The Globe Summer 2011

Summer 2011 Issue 54

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Utah County Selects Global Spectrum For Convention Center

Rugby Championships Returning To PPL Park After Successful Event

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he Utah County Commission has selected Global Spectrum to manage their new Utah County Convention Center in Provo, UT. Global Spectrum named Danny Wheeler as the venue’s General Manager. Wheeler formerly was Assistant General Manager at the St. Charles Convention Center in St. Charles, MO.

Global Spectrum will be handling the day-to-day operations of the center, which is now under construction, as well as performing pre-opening management duties. Scheduled for completion in June 2012, County officials hope that the three-story, 120,000-sq. ft. convention center will capture a significant portion of the state’s convention business when it opens. The center’s proximity to many of Utah’s popular ski resorts should be a selling point to potential clients. Frontier Airlines recently committed to scheduling flights to the Provo airport. 

University of Oklahoma’s Left Wing Threequarter Zac Givens on field at PPL Park during Collegiate Rugby Championship, the first ever non-soccer event at stadium in Chester, PA.

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SA Sevens, NBC and Global Spectrum, operators of PPL Park, have announced that the Collegiate Rugby Championship (CRC) will return to PPL Park in Chester in 2012, based on the success of this year’s inaugural event, which concluded June 5. The announcement was made during NBC-TV’s live network broadcast of the CRC. “We are building a truly national event in the Collegiate Rugby Championship and can’t imagine better hosts than the Philadelphia region and PPL Park,” said Jonathan First, president of USA Sevens. “We’ll see you in Chester, PA, in 2012.”

Architect’s rendering of new Utah Valley Convention Center in Provo, UT.

“Based on the overwhelming support of sports fans throughout the greater Philadelphia region, we are excited to bring the Collegiate Rugby Championship

back to PPL Park again next spring,” said Jon Miller, President of Programming for NBC Sports and VERSUS. “PPL Park is a spectacular facility. Global Spectrum, who manages PPL Park, has been incredibly supportive in the production, execution, and marketing of this highly successful tournament. The city of Chester, and particularly Mayor Wendell N. Butler, have been wonderful to our student athletes, our fans, and our partners. The Philadelphia region and rugby are the perfect combination, as we have clearly laid the foundation for future successes of this event right here at PPL Park.” (Continued on page 11)

Around the Globe…
Consulting On New French Arena P. 3

Four Venues Renew Contracts P. 6

Durham Center Joins Roster P. 6

Abbotsford Inks Vaisakhi Deal P. 10

“How You Growin” Comes of Age P. 22

INDUSTRY PERSPECTIVES

Ticket Industry Leaders Offer Glimpse Into Technology’s Future

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By Fred Maglione, President, New Era Tickets, And

uring challenging times, innovation, technology, and creativity allow us all to excel. As we look at the entertainment industry, we are excited to see all of the innovation that has taken place along with new technologies developed to enable venues to better manage ticketing, marketing, and fundraising needs. From the rapid evolution of social media and new consumer marketing programs to managing fan relationships with CRM tools, we see new opportunities daily through technology.

didn’t purchase. By placing a cookie on the fan’s computer, fans are then served targeted online advertisements the next time they browse the Internet. The Philadelphia 76ers, for example, ran a retargeting campaign in March for three weeks, promoting family packages, and spent merely $100 to generate over $11,000 in ticket sales, of which $2,600 was incremental. This technology helps sell tickets with a dramatic return on investment.

As we look at the entertainment industry, we are excited to see all of the innovation that has taken place along with new technologies developed to enable venues to better manage ticketing, marketing, and fundraising needs.
Dave Butler, CEO, Paciolan

Social media is a ubiquitous phenomenon that continues to grow in importance for venues, especially when marketing to the under-30 fan demographic. FanOne Marketing and Paciolan are bringing exciting new programs to teams and venues to engage fans through Facebook. The Philadelphia Flyers, for example, have been thought leaders and early adopters of these new social media technologies. A great example of their success is the use of Facebook ‘FanGating’ technology, which requires fans to ‘like’ the Flyers Facebook page to gain access to exclusive offers and content. Through FanGating, the Flyers grew the number of Facebook fans by over 160,000 in just three months, taking them from ninth place in the NHL to fourth in total Facebook fans. The next big step in social media will be integration of Facebook sharing into the ticketing pages, which will allow fans to RSVP to events on Facebook and invite their friends to join them at the game both during and after they purchase tickets. All of this is done through customized Facebook Connect, without ever leaving the ticketing page. Industry data shows that for every Facebook share, it nets an average of $5 in ticket sales. We think this represents an exciting opportunity for all types of venues. Another exciting development in the area of consumer marketing is retargeting online advertising. This process effectively targets fans that browsed for tickets on a website but

3601 S. Broad Street Philadelphia, PA 19148 Phone: 215.389.9530 global-spectrum.com

FanOne Marketing also offers robust technology through powerful email, database marketing, and marketing automation tools to help sell tickets, engage fans, and nurture leads. Personalized landing pages tailored to each season ticket holder are just a few of the power tools that come with the Fan One Marketing solution. Social media, retargeting, and search marketing services were featured along with Fan One email marketing tools at the Global Spectrum marketing conference in South Carolina, led by Bob Schwartz, Mark DiMaurizio, and a talented team of regional Marketing Directors. New Era Tickets and Paciolan are also partnering to roll out an integrated CRM solution that allows teams and venues to sell season tickets, track opportunities, and manage service cases (e.g., broken seats) to better communicate with fans. These powerful tools represent incredible revenue-generating opportunities, especially in the area of group sales, up-selling to packages and season tickets, and season renewals. From a ticketing perspective, there are several other exciting features on the horizon, including mobile ticketing that works on all mobile devices, enhancements that simplify the demand-based pricing process, and adding flexibility to stored value ticket programs. We’re excited to be part of the ComcastSpectacor family of companies and look forward to a bright future of innovation. 

Design:

Editorial: Ike Richman & Larry Rubin

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CORPORATE NEWS
Global Spectrum Europe Consulting In France On Planned New Arena G
lobal Spectrum Europe (GSE), a collaboration between Global Spectrum and NEC, of Birmingham, England, has been named consultant for the newest entry in the modernization of European arenas, the Lyon/Villeurbanne Arena in France, which is projected to open in 2014. The privately-financed arena, being built on public land, will host the professional basketball games of ASVEL Basket LyonVilleurbanne, which is owned by Gones and Sports, which also owns Societe de Projet Salle Multifoction (SPSM), S.A.S., the entity developing the arena. Mich Sauers, Senior Vice President of Business Development for Comcast-Spectacor, parent company to Global Spectrum, said this is GSE’s first foray into Europe apart from NEC-managed venues, and it is the first modern, state-of-the-art arena being built in France. When U.S.-based shows like WWE and Feld Entertainment go to France, they play 5,000-6,000-seat Zenith facilities, arenas that were built by the French government years ago. “Most cities have one,” Sauers said. “This new arena will be an alternative for some of the touring shows and, in speaking with potential tenants, the response has been very positive. France is the second largest market in Europe for WWE,” Sauers noted. “All the shows do well there.”

IAVMF Honors Kim Bedier With Ray Ward Award
Global Spectrum’s Kim Bedier, CFE, General Manager of the Comcast Arena at Everett (WA), was presented with the Ray W. Ward Award. The award is given by the Regents of the Venue Management School at Oglebay, which began 24 years ago with the generous support of the International Association of Venue Managers Foundation (IAVMF). Regents Chair Russ Simons, CFE, Senior Principal with Populous, made the announcement. The honor is awarded by the Board of Regents to recognize an individual associated with the school whose dedicated service and extraordinary Kim Bedier contributions over a period of at least six years have resulted in significant and long-lasting improvements to the overall success and quality of the school. The award was created and initially presented to Ward in August 1996. “Kim Bedier embodies the high service standard recognized by the Ray W. Ward Award,” said Simons. “Kim has tirelessly dedicated herself to making those around her better. She has demonstrated an unwavering commitment to our industry and its people, both in education and leadership. I am one of the people who has been inspired by her energy and enthusiasm.” “Global Spectrum is dedicated to giving back and helping grow our industry and one of the ways in which we do that is through our commitment to IAVM,” said Global Spectrum Chief Operating Officer John Page. “Kim Bedier’s personal contributions to IAVM have been the model for all facility managers within our industry. On behalf of Global Spectrum, we are particularly proud of Kim and her on-going commitment to IAVM. She is very deserving of this honor.” Bedier said, “I hold Ray Ward and all the other recipients of this award in such high regard; I continue to learn so much from them and all the students I have had the privilege to meet through my years at VMS at Oglebay.” Venues Today previously recognized Bedier with a “Women of Influence” award. She is a member of the IAVM Board of Directors and its executive committee, and is a former chair of the VMS Board of Regents. 

Marshall Glickman, Principal of G2 Strategies, is senior advisor to SPSM, and anticipates the agreement with Global Spectrum will turn into a long-term management deal when the arena opens. Glickman noted that they interviewed several companies for a management deal and settled on Global Spectrum Europe because “this company is the right company. We like the collaboration they have with NEC. We like the guys that are based here – people in Amsterdam and in Birmingham in the U.K. They are an ideal service provider. They are more than happy to do business with anybody. “We feel that one of the advantages of Global is that they are not in the business of owning content, but they are in the business of working with all content providers,” Glickman said. The arena will be designed to host a wide range of events, including ice hockey, concerts, family shows, and international sporting events. The venue is planned to have four levels, including two public concourses and a club level for business hospitality. GSE will handle all bookings for the facility and will leverage its relationships throughout the entertainment industry to bring top-notch entertainment to the area of Lyon. 

Celebrating opening of Livestrong Sporting Park in Kansas City, MO, on June 9, are (from left) Global Spectrum Regional Vice President Mike Scanlon, Comcast-Spectacor President Peter Luukko, Livestrong Sporting Park General Manager Phil Laws, Global Spectrum Vice President Todd Glickman, and Global Spectrum Chief Operating Officer John Page.

