the film is not to get us angry or
depressed but rather to galvanize us to educate and spread awareness of an alternative operating system for us on earth: a Resource Based Economy.
Suggestions/Tips:
y Day of show: arrive early to setup and prepare, bring all promo and display materials, test the DVD on venue equipment (play at least 10 minutes to confirm), test mike for after discussion, floor plan for post screening event with chairs, podium, mike, etc. Set up table in the reception area or lobby of theater with Sign-in Sheets for email list, pamphlets/info on local chapters and the global movement, fact sheets, press kits, promotional materials, movie posters, copies of Zeitgeist Addendum DVD, printed materials from The Venus Project and The Zeitgeist Media Project. Hang ZMF Posters at the booth and wherever else the theater allows Document your screening- have people bring their cameras to the event and take pictures to submit to your site (as well as the global site) Take pictures of the ZMF name in marquee or posters displayed of ZMF in the lobby Film your event from the guests arrival to the lobby reception area to the after-screening discussion with panelists, Q & A session and finally to a survey conductor doing post screening interviews. Designate a member to do a survey and talk to attendees after the film asking them what they thought about it, what they liked, what they related with. Ask how they found out about the screening and if they are involved in a local chapter. Designate members for variety of roles day of event including: selling tickets (if venue does not have box office) hosting Zeitgeist table in lobby with materials; interview/survey conductor; photographer/videographer to document event; seating assistant; venue assistant; coordinator to speakers, panelists & moderator and members to help staff the after screening discussion After the screening, make an announcement with the schedule of your next chapter meeting (in person and on TeamSpeak), your website and email, and how people can get involved with the planning of ZDay 2011 in mid March Consider planning a post screening panel discussion designed to attract a range of community members from interested individuals to community leaders in a broader conversation about the ideas raised in the documentary film. Give your panelists an idea of who will be in the audience, so they can tailor the discussion to the audience s needs. For example, if you anticipate a general audience, ask panelists to tone down any sector-specific jargon. You may invite a local community leader or scholar as a Keynote Speaker to address some of the themes
y
y
y
y
y
y
y
the film raises such as the global economy, consumerism, sustainability, and human values. Try to screen the film for her/him in advance.
y
Your post-screening discussion will vary depending on your event objectives, but it s always a good idea to have a range of perspectives represented on a panel. As the panelists speak, encourage them to choose specific scenes from the film and link them to their comments. Be prepared for potential criticism. Although it is a very small possibility, you must be ready in case the film or speakers come under scrutiny. A neutral moderator can help make sure that the conversation remains productive and many perspectives are heard. Guide any comments or concerns to a positive end that applauds the benefits of sharing information in an open forum.
y
Promoting a Successful Event:
Turnout, turnout, turnout. This is one of the most critical steps to a successful event. Remember that people will feel compelled to attend an event if it feels relevant, important and timely and if it speaks to them as an audience. As you know, the Zeitgeist movement covers many topics- environment, economy, values, culture. At any given time there will be many possible tie-ins to current events and hooks for particular media outlets of communities. General audiences can be persuaded that their attendance at your event will be a rich, cinematic experience in addition to a vibrant exploration of important issues of our time. Invite all of your friends, family, co-workers and neighbors, and get them each to commit to you personally that they will attend. Follow up as needed.
ELECTRONIC/VIRAL OUTREACH This is one of the most effective ways to reach people, but attention spans are short, and it works best when it is accompanied by other sorts of outreach and publicity. NEWSLETTER/EMAIL ANNOUNCEMENT: In all electronic outreach, be sure to include your event information as well as the link to www.zeitgeistmovingforward.com so people can view the trailer and press kit. We recommend you send out these emails at least three times: two weeks before, and then a reminder a few days before your event as well as day of event. You can use any of the official promotional and press materials found at www.zeigeistmovingforward.com as well as video and articles from the global site at www.thezeitgeistmovement.com or The Venus Project at www.thevenusproject.com . You will also find many independent graphic designs for the movie and the movement at www.zeitgeistmediaproject.com and further explanation of the film series at www.zeitgeistmovie.com/project BLOGS: Reach out to any bloggers that you know and to bloggers who are popular with your target audience. Contact bloggers in areas like environment, science, robotics, lifestyle or culture, progressive/alternative outlooks. Even a brief mention with a link to the event is helpful. Be sure to send them information to link to or embed Zeitgeist: Moving Forward trailer from www.zeitgeistmovingforward.com onto their site for increased impact as well as your event details.
