SWOT Analysis

Published on March 2017 | Categories: Documents | Downloads: 32 | Comments: 0 | Views: 463
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SWOT Analysis

1. Innovative schemes like grameen project and other Good rural schemes 2. Strong I.T support 3. OBC has over 15,000 employees working as staff 4. Maintained good growth rate despite crisis 5. The Bank has implemented 14 point action plan for strengthening of credit delivery to women and has designated 5 branches as Strength specialized branches for women entrepreneurs

1. Less penetration in some parts of the country especially in the competitive urban market 2. Less international presence Weakness 3. Limited number of ATM’s and low customer relationship

1. Retail banking, Internet Banking and other services Opportunity 2. Tapping international markets

1. Economic crisis and economic instability 2. Highly competitive environment with entry of more banks Threats 3. Stringent Banking Norms by RBI Competition

1. Indian bank 2. Andhra Bank 3. Canara bank 4. Allahabad bank 5. IDBI Competitors 6. Bank of Baroda

MARKET SHARE OF COMPETITORS

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