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Ovations Gains Greater Presence In Casino Industry With Addition Of Seven New Casino Accounts O
vations Food Services was awarded the contract to manage a total of seven new casinos for two different tribes in Oklahoma. Ovations partnered with the Comanche Nation to serve the Comanche Red River Casino in Devol and the Comanche Nation Casino in Lawton. Ovations also partnered with the Choctaw Tribe to serve the Choctaw Idabel Casino in Idabel; Choctaw Broken Bow Casino in Broken Bow; Choctaw Stringtown “Route 66” Casino in Stringtown; Choctaw Pocola Casino in Pocola; and the Choctaw McAlester Casino in McAlester. Ovations has also been operating the Choctaw Grant Casino in Grant, OK, since 2009. Construction will be underway shortly at the Comanche Casinos to upgrade the food service offerings. At the Comanche Red River Casino, the tribe is renovating the entire casino, as well as the food service areas. Ovations is helping Ovations Food Services was recently awarded contract at Comanche Nation Casino in with the design, layout, and concepts. Lawton, OK. Ovations partnered with Dick Clark Productions and the American Music Awards to create a new concept called Countryville for the Comanche Red River Casino. The casual dining concept will feature traditional Texas and Oklahoma favorites in an atmosphere where music is celebrated. In that same casino is a food court to which Ovations will remodel to add color and excitement. At the Comanche Nation Casino in Lawton, the casino itself has already been renovated. Ovations is working with the tribe to upgrade some of the food service areas by introducing new concepts. What is now a snack area is being retrofitted into a classic sit down diner style. There is also an area of the casino that will be retrofitted into a snack area during busy times on the weekends. Ovations will bring an exciting mix of nationally recognized concepts, as well as some of their proprietary casino concepts, like the Verona Chophouse. Another big change for the casinos will be the addition of alcohol beverage service. One of Ovations’ primary goals will be to create and manage a new alcohol service program at each of the Choctaw Casinos. Ovations has already begun re-tooling the menus at each Choctaw casino, creating excitement for players by bringing new flavors like a giant half-pound Angus Burger, Fried Catfish, and Chicken Fried Steak. 

Record Setting Opening Season At Spring Training

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ajor League Baseball’s Arizona Diamondbacks and Colorado Rockies began their 2011 spring training year in a new, state-of-the-art ballpark complex called the Salt River Fields at Talking Stick near Scottsdale, AZ. Ovations is proud to operate the food service program at this multipurpose facility that features an 11,000-seat capacity ballpark, 12 practice fields, and multiple office buildings with major and minor league clubhouses, training facilities, and offices for each team. Major League and Cactus League records were set both financially and for attendance during spring training this season. Thirteen of 17 D-backs games at Salt River Fields were sellouts, with a sold-out crowd of 12,514 for the inaugural game against the Colorado Rockies on February 26, which ranks as the second-largest home crowd in the organization’s spring training history.

The Rockies also experienced amazing crowds, with sellouts in 12 of their 16 home games played at the new Salt River Fields. Ovations is thrilled to be feeding all these hungry fans. The food service program is spectacular and truly on a major league level with specialty concepts that tell the story of the team, community, and baseball. “The design and culinary capabilities of this ballpark really demonstrate the passion Ovations put into this project,” said Todd Wickner, Ovations Chief Operating Officer. “This opening was a game changer for Major League Baseball spring training.” In order to further the “uniqueness” of the ballpark, Ovations worked in collaboration with the community, teams, and architects in designing the ballpark to create custom food service concepts for the park. 

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Philadelphia Union Fan Loyalty Program
New Era Tickets, in conjunction with the Philadelphia Union of Major League Soccer (MLS), has implemented a tightly integrated customer loyalty program, providing the team complete visibility into their customers’ buying and attendance habits, in particular the frequency of visits and spending patterns. When integrated with transaction systems, such as ticketing, merchandise, venue access, and food and beverage sales, it will now be possible to establish a clearer picture of how a fan engages with the team. It will track when they enter the stadium, how much they spend on food and merchandise, and what concession stands they frequent. The system includes RFID (Radio Frequency Identification) season ticket holder cards that replace tickets. 

Borgata Extends Contract With New Era Tickets For Additional Five Years
The Borgata Hotel Casino and Spa in Atlantic City, NJ, has extended its contract with New Era Tickets for an additional five years so that the Philadelphia-based company will continue to sell tickets for all events at the Borgata, including the Borgata Event Center, Music Box, and Comedy Clubs. New Era Tickets became the official ticket provider of the Borgata in 2006, selling nearly two million tickets to hundreds of concerts and events exclusively through TheBorgata.com during the past five years. “We provide The Borgata’s customers a one-stop shopping experience through TheBorgata.com,” said New Era Tickets President Fred Maglione. “We recognize the importance of the Borgata’s high level of customer satisfaction and we’re committed to exceeding those expectations each and every time.” 

Villanova University Extends Sporting Kansas City Recruits Paciolan Pact On Campus FanOne Marketing
Paciolan, the leading provider of ticketing, marketing, and fundraising solutions in college athletics, received a five-year extension on its partnership with Villanova University for Wildcats Athletics. “Paciolan’s ticketing solutions have helped automate and streamline our ticketing process, creating a rich experience for our Wildcats fans,” said Robert Steitz, Villanova’s Senior Associate Athletic Director. “They’ve been a great partner and we look forward to continuing to work together into the future.” Villanova also uses Paciolan’s ticketing software to support men’s and women’s basketball, which are played at The Pavilion and at Wells Fargo Center, men’s football and men’s lacrosse, which are played at Villanova Stadium, as well as other oncampus events. Villanova sells season renewals, singles, combos, and other ticketing CMYK Colors packages online. m27, y100, k6 c0, “We are happy to m13, y49, k98 be continuing c0, our partnership with Villanova University Athletics and look forward to helping them take their program to the next level,” said Dave Butler, Paciolan CEO. 
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Sporting Kansas City, the new Kansas City MLS soccer team recently recruited FanOne Marketing to take their game to the next level. FanOne Marketing is providing Sporting KC with the best database marketing technology for the sports and entertainment industry to help them improve fan communications through increased personalization. Since the team moved to its new stadium in June, one of the first marketing campaigns was centered on educating fans on the team’s new home. A series of emails were sent to past and current ticket purchasers featuring standard information on parking, stadium highlights, and pre-game entertainment hot spots. FanOne Marketing also helped Sporting KC send automated post-game communications to fans with game highlights and special offers to return. “Sporting KC has a unique new and exciting brand in today’s modern sports world. Their management team is really pushing the envelope to create a superior experience for fans on and off the field,” said Jen Zick, Director of Strategy and Business Development for FanOne Marketing. “We’re excited to be the behind-the-scenes partner that facilitates heightened fan engagement.” 

Phone: 215.389.9530 comcast-spectacor.com

Phone: 215.389.9558 global-spectrum.com

Phone: 813.948.6900 ovationsfoodservices.com

Phone: 484.875.7300 neweratickets.com

Phone: 949.823.1636 paciolan.com

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CMYK Colors

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Phone: 215.389.9516 frontrow-marketing.com

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CORPORATE NEWS
Four Venues Renew Management Contracts With Global Spectrum
Four diverse public assembly venues – a convention center, performing arts center, and two arenas – recently extended their management contracts with Global Spectrum. The buildings with new extensions are the Miami Beach Convention Center, Sandler Center for the Performing Arts, Liacouras Center, and the Glens Falls Civic Center. The 502,000-sq. ft. Miami Beach Convention Center in Miami Beach, FL, has renewed its agreement for two more years. “The unanimous approval from the City of Miami Beach Finance Committee and the Convention Center Advisory Board to enter negotiations for a contract extension is a true testament to the hard-working, dedicated staff under the leadership of our General Manager Bob Balsam,” said John Page, Global Spectrum’s Chief Operating Officer. “Global Spectrum is extremely pleased with the relationship we have fostered in the City of Miami Beach, and we look forward to continuing to be a strong and valued partner of this community for many more years to come.” “The City of Miami Beach awarded Global Spectrum a contract to manage its Convention Center because they believed we would improve sales, management, and the bottom line,” said Frank Russo, Global Spectrum’s Senior Vice President of Business Development and Client Relations. “We delivered with across-the-board improvements in every phase of the operation, including the sale of new business, reducing indirect operating expenses by over $1 million in our first year over the previous management, developing an international sales component and, much more successfully, integrating the MBCC into the local community.” The Sandler Center for the Performing Arts in Virginia Beach, VA, also extended its management contract with Global Spectrum. The 1,300-seat theater has recently hosted many of the top performers in pop, classic, and country music, as well as performances by the Virginia Symphony and Symphonicity, presentations of the Virginia Arts Festival, and discussions as part of the Virginia Beach Forum. In the arena category, the Liacouras Center on the campus of Temple University in Philadelphia has renewed its agreement. The 10,000-seat arena is home court for the Temple University Owls varsity men’s and women’s basketball teams. The NCAA Women’s Regional Basketball Playoffs were held there recently. The Glens Falls Civic Center in Glens Falls, NY, is the home of the Adirondack Phantoms of the American Hockey League. The 6,500seat capacity arena hosts sporting events, concerts, and family entertainment of all types. Under Global Spectrum management, gross revenue increased from $1.9 million in 2008, the company’s first year, to $4.77 million in 2010, a 151 percent increase. 

Global Spectrum Signs Durham Convention Center; Noble Named GM
Global Spectrum has been selected by the Durham County Board of Commissioners and the Durham City Council to manage the 32,000-sq. ft. Durham Convention Center in downtown Durham, NC. Global Spectrum has named Jennifer Noble, who had been Assistant General Manager and Director of Sales and Marketing of the Global Spectrum-managed Conference Center Niagara Falls, as General Manager of the Durham Convention Center. The convention center formerly was operated as part of the Durham Marriot hotel and was staffed by hotel employees. Global Spectrum was awarded a five-year contract. The DCC is undergoing a renovation that, when finished, will incorporate a built-in wireless sound system and digital signage. The junior ballroom is being reconfigured to allow the room to be situated into a variety of meeting spaces, in addition to updating the room’s lighting, walls, and carpeting. “We are excited to have Jennifer representing us in Durham,” said John Page, Global Spectrum COO. “She brings a tremendous amount of experience in creating opportuntiies for show organizers, meeting planners, and the community. We look forward to her creating similar events in Durham and making the Durham Convention Center the pride of the region.” Noble joined Global Spectrum in 2009 at Conference Center Niagara Falls. She had been an employee of Sentry Hospitality prior to Global Spectrum’s arrival as managers of the center. The Buffalo, NY, native is a graduate of the Culinary Institute of America and served as a chef in the Vail, CO, area. She moved back to New York in 1999, serving a five-year stint as Sales Manager at the Hyatt Regency Buffalo. 
Jennifer Noble

(from left) Fields Jackson, Jr., Dr. Andrew Kanu, Dr. Robert Turner, Dr. Leon Wright Bey, Global Spectrum Chief Operating Officer John Page, and Temple University’s Dr. Michael Jackson during Sixth Annual Virginia State University Leadership Symposium in April.

