Primary research

Age
14 - 17

Gender

0% 5% 20% 35%

18 - 24 25 - 34 45 - 54 55 - 64

35%
Male Female

65%

40%

65 - 74 74 or older

Pie charts from questionnaire

What music magazines people read

23% 36% 9% 32%

Kerrang! NME Q don’t read any

How often people read magazines
Extremely often

10% 40% 25%
Very often/ moderately often Slightly often

25%

Not at all often

Music magazine websites people visit

Do you go to gigs?

20% 50% 25% 5%

Kerrang! NME Q none

40% 60%

Yes No

How often do you go to gigs?
Extremely often

Do you purchase music?

0%
yes no

30%

20% 15% 35%

Very often/ moderately often Slightly often Not at all often

100%

Where do you get music from?

0% 10%

iTunes Spotify

30% 60%

Music websites Don’t get music