Top 10 Contentmanagementapplications

TOP 10
2010 Edition

Web Content Management Software Vendors REVEALED

Profiles of the Leading Web Content Management Software Vendors
For more information, visit

Business-Software.com/ContentManagement

About Web Content Management Software
Every visit to a corporate website is a chance to gain another customer and an opportunity to increase company revenue. To capitalize effectively on these potential customers, companies need to ensure an exceptional customer experience. Ease of use, visitor participation and accurate and updated content all contribute to a good visitor experience. Properly maintaining a corporate website is a complicated process involving the management of web content throughout its lifecycle. Creating, editing, and managing web content has traditionally been a very timely and costly process that eats up valuable resources. A system which can effectively manage this workflow and efficiently push content onto live sites can help companies properly leverage websites as an effective marketing channels that draws interest to products and increases revenues. What is Web Content Management? A web content management system is a comprehensive solution that enables effective management of web content throughout its lifecycle, allowing websites to be updated in a timely and efficient manner. Web content management systems make it easy for companies to maintain consistent branding across all company-related websites by allowing users to easily create, manage, and edit all web content from a single source. With a web content management system, it becomes unnecessary for users to have knowledge of complex programming languages. Web content management systems make it easy to maintain websites, allowing technologically limited users to manage and update websites quickly with limited training. Web content management technology has evolved into three primary categories: Java EE, .NET and LAMP on which many open-source software (OSS) offerings are based. Key Benefits for Your Company Web content management systems offer significant benefits to companies who have trouble managing and updating their websites. Key benefits include: * Rapid deployment and efficient management of websites with easily re-usable templates and content.

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About Web Content Management Software
* Reduced costs by eliminating the need for expensive personnel to manage company websites, allowing websites to be maintained by inexpensive and easily trained employees. * Enhanced productivity and effectiveness of employees enabling web content to be managed more quickly and accurately. * Improved accuracy and consistency of content displayed across complete network of company websites. Does My Company Need a Web Content Management System? Web content management systems can help companies of all types with their different web content needs. Whether its web content that needs to be frequently updated or a network of sites that need to be maintained, web content management systems provide the automated workflow and approval processes that encourage the addition of fresh content and promote the development and expansion of new and existing websites. Web content management assists in all aspects of the web content creation process, providing tools which allow your company website to prosper. Key Features of Web Content Management Systems Web content management solutions provide organizations with sophisticated tools which assist in the creation, management, and publishing of web content. Key features include: * Content creation functions, such as templating, workflow and change management which make it simple and effortless to build web pages or new templates. * Editing tools such as WYSIWYG editors that are easy to use, making it easy to make changes to the existing website. * End-to-end management and automation of the web content creation process with integrated workflow management capabilities and approval processes. * Virtualization of content allowing previews of any changes made to the live website prior to release, reducing the risk of errors. * Central repository for all types of digital assets, making it easy to manage and upload all types of files. * Scalable and easily upgradeable software with easily installed plug-ins and updates that are regularly received. * Library services, such as check-in/check-out, version control and security.
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About Web Content Management Software
What to Look for When Choosing a Web Content Management System Security The importance of web content and the influence it can have on potential customers means that it is critically important to ensure that it is secure at all times. Monitoring and recording all activity associated with the web content management system is important to security by helping to maintain user integrity. Features such as content approval processes, user passwords, and login histories can save headaches by keeping track of all activity and making it easier to spot the source of any errors or security breaches. Content Management Consider the way web content is actually managed within the web content management system. The presence of browser based word processors such as WYSIWYG editors make it extremely easy to manage web content. In addition, simple features such as drag and drop content, image editors, and spell checkers are features that should be considered when selecting a web content management system. Although these tools are not necessarily critical to a web content management system, they make managing web content a much easier and a much smoother process. Design/Interface The look and feel of the web content management system can make a big difference in its overall effectiveness. The design and interface of the web content management system can have a dramatic impact on worker productivity. An interface that is easy to use and learn can provide cost savings by increasing employee productivity and decreasing training time, freeing workers to perform other important tasks. Support for Web 2.0 Interactions Increasingly website visitors wish to “use” the website rather than being passive visitors. New dynamic conversations, new audiences, and new models of participation such as wikis, video sharing, blogs, and reviews open content production to new audiences, introduce new models of participation and support new types of client devices and applications. Web content management systems need to encourage user-generated content and support the new web culture of communities by supporting both internal and external users.

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About Web Content Management Software
In-house or SaaS? When selecting a web content management vendor you have the choice of an in-house or Software-as-a-Service (SaaS) platform. SaaS systems offer lower upfront costs and shorter time to value, while in-house systems can be less expensive in the long run, and provide greater interoperability and flexibility. No matter which model fits your strategic objectives, you’ll find that you have excellent solutions to choose from. Top Web Content Management Software Vendors You have many options when choosing a web content management software vendor. To make it a bit easier, we’ve featured some of the leading web content management solutions in this paper. Review these vendors, and you’ll be well on the way to finding the right web content management software for your business.

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www.sdltridion.com | [email protected] | 1--12-078

HigHligHts * Rated as a “Leader” by both Forrester Research and Gartner * Comprehensive multi-website, multi-channel, and multi-language functionality. * Strong in content creation, management, and delivery. * Audience targeting and personalization creates an amazing customer experience. * Graphical, user-friendly tool set with intuitive interface. * Fast to deploy, fully scalable, easy to use.

OWNerSHip: Public (London Stock Exchange: ‘SDL’) FOUNDeD: 1999, Amsterdam

US HeADqUArTerS: New York City, NY

SOFTWAre SOLUTiONS: * SDL Tridion WCM Platform

WOrLD HeADqUArTerS: Amsterdam, The Netherlands

CUSTOMer FOCUS: SDL Tridion provides web content management solutions to mid-sized and enterprise level organizations. Our WCM platform is designed for organizations that require a strategic web presence and for whom the internet plays a mission critical role in achieving business objectives. SeLeCT CUSTOMerS: MetLife, Goodyear, Lexus, Suzuki, Canon, Yale University, ING, Virgin Atlantic Airways, KLM Airlines, Yamaha, Honda, Breastcancer.org

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About SDL Tridion
SDL Tridion is the leading provider of enterprise and global Web Content Management Systems. Ranked #1 by industry analysts, Tridion’s solutions empower businesses to deliver personalized, persuasive content to their target audiences. SDL Tridion’s proprietary BluePrinting technology makes sharing complex content over multiple websites fast and easy while maintaining centralized control and brand consistency. According to the Forrester Wave™: Web Content for External Sites report ”SDL Tridion excels in personalization and multisite and multi-language functionality”. Since its establishment in 1999, SDL Tridion has focused on enabling customers to manage their content across multiple channels within a Web environment. SDL Tridion works in close partnership with its customers to develop solutions that fulfill real, practical business needs. Their flagship WCM product quickly delivers ROI by significantly improving customer experience while reducing operational costs. Today, over 1000 organizations rely SDL Tridion’s web content management solutions including Hewlette-Packard, MetLife, and Mandarin Oriental Hotel Group. SDL Tridion’s world headquarters is in Amsterdam, the Netherlands and has business offices in New York, San Francisco, London, Madrid, Paris, Brussels, Stockholm, and Tokyo. On May 18th, 2007 SDL Tridion was acquired by SDL International, the world leader in global information management (GIM). SDL Tridion Key Strengths * Best-of-breed solution- In addition to winning top rankings by industry analysts, the SDL Tridion Web Content Management Platform has won eContent Magazine’s top award under the category of Content Management. * Thought leadership- SDL Tridion is recognized as a thought leader and industry expert in WCM. The company has and continues to produce white papers, web casts, and other informative collateral on a wide range of content management issues. * First class customer service and support- SDL Tridion has a professional services support staff deployed both throughout the United States and around the world. Technical support and customer service is available 2/7 from a team of experts. * Dedicated research and development- SDL Tridion continues to develop a product and solutions portfolio based upon current and anticipated customer needs , feedback, and emerging new technologies.
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About SDL Tridion
Tridion Technology SDL Tridion’s Content Manager Solution uses proprietary BluePrinting technology that allows organizations to reuse and adapt content, layout, and other functionality for different pages and Web sites. This ensures that companies can address target audiences in different regions around the world in a “same but different” manner. The technology enables the user to maintain centralized control of brand and message while allowing for local differentiation. BluePrinting technology has proven its value to organizations that have any of the following requirements: * * * * * * Globalized websites Multi-website management Translation management Brand management Target audience marketing Multi-channel marketing