FACEBOOK, MYSPACE & TWITTER: Social networks like Facebook, MySpace and Twitter have become hugely important in reaching certain audiences, and can be especially useful when there s a Facebook or MySpace group connected to a specific local community such as a university, local organization, etc. Embed the ZMF trailer on your website, Facebook, MySpace along with your local screening details. We suggest setting up an event and inviting members of your community to forward and distribute the event information to friends. You can also just send a message with the event information to your friends and to groups that might be interested, including links to the zeitgeistmovingforward.com website as well as the gateway at zeitgeistmovie.com. The closer you get to the premiere date, the more advertising needs to be in place. Utilize your FB and Youtube and Newsletters to the maximum during the last days before the premiere. PRESS KITS: Send electronic press kits/screening announcement to all media- local weekly paper, major local paper, events sections of papers, opinion sections of papers, progressive and public radio stations, college radio stations, bloggers. PR SEATS: If you manage to establish contact and possible attendance from media reporters, bloggers, grassroots groups or special guests for the event, then ask them to inform their exposure lists about the Z3 premiere. Once they confirm attendance, try to reserve special seats for these invitees for optimum viewing of the film. POSTERS & FLYERS: Print out and put up posters and flyers around your community, in the right coffee shops, bookstores, community centers, college campuses, and on community bulletin boards can be incredibly effective. We offer poster and graphics at www.zeitgeistmovingforward.com . We recommend attaching a simple flyer at the bottom of the poster with the basic details about your event. Leave a stack of flyers at appropriate local businesses and ask if you can place a miniposter in their window. Try video stores, coffee shops, restaurants, community centers, barbershops/salons, schools, campuses, and anywhere else that your audience likes to hang-out. You can also try placing an ad on local bus systems, on school shuttles, and similar places. Distribute flyers at events with similar themes prior to your event. LOCAL MEDIA: We realize that some sections will not be applicable to every event and this section on local media is a great example depending on your objectives and your audience, you may or may not decide to pursue media coverage. That s fine, as it s all about how best to reach and impact your audience. But read on for some guidance for how simple media outreach can be! For a full tutorial on news releases from the SPIN Project check out: http://spinproject.org/article.php?id=115 Before you make complicated plans about how to promote your event, spend some time thinking about who is most likely to understand and appreciate your event, and what media your target audience listens to, reads and logs on to. By targeting your core audience, you might decide that it makes more sense to focus on, say, an alternative weekly paper that already covers innovative community initiatives vs. the headline-driven daily paper that tends to focus on crime and celebrity. Below are some basic tips for your media outreach: y Be sure to make a special mention if your event will feature speakers or other special guests
y
y y y
y y y y
y y y y y
Ten days before the event, issue the release to a wide range of mainstream, alternative, community and specialized media. Make sure to send it to reporters covering science, culture, robotics, sociology, environment, global economy and metro sections. If press wants photos or a press kit about the film itself, you can always direct them to www.zeitgeistmovingforward.com where those materials are available Get the event on calendar listings in your city s weekly publication(s) and on the web. Make calls to local television and radio programs. Let them know about your event, and be prepared to give them contact and title information of spokesperson or chapter coordinator of event that can be available for interviews Local TV news: assignment editor Public affairs or magazine programs: producers Talk radio or local/community radio: producers or hosts A couple of days prior to your event contact the people to whom you sent press materials and encourage them to attend the event. Pitch the value of this unique screening and the importance of educating people about a Resource Based Economy. Post information on websites, listservs and blogs at your school & other schools in the area. Post your screening on Craigslist in the community events section. Create a Facebook event and encourage students to forward it widely Send press release to on-campus newspapers & publications, on-campus radio & TV Flyer around campus, table in the student mailrooms and dormitories
*For any further questions, please email Sharleen at [email protected]
**Portions of this guide were adapted from the Made in L.A. Event Planning Toolkit, created by the filmmakers of Made in L.A. (www.MadeinLA.com) and based on materials developed by Active Voice (www.activevoice.net) with funding from P.O.V.(www.pbs.org/pov). As well as from David Zwolski,, Sydney Australia Zeitgeist Chapter
y y
A link to instructions for logging on to the global "Teamspeak" y Meeting to take place under North America, heading NCZM webpage: http://chapters.thezeitgeistmovement.com/nc/
