ba
Content
Home
Hallo I'm Bayu..
Live in West Jakarta, Jakarta
I realize the most precious commodity in our life is " TIME". The future of logistic is
to move people & things in efficiently, as quick as possible, faste, less energy and
cheaper.
It would be great to be part, one of the most innovative startup in Indonesia like
Go-Jek. I realized thousand of talented & bright people are dreaming as I do.
In order to to convice you what value I would bring to the team, I decided to do
something meaningful by analyzing the opportunity and the market to give you
my oppinion what Go-Jek in the future should focus on.
I know you all are busy and I just want to take your precious time only five
minutes. Please scroll through this report and get in touch when you are done.
Share
Tweet
3
GO-JEK IS EVERYWHERE
THE MOST INNOVATIVE STARTUP IN
INDONESIA
GOJEK FEEDS MORE 15.000 FAMILIES,
SURPASS FACEBOOK WITH 6.000
OFFICIAL PARTNER OF GIIAS 2015
NOW IN JAKARTA, BANDUNG, BALI, MAKASSAR
& SURABAYA
SERVICE : INSTANT COURIER, TRANSPORT,
GO-FOOD & SHOPPING
WHAT'S NEXT...
GO-BOX
Technology has helped many business become
succesful and save time, money and energy. Most
technological advances have served to make life more
convenience and enjoyable and improve service
quality to customers.
GO-LOGISTIC
GO-HEALTH
GO-REPAIR
GO-BEAUTY
GO-CLEAN
GO-SERVICE
WHY THESE SIGNIFICANT
GREY ECONOMY MUST BE EMBRACED
According to the Central Bureau of Statistic, 68
percent of Indonesians was employed in informal
economy in 2009, often with low pay, hazardous
working conditions and no social security.
OPPORTUNITIES IN E-COMMERCE
Rapid growth internet user
Double growth smartphone including
connectivity and accesability
Trust in using online payment system grow
significantly
Growth urban style (convenience, save time,
hate traffic jam)
THE POWER OF INFORMAL ECONOMY
Informal sector qorth USD 10 Trillion
worldwide (Robert Neuwirth on TEDx)
In developing countries like Indonesia, cities
such as Jakarta, Bandung, Medan, Surabaya,
Makassar Denpasar and Balikpapan will
contribute much into Indonesia economic
growth
INDONESIA'S MARKET IN NUMBER
More 250 Million population
90 Million internet users
3rd rank Facebook users
5th rank Twitter user
Online retail sales in 2015 will be USD 3.5
Billion
7.4 Million online shoppers
LOGISTIC INDUSTRY IN INDONESIA
Growth 15.2 percent in 2015
Size of logistic courier in Indonesia's market is
USD 29 Billion
There are 2500 player in logistic (920
registered in INFA)
HIGH GROWING NUMBER OF E-COMMERCE
There are many E-Commerce that potential to be
partner such as: Tokopedia, Bukalapak, Blibli,
Elevania, OLX, Lazada etc.
WE CAN START FROM
Robert Neuwirth in his speech, the power of informal economy will give significant impact to the economy of the developing
countries if it is connected to technology. Indonesia is one of example of the abundant player in informal sector.
TECHNOLOGY IMPROVE PRODUCTIVITY
About 60 percent worker in Indonesia are informal.
Some profession has rich idle time, but poor in
earning money and less productivity.
WHO NEEDS TO BE IMPROVED
The people who has expertise such as, Truck driver,
health & beauty worker, home applience technician,
constrcution worker and maid services.
MARKET IN MIDDLE CLASS POPULATION
BCG estimates that Indonesia is home to 74 million
"middle class and affluent" consumers, with will rise
to 141 million by 2030.
McKinsey counts 45 million members of a
"consuming class", which it estimates will increase
to 135 million by 2020.
MP3EI Plan about National Logistic System
National Logistic System is expected to drive the
achievement of the Indonesian Economic Vision by
2025, with the targeted per capita GDP of 14,25015,500.