The company’s cornerstone Content Manager is standards-based and can be integrated into an organization’s existing infrastructure. Content Manager provides centralized user management that is fully integrated into an organization’s existing corporate directory (LDAP, Active Directory, and Windows Domain). Moreover, Content Manager uses standard database as a content repository (Microsoft SQL Server and Oracle Server) allowing organizations to easily integrate with existing systems. Tridion Software Highlights SDL Tridion Web Content Management (the main solution platform) Content Manager (core product) Content Manager Explorer (main user interface to Content Manager) * Provides rich functionality for basic to advanced content management tasks within a browser.

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About SDL Tridion
SiteEdit * Delivers key contributors with a WYSIWYG, browser-based interface and a collaborative environment for many online communication tasks. * Easy to use, ensuring lower training costs and easy adoption. WebDAV Connector (Windows Explorer access to SDL Tridion WCM and content) * Provides access to SDL Tridion WCM content using Windows Explorer. Contributors can add, edit, delete, and use content in the same way that they would use the Windows file system using the most appropriate desk top application for the task they need to perform. Word Connector (Microsoft Word-based word processing tool for content creation) * For occasional content contributors who need to create simple text for the organization’s Web site in the word processing tool that they know best, Microsoft® Word. * Authors can open, edit, and create structured XML content using Word and to save this content directly to Content Manager. Translator Manager 2.0 * Enables companies to configure their translation needs within their existing BluePrint structure. This includes defining both the source and target language of typical translation processes. Presentation Server * Provides storage management, link management and cache management to manage large, complex and high-performance environments. Dynamic Content Broker * Allows organizations to deliver online content based on page context, queries and visitor profiles. * Provides the ability to create the best balance between static and dynamic Web site content.

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About SDL Tridion
Archive Manager * Automates Web site archiving processes, providing the capability to retrieve an archived Web page or entire site for a specific date, time and visitor profile and view these pages with the original content and layout. * Enables an organization to comply with regulatory requirements and record all versions of Web site pages. Content Porter * Ensures a structured quality-control process for all online content. * Allows organizations to transfer any type of content managed in Content Manager between different environments. Business Connector * Integrates with other applications, thereby allowing companies to include information stored in external systems such as product catalogs and inventories. Content Distributor * For organizations with an international infrastructure that need to ensure reliable, scheduled content distribution to all Web Servers. * Lets companies use Content Distributor to ensure content consistency and compliance through many different secure transport providers.

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www.sitecore.net | [email protected] | 1-1-80-000

HigHligHts * 1600+ satisfied customers with over 20,000 websites. * Named among the 100 leaders in the digital content industry by Econtent Magazine. * The average Sitecore customer receives 109% return on investment within 3 years of implementing the software, according to a report by Forrester Consulting. * Microsoft Gold Certified Partner and former Microsoft Partner of the Year. Sitecore has numerous Microsoft certifications and designs.

OWNerSHip: Private FOUNDeD: 2001

US HeADqUArTerS: Mill Valley, CA (San Francisco Bay Area) WOrLD HeADqUArTerS: Copenhagen, Denmark

SOFTWAre SOLUTiONS: * Sitecore CMS * Sitecore Intranet Portal * Sitecore Online Marketing Suite

CUSTOMer FOCUS: Mid to large size public and private organizations, including national governments, educational institutions, and many Fortune 00 companies. SeLeCT CUSTOMerS: Microsoft, GlaxoSmithKilne, Computer Associates, Dollar Rent a Car/Thrifty, Omni Hotels, Siemens, US Department of Defense, Canadian Cancer Society, University of California – Berkeley, General Mills, Revlon, Fidelity Insurance, Toshiba, Mazda, Boy Scouts of America.

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About Sitecore
Sitecore’s main focus is to provide software for companies to build, maintain, and update full featured websites that drive business growth and improve the customer web experience. With this in mind, Sitecore focuses on creating a scalable architecture so that companies can have their website grow along with their company. To accomplish these goals, Sitecore partners closely with Microsoft as well as 00 other companies to provide the most creative and technologically advanced software available. Sitecore provides web content management (CMS) and portal software for organizations to create compelling website experiences. Sitecore’s broad range of features, combined with a strong development architecture, enables Marketing people, Content Editors, other Key Stakeholders and IT to rapidly implement a successful online business strategy, and measure and manage that ongoing website success. Sitecore was founded in 2001 and continues to be private and self funded. However, Sitecore continues to grow at a very rapid pace. Recently, Sitecore announced that its 2008 revenues have grown by over 100% over the prior fiscal year. Reportedly, 9% of revenues are coming from new license sales, % -- from training and less than 1% -from Professional Services. Sitecore Key Strengths * Sitecore CMS goes beyond with features to help make the customer experience special for visitors to your website – to create an experience that provides differentiation and customer loyalty. * With unparalleled ease, scale and flexibility, Sitecore accelerates the value people like you in your key role can contribute to your organization. * Sitecore CMS is built from the ground up to support key marketing initiatives by helping visitors and search engines find your site, streamlining time to market, and providing detailed visitor information * With a wealth of innovative features, Sitecore greatly simplifies the editing process for content writers and editors. * Provides an array of connectors and integration techniques to many Microsoft applications; no other CMS technology suits Microsoft products like Sitecore does.

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About Sitecore
Sitecore Technology Sitecore’s content management software was developed to be a platform that enables developers to craft high performance websites that deliver compelling user experiences. Sitecore has been totally committed to the .NET framework. As a technology, the Sitecore application has been a rich internet application(RIA) long before most people heard of the term, and the CMS is actually built on top of Sitecore’s very own API. Sitecore is a dynamic delivery web content management solution which gives you the flexibility to deliver content to the right user, in the right way and at the right time. With its simple to use delivery architecture, hings like targeted messaging, segmentation marketing and personalization are all very straightforward. Sitecore Software Highlights Sitecore CMS * Fast Intuitive Editing – Sitecore CMS provides a Microsoft Office style interface that is immediately recognizable and familiar for many users, making editing your site a lot quicker. * Integration – Sitecore enables you to tie in other applications in to your website to help improves user experiences; allowing easy integration of almost any other business software systems. * Scalable – Sitecore is designed for the largest sites out there, making it easy for your company to expand your website as your company continues to grow. * Multi-Site Deployment – Manage and deploy a number of websites simultaneously. * Development – Tools that provide unparalleled support for developers by helping them reduce errors and increase programming speed. * Communication – Simple tools that engage customers through online newsletters, blog customized forms, and forums.