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FACILITY NEWS

client SPEAK
Vice President for Administration & Finance Old Dominion University
In early 2000, Old Dominion University (ODU) embarked upon the creation of one of the largest mixed-use redevelopment initiatives associated with a higher education institution in the country.
Philadelphia Mayor Michael Nutter (second from right) welcomes Glee Live members Mark Salling (second from left) and Chord Overstreet (third from left) to Wells Fargo Center for sold out performance with (from left) Live Nation’s Geoff Gordon, Lisa Nutter (Mayor’s Wife), and Comcast-Spectacor’s Ike Richman.

with Robert L. Fenning

Flyers, 76ers Visit Global Venues For Preseason Games
Comcast-Spectacor’s two major league teams, the Philadelphia Flyers of the NHL and the Philadelphia 76ers of the NBA, will play preseason games next season at two Global Spectrum-managed facilities. The 76ers will face the Boston Celtics at the Mullins Center on the campus of the University of Massachusetts Amherst on October 19, and the New Jersey Nets at the Sun National Bank Center in Trenton, NJ, on October 13. The Flyers will play the Detroit Red Wings at the John Labatt Centre in London, ON, on September 22. “It’s exciting for us to be able to bring the 76ers to the Mullins Center and Sun National Bank Center and the Flyers to the John Labatt Centre this season, as we enjoy being able to showcase our two professional teams each year at some of the venues we manage,” said Comcast-Spectacor President Peter Luukko, a 1981 UMass Sport Management graduate. “Personally, for me, this is a thrill to be back on the campus of my alma mater, UMass, where we, as a company, can help give back to the school by providing valuable on-site educational experiences for interns and students affiliated with the sports management program here at UMass.” “We are excited to bring the Detroit Red Wings to London and are looking forward to welcoming back the Flyers to the John Labatt Centre,” said Brian Ohl, Global Spectrum Facility Management’s Regional Vice President and General Manager of the John Labatt Centre. “London has a growing number of Philadelphia Flyers fans, and when they face a team with the regional popularity of the Red Wings this fall, people will be in for a great night of hockey.” 

One of the cornerstones of this development was the Ted Constant Convocation Center. Leading the redevelopment project with “The Ted” created a destination to attract visitors (including prospective students) to the University.

Robert L. Fenning

We made bold operational plans that included an aspirational goal of 120 – 130 events per year—quite a challenge for a mid-sized market with a number of competing, existing municipal arenas and amphitheaters. In addition, we knew that the requirements for effective marketing, promotion, and event management were beyond the capabilities of our in-house staff, yet we wanted the management team to make ODU Athletics and all University events “THE TENANT.” Now 10 years later, the Ted anchors the University Village, a 67-acre development with in excess of $300 million in private and public investment. The Ted has become one of the highest grossing entertainment venues between 6,000 and 10,000 seats in the world, and yet our athletic teams and University event staff cannot say enough good things about the priority, care, and support they receive from Global Spectrum. Our Global Spectrum team truly understands the special needs of a University-owned venue of this type, and has delivered world-class entertainment in an extraordinary, well-run facility. Today’s Ted remains sparkling new in appearance, represents the preferred event venue for the region, and is clearly seen as ODU’s and the University Village’s “crown jewel.” While other companies can do some of these functions well, Global Spectrum can do them all well. We cannot sing the praises of Global Spectrum and the contributions of Doug Higgons, Mike Fryling, and the rest of the Global Spectrum staff enough, for they consistently meet and exceed our significant expectations. 

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IN THE COMMUNITY
Overland Park Center Aids Japan Relief
A five-day donation drive at the Global Spectrum-managed Overland Park Convention Center, Overland Park, KS, in cooperation with Heart to Heart International, resulted in the collection of 324 Care Kits for medical aid for Japan relief efforts. “We are overwhelmed at the response. We thought we would get a few donations here and there, but we had schools donating full care kits, local dental offices bringing multiple boxes of toothpaste and brushes, hotels dropping off shampoos and soaps,” said Brett Mitchell, General Manager of the Overland Park Convention Center. “Local families, and the community as a whole, really stepped up and showed up. It was great.” Global Spectrum encouraged the community to donate a few everyday items that would then be prepared for “Care Kits” and sent to Japan from Heart to Heart’s global distribution center in Kansas City. Every item in the Heart to Heart Care Kit was used to bring comfort, health, and peace of mind to those who received it. Heart to Heart International, a nonprofit organization headquartered in Olathe, KS, has been creating a healthier world since 1992. 

Stuffed Animals Aid Burn Victims In Everett Area
The Comcast Arena at Everett (WA) joined with the Lipizzaner Stallions and Burned Children Recovery Foundation, a local nonprofit organization, to collect new and gently used stuffed animals for children in the Everett area. In exchange for their donation, patrons were eligible for a free kid’s ticket with the purchase of an adult ticket to see the Lipizzaner Stallions. All donated stuffed animals collected during the four-hour window were delivered to the Burned Children Recovery Foundation. There are over 280,000 children burned in the USA every year, and the services organizations, like the Burned Children Recovery Foundation, provide not only actual medical treatment, but also counseling and support during the rehabilitation process. 

OPCC staff volunteers (from left) Jeanne Kanoy, Director of Finance and Administration; Lisa Forbes, Certified Wedding Specialist; Tracey Jones, Event Services Manager; Ken Gillespie, Director of Events; Megan Thode, Marketing Manager; Vicki McQuain, Staff Accountant; and Lynn Long, Accounting Clerk.

Augusta Center Holds Comcast Cares Day
The staff at the Augusta Entertainment Center gave up their Saturday to help at Safe Homes of Augusta, GA, an organization that works to provide shelter to battered women. The staff spent their Monty Jones Jr., General Manager day cleaning, painting, and organizing houses that of Augusta Entertainment Complex, practices multitasking during annual would soon give abused women in the area a safe Comcast Cares Event in Augusta. place to call home. 

Global Spectrum employees walk collected food from Wells Fargo Center in Philadelphia to nearby Philabundance to provide food for those less fortunate as part of Comcast Cares initiative (May 6). More than 100 employees collected nearly 2,610 pounds of food.

ENVIRONMENTAL NEWS
Greater Richmond Convention Center Gets Greener
The Greater Richmond Convention Center (GRCC) in Richmond, VA, recently purchased two environmentally important products that expanded its green initiatives. The Bulb Eater is a machine that crushes spent fluorescent lamps of any length into 100-percent recyclable material, while capturing over 99.99 percent of the vapors released. The container can hold up to 1,350 four-foot fluorescent lamps. The unit features a side-mounted dust filter that works in conjunction with an activated carbon filter that captures and neutralizes the mercury vapor released from the lamps during crushing. In addition, the building purchased the new Ionater EXP, a cleaning agent that eliminates cleaning chemicals by transforming tap water into a powerful sanitizer. Cleaning with the Ionater instead of traditional cleaning chemicals reduces energy consumption and pollution formation between 97 and 100 percent across seven key indicators of sustainability. The product also kills more than 99.99 percent of common bacteria and leaves no chemical residues behind. The GRCC was certified Virginia Green by the Commonwealth of Virginia in 2008 and is continuously looking for new green initiatives to put in place at the center. 

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Greater Richmond Convention Center electrician Mike Alley uses Bulb Eater to dispose of spent fluorescent lamps.

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IN THE COMMUNITY
Iowa Events Center Employees Aid Community Residents
During the first five months of 2011, Global Spectrum and Ovations employees at the Iowa Events Center in Des Moines went above and beyond to volunteer their time and efforts to help more than 50 organizations in the Des Moines Global Spectrum and Ovations staff members pause outside Hy-Vee Hall in Des Moines prior to cleaning community.
sidewalks, streets, and parking areas of downtown Des Moines during annual Trash Bash event (April 28).

Big Blue, the Old Dominion University mascot and Capital One Mascot of the Year, takes part in Family Fun Run, held after Tread at the Ted 5k. Family Run included lap around Constant Center, which measured half-mile.

Employees Make Impact In Des Moines Community
Almost 30 employees of the Iowa Events Center came together on April 28 as part of the Downtown Des Moines Trash Bash to help keep downtown Des Moines beautiful. Employees from Global Spectrum and Ovations Food Services made up the Iowa Events Center team, which was split up into groups to collect trash, recyclables, and cigarette butts to ensure future visitors to the capital city enjoy a clean downtown. This event was one of many community organizations Global Spectrum has been involved with so far in 2011. Others include Ronald McDonald House, American Lung Association, Central Iowa Shelter and Services, Variety Club of Iowa, and American Cancer Society. 

Through an agreement with Polk County, Global Spectrum is committed to participating in a minimum of five community events per year. During the first four months of 2011, that number had grown to over 50 organizations, which benefited through nonprofit programs and book, blood, and clothing drives. “Volunteer work not only helps to bring our organization together as a team, but also gives us a satisfaction of knowing we have made a difference to residents throughout Des Moines,” stated Chris Connolly, Global Spectrum’s General Manager of the Iowa Events Center. 

“Tread At The Ted” Raises Over $1,000 For McDonald House
The Ted Constant Convocation Center, Norfolk, VA, hosted the first annual “Tread at the Ted 5k and Family Fun Run” (May 21). The inaugural event was created the Ronald McDonald House of Norfolk. More than $1,000 and donated to the Ronald House.

to benefit Charities® was raised McDonald

Ronald McDonald chats with Tread at the Ted 5k young runners before start of race to help them prepare for 3.1 miles ahead.

Old Dominion University and Global Spectrum welcomed more than 250 runners on a beautiful Saturday morning. The course took the runners through the campus of Old Dominion University and a neighboring community close to campus, returning back to the Constant Center for a fun post-race party filled with bounce houses, corn hole, family-friendly vendors, and live music. 

Staff at UCF Arena in Orlando, FL, helps build five town homes for Orlando residents as part of a Habitat for Humanity project.

The MassMutual Center family and others joined together to remember Kimmy Dubuque during the St. Patrick’s Day Road Race. Kimmy was the Director of Finance at the MassMutual Center before she was tragically killed last November. Everyone wore “Team Kimmy” shirts. All participants signed souvenir shirt for Kimmy’s husband, Al, and daughter, Jillian. In addition, scholarship fund has been created for Jillian.