PLAYER IN LOGISTIC INDUSTRY
With rate of growth 15.2 percent in 2015 and size
Indonesia's market is USD 29 Billion, where only
920 registered in INFA from 2500 player.
LOGISTIC CASE & E-COMMERCE
Example : JNE, 60% of overall sales turnover comes
from E-Commerce retail sales. Average number of
delivery per month in 2014 was 400.000.
CHALLENGE & OPPORTUNITY
CHALLENGES
Archipelago country need Sophisticated Logistic Solution for
E-Commerce Business.
Based on UU No.22 Tahun 2009 " the method of
transportation called Ojek that use personal motorbike to be
used as public transportation is unregulated.
"Pricing War" between competitor may make the competition is
unfair.
Digital buyer in Indonesia in 2015 is 7.4 Million user & internet
penetration is 29.8% where count 74.6 Million user.
OPPORTUNITIES
Jakarta has 9.6 Million residents. while food delivery is the
most demand at this time.
The population of Indonesia ca 250 Million, 58.4% of them are
Digital Native (12-34 years old).
Online sales E-Commerce in 2015 is USD 3.6 Billion
comparing to Traditional Retail Sales USD 473.91 Billion
which is only 0.7%. (k)
Mobile phone ownership estimated 71 Million mobile phone
users in Indonesia by 2015. With user spending average of 181
minutes on their smartphone everyday.
Logistic courier service in Indonesia is USD 29 Billion in 2015.
PARTNERSHIP OPPORTUNITIES
INDONESIA INTERNATIONAL EVENTS
Ex : GAIKINDO Indonesia International Auto Show.
Hundred of thousand of visitor visit Jakarta, Bali,
Surabaya, Medan and other big cities in Indonesia
for attending Regional & International events like
concert, autoshow, festival etc.
SMALL MEDIUM ENTERPRISE
SME is the key sector to enhance Indonesian
economic.
It contributes to national GDP in 2012 was
59.08%
Created job in 2012 almost 91.6% (107 Million
jobs)
E-COMMERCE COMPANY
Online sales in E-Commerce in 2015 USD 3.6
BIllion.
More 250 Million population
90 MIllion internet users
7.4 Million online shoppers
Partnership with other E-Commerce
LOGISTIC COMPANY
Package delivery service in Indonesia is a 10 Billion
dollar business by 2019, according to Transport
Intelligence, a logistic research company.
Partnership with energy trading and service.
Partnership with JNE, TIKI, RPX, FedEx and
other player in this industry.
Partnership with different companies for each
city or single nation wide partner and share the
profit.
I DID IT BECAUSE
I was very impressed when using GoJek at the first time, it
completely saved my time. As a customer I fully satiesfied with
Go-Jek's service and as Go-jek future team candidate I saw
Go-Jek has been trying to embrace "The grey economy"
where I have been being there for 20 years.
I am very fascinated by how the technology could improve
our life when I was living in Germany. I realized hundred
excellent talented people are doing the same as I do, but I just
want to contribute in your excellent team to do something
useful and really interesting things.
WHY I FALL IN LOVE WITH GO-JEK
Working at Go-Jek is a great
opportunity to be part of world class
team.
"Your friends now define your future".
I believe Go-Jek in the future solve
more the problem of "The informal
economy" & logistic.
I love to innovate and be creative to find
the solution. Go-Jek is a "Game Changer"
in digital Industry of Indonesia.
The Go-Jek culture encourages
opennes & innovation.
I AM DREAMING TO BE
I have been dreaming to do something meaningful at startup technology where the product solve the problem and make
people's life easier and better. It is a pleasure for me if you want me to do what I have done best so far or start new career from
the groud up. I am openness to explore exciting opportunity in digital industry and challenge my self to deliver great value.
OPERATION
I love to develop, manage and innovate something
in order to scale up company as fast as possible.
BUSINESS ANALYST
I love doing research & analyzing the problem by
looking at the datas and other relevant
informations to help company solve it and achieve
its goal.
I USE MY TIME FOR
I LOVE SPORT
Sport I involved is about teamwork, challenge, hard
work, working together each other's weaknesses &
strengths and fit it together in order to make sense.