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About Sitecore
Sitecore intranet portal * Pre-built features that are ready to run that help improve communications, site structure, and site organization. * Tools that allow for individual expression – personal search bars, movable calendars, or custom content allows end users to easily personalize their web experience. * Stylish designs that can help you create your own corporate identity. An extensive template library can be customized and tailored to reflect the look and feel your organization needs. * Structure and compliance management – Sitecore Intranet Portal has the tools necessary to help you manage and monitor any existing, well-established processes put in place by your organization. Sitecore Online Marketing Suite With its new breakthrough marketing solution, Sitecore has made it extremely easy to manage all your online marketing campaigns from within your Sitecore content management system. You’ll now be able to easily track and understand your online campaigns, develop profiles, personalize content dynamically and take action with analytics immediately. By unifying web content management, website analytics and marketing automation, Sitecore enables your team to get better results without the complexity, time and costs of multiple third party tools. Key features of the Sitecore Online Marketing Suite include: * Visitor experience analytics – content and visitor profiling to understand and prioritize your website visitors. * Real time site personalization – instant website updates that create personalized web experiences for site visitors. * Accurate and detailed website analysis – see goals and conversions accomplished by each campaign on your site, down to the individual session level. * Sales team enablement – with easy integration with your CRM, you can provide instant lead information for your sales teams.

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www.bridgelinedigital.com | [email protected] | 1-800-0-99

HigHligHts * iAPPS Content Manager is the 2010 CODiE Award Winner for Best Content Management Solution * iAPPS Product Suite is a KMWorld 2010 Trend Setting Product * iAPPS natively integrates Web Content Management, Analytics, eMarketing & eCommerce * iAPPS is available in SaaS or perpetual licensing models * One of BtoB Magazine’s 2010 Top Interactive Technology companies

OWNerSHip: Public: (NASDAQ: BLIN) FOUNDeD: 2000

HeADqUArTerS: Woburn, MA

CONTeNT MANAgeMeNT SOLUTiONS: * iAPPS Content Manager * iAPPS Commerce * iAPPS Marketier * iAPPS Analytics

CUSTOMer FOCUS: Bridgeline Digital serves a wide customer base with software & services for customers from middle market organizations to subsidiaries of Fortune 1000 companies. SeLeCT CUSTOMerS: HealthCore, HookedonPhonics, Cleveland Clinic, Berkshire Life Insurance, Honeywell, National Financial Partners, American Dental Association, National Children’s Museum, Partners HealthCare, Sun Chemical, AARP, Cadaret Grant, The American Academy of Pediatrics, and the National Insurance Crime Bureau

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About Bridgeline Digital
Bridgeline Digital is a developer of award-winning web engagement management (WEM) software and interactive business technology solutions that help customers leverage best in class web-based technologies to achieve their business objectives. The iAPPS Product Suite is an innovative SaaS solution that deeply unifies web Content Management, eCommerce, eMarketing, and web Analytics capabilities into the heart of websites, intranets, extranets or portals - enabling users to swiftly enhance and optimize the value of their web assets. iAPPS Content Manager is the recent winner of the 2010 CODiE Award for the Best Content Management Solution, globally. Combined with award-winning application development services by Microsoft Gold Certified development teams, Bridgeline Digital helps customers to cost-effectively maximize the value of their rapidly changing web applications. Bridgeline Digital’s teams of developers specialize in web application development, usability engineering, SharePoint development, rich media development, and search engine optimization. Bridgeline Digital is headquartered near Boston with additional locations in Atlanta, Baltimore, Chicago, Denver, New York, Philadelphia, Washington, D.C., and Bangalore, India. Bridgeline Digital has delivered over 1,000 quality interactive solutions in the past decade to hundreds of customers ranging from middle market organizations to divisions within Fortune 1,000 companies. Bridgeline Key Features iAPPS Product/Technology Description Built from the ground up entirely on .NET, Bridgeline’s on-demand iAPPS product suite breaks new ground for website and web application development and management by unifying web content management, analytics, eCommerce, and eMarketing capabilities deeply within web applications – enabling swift optimization of web property values. The state-of-the-art architecture of iAPPS not only facilitates deeply integrated solutions, it offers both SaaS and perpetual licensing options to deliver the flexibility that is demanded by businesses today. iAPPS scalability also allows customers to add any module within the iAPPS Product suite as their business demands. The iAPPS solution suite is comprised of four integrated products with state-of-the-art AJAX user- interfaces that deliver measurable ROI:

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About Bridgeline Digital
* iAPPS Content Manager empowers non-technical users to create, edit, and publish persuasive, conversion-oriented web content. Its superior SEO capabilities are unique with auto 01-redirects, auto-generated XML sitemaps and SEO-friendly URLs. * iAPPS Marketier provides conversion-focused online marketing management. Its integrated wizard-driven campaign builder dramatically enhances marketer’s objectives. Built-in tracking tools enable measurement of progress towards multiple campaign goals, prompting real-time adjustments to messaging and related landing pages. * iAPPS Commerce delivers complete online store and customer management. The facet-based catalog structure dramatically enhances product management and improves visitor experiences. Deep integration with Content Manager enables administrators to edit and manage content throughout the entire website surrounding their online store, facilitating superior customer traction, conversion, and user experience. * iAPPS Analytics drives powerful benefits to Content Manager, Commerce, and Marketier. Real-time visitor behavior and detailed path analysis enable administrators to drive persuasive content and steer site visitors towards desired behaviors. Automated page tagging capabilities eliminate manual work and improve reporting accuracy. Real-time content overlays provide insight into user interaction and statistical campaign performance. Bridgeline Digital Highlights * Software. The iAPPS Product Suite is comprised of Content Manager, Marketier, Commerce, and Analytics. Each product deeply integrates with each of the others, providing powerful market intelligence and unique synergies that are unmatched by competing solutions. * Four seamlessly integrated iAPPS products are built to deliver measurable customer ROI and significant benefits: • iAPPS Content Manager empowers even the most non-technical user to create, edit, and publish persuasive, conversion-oriented web content • iAPPS Marketier provides robust online marketing campaign management • iAPPS Commerce delivers complete online store and customer management

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About Bridgeline Digital
• iAPPS Analytics provides real-time visitor behavior and detailed path analysis enabling customers to drive persuasive content and steer site visitors towards desired behavior The deep, native integration of iAPPS is the driving force behind industry-leading SEO and interface usability. Deployment Flexibility. iAPPS is available as a SaaS (Software as a Service) model or for those who prefer to keep their Web application in-house; Bridgeline’s technology is flexible enough to offer a traditional perpetual license option. Scalable Infrastructure. Bridgeline offers a complete outsourcing solution through their fully managed hosting services. The hosting facility includes dedicated in-house production and development servers, as well as a dedicated 2-hour monitored colocation facility for mission-critical applications. Through their partnership with Savvis and Internap, they offer co-location services in state-of-the-art data centers with an expansive IP network for better connectivity, scalability, and reliability. Professional Services. From a services perspective, Bridgeline’s approach is to ensure that the user experience is clear and compelling and that the functionality of an iAPPS site executes seamlessly. Bridgeline’s development teams have produced many award winning solutions. Bridgeline has developed and deploys their own proprietary development process, dm, that is intended to rapid and iterative, generating excellent results in the shortest possible timeframe.

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www.crownpeak.com | [email protected] I 800-887-19

HigHligHts * Free trial available. * UI designed for the business user. * Delivered as Software-as-a-Service (SaaS). No software to install, no hardware to buy. * Market leader in on-demand web site management software. * Positive customer growth trend.