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CANADIAN FACILITY NEWS
Penticton Campus Events Picking Up Steam for Season
Global Spectrum’s management of the South Okanagan Events Centre and three other facilities on the British Columbia city’s venue campus is accelerating activities to increase events and provide greater date support for the Penticton Vees hockey team of the British Columbia Hockey League. SOEC General Manager Dean Clarke said Global Spectrum’s top priority is focusing on the SOEC’s main tenant, the Penticton Vees. “Last year Vees dates were given equal opportunity with other events. I believe they need preferential treatment,” he said. Clarke said there will be more BCL games on Fridays and Saturdays next season. “I think it will make it easy for fans to come to the games,” he said. Global Spectrum is also refining the manner in which events are booked, purchased, and accounted for, concentrating on sports tourism and country music events. A new partnership to co-promote concerts with the Cressman Sakamoto Agency is in its infancy. It is hoped that the new arrangement will bring more acts to Penticton with less risk to the city’s bottom line and make it easier to draw larger audiences to the facility and the community. Clarke is predicting a strong number of events for the summer, fall, and winter. 
(From left) Deborah O’Mara, Director of Corporate Partnerships; Lia Diffin, Event and Group Sales Coordinator; Brannigan Boyd, Sales Manager; Sally Pierce, Assistant General Manager; and Carla Seddon, Marketing Manager, at Annual Chamber of Commerce Valley Wide Business After Hours at South Okanagan Events Centre.

Curling Championships Big Draw At Labatt Centre
The John Labatt Centre in London, ON, played host to the 2011 Tim Hortons Brier from March 5-13, 2011. It was only the second time in the past decade that the Canadian Men’s Curling Championship has been in Ontario. The 2011 Brier was an overwhelming success, drawing 113,626 Ontario’s G. Howard, C. Savill, and B. Laing spectators and generating a $20 million participate in the 2011 Tim Hortons Brier hosted at Global Spectrum-managed John economic impact on London. Brier organizer Peter Inch commended Global Spectrum staff at the John Labatt Centre for their efforts and commitment to the success of the event.
Labatt Centre in London, ON.

WFCU Centre staff members welcome Singer Gordon Lighfoot to Windsor, ON, venue for concert (May 19). Joining Lightfoot are (from left) Danielle Marchand, Marketing Intern; Lynne Rozario, Premium Seating Service Manager; Aaron Nussey, Premium Seating Intern; Vicki Kondovski, Accounting Manager; Natalie Martin, Box Office Manager; Trent Merritt, General Manager; Jessie Darmon, Marketing and Group Sales Manager; and Scott Despins, Premium Seating Sales Manager.

Throughout the week, Global Spectrum kept Brier fans well fed and hydrated, selling 3,600 hot dogs, 9,000 slices of pizza, 11,000 bags of popcorn, and 27,000 cups of beer. Other venue highlights from the event included a visit from Canada’s Prime Minister, Stephen Harper, during the Saturday, March 6, afternoon match, and the venue acronym #jlc trending No. 5 in Canada on Twitter during Brier festivities. 

Padda Entertainers Make Multi-Year Commitment To Celebrate Vaisakhi At Abbotsford Centre
Global Spectrum at the Abbotsford Entertainment & Sports Centre, Abbottsford, BC, and concert promoter Padda Entertainers have made a fiveyear commitment to bring their celebration of Vaisakhi to the Abbotsford Entertainment & Sports Centre. The agreement will see some of the top South Asian artists come to Abbotsford as part of the annual April celebration of Vaisakhi, an ancient harvest festival in Punjab, India. Vaisakhi also marks the beginning of a new solar year and new harvest season. “Vaisakhi is one of this region’s largest cultural celebrations,” said Jason Blumenfeld, General Manager of the Abbotsford Entertainment & Sports Centre. “With the recent success of hosting our first Vaisakhi show (April 23), we look forward to holding the event over the next five years, as well as exploring other opportunities to bring more South Asian events to the building.” 

Cast of Stars on Ice at the WFCU Centre in Windsor on April 27.

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FACILITY NEWS
(Continued from page 1)

Rugby Championships Return To PPL Park
The 2011 CRC featured 16 of the top collegiate men’s rugby clubs and eight of the top collegiate women’s rugby clubs in a two-day tournament with 38 matches. The weekendlong rugby festival also included live entertainment from rock band Dropkick Murphys, gourmet food carts, rugby youth interactive area, high school combine, international beer garden, and rugby legends. Dartmouth University won on the men’s side, while Army took top honors for the women. “This weekend more great memories were made at PPL Park and we are delighted NBC and Rugby Sevens for all top level sports and entertainment presentations,” said Nick E. Sakiewicz, CEO and Operating Partner of Keystone Sports and Entertainment, LLC. “We are thrilled with the success of the 2011 Collegiate Rugby Championship at PPL Park,” said Global Spectrum’s Mike Scanlon, General Manager of PPL Park. “Bringing the CRC back to Chester in 2012 is a true testament to the diversity and functionality of PPL Park and the great partners we’ve worked with on this event. As rugby continues to grow in popularity, we hope to become the permanent home of the CRC and look forward to bringing similar big-time, non-soccer events to PPL Park for years to come.” In order to prepare PPL Park for the Collegiate Rugby Championship, Global Spectrum, operators of PPL Park, changed the field to a pitch, replaced strikers for hookers, and traded free kicks for scrums when the 16 men’s and eight women’s Collegiate rugby teams invaded the Philadelphia region and Chester’s stadium for the CRC. “We were very excited about showing the diversity of PPL Park and the many different type of activities we can host here in Chester,” said Scanlon. “We hope PPL Park will become the event’s permanent home in the future.” 

Meeting on field for successful 2011 USA Sevens Collegiate Rugby Championships at PPL Park in Chester, PA, are (from front left) Jon Miller, President of Programming for NBC Sports and Versus; Gary Quinn, Director Business Development at NBC Sports; Mike Scanlon, Global Spectrum’s General Manager of PPL Park; Donal Walsh, VP of Operations for USA Sevens Rugby; and John Page (rear), Global Spectrum Chief Operating Officer.

College Lacrosse A First At PPL Park

Waterbucket Media, in association with Global Spectrum-managed PPL Park, will host the first-ever men’s college lacrosse games on Saturday, October 22, at the Chester, PA, venue. Highlighted by a doubleheader that will involve four college programs, the Fall Brawl for a Cure will be a day-long event with fundraising efforts being conducted to benefit cancer research. On the day of the Fall Brawl for a Cure, gates will open at 8 a.m. with youth games getting underway at 9 a.m. and being played throughout the day on the outside of the facility. The feature portion of the event will then kick off that afternoon as four renowned college programs participate in a double-header. The first pairing will pit Stony Brook University against Loyola University, followed up by Villanova University taking on Sienna College. Prior to the start of those final two games, various college teams will be scrimmaging during the day. “We are looking forward to a great day of college and youth lacrosse working together to help fight cancer,” said Jim Jennings, President of Waterbucket Media. “We think this is going to be a huge success because of the great facility at PPL Park, and we look for this to becoming an annual event.” 
(Striped shirts, from left) Global Spectrum’s Jason Toner, Marketing Manager; Zack Lloyd, Assistant Marketing Manager; Daniel Webb, Assistant Marketing Manager; Mary Paolantonio, Assistant Marketing Manager; and Dustin Godsey, Director of Marketing, celebrate on field of PPL Park with 2011 Collegiate Rugby Champions, Dartmouth, after they were awarded Dawkin’s Cup on June 5.

The Mountain Winery Voted Best Event Venue In Silicon Valley
The Mountain Winery, one of the most intimate and picturesque outdoor concert venues in the United States, known for breathtaking views, rich history, special and corporate events, and divine wine, was awarded the prestigious “Best Event Venue” by the Silicon Valley Concierge Association. “The Mountain Winery provides a superb meeting and special event location,” said Global Spectrum’s Joan LeMahieu, General Manager of The Mountain Winery. “This special recognition from our colleagues in the hospitality industry is a testament to our staff who make The Mountain Winery a special experience for our many guests”. Since 1995 the Silicon Valley Concierge Association has been recognized as the leading professional organization dedicated to the education and advancement of its members. The SVCA supports many community hospitality programs: the San Jose State University Hospitality Program, HSMAI, NACE, Silicon Valley Tour Guides, and the Oak Grove High School Travel Program. The purpose of the association is to provide information in the Hospitality Industry through the education of our members. 

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FACILITY NEWS

Global Spectrum Marketers Ignite Ro

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ore than 120 marketers and sales people from Global Spectrum-managed facilities in the United States, Canada, Singapore, and the United Arab Emirates gathered in Columbia, SC, for this year’s Global Spectrum Marketing and Sales Conference (June 19-22). The sessions focused on one of the four Global Spectrum corporate initiatives; Increase Profitability, Quality Products and Services, Maximize Customer Experience, and Foster a Positive Work Experience. Each day’s room themes reflected these corporate ideals. Every Comcast-Spectacor entity presented during the meetings. Thanks to the staff at Colonial Life Arena, who served as hosts, and to the Regional Marketing Directors, who, along with Global Spectrum VP of Marketing Bob Schwartz, created the agenda for the meetings. In addition, special thanks to the six first-time sponsors - Living Social, Marriot, Cirque Du Soleil, Post No Bills, TV Eyes, and Stadium Solutions. The meetings encouraged participants to increase their digital marketing strategy skills, build new relationships with sponsors and media representatives, generate new revenue opportunities, and create new events in their respective markets. Teams also worked on a “Marketing Possible Mission” a la the TV show, Mission Impossible, where each team partnered with a

local client to develop a marketing and sales plan and were then tasked with surviving different scenario rooms where they had to overcome difficult and stressful challenges in their marketing plan. To make the conference more interactive the host team created a twitter account to create conversations during sessions and to communicate with participants throughout week. The host team also created social media trading card packs that showcased each attendee’s pictures and fun facts that could be exchanged during the week to foster a networking environment. Each Global Spectrum marketer left the conference motivated for the coming year with new ideas and tools for their revenue generating toolbox. In addition to thanking Global Spectrum VP of Marketing Bob Schwartz for his inspiration and dedication to this meetings, the attendees would also like to thank Peter Luukko, Comcast-Spectacor President and Global Spectrum Chairman, and John Page, Global Spectrum COO, for the opportunity to attend the conference. 