Challenging myself with time by running and
swimming is worth to do.
SEED OF ENTREPRENEURSHIP
I started involved myself in business when I was 10
years old. I sold kerosine, house appliances, cakes and
snacks and offer travel service as well as logistic
service accros Europe. The experience give me insight
about the business & opportunity in the future.
WATCHING & READING
I love watching video from TEDx, EDX, Coursera,
Udacity, reading report from McKinsey or BCG and
other magazines such as The Economist, Forbest,
Entrepreneur, Inc, Quora etc. Those all give me
knowledge how to make the world better through
technology.
TRY SOMETHING NEW IN LIFE
Once I drove bicycle from Duisburg (Germany) to
Paris (France) for about 530km. I climbed the Alps
mountain. On the way, we had many problems, the
only choice is getting this journey done whatever the
way.
JOURNEY TO BE PART OF
Flew to Germany to enrolled at The
2010 Duisburg Essen University
Graduated from University and
did Internship at PT. Semen
Padang dan PT. PLN Persero
Enrolled at Andalas University,
Take German language
majoring Mechanical
course at Goethe Institute
Engineering.
2003
2009
2008
Create a
Chairman
at
ION
DuE,
Organization
running
in
startup, idea, engineering and
business.
Work at Lyondellbasell GmbH.
Happy day as Mechanical for
project.
2013
20122013
Work at Lambertz GmbH in
Production
2013
2013Now
20102013
20102012
Again in Logistic at Caspar
GmbH. Organize Chrismast
Market in Cologne.
2011
Vice
Chairman
Duisburg
Essen
Organization).
Founded Travelinesia. Small
group tour & travel service
accros Europe.
www.travelinesia.net
site!
majoring Computational
Mechanics
Work at Aramark. Happy with
Supply Chain and Logistic.
at
PPI
(Student
20142015
Great day at Yasica, energy
trading company.
Freelance at Logistic Ruhr, pick
up box all over Germany &
send it to Indonesia
20102013
Founded
Krupvuk,
small
business in snack production.
www.krupvuk.com
2013Now
I really want to join
your team
SKILLS :
Tableau, MatLab, Python, Minilab, Excell, MS SQL Server, Google
Analytics.
Business, Logistic & Supply Chain, Market Research, Consumer Behaviour
CREDIT GOES TO
a. http://www.slideshare.net/spireresearch/150519the-rise-of-express-courier-in-ecommerce-business
b. http://www.prnewswire.com/news-releases/frost--sullivan-expects-indonesias-logistics-industry-to-grow-at-152-in2015-300052290.html
c. http://www.nielsen.com/us/en/insights/news/2012/reaching-indonesias-middle-class.html
d. http://www.indonesia-investments.com/upload/documenten/world-bank-state-of-logistics-indonesia-2013.pdf
e. http://www.linkedin.com/pulse/go-jek-swot-analysis-its-future-yandri-susanto
f. http://www.ilo.org/jakarta/areasofwork/informal-economy/lang--en/index.htm
g. http://www.thejakartapost.com/news/2014/01/17/govt-needs-pay-more-attention-informal-sector.html
h.https://www.bcgperspectives.com/content/articles/center_consumer_customer_insight_consumer_products_indonesias_risi
ng_middle_class_affluent_consumers/?chapter=2
i. http://www.mckinsey.com/insights/asia-pacific/the_archipelago_economy
j. https://www.techinasia.com/indonesia-grabbike-go-jek-indonesia-infographic/
k. http://www.specommerce.com.s3.amazonaws.com/dl/wp/141215-white-paper-indonesia.pdf
l. http://www.slideshare.net/teguhindonesiaku/indonesia-digital-ecommerce-penetration-insights-35212115
m. https://www.bcg.com/documents/file100409.pdf
n. http://e27.co/report-go-jek-launch-nation-wide-package-delivery-service-20150824/
o. http://www.dpdhl.com/en/media_relations/press_releases/2015/dhl_and_cisco_trend_report_internet_of_things.html
p. http://www.prnewswire.com/news-releases/frost--sullivan-enterprise-services-market-in-indonesia-is-expected-toreach-us386-billion-by-2019-300042689.html
CONTACT ME
Name
Email
Subject
Message
© 2015 by Bayu Adam, many thanks for Wix.com
Send
This site was created using WIX.com. Create your own for FREE >>
Hallo I'm Bayu..