OWNerSHip: Private FOUNDeD: 2001

HeADqUArTerS: Los Angeles, CA

SOFTWAre SOLUTiONS: * CrownPeak CMS * CrownPeak Search * CrownPeak Integrated

CUSTOMer FOCUS: CrownPeak manages hundreds of mission-critical websites, Intranets, and Extranets for mid-to-large organizations throughout North America. It serves government, various enterprises, publishing, and non-profit industries. SeLeCT CUSTOMerS: ING, Nissan USA, Home Depot, EMI Music, the State of Virginia, the National Institutes of Health, Hyundai Motors, HCA (Hospital Corporation of America), Crain Communications, the ACLU, the Office of the U.S. Trade Representative, the University of Southern.

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About Crownpeak
CrownPeak Technology, Inc. is the first company to provide enterprise-level Web content management and site search as a hosted service. These offerings are the foundation of CrownPeak’s 0 Site Management solution, which provides a full range of technology needed to manage and deliver Web site content. CrownPeak provides software-as-a-service website management solutions for organizations in North America. It offers web content management solution that enables non-technical individuals to manage and publish content to websites; Website search that enables site visitors to find words or phrases within the body of a site’s content; Web Site Hosting; and intranets/extranet solutions. The company also offers implementation and customization; integration support; site design, information architecture, content development, taxonomy creation, and custom application development services; and classroom, developer, administrator, and customized training material services. Together with IBM and RackSpace Web hosting, CRM from Salesforce.com and Convio and, the newest integration, WebTrends web analytics, CrownPeak can offer both current and prospective customers everything they require to fully manage their sites through best-of-breed, customizable on-demand software solutions with a single point of contact. Serving both enterprises and vertical industries, CrownPeak works with such clients as Crain Communications, Trek Bicycles, Hyundai Motors, the State of Virginia and the University of Southern California. CrownPeak has been named to EContent’s 100 most influential companies list, has won eWeek’s prestigious Analysts Choice Award and InfoWorld’s Product of the Year Award and has been named an SIIA Codie Award finalist for Best Content Management System every year since 200. Crownpeak Key Strengths * CrownPeak is the market leader in on-demand web site software. CrownPeak’s unique combination of software and services give website managers complete control over the critical functions involved in delivering a successful, revenue-driving website. * CrownPeak has been named to EContent’s 100 most influential companies list, has won eWeek’s prestigious Analysts Choice Award and InfoWorld’s Product of the Year

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About Crownpeak
Award and has been named a finalist for Best Customer Service from the American Business “Stevie” Awards for the last two years. * CrownPeak Technology is one of the 0 fastest growing high-tech companies in Southern California. * Despite overall uncertainty in the economy, and reflecting the positive growth trends in the Software-as-a-Service industry, CrownPeak, the market leader in on-demand web site management software, announced that growth through the third quarter of 2008 is the highest in the company’s history. Crownpeak Technology Provides software-as-a-service website management solutions for organizations in North America. Crownpeak Software Highlights CrownPeak Web Content Management System (CMS) Enables developers to have complete control, while providing the flexibility to make it easy for anybody to manage a web site. CrownPeak is easy to buy, easy to deploy and easy to manage. Key features include: * WYSIWYG editing Free template websites (The CrownPeak Content Management Frameworks). * Capability to publish to any web output and any web infrastructure, manage content in multiple languages, manage multiple sites, blogs and multi-media and slideshows. * Versioning of content and digital assets with rollback. * Real-time auditing and reporting. * Email integration. * Web analytics. CrownPeak Search Enables your web site visitors to search your site. But unlike other systems, with CrownPeak there is no software needed, no appliances to install - and you have complete control for re-indexing and other features. CrownPeak Search comes as a component of CrownPeak CMS, or completely on its own. Key features include:

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About Crownpeak
* Continually improving search results. * Automatically learns over time as your web site users search for content. * Automatically re-prioritizes results based on content age, frequency of search query, how popular the content is, and what types of content users select from results. * Automatically delivers results as exact match, followed by degrees of less-exact match. * Lets you capture a specific search result or report and embed that result in any page on the site. * Can return unique titles and/or descriptions that don’t necessarily match the title of the document. * Search results can be presented in intelligent context, with the search term highlighted in both the search results and in the selected target document. * Returns the relevant results based on a full text search of dozens of document types. * Provides capability to return results or result snippets in XML, RSS-formatted XML, HTML, or any other standard text or text/image format desired for parsing and insertion into a specific page or database. * Provides the capability to only deliver results to those site visitors who have permission to see them. * Lets you note successful indexes, pages dropped, broken links, dynamic links - all with CrownPeak’s renowned usability and color-coded reports. * Offers a complete administration system to manage every aspect of the search system. CrownPeak Integrated * Integrating best-of-breed solutions for your online marketing efforts helps you to deliver a much more robust solution - much more economically. * Integrates with top software-service products to deliver end-to-end web site management solutions; whether it’s CRM, eMail campaign management, web analytics, translation management or even e-commerce.

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www.percussion.com | [email protected] | 1-800-28-0800

HigHligHts * The Percussion CM System is a mature, full-feature platform, due in part to the fact that Percussion is focused on nothing but the CMS market. * Percussion’s approach goes beyond the basic functions of a CMS platform, enabling businesses to optimize and personalize content dynamically by audience, foster communities through social media, harness user-generated content, and measure the results. * Focused on enabling the marketer to quickly enact change throughout the web presence without relying on IT.

OWNerSHip: Private FOUNDeD: 199

HeADqUArTerS: Woburn, MA

SOFTWAre SOLUTiONS: * Percussion CM System * Percussion Personalization Solution * Percussion Community Marketing Solution * Percussion Analytics Solution

CUSTOMer FOCUS: The Percussion Approach, a combination of the Percussion CM System, solutions, and services, attracts organizations of all sizes (from small- and mid-sized companies through to the enterprise level) who seek to drive results online. SeLeCT CUSTOMerS: Hotwire.com, Armstrong, Virginia Tech University, BGSU, First Data, Autotrader.com, Fox Chase Cancer Center, Motley Fool, World Wildlife Fund, Vegas.com, U.S. Department of State

