Web Site Development Workflow

Web Site Development Workflow

KEY:

D

Deliverable

G

Guidelines

T

Template

Checkpoint

Concept Communications

Discovery

Content Development

Design

Development

Launch

Post-Launch

Communicate brand requirements

Develop Communication Plan

Write content

Copyedit content

Implement communication plan

D

G D

G

Marketing

Customer

Describe problem or need, proposed solution, and benefits Approve Creative Brief Compile source content Approve visual design Project postmortem

Approve site

D
Project kick-off Review and approve findings Define personas, usage scenarios, usage goals, perform task analysis Review and edit content for factual accuracy Develop information architecture LEAD LEAD LEAD Usability testing Develop maintenance plan Usability testing QA check Approve maintenance plan

Web Project Manager

Gather information and write Creative Brief

Develop Project Plan

Review competitive landscape

Conduct field studies

T D

T

D

T

D
QA check live site Internel project post-mortem

Web Developer

Provide input to creative brief

T

D

D

D

Develop navigational model with low fidelity prototypes

Develop visual design

Build out web pages

Launch site

Ongoing maintenance

D

D

G D

G

T

D

D

G

G

T

D

T D D

Set up development URL

IS