Live in West Jakarta, Jakarta
I realize the most precious commodity in our life is " TIME". The future of logistic is
to move people & things in efficiently, as quick as possible, faste, less energy and
cheaper.
It would be great to be part, one of the most innovative startup in Indonesia like
Go-Jek. I realized thousand of talented & bright people are dreaming as I do.
In order to to convice you what value I would bring to the team, I decided to do
something meaningful by analyzing the opportunity and the market to give you
my oppinion what Go-Jek in the future should focus on.
I know you all are busy and I just want to take your precious time only five
minutes. Please scroll through this report and get in touch when you are done.
Share
Tweet
3
GO-JEK IS EVERYWHERE
THE MOST INNOVATIVE STARTUP IN
INDONESIA
GOJEK FEEDS MORE 15.000 FAMILIES,
SURPASS FACEBOOK WITH 6.000
OFFICIAL PARTNER OF GIIAS 2015
NOW IN JAKARTA, BANDUNG, BALI, MAKASSAR
& SURABAYA
SERVICE : INSTANT COURIER, TRANSPORT,
GO-FOOD & SHOPPING
WHAT'S NEXT...
GO-BOX
Technology has helped many business become
succesful and save time, money and energy. Most
technological advances have served to make life more
convenience and enjoyable and improve service
quality to customers.
GO-LOGISTIC
GO-HEALTH
GO-REPAIR
GO-BEAUTY
GO-CLEAN
GO-SERVICE
WHY THESE SIGNIFICANT
GREY ECONOMY MUST BE EMBRACED
According to the Central Bureau of Statistic, 68
percent of Indonesians was employed in informal
economy in 2009, often with low pay, hazardous
working conditions and no social security.
OPPORTUNITIES IN E-COMMERCE
Rapid growth internet user
Double growth smartphone including
connectivity and accesability
Trust in using online payment system grow
significantly
Growth urban style (convenience, save time,
hate traffic jam)
THE POWER OF INFORMAL ECONOMY
Informal sector qorth USD 10 Trillion
worldwide (Robert Neuwirth on TEDx)
In developing countries like Indonesia, cities
such as Jakarta, Bandung, Medan, Surabaya,
Makassar Denpasar and Balikpapan will
contribute much into Indonesia economic
growth
INDONESIA'S MARKET IN NUMBER
More 250 Million population
90 Million internet users
3rd rank Facebook users
5th rank Twitter user
Online retail sales in 2015 will be USD 3.5
Billion
7.4 Million online shoppers
LOGISTIC INDUSTRY IN INDONESIA
Growth 15.2 percent in 2015
Size of logistic courier in Indonesia's market is
USD 29 Billion
There are 2500 player in logistic (920
registered in INFA)
HIGH GROWING NUMBER OF E-COMMERCE
There are many E-Commerce that potential to be
partner such as: Tokopedia, Bukalapak, Blibli,
Elevania, OLX, Lazada etc.
WE CAN START FROM
Robert Neuwirth in his speech, the power of informal economy will give significant impact to the economy of the developing
countries if it is connected to technology. Indonesia is one of example of the abundant player in informal sector.
TECHNOLOGY IMPROVE PRODUCTIVITY
About 60 percent worker in Indonesia are informal.
Some profession has rich idle time, but poor in
earning money and less productivity.
WHO NEEDS TO BE IMPROVED
The people who has expertise such as, Truck driver,
health & beauty worker, home applience technician,
constrcution worker and maid services.
MARKET IN MIDDLE CLASS POPULATION
BCG estimates that Indonesia is home to 74 million
"middle class and affluent" consumers, with will rise
to 141 million by 2030.