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About percussion
Percussion is the provider of The Percussion Approach, a combination of the Percussion CM System with solutions and services that have a singular focus: driving business results through multiple online channels including websites, intranets, blogs, and mobile devices. The Percussion Approach allows marketers and line-of-business owners to create, analyze, and change online content as they pursue the stuff that really matters – revenue, membership, or leads. The Percussion CM System and solutions provide all the commonly found features of a CMS, such as globalization, workflow, and templating. But the real strength of company’s products are in the Community Marketing, Personalization, and Analytics Solutions that enable organizations to participate in the conversation economy, deliver dynamic content to each visitor, automate changes, and measure the impact of those changes on their business. Percussion was named to both KMWorld’s “100 Companies that Matter in Knowledge Management” and EContent Magazine’s “100 Companies that Matter Most” in the digital content industry for five consecutive years and has received a number of other accolades including a Best of AIIM Award and a Codie Award for “Best Content Management Solution.” The company was founded in 199 and is headquartered in Woburn, Massachusetts with offices in London. percussion Key Strengths * Focused on the marketer: Where competitor’s products focus on “keeping websites up to date,” Percussion provides the marketer unmatched agility to enact change throughout their web presence with a wide range of online capabilities, all focused on improving measurable results. * Intuitive, streamlined UI: Marketers work within a purpose-built browser interface to not only create, manage and publish copy and rich media across multiple channels, but to replace and rearrange layout and dynamic presentation quickly across the entire Web presence. * IT Freedom: Percussion’s CM System is designed for rapid change at any level including copy, page layout and presentation - without the need for IT involvement.
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About percussion
* Open and future-proof: Percussion’s innovative “loosely coupled architecture” provides organizations a range of how tightly or loosely they separate the content management server component from online interaction components. Companies choose only the pieces they want to use out of the box, and then freely combine them with existing and third-party applications for cross-platform performance. percussion Technology * Platform Neutral: Based on technology standards such as Web services, Java, XML, Ajax, Velocity, and Eclipse, enabling developers to work in and use a wide variety of environments. End user interface fully supports Mac/Safari, Firefox, Chrome and other browsers in addition to Windows/IE. * Component/Solution-based: New technologies – whether Solutions or custom built, open source, or third-party applications - are easily added and removed, making it simple to expand the functionality of your website at any time. * Loosely-coupled Architecture: The CM and Delivery tiers function independently, ensuring the overall Web experience survives should any constituent services being used (such as third-party plug-ins) become unavailable. percussion Software Highlights * Community Marketing and Social Media: Leverage peer endorsement, enable ratings and polls, and utilize customer-generated content with the Community Marketing Solution. * Personalization and Dynamically Targeted Content: Segment your target audiences and present the right content to the right visitors based on region, demographics, and behavioral patterns with the Personalization Solution. * Analytics and Optimization: Leverage usage data and visitor profiles to better understand your audiences and to automate the changes to your site’s presentation with the Analytics Solution. * Multi-site and multi-channel: Distribute your message across multiple sites, formats and brands, micro and external sites, RSS, email, mobile, PDF, and even offline channels. * Rapid changes: Support sites with quick changes and updates, high visitor traffic, and content reuse.

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About percussion
* E-commerce: Integrate e-commerce applications like shopping carts and CRM systems for customer targeting and business rules. * Search Optimization: Optimize site content for maximum results in external search engines and your own site search. * In-context, WYSIWYG editing: Percussion’s Active Assembly user interface allows inbrowser editing with contextual features: create, edit, and remove page elements and templates in bulk, visually compare to prior versions of a page, create translations, and immediately publish changes to your live site. * Mobile: Generate content and presentation specifically for access through mobile devices. * Syndication: Enable other sites to carry your content, promote your message, and engage visitors on your behalf. * Globalization: Automate the translation and management of language and locale specific sites and online channels. * Print On Demand: Maintain brand and message consistency even in the offline print channel. * Accessibility: Ensure that both visitors and contributors are supported compliant with standards for accessibility such as Section 08. * Rich Media Marketing: Automate image, video, and audio galleries and media libraries, as well as Adobe Flash and other Rich Internet Application technologies.

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www.dotcms.org | 1-0-88-122

HigHligHts * Adoption by Novartis, Toyota, Health Care of America and Honda point to the power of this open source product * Java-based, web-native architecture * Open source licensing provides low upfront costs, control over code * Customizable accelerators compress time to market * 2009 income up 23%, EBITDA positive in a time that saw many CMS vendors wilt

OWNerSHip: Private FOUNDeD: 2001

HeADqUArTerS: Miami, FL

SOFTWAre SOLUTiONS: * dotCMS Enterprise Edition

CUSTOMer FOCUS: dotCMS is a good fit or those with enterprise needs such as integration with proprietary or rd party applications, significant training spanning from the occasional content contributor to the developer, and multi-site, multi-lingual management. This includes both internet and intranet applications. SeLeCT CUSTOMerS: Novartis, Fairfax Digital Toyota, Health Care of America, State of Ohio, Emory University, Aquent, Sygma, Honda, University of Texas Health Science Center at Houston, Globolog, Health ONE, Province of Quebec

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About dotCMS
dotCMS is a commercial organization that offers a Java-based, open source CMS. In addition to the free, fully functional and latest open source code (Community Edition), dotCMS offers a commercial-grade version that is battle-tested and warranted (Enterprise Edition). The Enterprise Edition is sold as a subscription and provides access to product support offerings not available to the Community Edition. Along with its warranty against bugs, the Enterprise Edition offers automatic updates, hotfixes, realtime support and indemnification. Both the Community Edition and Enterprise Edition code are licensed under GPL v2.0. Unlike other CMS vendors, dotCMS is 100% focused on web content management systems (CMS). This focus manifests itself in many ways including a no-excuses web based architecture, a professional services group that knows the intricacies of implementation and customization and a road map that meets milestones and does not diverge from the promise of helping companies drive business through their sites. dotCMS Key Strengths * Open Source – GPL v2.0 licensing provides companies and organizations the ability to change code in any way that suits their needs, providing them with freedom of movement not found in closed source options. * dotCMS Accelerators – Accelerators decrease the time to market by offering prebuilt templates with content-types, widgets and other “best practices” functionality. By providing an advanced starting point, the Accelerator allows users to bypass the normal project roadblocks and carry momentum with project stakeholders and end-users alike. Additionally, accelerators can be totally customized for design, architecture and identity. * On-Demand Service – dotCMS onDemand is the fastest and easiest way to start a web project. Whether users are managing one site or hundreds, leveraging the advantages of cloud computing makes it easy to scale to an enterprise’s growing needs. * Custom Hosting – dotCMS offers comprehensive end-to-end managed custom hosting solutions. The dotCMS managed environment provides controlled scalability and security, enabling clients to offload the costs of web infrastructure and personnel while maintaining premium, high volume web presences.

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About dotCMS
* Support staffed by Engineers – whether users need help with backend functions, creating pages, or configuring dotCMS on their servers, inquiries are answered by engineers – and typically the ones who built the product. dotCMS Technology dotCMS was built using the category-leading technologies that guide J2EE development. It is database agnostic and can run on PostgreSQL, MySQL, MSSQL or Oracle. dotCMS can also be integrated with user’s authentication schemes, such as Active Directory or LDAP, and will support operation in a clustered or load balanced environment. It leverages a number of standards based open source projects such as: * Apache Tomcat – Industry Standard JSP/Servlet Container * JBOSS – Application Server and Enterprise Cache * Liferay Enterprise Portal – Open-source portal, which has since introduced its own CMS system * Apache Struts – Web Application Framework * DWR – Java AJAX framework * Spring – the Spring Application Framework * Hibernate ORM – Object Relation Mapping Engine * Velocity Templating Language – Lightweight templating engine * Velocity Tools Project – Expose tools and widgets to velocity templates * Lucene Search Engine – Mature and robust java search engine. * TinyMCE – Cross platform WYSIWYG The Velocity + Struts front end makes dotCMS easy to extend and build upon, and Eclipse IDE is dotCMS’s in-house development platform. Because dotCMS uses Hibernate to abstract all data access, the resulting code is extremely portable across databases. For users with specific customized needs, the dotCMS could also be made to work with other relational databases such as SAP db, Informix or DB2. dotCMS Software Highlights dotCMS Enterprise Edition * Multisite management that allows users to centrally control internet, extranet, and portal content, as well as the ability to publish to multiple clustered servers.