1. Introduction-members introduce themselves/interest in movement (5 min) 2. Creation of a webpage outlining things that we have done, in NC (10-15 min)
a. To spread awareness. This will help those interested in spreading awareness of TVP and TZM to plan events. i. specific (previously used) venues, with addresses/cost/what took place ii. flyers used iii. editable labels used for DVD s; documents used iv. links sites which produce bumper stickers, banners, posters
1. http://zmca.org/index.php/take-action/projects 3. State and Sub-chapter=communication (5-10 minutes) a. structure b. helping with efficiently 4. Development of a NCZM Website (10-15 min) a. Examplei. http://zmca.org/ (California Chapter of The Zeitgeist Movement)
ii. http://chapters.thezeitgeistmovement.com/fl/ (Florida Chapter of the Zeitgeist Movement)
5. Screening Toolkit for ³Zeitgeist: Moving Forward´ (10-15 min) a. Securing a venue (where in NC are events schedules to take place, who is in the process?) i. Asheville (2 venues) ii. Raleigh/Wilmington/Greensboro/Winston Salem/Charlotte? b. Planning a successful event (coming together to handle responsibilities) i. Does anyone have experience/interest in to contacting news media regarding NCZM ³Moving Forward´ events? c. Promoting a successful event (press releases/flyering/public speakers)
Securing a Venue:
Look for smaller venues, independent theaters, art house theaters even college theaters that have a public venue and allow tickets to be sold. The ideal route is if the theater will take on the film for a % of the proceeds, as it lessons risk to chapter. However, most arrangements will likely be a theater rental agreement where you pay for the space outright and keep the proceeds. When emailing or approaching venues, if needed, submit the press kit either printed out or as an EPK (electronic press kit that you email)to explain the film. The press kit and promotional materials can be found at: www.zeitgeistmovingforward.com and additional explanation of the film series at: www.zeitgeistmovie.com/project
When inquiring with a venue, find out the following information:
y
y y y y
y y
Available dates to screen during Jan 15-Jan 25, 2011 FYI: *paid screenings may continue after Jan 25 with a 2 month contract extension *free screenings of the film may begin Jan 25, when it becomes available online - anyone can do as many screenings, anywhere without a contract or agreement at that point Location details of venue- Google map link suggested Venue cost - Factor how many seats you can sell at nominal price in order to cover venue cost and hopefully do some fundraising for your chapter Seating capacity -Large enough to accommodate but not too large you won t be able to fill it Ticketing Options- If you rent the venue, then all proceeds from ticket sales belong to the chapter hosting. The theater will usually let you sell your own tickets (online and in person day of show), as well as using their box office but determine this ahead of time. At end of screening night, venue provides you with sales receipts, accounting of seats sold and all proceeds of sales (minus a processing fee, if applicable) What format of film projection necessary (DVD, Blu-ray, Beta) *DVD is easiest to accommodate, BETA is expensive & would incur a $200 fee to process Find out venue policy on a table setup in the front lobby with promotional materials for before and after the event. Also, inquire if it s allowed for you to possibly conduct a panelist or Q & A discussion after the film is screened. Do they have a mike? A stage or area you can arrange chairs for speakers, panelists?
If your coordinator hasn t done so already, he or she must fill out an official application form to screen the film during the premiere dates of Jan 15-Jan 24, 2011. *As mentioned, free screenings of the film may begin Jan 25, when it becomes available online and anyone can do as many free screenings, anywhere, without a contract or agreement at that point. Here is the link to the official form as the first step: www.zeitgeistmovingforward.com/form
Planning a Successful Event:
After every screening, people are energized to do something. Brainstorm with chapter members and other coordinators on how you may facilitate a post-screening discussion possibly with panelists, a Keynote Speaker and a Q & A session. Use the energy that will be in the room after the film is screened to have a community, town hall discussion of the issues brought up. What topics are most relevant to your community from the film? Environment? Economy? Value Shifts in the culture? Get in touch with individuals that can speak about these issues relevant to the movement. Consider having an MC or moderator to introduce and lead a Q & A session. People are going to feel much better if they leave the screening thinking they can do something to be a part of this culture shift by possibly joining the movement or at least supporting it by spreading the message. Heighten visibility and spotlight the movement by connecting it with the issues raised in the film. It is best that you engage the audience in a way that enhances their values and what the movement advocates directly. Have materials from the Zeitgeist Movement Global site, the Venus Project as well as your local chapter and encourage people to get involved by joining or starting a chapter in their area. The point of the film is not to get us angry or
depressed but rather to galvanize us to educate and spread awareness of an alternative operating system for us on earth: a Resource Based Economy.