McKinsey counts 45 million members of a
"consuming class", which it estimates will increase
to 135 million by 2020.
MP3EI Plan about National Logistic System
National Logistic System is expected to drive the
achievement of the Indonesian Economic Vision by
2025, with the targeted per capita GDP of 14,25015,500.
PLAYER IN LOGISTIC INDUSTRY
With rate of growth 15.2 percent in 2015 and size
Indonesia's market is USD 29 Billion, where only
920 registered in INFA from 2500 player.
LOGISTIC CASE & E-COMMERCE
Example : JNE, 60% of overall sales turnover comes
from E-Commerce retail sales. Average number of
delivery per month in 2014 was 400.000.
CHALLENGE & OPPORTUNITY
CHALLENGES
Archipelago country need Sophisticated Logistic Solution for
E-Commerce Business.
Based on UU No.22 Tahun 2009 " the method of
transportation called Ojek that use personal motorbike to be
used as public transportation is unregulated.
"Pricing War" between competitor may make the competition is
unfair.
Digital buyer in Indonesia in 2015 is 7.4 Million user & internet
penetration is 29.8% where count 74.6 Million user.
OPPORTUNITIES
Jakarta has 9.6 Million residents. while food delivery is the
most demand at this time.
The population of Indonesia ca 250 Million, 58.4% of them are
Digital Native (12-34 years old).
Online sales E-Commerce in 2015 is USD 3.6 Billion
comparing to Traditional Retail Sales USD 473.91 Billion
which is only 0.7%. (k)
Mobile phone ownership estimated 71 Million mobile phone
users in Indonesia by 2015. With user spending average of 181
minutes on their smartphone everyday.
Logistic courier service in Indonesia is USD 29 Billion in 2015.
PARTNERSHIP OPPORTUNITIES
INDONESIA INTERNATIONAL EVENTS
Ex : GAIKINDO Indonesia International Auto Show.
Hundred of thousand of visitor visit Jakarta, Bali,
Surabaya, Medan and other big cities in Indonesia
for attending Regional & International events like
concert, autoshow, festival etc.
SMALL MEDIUM ENTERPRISE
SME is the key sector to enhance Indonesian
economic.
It contributes to national GDP in 2012 was
59.08%
Created job in 2012 almost 91.6% (107 Million
jobs)
E-COMMERCE COMPANY
Online sales in E-Commerce in 2015 USD 3.6
BIllion.
More 250 Million population
90 MIllion internet users
7.4 Million online shoppers
Partnership with other E-Commerce
LOGISTIC COMPANY
Package delivery service in Indonesia is a 10 Billion
dollar business by 2019, according to Transport
Intelligence, a logistic research company.
Partnership with energy trading and service.
Partnership with JNE, TIKI, RPX, FedEx and
other player in this industry.
Partnership with different companies for each
city or single nation wide partner and share the
profit.
I DID IT BECAUSE
I was very impressed when using GoJek at the first time, it
completely saved my time. As a customer I fully satiesfied with
Go-Jek's service and as Go-jek future team candidate I saw
Go-Jek has been trying to embrace "The grey economy"
where I have been being there for 20 years.
I am very fascinated by how the technology could improve
our life when I was living in Germany. I realized hundred
excellent talented people are doing the same as I do, but I just
want to contribute in your excellent team to do something
useful and really interesting things.
WHY I FALL IN LOVE WITH GO-JEK
Working at Go-Jek is a great
opportunity to be part of world class
team.
"Your friends now define your future".
I believe Go-Jek in the future solve
more the problem of "The informal
economy" & logistic.
I love to innovate and be creative to find
the solution. Go-Jek is a "Game Changer"
in digital Industry of Indonesia.
The Go-Jek culture encourages
opennes & innovation.
I AM DREAMING TO BE
I have been dreaming to do something meaningful at startup technology where the product solve the problem and make
people's life easier and better. It is a pleasure for me if you want me to do what I have done best so far or start new career from
the groud up. I am openness to explore exciting opportunity in digital industry and challenge my self to deliver great value.