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About dotCMS
* Content authoring that features a structured content repository, WYSIWYG editor, keyboard shortcuts for a native application feel, and a WebDAV interface for drag-anddrop customization. * Extensive widgets, including a social calendar that is iCal compatible, an AJAX photo gallery, and RSS feeds. Other widgets include: Google sitemap, Google Analytics, streaming video and MP player, and more. * Full personalization, SEO friendly URLs and campaign management allows marketers to increase longtail traffic and convert visitors into buyers. * dotCMS is the first CMS to integrate CMIS draft 1.0. CMIS uses REST or web services as a unifying technology to allow content repositories to exchange information with any web services-enabled repository. * Site and page design within corporate standards – dotCMS offers page templates by site and site section, dynamic menus and crumb trails, full design inheritance, and a form builder and handler, to name a few. * Multilingual sites (over 2 languages) complete with a content editing interface and content import. * Plugin architecture that supports modular development, ant based plugin deployment/ un-deployment, override/customize actions, properties, and macros.

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www.clickability.com |

8-27-80

HigHligHts * Gartner Rated “Promising” 2008. * Java offering based on open-source components. * Winner 2008 / 2009 SIIA //CODiE// - Best Content Management Solution * Delivered as a Software-as-a-Service (SaaS) – the ONLY true SaaS offering in this space. No software to install, no hardware to buy.

OWNerSHip: Private FOUNDeD: 1999

HeADqUArTerS: San Francisco, CA

SOFTWAre SOLUTiONS: * Clickability On Demand WCM Platform

CUSTOMer FOCUS: Clickability’s products are focused on non-technical users in small, mid-sized, and larger organizations, in a wide array of industry sectors, who create, publish, manage, and optimize Web content. Strong acceptance within the media and publishing industry. SeLeCT CUSTOMerS: Smithsonian Business Ventures, Philadelphia Newspapers, LLC, Cantor Fitzgerald, Star Tribune Company, Bluewolf, Sustainable Industries, Timesleader, Allured, BGC Partners, ProFund Advisors, LLC.

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About Clickability
San Francisco-based Clickability, Inc. develops on-demand (SaaS) Web content management solutions. The company’s platform enables non-technical business users to publish sophisticated Web sites, reduce costs, grow revenues, manage brands and foster stronger customer relationships. Conceived from the ground up to be a true multi-tenant platform, Clickability unites Software as a Service (SaaS) with a secure, scalable and database-agnostic backend and an agile programming methodology that allows for the continuous evolution of the platform. Unique workflows enable high volume Web publishers and enterprise marketers to create, analyze, and instantly edit or reposition content of multiple types, from multiple sources for maximum user impact and revenue. Today, Clickability’s agile programming practices and continuous innovation give its customers the means to stay ahead of the market without heavy investments in IT. The company’s open APIs let customers incorporate the latest, greatest applications from other vendors. The bottom-line benefit to organizations is tangible: monthly costs are predictable. Nine years’ experience empowering some of the industry’s most prolific Web content publishers have made the Clickability Platform the fastest, most flexible, most fullyfeatured SaaS solution there is for Web Content Management and Marketing. Clickability Key Strengths * Enabling Websites – lower Cost, lower IT Burden: Clickability’s business and passion is to empower customers--helping them eliminate their problems—unfriendly, complicated, on premise content management systems, limited resources, lack of innovation, rising costs, and IT dependence—and enable them to focus on what they do best. * Leading Content Management Solution – with customer focus: As an innovative thought leader, Clickability provides the latest in on demand Web Content Management technology and expertise to achieve individual Web-optimization objectives. Innovation is customer focused. The company listens to, learns with, and succeeds alongside its clients, fellow employees and partners.

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About Clickability
* Speedy Innovation without Pain – Clickability’s agile programming practices and its responsiveness to customer needs means its WCM Platform evolves at Web speed. Instead of several monolithic releases a year, Clickability continuously updates the Platform with new features—as many as 00 in an 18 month period. These are seamlessly integrated into the platform, with no interruption of service. * Lower TCO, Lower IT Burden for Business Success – Unlike the “traditional” model, where proprietary hardware and software consume all the technology budget, the Clickability Platform as a Service empowers customers to create the unique applications most important to their business goals. Freed from the expense of owning and maintaining hardware and software—struggling to “keep the lights on”—your IT teams can now become business heroes. Clickability Technology Clickability’s solution leverages an on demand Web Content Management platform—the only platform on the market that combines the benefits of Software-as-a-Service (SaaS) with Infrastructure-as-a-Service (IaaS). The Clickability Team is a group of committed, tech savvy business partners that take away the burden of Web site management, allowing clients to focus on business development, strategy and customer relationships. Clickability Software Highlights Clickability On Demand WCM Platform Infrastructure as a Service * With two co-located data centers and a third coming soon, the Clickability Platform is more robust, resilient, reliable and secure than 98% of individual companies are able to build on their own. * Distributed publishing platform is hosted on lightweight, rapidly extensible commodity hardware for maximum scalability. The Platform is able to handle even the most dramatic traffic spikes with no interruption of service. Uptime is 99.9%. * In case of natural disaster, service to most customers can be restored in fifteen minutes to four hours. Software as a Service * The Clickabililty Platform was built from the ground up to be a hosted solution that

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About Clickability
would revolutionize how companies use the Web. * Clickability creates, manages and evolves the software so your company can create, manage and evolve your business. Enterprise Edition * The ideal Web Content Management solution for: Global intranets uniting multiple business entities; global e-business, multi-channel publishing, ultra-large, ultracomplex single websites. Professional Edition * Professional Edition is the ideal choice for: Secure, enterprise-scale intranets; highly interactive marketing sites; suites of branded microsites. Express Edition * Express Edition is the ideal choice for: Corporate or organization “brochure” sites, basic interactive sites, small business and departmental intranets.

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www.microsoft.com | 1-800-MICROSOFT

HigHligHts * * * * Well-suited to small and mid-market companies. Reasonable price, simple integration and easy deployment. Replication, synchronization, specialized WCM provided by partners. Backed by the strength of Microsoft.

* Free 180 day trial.

OWNerSHip: Public (NASDAQ: MSFT) FOUNDeD: 197, New Mexico, USA

HeADqUArTerS: Redmond, WA

SOFTWAre SOLUTiONS: * Microsoft Office SharePoint Server 2007

CUSTOMer FOCUS: Office SharePoint Server 2007, is an integral part of its Microsoft Office solution suite, which is used by small and mid-sized organizations, enterprises, governmental institutions, educational institutions, Internet Service Providers, application developers, and OEMs. SeLeCT CUSTOMerS: Enterprise Rent-a-Car, Mary Kay, Province of British Columbia, Miami-Dade County Public Schools, Del Monte, CGI, AXA, United Properties, Monsanto, Johnson & Johnson.