(from left) Tom Paquette, General Manager of Colonial Life Arena; Bob Schwartz, Global Spectrum Vice President of Marketing; USC Athletics’ Charles Waddell; and USC Professor Frank Roach.

The Global Spectrum team from Colonial Life Arena served as hosts during conference. They include (from left) David Cox, Marketing Manager; Derek Striegle, Intern; Abey Coker, Director of Sales and Marketing; Katie Mikos, Group Sales Coordinator; Macky Dailey, Intern; Kate Cannon, Premium Services Coordinator; Sarah Olsgaard, Group Sales Manager; Tim Strunk, Intern; Duane Scott, Intern; Katherine Blanford, Intern; and Nick Bellisano, intern.

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FACILITY NEWS

ad to Revenue At National Meetings

Global Spectrum marketers split in teams to brainstorm new revenue ideas for shows.

Taking break from Zip Lining are (from left) Melissa Schaff of UCF Arena, Erin Bilton of Sears Centre, David Cox of Colonial Life Arena, Debra Kime of John Labatt Centre, Kayla Ott of Wolstein Center, Ryan Young of Budweiser Events Center, and Mike Soriano of Tsongas Center.

Julian Bowman from Santa Ana Star Center conducts team for Rhythmic Therapy Session.

Team participates in “Marketing Possible Mission.”

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FACILITY NEWS
BankUnited Center Hosts “The X Factor” Auditions
More than 7,500 contestants cued up outside of the BankUnited Center on the University of Miami campus (April 6–7) for their chance to audition for FOX’s U.S. debut of Simon Cowell’s singing competition show, “The X Factor.” Selected as one of only six audition sites in the country, staff at the BankUnited Center successfully accommodated the mass crowd of registrants by utilizing every inch of available space at the facility over a two-day span. The Coral Gables auditions at the BankUnited Center were so successful that Freemantle Media has agreed to return again in June for two more tapings of the highly anticipated show set to debut on FOX in the Fall. 

World Taxidermy And Fish Carving Championships At Saint Charles Convention
The World Taxidermy and Fish Carving Championships, sponsored by Breakthrough Magazine, returned to the St. Charles Convention Center (May 3-7). The competition was a display of the finest wildlife art from all over the world, with a variety of native U.S. wildlife, including whitetail deer, bears, mountain lions, ducks, game birds, bass, and trout. Approximately 1,000 taxidermists and fish carvers were in attendance at this year’s show. The show had 458 entries representing taxidermists from 48 states and 21 countries around the world. “People were amazed at how realistic these compositions are,” said Larry Blomquist, show promoter and publisher of Breakthrough Magazine. “People are always truly impressed with the careful attention to detail that these taxidermists have when creating and exhibiting these artistic pieces. Some past winning pieces have sold for tens of thousands of dollars.” 

More than 9,000 contestants outside the Sears Centre Arena.

Sears Centre Arena Hosts “The X Factor” Auditions In Midwest Region
The Sears Centre Arena hosted the Midwest region’s auditions of Simon Cowell’s “The X Factor,” which will air live on FOX this fall. The X Factor is a singing competition open to groups and solo singers ages 12 and older.

The first round of auditions were held April 26 through 28, where 9,000 hopefuls spent hours waiting in line in the pouring rain for their chance at a $5 million recording contract. The first day, contestants arrived at the arena starting as early as 2 a.m. to Global Spectrum personnel from BankUnited Center and Sears Centre Arena with “The X Factor” Pepsi Can ‘X’ during new reality show’s register, but were instructed to return the Coral Gables (FL) auditions at BankUnited Center. Personnel include following day. Contestants and their guests (front row, from left) Billy Fuchsman, Sears Centre’s Erin Sweeney, spent up to 12 hours Alejandro Aguilar, and John Dolphin. Middle row, from left: Katie Keenan, Kevin Retchless, Betty Segui, I’shawnna Henderson, and in the arena awaiting Allison Dobin. (Back row, from left) Brian Roeder, BankUnited Center their turn to audition General Manager Patrick L. McGrew, Elisa Dieme-Erlich, Kendrick in front of the show’s Williams, and Sears Centre’s Michael Carosielli. producers. Those who received a golden ticket were instructed to return for callbacks and to meet with the show’s executive producers.

Veterans Auditorium Remake Shows Progress

The latest construction update on the remodeling of the Veterans Auditorium in Des Moines, IA, showed positive progress on changing the 55-year-old, 11,000-seat auditorium to a state-of-the-art convention space. When completed on January 1, 2012, the new venue will boast Iowa’s largest ballroom. Veterans Auditorium is receiving a makeover that creates new convention space for the Iowa Events Center and puts more meeting rooms in one location. 

Those who made it past the first round of auditions were invited back to audition live in front of Cowell, the show’s three other judges – British pop star Cheryl Cole, record executive Antonio “L.A.” Reid, and Paula Abdul. In addition to the live judges, contestants performed in front of a crowd of 3,000 audience members (12,000 in total over the two-day period). 

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Main exhibit at 2011 World Taxidermy and Fish Carving Championships in St. Charles featured life-sized Alaskan Moose being attacked by pack of wolves.

FACILITY NEWS
Singapore Indoor Stadium Holds Block Party Before Concert
The Singapore Indoor Stadium (SIS) in Singapore brought the old East Coast tradition of a neighborhood block party halfway across the globe to welcome Avril Lavigne and Justin Bieber to the new venue for concert performances. Held outside of the SIS two hours before the concert, entertainment and food included Old Chang Kee’s O’ My Darling Mobile Outlet, Netball Singapore, and the band Cove Red. The pre-concert event was created to generate pre-concert activities for the crowd. Patrons played Netball games such as shooting and chest passes with prizes for winners that included tickets to the World Netball Championships games and merchandise. To promote the July World Netball Championships at SIS, Netball Singapore also arranged for Netalia, the official game mascot, to mingle around and take pictures with the crowd. 

Chaifetz Arena Lands 2012 Visa Gymnastic Event
In conjunction with USA Gymnastics and the St. Louis Sports Commission, Chaifetz Arena at Saint Louis University has been selected as the site for the 2012 Visa Championships. The Visa Championships will be the first huge step for gymnasts on the journey to the 2012 Olympic Games. The top 14 men and women at the Visa Championships will advance to the Olympic Trials a month later, from which the Olympic team will emerge.

Justin Bieber fans outside Singapore Indoor Sports Stadium.

Record-Setting Weekend At Univ. Of Phoenix Stadium
The weekend of April 15-17 proved to be the busiest on record in the five-year history of the University of Phoenix Stadium. During the weekend, the multi-purpose facility hosted a record six different events over the course of four days. Multiple areas, both interior and exterior, of the stadium’s campus were utilized to accommodate the vastly different events, most of which took place simultaneously.

“We are thrilled to have the opportunity to host an event of this magnitude,” said Global Spectrum’s Jim Wynkoop, General Manager of Chaifetz Arena. “All eyes from the gymnastics community will be on our beautiful venue.” “The crowd will be so close,” said USA Gymnastics Coach Bela Karoyli, clutching both fists to his chest. “The noise will be great. And the training facility is right here. The gymnasts will love that.” 

By adjusting event locations and creating shared parking areas, the Global Spectrum staff was able to effectively manage all of the events and drive incremental rental and event related The Horizon High School Prom, which took place on terrace level revenue for the facility. The events of University of Phoenix Stadium, Glendale, AZ, was one of six included the La Mesa RV Show, GM’s different events that took place at the facility on weekend of Main Street in Motion Ride & Drive, April 15-17. the Muscular Dystrophy Association Dinner, Green Relief Convention, Horizon High School Prom, and National Youth Sports Football Games.

USA Gymnastics coach Bela Karoyli shares his excitement that 2012 Visa Championships are coming to Chaifetz Arena at Saint Louis University.

Miami Beach Convention Center Inks Deal With Shuttle Express

Global Spectrum’s team at the Miami Beach Convention Center, Miami Beach, FL, has finalized a deal with Express Shuttle to be the Official Transportation Partner. The unique, five-year partnership incorporates targeted branding and marketing with an on-site presence to satisfy the transportation needs while enhancing the experience for attendees and show organizers. 

“We were excited to be able to execute six different events, all in one weekend, and showcase the stadium’s multi-purpose functionality. The schedule reflected a variety of new and returning events, all of which generated revenue for the facility, and demonstrated our staff’s ability to coordinate numerous events at the same time. Obviously our higher profile events receive the most media attention, but the hosting of smaller events, and maintaining a consistent schedule, is very important to the financial success of the stadium,” said Peter C. Sullivan, Global Spectrum Regional Vice President and General Manager at the University of Phoenix Stadium. 

Budweiser Events Center Installs 180-Inch Screen In Executive Club
The Budweiser Events Center In Loveland, CO, and Ovations Food Services have brought in a new state-of-the-art, 180-inch projection screen into the Executive Club Restaurant. Since the second round of the Central Hockey League playoffs, BEC staff has been hosting “Watch Parties” for the Colorado Eagles away games. Nearly 150 fans enjoy dinner, drinks, and the pleasure of watching their Colorado Eagles in away playoff games. 

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ON THE MOVE
Joe Sheridan Promoted To Assistant GM At Wells Fargo Center
Joe Sheridan has been promoted to Assistant General Manager at the Wells Fargo Center in Philadelphia. PA. He was previously Senior Event Manager at the Wells Fargo Center.

Shane Cadwell Named Mullins Center GM
Shane Cadwell, an 11-year industry veteran, has been named General Manager of the 10,500-seat Mullins Center on the campus of the University of Massachusetts at Amherst.
Shane Caldwell

Jill Scicchitano To General Manager Of Century Center
Jill Scicchitano was named General Manager of the Century Center, the 200,000-sq. ft. convention center operated by Global Spectrum in South Bend, IN. She formerly was Global Spectrum’s General Manager Jill Scicchitano of the Conference Center Niagara Falls and Old Fall Street, Niagara Falls, NY, since 2009. Scicchitano joined Global Spectrum in 2003 as an Event Manager at the Harborview Center in Clearwater, FL. She was promoted to Director of Events at the Clearwater venue in 2005, eventually becoming Assistant General Manager in 2007. Earlier, she was Grassroots Marketing and Operations Assistant for the Philadelphia Charge, a team that played in the Women’s Professional Soccer Association. In addition to over 75,000 sq. ft of function space for meetings, tradeshows, and conventions, Century Center includes two theaters and is home to the South Bend Museum of Art. The College Football Hall of Fame, one of the world’s major sports shrines, connects to the Center by a dramatic concourse filled with the spirit of the sport. 

