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Opportunity anlaysis

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MARKET OPPORTUNITY ANALYSIS

IDEAS Restaurant Sports Bar Game Centre Video Store Furniture Shop Night Club Take Away Café Lounge Creche Laundromat

Market- Demand

Potential Growth 4 4 3 3 2 3 4 4 4 4

Cash-Flow 2 2 2 3 1 2 4 4 3 4

State of Market 2 3 3 2 1 1 2 3 3 4

Barriers to Entry 1 1 2 2 2 3 2 3 2 4

Constraints 2 1 1 3 1 1 1 4 2 1

Competitive force 2 1 2 3 1 1 1 3 1 2

Technological Force 2 1 4 1 2 1 1 2 2 3

Target Market 3 2 4 1 2 2 2 3 3 3

Personality 4 3 2 3 2 3 3 3 2 3

Return on Investment 2 2 1 3 1 1 1 4 2 4

Advertising 2 2 3 2 2 3 3 4 3 4

Prices Services 2 2 3 3 3 3 2 3 2 3

3 2 1 2 2 1 2 3 3 4

Total 3 3 2 1 1 2 2 3 3 4

34 29 33 32 23 27 30 46 35 47

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