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About Microsoft
Microsoft was founded in 197. It develops and markets software, services and solutions that deliver new opportunity, convenience, and value to people’s lives. The company’s product segments provide management with a financial view of its key businesses. The segments provide a framework for the alignment of strategies and objectives across the development, sales, marketing, and services organizations, and for the timely and rational allocation of development, sales, marketing, and services resources within businesses. The company’s seven product segments are: Client; Server and Tools; Information Worker; Microsoft Business Solutions; MSN; Mobile and Embedded Devices; and Home and Entertainment. The company’s research and development facilities are located primarily in Redmond, Washington with smaller facilities located in Mountain View, California; Fargo, North Dakota; Beijing, China; Dublin etc. As of June 0, 200, the Company employed approximately 1,000 people. Like its size, Microsoft’s ambitions are anything but small. The world’s #1 software company provides a variety of products and services, including its Windows operating systems and Office software suite. The company has expanded into markets such as video game consoles, servers and storage software, and digital music players. Microsoft has reached settlements to end a slew of antitrust investigations and lawsuits, including agreeing to uniformly license its operating systems and allowing manufacturers to include competing software with Windows. In early 2008 the company made an unsolicited bid to acquire Yahoo! for about $. billion. Microsoft’s Enterprise Content Management (ECM) solution helps organizations overcome the challenges posed by unmanaged content. Microsoft Office SharePoint Server 2007 is a central part of the Microsoft ECM solution, which extends content management to every employee in an organization through integration with familiar tools like the Microsoft Office system. While not as technical sophisticated as competitors, Microsoft has made significant investments in its ECM solution to reach the high-end of the market. Microsoft has succeeded in generating significant revenues from the ECM market and has rapidly increased its market impact.
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About Microsoft
Microsoft Enterprise Content Management is reasonably prices and integrates easily with other Microsoft products, and sports a familiar Office interface. Microsoft Key Strengths * Web Content Management (WCM) from world-leading software giant Microsoft helps organizations overcome the challenges posed by unmanaged content. Microsoft Office SharePoint Server 2007 is a central part of the Microsoft ECM solution, which extends content management to every employee in an organization through integration with familiar tools like the Microsoft Office system. * With Microsoft Office SharePoint Server 2007, businesses get an integrated suite of server capabilities that can help improve organizational effectiveness by providing comprehensive content management and enterprise search, accelerating shared business processes, and facilitating information development, sharing, and management across boundaries for better business insight. * The Microsoft WCM solution lets you simplify compliance efforts and keep business information more secure through a comprehensive set of tools to manage and control electronic content. SharePoint Server 2007 lets you streamline the everyday business processes that are a drain on organizational productivity by using electronic forms and out-of-the-box workflow processes that users can initiate, track, and participate in through familiar Microsoft Office applications, e-mail, or Web browsers. * Office SharePoint Server 2007 helps organizations manage the entire life cycle of content by providing distinct sets of features that enable organizations to manage diverse content, satisfy compliance and legal requirements, and efficiently and effectively manage and maintain organizational content over multiple Web sites. * Office SharePoint Server 2007 supports all intranet, extranet, and Web applications across an enterprise within one integrated platform, instead of relying on separate fragmented systems. Additionally, this collaboration and content management server provides IT professionals and developers with the platform and tools they need for server administration, application extensibility, and interoperability. Microsoft Technology Microsoft’s Office SharePoint Server 2007 is built on a scalable architecture, with support for Web services and interoperability standards including XML and Simple Object Access Protocol (SOAP). Office SharePoint Server 2007 also has rich, open
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About Microsoft
application programming interfaces (APIs) and event handlers for lists and documents. This enables integration with existing systems and provides the flexibility to incorporate new non-Microsoft IT investments. LDAP integration support for other pluggable authentication providers makes it easier to work with non–Active Directory sources. Outof-the-box WSRP Consumer Web Part enables integration with other WSRP-compliant portal solutions. Microsoft Software Highlights Microsoft Office Sharepoint Server 2007 (enterprise solution) Web Content Management for the Enterprise * Lets you control your web content through detailed, extensible policy management, with capability to centrally store, manage, and access web content across the enterprise. * Provides easy-to-use functionality to create, approve, and publish Web content— quickly and easily. * Master Pages and Page Layouts provide reusable templates for a consistent look and feel. New functionality enables enterprises to publish content from one area to another, or to cost-effectively manage multilingual delivery of content on multiple intranet, extranet, and Internet sites. * Lets you maintain a consistent look and feel throughout the organization’s Web sites: Companies can provide approved master pages and page layouts that enable branding and navigation of the site to be specified once and reused by content authors. * Results in lower deployment and management costs for the organization’s Web sites: Customers can implement a single multitier infrastructure for publishing content to intranet, extranet, and Internet sites. Microsoft Windows Sharepoint Services 3.0 (enterprise solution) * Provides a versatile technology that organizations and business units of all sizes can use to increase the efficiency of business processes and improve team productivity. * With tools for collaboration that help people stay connected across organizational and geographic boundaries, Windows SharePoint Services gives people access to information they need.

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About Microsoft
* Provides a WCM foundation platform for building Web-based business applications that can flex and scale easily to meet the changing and growing needs of the business. * Robust administrative controls for managing storage and Web infrastructure give IT departments a cost-effective way to implement and manage a high-performance collaboration environment. With a familiar, Web-based interface and close integration with everyday tools including the Microsoft Office system, Windows SharePoint Services is easy to use and can be deployed rapidly. * Lets organizations take advantage of integration with Microsoft Office SharePoint Server 2007 that expands the platform services and common framework for document management exposed by Windows SharePoint Services to offer enterprise-wide functionality for WCM.

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www.interwoven.com

I 1-888-8-79

HigHligHts * Offers social media analysis, adaptive targeting, and multichannel organization * Empowers business and marketing users to manage an engaging Web presence * Offers solutions across a wide range of enterprise applications * Leveraging Autonomy Interwoven, users will deliver dynamic, targeted content, offers, and experiences to site visitors

OWNerSHip: Public:( NASDAQ: IWOV) FOUNDeD: 199, San Jose, CA

HeADqUArTerS: San Jose, CA

SOFTWAre SOLUTiONS: * Autonomy Interwoven TeamSite * Autonomy Intelligent Data Operating Layer (IDOL ™) * Autonomy Virage MediaBin * Autonomy Interwoven LiveSite * Autonomy Interwoven MetaTagger * Autonomy Interwoven OpenDeploy * Autonomy Interwoven ControlHub

CUSTOMer FOCUS: Autonomy Interwoven targets three distinct audiences: global enterprises; professional services firms, legal firms, accounting firms, and management consultancies; and the global capital markets (GCM) financial community. SeLeCT CUSTOMerS: Delta Airlines, American Hospital Association, SKY Italia, Shutterfly, Discovery Communication, Avis, Chrysler Group, Virgin Mobile, Cisco, Avaya