Joe Sheridan

Sheridan joined ComcastSpectacor, Global Spectrum’s parent company, in 2006 as Fan Development Coordinator for the Philadelphia Flyers. He was promoted to Event Manager in 2007 and was made Senior Event Manager last year. “Joe has been an outstanding contributor to the operation of events at the Wells Fargo Center,” said John Page, Global Spectrum COO. “I know he will be an important asset to Wells Fargo Center General Manager Matt Homan in the operation of one of the most important entertainment and sports venues in the country.” He graduated from Penn State University with a B.A. degree in Criminal Justice. While at State College, he played on the ice hockey team for four years, participating in three Division American Collegiate Hockey Association (ACHA) National Championships. After graduation, he worked for two years for the Manhattan District Attorney’s Office. Sheridan and his Philadelphia.  wife, Amie, live in

Cadwell formerly was Assistant General Manager at the Global Spectrummanaged Budweiser Events Center in Loveland, CO, for the past five years. “Shane is an energetic and dynamic leader who will bring with him a tremendous amount of experience to UMass,” said John Page, Global Spectrum Chief Operating Officer. “We are confident that he will continue to lead our charge at the Mullins Center and produce exciting opportunities for the campus, as well as the Amherst region.” Cadwell began his career in the industry as an Event Manager at the Colorado Springs World Arena. After three years of leading the Event Department in Colorado Springs, he joined Global Spectrum at the Budweiser Events Center in Loveland. Two years later, he was promoted to Assistant General Manager and spent the next six years booking the venue with world-class events and overseeing various departments. He received a B.A. in Business Management and Sport Administration from Simpson College, Indianola, IA, and a M.A. in Sport Management from the University of Kentucky in Louisville. 

Cortney Hersom Promoted To Tsongas Finance Director
Cortney Hersom was promoted to Director of Finance at the Tsongas Center at UMass Lowell. She joined the venue’s staff last year as a Staff Accountant.
Courtney Hersom

Hersom was born and raised in New Hampshire and graduated from the University of New Hampshire with her Master’s degree in Accounting in May of 2009. 

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Danny Wheeler (right) accepts signed, framed photo of the St. Charles Convention Center from Joe Capitanelli, Marketing Manager, in honor of his two and a half years of service as convention center’s Assistant General Manager and Director of Event Services. Wheeler was named General Manager of new Utah County Convention Center in Provo, UT.

PEOPLE AND PLACES
Leah Becki Named General Manager At URI’s Ryan Center
Becki has been named General Manager of the Ryan Center, the 7,300– seat, multi-purpose sports and entertainment facility on the campus of The University of Rhode Island in Kingston. Becki, who joined Global Spectrum in 2002 as Manager of the Boss Ice Arena on the campus of the University of Rhode Island, formerly was the venue’s Assistant General Manager.

Sioux Falls Names Kraig Pomrenke Asst. GM, Sales Director
Kraig Pomrenke has joined Global Spectrum as Assistant General Manager and Director of Sales and Marketing at the Sioux Falls Convention Center in Sioux Falls, SD. Kraig Pomrenke Pomrenke, who has more than 29 years in the hospitality industry, was formerly Vice President of Hospitality and a Hospitality Broker Associate since 2005 with Hegg Companies in Sioux Falls. Pomrenke is very familiar with the Sioux Falls Convention Center, having been Assistant General Manager of the Convention Center from 2003-05. “Kraig has the knowledge and experience in our industry that makes him a phenomenal addition to our team,” said Global Spectrum’s Scott Kavanaugh, General Manager of the Sioux Falls Convention Center. “He truly cares about the community of Sioux Falls and ensuring that the Convention Center, along with the community, prospers and flourishes.” Pomrenke is active within the community of Sioux Falls as the current Chairman of the Sioux Falls Convention and Visitors Bureau, Chairman of the Sioux Falls Convention and Visitors Bureau Business Improvement District Board of Directors, and Vice President of the Dakota Alliance Soccer Club. Before joining Global Spectrum, Pomrenke also previously served on the city’s Sioux Falls Arena/Convention Center Board. 

At the MassMutual Center in Springfield, Candida Santiago has joined as Event Coordinator and Stephanie Vieira moved over from Mullins Center as Accounting Manager… Amy White has joined the Kovalchick Convention and Athletic Complex, Indiana, PA, as Director of Marketing… Linsey Mason has joined the Tsongas Center at UMass Lowell as Staff Accountant… Kellen Seitz has joined the Budweiser Events Center, Loveland, CO, as Marketing Coordinator. 

Leah Becki

Candida Santiago

Amy White

Keelen Seitz

“As The Ryan Center and Boss Ice Arena’s Assistant Manager, Leah has the knowledge, experience and the leadership capabilities to continue to lead our Global Spectrum on-site team in keeping our high level of customer service, and providing top-notch quality entertainment to the region,” said John Page, Global Spectrum COO. “I would like to personally thank her for her dedication and continued support in making The Ryan Center and Boss Ice Arena fantastic facilities for the University of Rhode Island.” She joined the Ryan Center as an Event Manager in 2003. She was promoted to Director of Event Services in 2006, a position she held until being promoted to Assistant General Manager in 2008. She received her Bachelor’s degree in Communications in 2000 from The College of Wooster, Wooster, OH. 

Pueblo Sr. Banquet Captain Earns Bar Smarts Certificate
Jocelyn Gallegos, the Senior Banquet Captain at the Pueblo Convention Center, Pueblo, CO, has earned her Bar Smarts Advanced certificate. Bar Smarts is a one-of-a-kind online bartender education and certification program sponsored Jocelyn Gallegos by Pernod Ricard USA. It was developed in collaboration with the world’s most celebrated cocktail experts from BAR, LLC. Gallegos is an active member of the Colorado Bartender’s Guild (COBG), a nonprofit organization based in Denver, CO, that offers certification and continuing education courses for its members. She has been involved with the COBG since 2009, and specializes in drink mixology. 

Joe Imbriaco Returns To Post At Constant Center
Joe Imbriaco has returned to the Ted Constant Convocation Center on the campus of Old Dominion University in Norfolk, VA, as Director of Events and Operations. The Univer- Joe Imbriaco sity of South Carolina graduate joined Global Spectrum in 2002 as Event Staff Supervisor at the Colonial Life Arena in Columbia, SC. He became an Event Manager at the Constant Convocation Center in 2004. 

Farrar Named Budweiser Events Center Asst. GM
David Farrar has been promoted to Assistant General Manager and Director of Events at the Budweiser Events Center in Loveland, CO. Prior to his promotion, Farrar was Director of Events David Farrar and Operations at The TedConstant Convocation Center on the campus of Old Dominion University in Norfolk, VA. 

This issue of the Globe, as well as the latest news updates and happenings, are available at Global-Spectrum.com.

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®

CAA Partners With Front Row Marketing Services For Corporate Sponsorship Sales
T
he Colonial Athletic Association (CAA) has entered into a fouryear partnership with Front Row Marketing Services to help secure corporate sponsorships and media rights opportunities for the conference. “We are extremely excited to partner with Front Row Marketing Services in the representation of our sports properties for the next four years,” said CAA Commissioner Tom Yeager. “As part of the Comcast-Spectacor Family of Companies, Front Row is positioned to help the CAA build upon our rapidly expanding presence within college athletics and the excitement of Virginia Commonwealth University becoming the second CAA team in the past six years to play in the Final Four of the NCAA Men’s Basketball Championship.” The CAA and Front Row will work together to maximize opportunities and exposure for the conference by developing a comprehensive marketing program that will help deliver revenue and enhance the CAA brand. Front Row will sell sponsorship packages, as well as promotional rights to 22 CAA championship events. In the collegiate world, Front Row currently represents CAA member school James Madison University in addition to Temple University, Saint Cloud State University, and the Indiana University of Pennsylvania. “Front Row is ecstatic to be partnering with the CAA, and we look forward to marketing the conference and enhancing its partnerships with marquee sponsors and the corporate community,” said Front Row Marketing Services Regional Vice President Bryan Furey. “We believe the CAA offers attractive value propositions to corporate partners. The conference’s media assets cover some of the most desirable markets in North America as its member institutions are located along the eastern seaboard, including Boston, Philadelphia, PA, Wilmington, DE, Baltimore, MD, Washington, D.C., Richmond, VA, and Atlanta, GA.” The CAA encompasses five of the nation’s nine largest metropolitan areas with a geographic footprint that stretches from Boston to Atlanta. Regarded as one of the nation’s top collegiate conferences both athletically and academically, the CAA has produced 16 national team champions in five different sports, 33 individual national champions, 12 national players of the year, 12 national coaches of the year, and 12 Honda Award winners. Members include the University of Delaware, Drexel University, George Mason University, Georgia State University, Hofstra University, James Madison University, the University of North Carolina at Wilmington, Northeastern University, Old Dominion University, Towson University, Virginia Commonwealth University, and the College of William and Mary. 

®
Colonial Athletic Association is one of Front Row’s newest clients.

