Consumer Evaluation
Prospectus of Brand The Domestic Branch Network of NBP is in Blochistan Sindh Punjab N.W.F.P F.A.T.A Northern Areas Azad Kashmir Federal Capital
Consumer Evaluation
In short Customer Details: Currently we have following customers: 1) Employees 2) Pensioners 3) Agricultures 4) Gold loan clients 5) Commercial loan clients 6) Corporate loan clients 7) Consumer loan clients 8) Students
Abbas Rasheed Competitors Analysis
Competitors Analysis
Direct Competitors Bank of Punjab Habib Bank Bank Alflah UBL MCB Allied Bank
Competitors Analysis
Indirect Competitors NRSP Tameer Bank National Saving Center First Micro Finance Bank
Competitors Analysis
Strengths and weakness of Direct Competitors In term of Product: Strength: Quick and fast method of Electronic facilities, Easy and best way to facilitate customer. Weakness: All banks working data through electronic devices. If an error in electronic device occur than at the same time bank will fail to provide services to its customer.
Competitors Analysis
Strengths and weakness of Direct Competitors In term of Price: Strengths: Providing services at comparatively low prices
Competitors Analysis
Strengths and weakness of Direct Competitors In term of Promotion: Strength: Advertise new product to aware the customer. Weakness: Actual price is not shown to customer.
Competitors Analysis
Strengths and weakness of Direct Competitors In term of Distribution: Strength: They are providing online services at least single branch of the each city.
Ashraf Nawaz Marketing objectives and Strategies
Marketing Objective
³To Customer focus Bank and Provide excellence services to the customer.´
Marketing Strategy
Concentrated Market
ATM Debit / Credit Card Online ay ent / eceipt
Marketing Mix
Marketing Strategy
Product strategy
H.Hassan Zahoor Pricing, promotion, distribution strategies and budget
Marketing Strategy
Pricing strategy
Marketing Strategy
Distribution strategy Our distribution strategies will be direct.
Nowadays each bank have separate credit card departments who directly send credit card to the customer home address.
Evaluation, Monitoring and Control Ask Question Monitor Profit figure Management team is responsible
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