Suggestions/Tips:
y Day of show: arrive early to setup and prepare, bring all promo and display materials, test the DVD on venue equipment (play at least 10 minutes to confirm), test mike for after discussion, floor plan for post screening event with chairs, podium, mike, etc. Set up table in the reception area or lobby of theater with Sign-in Sheets for email list, pamphlets/info on local chapters and the global movement, fact sheets, press kits, promotional materials, movie posters, copies of Zeitgeist Addendum DVD, printed materials from The Venus Project and The Zeitgeist Media Project. Hang ZMF Posters at the booth and wherever else the theater allows Document your screening- have people bring their cameras to the event and take pictures to submit to your site (as well as the global site) Take pictures of the ZMF name in marquee or posters displayed of ZMF in the lobby Film your event from the guests arrival to the lobby reception area to the after-screening discussion with panelists, Q & A session and finally to a survey conductor doing post screening interviews. Designate a member to do a survey and talk to attendees after the film asking them what they thought about it, what they liked, what they related with. Ask how they found out about the screening and if they are involved in a local chapter. Designate members for variety of roles day of event including: selling tickets (if venue does not have box office) hosting Zeitgeist table in lobby with materials; interview/survey conductor; photographer/videographer to document event; seating assistant; venue assistant; coordinator to speakers, panelists & moderator and members to help staff the after screening discussion After the screening, make an announcement with the schedule of your next chapter meeting (in person and on TeamSpeak), your website and email, and how people can get involved with the planning of ZDay 2011 in mid March Consider planning a post screening panel discussion designed to attract a range of community members from interested individuals to community leaders in a broader conversation about the ideas raised in the documentary film. Give your panelists an idea of who will be in the audience, so they can tailor the discussion to the audience s needs. For example, if you anticipate a general audience, ask panelists to tone down any sector-specific jargon. You may invite a local community leader or scholar as a Keynote Speaker to address some of the themes
y
y
y
y
y
y
y
the film raises such as the global economy, consumerism, sustainability, and human values. Try to screen the film for her/him in advance.
y
Your post-screening discussion will vary depending on your event objectives, but it s always a good idea to have a range of perspectives represented on a panel. As the panelists speak, encourage them to choose specific scenes from the film and link them to their comments. Be prepared for potential criticism. Although it is a very small possibility, you must be ready in case the film or speakers come under scrutiny. A neutral moderator can help make sure that the conversation remains productive and many perspectives are heard. Guide any comments or concerns to a positive end that applauds the benefits of sharing information in an open forum.
y
Promoting a Successful Event:
Turnout, turnout, turnout. This is one of the most critical steps to a successful event. Remember that people will feel compelled to attend an event if it feels relevant, important and timely and if it speaks to them as an audience. As you know, the Zeitgeist movement covers many topics- environment, economy, values, culture. At any given time there will be many possible tie-ins to current events and hooks for particular media outlets of communities. General audiences can be persuaded that their attendance at your event will be a rich, cinematic experience in addition to a vibrant exploration of important issues of our time. Invite all of your friends, family, co-workers and neighbors, and get them each to commit to you personally that they will attend. Follow up as needed.
ELECTRONIC/VIRAL OUTREACH This is one of the most effective ways to reach people, but attention spans are short, and it works best when it is accompanied by other sorts of outreach and publicity. NEWSLETTER/EMAIL ANNOUNCEMENT: In all electronic outreach, be sure to include your event information as well as the link to www.zeitgeistmovingforward.com so people can view the trailer and press kit. We recommend you send out these emails at least three times: two weeks before, and then a reminder a few days before your event as well as day of event. You can use any of the official promotional and press materials found at www.zeigeistmovingforward.com as well as video and articles from the global site at www.thezeitgeistmovement.com or The Venus Project at www.thevenusproject.com . You will also find many independent graphic designs for the movie and the movement at www.zeitgeistmediaproject.com and further explanation of the film series at www.zeitgeistmovie.com/project BLOGS: Reach out to any bloggers that you know and to bloggers who are popular with your target audience. Contact bloggers in areas like environment, science, robotics, lifestyle or culture, progressive/alternative outlooks. Even a brief mention with a link to the event is helpful. Be sure to send them information to link to or embed Zeitgeist: Moving Forward trailer from www.zeitgeistmovingforward.com onto their site for increased impact as well as your event details.