Personnel News
Gabe Leibowitz is new Director of Corporate Partnerships for Temple University Athletics and Liacouras Center in Philadelphia, PA. Jennifer Fox is new Director of Corporate Partnerships for Adirondack Phantoms in Glens Falls, NY. Rob Mainville is new Corporate Sales
Representative for Portland Pirates in Portland, ME.
Gabe Leibowitz Jennifer Fox

Josh Gentile is new Director of
Premium Sales for Sun National Bank Center in Trenton, NJ.
Rob Mainville Josh Gentile

HOW TO REACH KEY PERSONNEL
Dick Sherwood - Founder [email protected] (215) 218-7529 Eric Smallwood - Senior Vice President [email protected] (810) 984-2608

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frontrow-marketing.com

Drexel University Athletics Partners With Front Row To Manage Corporate Sales

D

rexel University in Philadelphia, PA, has selected Front Row Marketing Services to oversee and execute its corporate partnership program. Front Row will assist the Athletics Department with developing key relationships in the corporate marketplace in an effort to drive additional revenue and further develop the Drexel University Athletics brand. “Drexel Athletics is very excited to partner with Front Row Marketing Services,” said Dr. Eric Zillmer, Director of Athletics at Drexel University. “As part of the Comcast-Spectacor family of companies, Front Row Marketing Services is positioned to help Drexel Athletics build upon our momentum that we have gained over the last few years as a competitive Division I program.” “This is a significant opportunity for Front Row Marketing Services to showcase their abilities to enhance the Drexel brand and increase revenues for their athletic department right here in Philadelphia where we are based,” said Comcast-Spectacor President Peter Luukko. “The Drexel Athletics Department realizes the benefits of hiring Front Row Marketing Services, and our company is excited to be working with them and creating new opportunities for their athletic programs.” Drexel University Athletics encompasses an 18-sport intercollegiate program at the Division I level of the National Collegiate Athletic Association and is a member of the Colonial Athletic Association. “We’re appreciative to have the opportunity to represent such a fine institution as Drexel University Athletics,” said Front Row Marketing Services Regional Vice President Bryan Furey. “We’re confident that Drexel’s strong presence and reputation, coupled with Front Row’s extensive list of corporate relationships in the Greater Philadelphia Region will form a strong partnership poised to produce the desired results for both advertisers and Drexel.” 

Front Row partners with Philadelphia-based Drexel University.

Front Row Analytics used its proprietary Product Placement Evaluation (PPValue) methodology to analyze the exposures and impression values that each brand/ product received as it appeared in the recent film releases “POM Wonderful Presents: The Greatest Movie Ever Sold” and “Thor” as well as determining the overall branding impact that each branded source received. “POM Wonderful Presents: The Greatest Movie Ever Sold” film’s product placement sponsors, POM Wonderful, and Sheetz, continue to rack up millions of impressions for Morgan Spurlock The graph below presents POM Wonderful and Sheetz’ total viewing impressions, which were received from April 22 – May 15 during the showing of “POM Wonderful Presents: The Greatest Movie Ever Sold”. On the opening weekend PWPTGMES was shown on 18 screens and had expanded to 57 screens by May 15.
Brand POM Wonderful Sheetz Branding Viewing Impressions 8,920,472 4,279,764

FRAnalytics
twitter feed
@drexeluniv dragons of @CAASports hire #comcastspectacor entity Front Row Marketing Services to handle #sponsorship http://bit.ly/iosCmL
10 May

@paramountpics #Thor nets $1.2 million for #productplacements brands in @marvel film led by #Acura #Ipod @SouthwestAir http://bit.ly/kNlYbX
9 May

Additional brands that received impressions included: Jet Blue, Mane ‘n Tail Shampoo, Mini Cooper, Hyatt Hotels & Resorts, Merrell, MovieTickets.com, Amy’s Kitchen, Ban, Old Navy, Ok GO, Aruba Tourism Authority, Carrera, Solstice, Get It For Free Online, KDF, Petland Discounts, Seventh Generation, Ted Baker- London, and Thayer’s Natural Remedies.  Thor - God of Thunder....and Product Placement

@SheetzCoffeeTRK @pomwonderful lead the brands w most IMPRESSIONS during @MorganSpurlock #GreatestMovieEverSold http://tinyurl.com/3zoemct
6 May

@MorganSpurlock + @nealconan @NPR gets media value $ for @SheetzCoffeeTRK @pomwonderful #GreatestMovieEverSold http://tinyurl.com/3j824pt
4 May

@headrushbrand @EckoMMA get over $220k each in media exposure from @ufc 129 @josealdojunior v @markhominick fight http://tinyurl.com/3n2hfcz
2 May

Join the conversation

The overall value for all Product Placement for Thor is $2,968,920 with a total of 1,461,502,186 impressions COMBINED for all advertisers. This value is based off of gross ticket sales as of May 15, 2011. Among the brands that visually appeared in the film or were verbally mentioned are: Acura, 7-Eleven, Southwest Airlines, USA Today, Bank of America, Budweiser, Burger King, BF Goodrich, Bud Light, and Dr. Pepper. 

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“HOW YOU DOIN’?”
Hollywood In St. Louis Thanks Part-Timers
The full-time Global Spectrum staff at the Chaifetz Arena in St. Louis, MO, rolled out the red carpet and threw a Hollywood-style “How You Doin’?” party for their part-time employees. To celebrate their service during a successful season, the staff opened a concession stand and treated the part-time staff and their families to dinner and the movie Toy Story 3, which was shown on the Chaifetz Arena video boards. Numerous prizes were drawn from the HYD cards earned throughout the season. 

Mr. Jim Wynkoop General Manager Chaifetz Arena St. Louis, MO Dear Jim, I just want to send my sincer est thank you to you and you staff for allowing us to inv r ade your space on such sho rt notice, and for all of the ass ista wonderful to have such a gre nce you provided. It is at very grateful for all that you team to rely on! We are have done and the assistanc e provided. We are very please d with the way the event tur ned out and of course look for ward to future opportunit ies! Please share my gratitude with your staff! Janelle A Densberger Coordinator for the Stude nt Involvement Center Saint Louis University

Chaifetz Arena Custodial Supervisor Cheryl Payne (center) is congratulated by Summer Daugherty (left), A/V Coordinator, and Alex Fowler, Event Coordinator, on winning one of HYD grand prizes during end of season HYD Party.

Ms. Liz Sopha Event Coordinator nix Stadium University of Phoe Glendale, AZ Dear Liz, of our group at the ur help taking care k Thank you for all yo t last week. You too cognition even t Heroes Donor Re huge success. Silen event was a l to make sure our care of every detai ns to ensure that beyond expectatio went above and You also t caused me to have th the one area tha was comfortable wi I dium tours! sleepless nights – sta a great time and far, our guests had your From all reports so thanks to you and the stadium tours, t with particularly enjoyed sting another even look forward to ho outstanding staff! I . You are my hero. you in the future Jane Tellier unications Marketing & Comm ces United Blood Servi

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GLOBAL-SPECTRUM.COM

Thousands Of Kids Flock To Iowa Events Center
Hy-Vee Hall at the Iowa Events Center, Des Moines, IA, was packed with l7,500 fourth and fifth graders for an event to promote the six pillars of character through Character Counts in Iowa. Character Counts promotes practicing good character by demonstrating trustworthiness, respect, responsibility, fairness, caring, and friendship. During the event, the young people were invited to dance, learn, and meet world-class athletes to find out how character education helped them reach their dreams. At this year’s event, students heard from Olympic Gold Medalist Shawn Johnson, University of Iowa Head Football Coach Kirk Ferentz, and others. 

Dear MassMutual Team, I am writing to thank you for your incredible service and care you provided for the Faith Night event! Most great movements take great leaders and great teams. You certainly have both! It was an excellent experience and made investing at the Mass Mutual Center a real joy. I really am impressed! Thank you for making our experience excellent. Hats off MMC! Rev. Gregory Dyson Pastor Church in the Acres Springfield, MA 01119

Mr. Mark Anderson Director of Operations AutoZone Park Memphis, TN Dear Mark: I just wanted to pass along a note of praise for the girls up on the deck in section 214. I came to the ballpark with my three daughters - ages 1, 4, and 6 - last night. As you can imagine, I had my hands full! The women that were working in that section were incredibly hospitable and help ful. These women helped make my daughters feel at hom e with their pleasant smiles and welcoming word s. They even went so far as to carry drinks from the deck down to the place where we were sitting. They truly made my girls’ first experience at a Redbirds game a great one. I’ve been to a few of the parks at the major league level, and I can safely say that never before have I experienced such a high level of customer service as I did last night. Thanks to you and your team for a wonderful night at AutoZone Park! Craig Gyergyo Hope Church Children’s Ministry Director

Social Media Scores At Palm Beach
Palm Beach County Convention Center placed QR Code Barcodes on Indoor TV’s throughout the venue. Each barcode was linked to their social media outlets and Insider’s Club email database. Result is a significant increase in Facebook Fans and Twitter Followers, in addition to the number of check-ins on Facebook. 

Comcast Arena Intern Wins College Award
Comcast Arena at Everett (WA) intern Haley Matz was chosen as the recipient of Central Washington University’s Co-operative Education Student of the Quarter “Partnership In Excellence” Award for Fall Quarter 2010. “During my fall quarter, I completed an internship at the Comcast Arena at Everett in the Guest Services Department. I really enjoyed doing this internship. I gained so much knowledge and experience from this opportunity, it turned into an actual position for me within the company,” Matz said. 

Palm Beach County Convention Center started Twitter account in summer 2009 and reached its 1,000th Twitter follower on April 27.

Hayley Matz

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21

FACILITY NEWS
“How You Growin’?” Mentoring Program Begins At All Global Spectrum Venues
To fuel its remarkable growth as a company and maintain its industry leadership in innovative facility management, Global Spectrum is reinforcing its belief that the company’s greatest asset is its people. Many employees within Global Spectrum have already benefited both personally and professionally from the guidance of a mentor. Research in the workplace indicates that employees are more likely to succeed if they have a healthy and active mentor relationship. To further support that belief, Global Spectrum is initiating the “How You Growin’?” Mentoring Program this summer at all of its facilities. “The purpose of the HYG Mentoring Program is to provide a meaningful and ongoing oneon-one interaction between new team members and more seasoned team members who have a track record of success,” said Neil McMullin, Assistant General Manager of the Duke Energy Convention Center in Cincinnati, OH, and Chair of the “How You Growin’?” Mentoring Committee. “The interaction between mentor and mentee will help the less experienced team member gain practical insights and perspectives on career development within the organization, while getting an insider’s view on the company to build confidence and leadership skills. Mentors will also benefit by making a positive contribution and investment in the future success of Global Spectrum. We feel that a mentor is an intrinsic part of nurturing our people and developing the quality for which we are known,” he added. Last fall, the “How You Growin’?” Mentoring Committee conducted a four-month trial of the program with results being not only highly successful, but also informative. The test phase was conducted in six Global Spectrum buildings: the John Labatt Centre, Constant Convocation Center, Ryan Center at the University of Rhode Island, Iowa Events Center, Duke Energy Convention Center, and Century Center. In all, 15 relationships were created among volunteers from these six buildings. Tennille Wanner, Sales Manager for the Duke Energy Convention Center, participated in the trial phase as a mentee. “What I found most valuable about the program was being able to speak candidly about my future with Global Spectrum and having someone to help me identify the areas in which I need to improve or gain experience in order to excel in my career,” she said. “I am fortunate to come from a facility where I have a lot of support from my peers, however, to hear additional perspectives from other leaders within the company is a great added benefit, and the HYG program helped me to achieve that.” Applications for participation in the program will be available on the “How You Growin’?” website (howyougrowin.com) and more information regarding the formal program launch will be sent to each facility General Manager to distribute to all employees. 

