Senior Account Manager; Senior Marketing Programs Manager with 25 years experience looking for a Middle Management position.
Comments
Content
Marketing Communications Account Management / Program Management - Marketing professional with experience leading marketing communications and cr eative design projects, from concept to completion - Respected leader of creative teams, multimedia divisions and communications de partments - Conceptualize and orchestrate marketing campaigns that effectively reinforce a nd build brand image - Partner cross-functionally to build consensus and ensure projects meet all mil estones, deadlines, and budget requirements - Ability to deal with a fast changing environment, juggle competing demands, pr ioritize activities, successfully manage a budget, strong organization expertise , aptitude for attention to detail, results and deadline driven, excellent commu nication skills, self-starter Skills: - Marketing Strategies & Campaigns - Outbound Communications - Branding & Brand Initiatives - Web & Print Development - Events & Tradeshow Marketing - Creative Team Leadership - Cross-Functional Collaboration - Marketing Program Management - Project Management - Client Relations Professional Experience: KRAK DESIGN - Marketing communications creative agency Pres. Creative Services / Sr. Account Director, 6/2002 to Present Manage marketing and communications functions and oversee partner alliances. Dir ect creative development, corporate positioning, product launches, advertising, corporate presentations, sales collateral, and event/tradeshow marketing. Commu nicate client objectives to creative team to develop strategic solutions. Sup ervise the day-to-day activities of the company. Selected Accomplishments: - Manage the development of the communications plan for client's objectives and budgets - Manage creative initiatives from concept to completion - services ranging from identity, print collateral, Web & multimedia, on-line media, presentations, env ironmental, tradeshow and events - Manage all aspects of print production to include digital, offset, and large f ormat printing - Direct creative for large user conferences. Collaborate with stakeholders, ide ntify graphic and marketing opportunities, research best creative approach, mana ge execution - Maximize ROI by building partnerships with third-party vendors, graphic design ers, Web developers - Leverage strengths in cost-effective marketing management and vendor negotiati ons to end each year an average of 10% under-budget (without compromising busine ss growth goals) - Manage and execute all aspects of multiple programs, strategy, tactics, and o bjectives - Establish an FTP portal for communication flow -- an effective solution tool f or clients and partners - Implemented an online project tracking service -- combining simple time manage ment, estimating, job scheduling, and reporting to help ensure projects are deli
vered on time and within estimate - Perform ongoing market research to identify and capitalize on latest technolog y and cost-effective solutions for product offerings NIA CREATIVE - Creative design and large format digital printing agency VP / Sr. Account Director, 6/1998 to 6/2002 VP/ Creative Services, 3/1992 to 6/1998 Manage major corporate accounts. Cultivate long-term client relations while grow ing the business. Efficiently develop, lead, and administer 8-member creative de sign team. Establish creative methodologies and processes. Ensure compliance wi th and implement corporate standards. Selected Accomplishments: - Expanded client base by 30% in three years by consistently delivering goal-sur passing marketing results and ensuring complete client satisfaction - Credited with directing and producing large budget projects to successful laun ch - Developed strategies that improved productivity and implemented stronger quali ty control methods - Recognized for keen business insight; expertise translating concepts into acti on to maximize results from both print and online media campaigns - Grew company from a presentation and production house to a full-service design agency - Created a successful Event Marketing Group -- a turnkey solution for message c reation, creative design, large format printing, shipping, logistics JEWELL PRESENTATIONS - Visual presentation agency Pres. & Sr. Account Director, 1/1988 to 3/1992 Manage vision, direction, and account relations. Coordinate on-time delivery; pr omote client satisfaction. Collaborate with client and designer(s) to develop co ncise and clearly defined content for visuals. Selected Accomplishments: - Solid success directing and implementing corporate slide presentations from co nception to delivery - Created and delivered presentations tailored to individual needs - Identified and secured relationships with key clients, boosting annual revenue - Earned commendations from clients for communication deliverables that targeted desired audiences and articulated the value of products and services Technology: Software: MS Office (Word, Access, Excel, PowerPoint), Intuit QuickBooks Premie r. Working Knowledge Adobe CS Suite-Acrobat, Photoshop, Illustrator, InDesign We b/Multimedia: Familiar with FTP Protocol, HTML, Flash, Social Media, CMS