FACEBOOK, MYSPACE & TWITTER: Social networks like Facebook, MySpace and Twitter have become hugely important in reaching certain audiences, and can be especially useful when there s a Facebook or MySpace group connected to a specific local community such as a university, local organization, etc. Embed the ZMF trailer on your website, Facebook, MySpace along with your local screening details. We suggest setting up an event and inviting members of your community to forward and distribute the event information to friends. You can also just send a message with the event information to your friends and to groups that might be interested, including links to the zeitgeistmovingforward.com website as well as the gateway at zeitgeistmovie.com. The closer you get to the premiere date, the more advertising needs to be in place. Utilize your FB and Youtube and Newsletters to the maximum during the last days before the premiere. PRESS KITS: Send electronic press kits/screening announcement to all media- local weekly paper, major local paper, events sections of papers, opinion sections of papers, progressive and public radio stations, college radio stations, bloggers. PR SEATS: If you manage to establish contact and possible attendance from media reporters, bloggers, grassroots groups or special guests for the event, then ask them to inform their exposure lists about the Z3 premiere. Once they confirm attendance, try to reserve special seats for these invitees for optimum viewing of the film. POSTERS & FLYERS: Print out and put up posters and flyers around your community, in the right coffee shops, bookstores, community centers, college campuses, and on community bulletin boards can be incredibly effective. We offer poster and graphics at www.zeitgeistmovingforward.com . We recommend attaching a simple flyer at the bottom of the poster with the basic details about your event. Leave a stack of flyers at appropriate local businesses and ask if you can place a miniposter in their window. Try video stores, coffee shops, restaurants, community centers, barbershops/salons, schools, campuses, and anywhere else that your audience likes to hang-out. You can also try placing an ad on local bus systems, on school shuttles, and similar places. Distribute flyers at events with similar themes prior to your event. LOCAL MEDIA: We realize that some sections will not be applicable to every event and this section on local media is a great example depending on your objectives and your audience, you may or may not decide to pursue media coverage. That s fine, as it s all about how best to reach and impact your audience. But read on for some guidance for how simple media outreach can be! For a full tutorial on news releases from the SPIN Project check out: http://spinproject.org/article.php?id=115 Before you make complicated plans about how to promote your event, spend some time thinking about who is most likely to understand and appreciate your event, and what media your target audience listens to, reads and logs on to. By targeting your core audience, you might decide that it makes more sense to focus on, say, an alternative weekly paper that already covers innovative community initiatives vs. the headline-driven daily paper that tends to focus on crime and celebrity. Below are some basic tips for your media outreach: y Be sure to make a special mention if your event will feature speakers or other special guests
y
y y y
y y y y
y y y y y
Ten days before the event, issue the release to a wide range of mainstream, alternative, community and specialized media. Make sure to send it to reporters covering science, culture, robotics, sociology, environment, global economy and metro sections. If press wants photos or a press kit about the film itself, you can always direct them to www.zeitgeistmovingforward.com where those materials are available Get the event on calendar listings in your city s weekly publication(s) and on the web. Make calls to local television and radio programs. Let them know about your event, and be prepared to give them contact and title information of spokesperson or chapter coordinator of event that can be available for interviews Local TV news: assignment editor Public affairs or magazine programs: producers Talk radio or local/community radio: producers or hosts A couple of days prior to your event contact the people to whom you sent press materials and encourage them to attend the event. Pitch the value of this unique screening and the importance of educating people about a Resource Based Economy. Post information on websites, listservs and blogs at your school & other schools in the area. Post your screening on Craigslist in the community events section. Create a Facebook event and encourage students to forward it widely Send press release to on-campus newspapers & publications, on-campus radio & TV Flyer around campus, table in the student mailrooms and dormitories
*For any further questions, please email Sharleen at [email protected]
**Portions of this guide were adapted from the Made in L.A. Event Planning Toolkit, created by the filmmakers of Made in L.A. (www.MadeinLA.com) and based on materials developed by Active Voice (www.activevoice.net) with funding from P.O.V.(www.pbs.org/pov). As well as from David Zwolski,, Sydney Australia Zeitgeist Chapter