Harlem Globetrotters Honor Five Global Spectrum-Managed Venues For Record-Setting Tour Dates
The Harlem Globetrotters have recognized five Global Spectrum-managed venues for breaking turnstile records during the team’s 2011 “4 Times the Fun” North American Tour, which wrapped up on April 17, with a custom-made Spalding “Money Ball.” The Globetrotters presented three different types of awards: a platinum ball for setting a record at the box office for three consecutive seasons; a gold ball for setting a record at the box office for back-toback seasons; and a red, white, and blue ball for first-time record breakers. The James Brown Arena in Augusta, GA, received a platinum ball, while the Roanoke Civic Center in Roanoke, VA, received a gold ball. The Kovalchick Convention and Athletic Complex in Indiana, PA; Sun National Bank Center in Trenton, NJ; and the Fargodome in Fargo, ND, all received red, white, and blue balls. “Global Spectrum prides itself in exceeding our clients’ expectations,” said John Page, Global Spectrum Chief Operating Officer. “This type of accolade by the Globetrotters is a reflection of the hard-working, dedicated marketers we have at all of our venues who collectively work together as a single marketing department to the benefit of all of our venues nationwide.” The Harlem Globetrotters featured their own version of the “Money Ball” throughout the tour, with the addition of an exciting new innovation, the first four-point shot in basketball history. Every Globetrotters game featured four designated four-point circles (two on each side of midcourt), each located 35 feet from the basket (12 feet beyond the NBA’s three-point arc). 

Livestrong Sporting Park To Host Farm Aid #26
The 26th annual Farm Aid benefit concert for independent farmers and ranchers this year will be held at the Global Spectrum-managed Livestrong Sporting Park in Kansas City, KS. It will be the first concert at the new stadium and is expected to seat about 22,000 fans. The day-long concert on August 13 will feature Willie Nelson, Neil Young, John Mellencamp, Dave Matthews, and others. “I’m looking forward to bringing my friends together in Kansas for the first time to honor family farmers,” Nelson said. “Farm Aid celebrates the independent family farmers and ranchers who make this country strong, and we know we can only fix the challenges our country faces with the know-how of family farmers.” Farm Aid was started in 1985 and has raised more than $39 million. 

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GLOBAL-SPECTRUM.COM

Neal Patterson (at dais) of Sporting Club welcomes media to Livestrong Sporting Park in Kansas City, KS, for announcement of Farm Aid 26 as (from left) Farm Aid Executive Director Carolyn Mugar, Kansas Governor Sam Brownback, Kansas City Mayor Joe Reardon, and Greg Maday of Sporting Club look on.

FAMILY OF FACILITIES
THE GLOBAL SCRAPBOOK
Arenas
Abbotsford Entertainment & Sports Centre – Abbotsford, BC, Canada Aiken Convocation Center, University of South Carolina – Aiken, SC BankUnited Center, University of Miami – Coral Gables, FL Budweiser Events Center at the Ranch – Loveland, CO Central Pavilion Arena – Robstown, TX Chaifetz Arena, Saint Louis University – St. Louis, MO Colonial Life Arena, University of South Carolina Columbia, SC Comcast Arena at Everett – Everett, WA Constant Convocation Center, Old Dominion University – Norfolk, VA Curry County Events Center – Clovis, NM EnCana Events Centre – Dawson Creek, BC, Canada Galen Center, University of Southern Caifornia – Los Angeles, CA General Motors Centre – Oshawa, ON, Canada Glens Falls Civic Center – Glens Falls, NY James Brown Arena – Augusta, GA James L. Knight International Center – Miami, FL John Labatt Centre – London, ON, Canada Kovalchick Convention & Athletic Complex, Indiana Univ. of PA – Indiana, PA Liacouras Center, Temple University – Philadelphia, PA MassMutual Center – Springfield, MA Mullins Center, University of Massachusetts – Amherst, MA Penticton Memorial Arena – Penticton, BC, Canada Roanoke Civic Center Coliseum – Roanoke, VA Ryan Center, University of Rhode Island – Kingston, RI Santa Ana Star Center – Rio Rancho, NM Sears Centre Arena – Hoffman Estates, IL Singapore Sports Hub MPIA – Singapore (Southeast Asia) South Okanagan Events Centre – Penticton, BC, Canada Sun National Bank Center – Trenton, NJ Tsongas Center at UMass Lowell, Univ. of Massachusetts Lowell – Lowell, MA UCF Arena, University of Central Florida – Orlando, FL Veterans Memorial Auditorium – Des Moines, IA Wells Fargo Arena – Des Moines, IA Wells Fargo Center – Philadelphia, PA WFCU Centre – Windsor, ON, Canada Wolstein Center, Cleveland State University – Cleveland, OH

Convention & Exposition Centers (continued)
Miami Convention Center – Miami, FL Miami Beach Convention Center – Miami Beach, FL North West Georgia Trade and Convention Center – Dalton, GA Ortiz International Center – Corpus Christi, TX Overland Park Convention Center – Overland Park, KS Palm Beach County Convention Center – West Palm Beach, FL Penticton Trade & Convention Centre – Penticton, BC, Canada Polk County Convention Complex – Des Moines, IA Pueblo Convention Center – Pueblo, CO Richard M. Borchard Exhibition Complex – Robstown, TX Roanoke Special Events Center – Roanoke, VA Sioux Falls Convention Center – Sioux Falls, SD St. Charles Convention Center – St. Charles, MO University of Phoenix Stadium Exhibit Hall – Glendale, AZ

Hanging Tough backstage at Wells Fargo Center in Philadelphia, PA, are Global Spectrum’s Joe Sheridan, Assistant General Manager of Wells Fargo Center (left), and Live Nation’s Michael Lessner (second from left) and Geoff Gordon (center) with members of the Backstreet Boys and New Kids on the Block.

Stadiums
Abu Dahbi International Tennis Complex – Abu Dhabi, UAE AutoZone Park – Memphis, TN Citizens Bank Park – Philadelphia, PA Fairground Field – Robstown, TX Fargodome – Fargo, ND Livestrong Sporting Park – Kansas City, MO Foreman Field, Old Dominion University – Norfolk, VA PPL Park – Chester, PA Singapore New National Stadium – Singapore (Southeast Asia) Singapore Indoor Stadium – Singapore (Southeast Asia) University of Phoenix Stadium – Glendale, AZ William-Brice Stadium, University of South Carolina** – Columbia, SC Zayed Sports City Stadium – Abu Dhabi, UAE ** Non-football events

Ice Facilities
Abu Dahbi Ice Rink – Abu Dhabi, UAE Bradford R. Boss Arena, University of Rhode Island – Kingston, RI Comcast Community Ice Rink – Everett, WA General Motors Centre Community Ice Rink – Oshawa, ON, Canada Mullins Ice Rink, University of Massachusetts – Amherst, MA OHS Training Centre – Penticton, BC, Canada

Bon Jovi receives custom T-shirts prior to sold-out show at Wells Fargo Arena, Des Moines, IA, from (left) Jackie Hellrung, Event Manager; Diane Frischmeyer, Director of Finance; Holly Kjeldgaard, Assistan t General Manager; and Chris Connolly, General Manager.

Convention & Exposition Centers
Century Center – South Bend, IN Cherokee Strip Conference Center – Enid, OK Clovis Civic Center – Clovis, NM Conference Center Niagara Falls – Niagara Falls, NY Duke Energy Convention Center – Cincinnati, OH Durham Convention Center – Durham, NC Edward D. Hansen Conference Center – Everett, WA First National Bank Exhibition Building – Loveland, CO Gerald H. Gordon Conference Pavilion, Cleveland State University – Cleveland, OH Greater Richmond Convention Center – Richmond, VA Hy-Vee Hall – Des Moines, IA Kovalchick Convention & Athletic Complex, Indiana Univ. of PA – Indiana, PA Las Cruces Convention Center – Las Cruces, NM MassMutual Center – Springfield, MA

Performing Art Centers/Theaters
Colony Theatre – Miami Beach, FL Roanoke Performing Arts Theatre – Roanoke, VA Sandler Center for the Performing Arts – Virginia Beach, VA The Venue at UCF, University of Central Florida – Orlando, FL William B. Bell Auditorium – Augusta, GA

Specialized Venues
Curry County Fairgrounds – Clovis, NM Khalifa International Bowling Centre – Abu Dhabi, UAE Mountain Winery (Ampitheatre) – Saratoga, CA Old Falls Street at the Conference Center Niagara Falls – Niagara Falls, NY Richard M. Borchard Fairgrounds – Robstown, TX Zayed Sports City Training Fields – Abu Dhabi, UAE

and Mike Jennifer Kelly (center), General Manager of Tsongas Center after sold Soriano (right), Director of Marketing, with Dropkick Murphys out show in Lowell on March 19.

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A Look Inside the World of Global Spectrum

Industry Perspectives
• “Ticket Industry Leaders Offer Glimpse Into Technology’s Future” by Fred Maglione & Dave Butler

FACILITY NEWS
“ABBY” Road For Hockey Players In Abbotsford
Senior Management: Chairman, Peter A. Luukko COO, John Page Sr. VP, Business Development, Frank E. Russo, Jr. Sr. VP, Convention Centers, Thomas Mobley VP, Finance, Kenneth Wajda VP, Business Development & Client Relations: Dean Dennis, Todd Glickman Regional VP: Dave Anderson, Shura Garnett, Doug Higgons, Matt Hollander, Matt Homan, Rick Hontz, Tim Murphy, Brian Ohl, Mike Scanlon, Barry Strafacci, Peter Sullivan

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Office of the Chair: Chairman, Ed Snider Vice Chairman, Fred Shabel President/COO, Peter A. Luukko Exec. VP/Gen. Counsel, Phil Weinberg Exec. VP/CFO, Russ Chandler Office of the Chair, Emeritus, Sandy Lipstein ------------------------Comcast-Spectacor Senior VP, Business Development, Michel Sauers
Promoting “All Beatles Music” night at Penticton Vees Junior “A” hockey game at South Okanagan Events Centre, Vees players replicate “Abbey Road” album cover.

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