Site

Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework

Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework
Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the
overall process.
Compatibility with small screen, touch enabled devices
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.
Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the overall process.
Compatibility with small screen, touch enabled devices
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.
Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the overall process.
Compatibility with small screen, touch enabled devices

Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.

Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the overall process.
Compatibility with small screen, touch enabled devices
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.

Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the overall process.
Compatibility with small screen, touch enabled devices
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.

Effective Information Architecture / Taxonomy that enables movement within the
website with ease and efficiency
Design a Simple, Clean, Clutter free and Elegant site using latest design trends and
user preferences.
Intuitive, easy-to-use,, workflows, screen layouts, with a focus on making the end
users understand the overall process.
Compatibility with small screen, touch enabled devices
Site and content to be Persuasive and engage the user
Consistent terminologies and simplified navigation and content framework.
Contextual support where ever relevant.
Visual prominence for the frequently accessed functions/features.
Flexible to support future enhancements and development in other channels
Provide consistent location cues – either through headlines, navigation cues, or
breadcrumbs – to where the user is on the site in relation to the rest of the site

Use less graphics and the corresponding freed up space on the homepage to
expose all top level and second level navigation categories
Check the site for terms – like UOM, EA etc., that most users may not understand;
provide a explanation/definition.