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About Autonomy interwoven
Autonomy is a global leader in infrastructure software that helps organizations derive meaning and value from all of their information assets, automating the retrieval, processing, and management of both structured and unstructured information. Through its innovative technology, Autonomy fundamentally changes the way global 2000 companies, law firms and governments discover, analyze and manage information and interactions across websites, intranets and extranets. Founded in 199, Autonomy is headquartered in Cambridge, England and San Francisco, California. Autonomy is acknowledged by industry analysts such as Gartner, IDC and Forrester Research, as the international leader in high-end information processing and governance. Autonomy’s global customer base of 20,000 and more than 00 OEMs are transforming an entire industry as more and more companies and vendors standardize on Autonomy solutions. With a market capitalization that has surpassed $ billion, Autonomy has grown into one of the most successful software companies in the world ensuring longevity, reliability and stability for its investors, customers and partners. Autonomy interwoven Key Strengths By simplifying the website creation process and offering a flexible delivery model, Autonomy Interwoven’s WCM meets both marketing and IT requirements. Autonomy Interwoven tightly integrates its meaning-based technologies with intelligent analysis capabilities, so marketers can easily create and dynamically deliver highly targeted, consistent, and engaging experiences across the entire online channel. All online marketing initiatives, from launching a marketing campaign to up-selling customers or deploying a sales and marketing site for partners and distributors, can be administered from one interface. Marketers can build and quickly rollout landing pages, microsites, and entire websites as well as conduct multivariable tests and create targeted content for different visitors with minimal involvement from IT. Content, which can be updated and published in minutes, is managed centrally to ensure consistent branding across all marketing efforts. The Autonomy Interwoven WCM solution: * Provides powerful insights using IDOL’s conceptual analytics, which derives meaning from customer interactions across multiple channels to deliver targeted web experiences
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About Autonomy interwoven
* Simplifies the creation, contribution, collaboration, and management of content across the department or enterprise * Empowers marketers to easily create, deliver, test, and analyze meaningful and personalized web experiences—all from one interface * Delivers the most reliable content management solution on the market with a highly scalable infrastructure Autonomy interwoven Technology With Autonomy Interwoven WCM, companies can cost-effectively develop, manage, and optimize multiple, dynamic websites, delivered directly to or through other applications such as a portal or a custom (J2EE, .NET, or RIA) application. The solution enables IT to improve operational efficiency, increase business agility, reduce growing costs and complexity, and effectively scale and support the business across all web initiatives. Companies can reduce the need for siloed technologies to support online business requirements, free up strategic resources by reducing marketers’ dependence on IT, eliminate redundancy caused by recreating websites and applications, and simplify the management of all web assets under one platform—all while enforcing global IT compliance. interwoven Software Highlights * Autonomy Interwoven TeamSite – provides the market-leading content management platform for content authoring, site design and layout, multivariable testing, content targeting, web analytics integrations, workflow and approval, and archiving. * Autonomy Intelligent Data Operating Layer (IDOL™) – delivers the most powerful indexing, classification, conceptual retrieval, and sentiment analysis platform in the marketplace. * TeamSite Multivariable Testing – empowers marketers to build and run A|B and multivariable tests directly from the TeamSite interface to optimize the site experience and increase conversions. * Autonomy Interwoven LiveSite – enables the delivery of dynamic, targeted, and interactive content to site visitors to provide a targeted and engaging experience. * Autonomy Virage MediaBin – provides rich media management and transformation for brand and digital assets such as images, audio, and video to ensure brand consistency.
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About Autonomy interwoven
* Autonomy Interwoven MetaTagger – automates the tagging of content to improve search results and increase accessibility and relevance for customers. * Autonomy Interwoven OpenDeploy – provides highly scalable and transactional deployment of content from any development environment to any production environment accelerating time-to-market. * Autonomy Interwoven ControlHub – is a centralized hub for code, content, and configurations that flow between development and IT to custom web applications. * Web Analytics Integrations – with best-of-breed web analytics technologies including Google, Omniture, and Webtrends. * Autonomy Interwoven Professional Services – provides leading expert services for developing strategic requirements, designing an enterprise architecture, and implementing and integrating Autonomy Interwoven products.

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www.fatwire.com | [email protected] | 1-800-801-80

HigHligHts * Strong reputation for product quality and technological innovation. * Offering is based on Java EE. * Rated positive in Gartner’s 2008 Web Content Management report.

OWNerSHip: Private FOUNDeD: 199, New York, USA

HeADqUArTerS: Mineola, NY

SOFTWAre SOLUTiONS: * FatWire Content Server * Fatwire Engage * Fatwire Analytics * Fatwire TeamUp * Fatwire Mobility Server

CUSTOMer FOCUS: FatWire serves more than 0 departmental, mid-sized enterprise and global enterprise customers in a variety of industries including finance, manufacturing, retail, media and publishing, entertainment, travel, telecommunications, healthcare, and government. Focus on North America and Europe. SeLeCT CUSTOMerS: AENA, Rush University Medical Center, Summit Health, Wienerberger AG, DSB, Cooperative Financial Services (CFS).

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About FatWire
A global leader in content management solutions, FatWire Software enables organizations to put content to work by deploying persuasive, content-centric applications and Web sites that attract, convert, and retain customers. FatWire’s solutions are powered by Content Server, which combines complete business user control over the creation and presentation of content with a scalable architecture for dynamic content delivery and multi-site deployment. Unlike other Content Management solutions that focus on getting content under control, FatWire’s solutions enable organizations to put content to work by delivering highly targeted and persuasive experiences to customers, partners, and employees. As the largest privately held Web Content Management (WCM) provider, Fatwire in March 2008 announced that the company delivered its strongest year ever with recordbreaking fourth quarter fiscal year 2007 results. FatWire achieved an exceptional  percent growth in total revenue for the quarter which ended on December 1st, 2007, driven by a strong demand worldwide for its products and services. FatWire also reports strong performances throughout the last two years in the US, Europe, Asia, and Australia—demonstrating the advantages of the company’s global business model and investments made around the world. These investments included several technology acquisitions, and the acquisition of an Australian-based reseller to expand the company’s global footprint and extend its market leading position. FatWire attributes its successful revenue growth to a number of strategic choices. The company delivered new products and new releases of existing products, appointed new leadership, implemented its vision for Web Experience Management, and strengthened and expanded its product line with the acquisition of Infostoria, a Web 2.0 collaboration and content integration provider. Infostoria’s products complimented the FatWire Content Server product and created a new revenue stream with the introduction of the FatWire TeamUp product for enterprise 2.0 collaboration. Founded in 199, FatWire has over 0 customers worldwide. The company is headquartered in New York and operates offices throughout North America, Europe, and Asia-Pacific.
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About FatWire
FatWire Key Strengths * FatWire Software provides industry-leading web content management (WCM) solutions that enable organizations to deliver a rich online experience to users and to simplify management of their web presence. * FatWire offers a comprehensive Web Experience Management (WEM) portfolio including best-in-class WCM and targeted marketing technologies, plus enterprise 2.0 collaboration and content integration capabilities. * Organizations can harness the power of FatWire solutions to rapidly and costeffectively deploy large numbers of web sites and deliver a compelling web experience to customers and partners. * With FatWire, customers can optimize the web experience, increasing customer loyalty and sales. FatWire Technology The product has a strong Java foundation and is J2EE-based, relying on servlet engine support from market-leading J2EE application servers. FatWire Content Server supports management of both content and code, allowing organizations to not only manage and deploy content but also stage and deploy an entire Web site. The product provides a comprehensive Web services API for the development of dynamic, personalized sites in JSP and ASP.NET. Fatwire Software Highlights FatWire Content Server * Empowers business users to manage content with powerful, easy-to-use interfaces including in-context content editing, drag-and-drop page layout, time-based site management, and more. * Ensures consistency and accuracy with central management of multiple sites in multiple languages. * Delivers a personalized web experience for site visitors with high-speed dynamic delivery of targeted and multi-lingual content. * Organizes and manage large volumes of content including extensive product catalogs, with flexible tools for managing complex product taxonomies and hierarchies.

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About FatWire
* Supports high-volume, enterprise-class deployments with a highly scalable infrastructure and robust enterprise security and access control. * Automates the entire process of managing web content, including authoring, site design, content publishing and deployment, content targeting, web content analytics, and user participation. FatWire Engage * Empowers marketers to set up and manage targeted online campaigns. * Gives marketers easy-to-use interfaces for defining what content will be delivered to each customer segment online, and to tweak those recommendations as needed, based on the effectiveness of content. FatWire Analytics * Offers tracking and reporting on individual assets, promotions, and visitor segments. * Gives editors and marketers the ability to immediately determine whether a given piece of content is effective for a customer segment. * Works with FatWire Content Server and FatWire Engage to enable real-time tracking and optimization. FatWire TeamUp * Facilitates both internal collaboration and external website communities. * Helps organizations to dramatically improve the productivity of internal creative teams, and to build and strengthen interactions with customers and other stakeholders. * Strikes the perfect balance between freeform collaboration and enterprise needs for scalability, security, and monitoring. FatWire Mobility Server * Enables organizations to deploy their web content seamlessly on thousands of mobile devices. Whether traditional web content or community content, companies can enable their users to engage with their organization via the mobile channel.

© 2010, Business-Software.com. All Rights Reserved. Reproduction Prohibited.

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