OPERATION
I love to develop, manage and innovate something
in order to scale up company as fast as possible.
BUSINESS ANALYST
I love doing research & analyzing the problem by
looking at the datas and other relevant
informations to help company solve it and achieve
its goal.
I USE MY TIME FOR
I LOVE SPORT
Sport I involved is about teamwork, challenge, hard
work, working together each other's weaknesses &
strengths and fit it together in order to make sense.
Challenging myself with time by running and
swimming is worth to do.
SEED OF ENTREPRENEURSHIP
I started involved myself in business when I was 10
years old. I sold kerosine, house appliances, cakes and
snacks and offer travel service as well as logistic
service accros Europe. The experience give me insight
about the business & opportunity in the future.
WATCHING & READING
I love watching video from TEDx, EDX, Coursera,
Udacity, reading report from McKinsey or BCG and
other magazines such as The Economist, Forbest,
Entrepreneur, Inc, Quora etc. Those all give me
knowledge how to make the world better through
technology.
TRY SOMETHING NEW IN LIFE
Once I drove bicycle from Duisburg (Germany) to
Paris (France) for about 530km. I climbed the Alps
mountain. On the way, we had many problems, the
only choice is getting this journey done whatever the
way.
JOURNEY TO BE PART OF
Flew to Germany to enrolled at The
2010 Duisburg Essen University
Graduated from University and
did Internship at PT. Semen
Padang dan PT. PLN Persero
Enrolled at Andalas University,
Take German language
majoring Mechanical
course at Goethe Institute
Engineering.
2003
2009
2008
Create a
Chairman
at
ION
DuE,
Organization
running
in
startup, idea, engineering and
business.
Work at Lyondellbasell GmbH.
Happy day as Mechanical for
project.
2013
20122013
Work at Lambertz GmbH in
Production
2013
2013Now
20102013
20102012
Again in Logistic at Caspar
GmbH. Organize Chrismast
Market in Cologne.
2011
Vice
Chairman
Duisburg
Essen
Organization).
Founded Travelinesia. Small
group tour & travel service
accros Europe.
www.travelinesia.net
site!
majoring Computational
Mechanics
Work at Aramark. Happy with
Supply Chain and Logistic.
at
PPI
(Student
20142015
Great day at Yasica, energy
trading company.
Freelance at Logistic Ruhr, pick
up box all over Germany &
send it to Indonesia
20102013
Founded
Krupvuk,
small
business in snack production.
www.krupvuk.com
2013Now
I really want to join
your team
SKILLS :
Tableau, MatLab, Python, Minilab, Excell, MS SQL Server, Google
Analytics.
Business, Logistic & Supply Chain, Market Research, Consumer Behaviour
CREDIT GOES TO
a. http://www.slideshare.net/spireresearch/150519the-rise-of-express-courier-in-ecommerce-business
b. http://www.prnewswire.com/news-releases/frost--sullivan-expects-indonesias-logistics-industry-to-grow-at-152-in2015-300052290.html
c. http://www.nielsen.com/us/en/insights/news/2012/reaching-indonesias-middle-class.html
d. http://www.indonesia-investments.com/upload/documenten/world-bank-state-of-logistics-indonesia-2013.pdf
e. http://www.linkedin.com/pulse/go-jek-swot-analysis-its-future-yandri-susanto
f. http://www.ilo.org/jakarta/areasofwork/informal-economy/lang--en/index.htm
g. http://www.thejakartapost.com/news/2014/01/17/govt-needs-pay-more-attention-informal-sector.html
h.https://www.bcgperspectives.com/content/articles/center_consumer_customer_insight_consumer_products_indonesias_risi
ng_middle_class_affluent_consumers/?chapter=2
i. http://www.mckinsey.com/insights/asia-pacific/the_archipelago_economy
j. https://www.techinasia.com/indonesia-grabbike-go-jek-indonesia-infographic/
k. http://www.specommerce.com.s3.amazonaws.com/dl/wp/141215-white-paper-indonesia.pdf
l. http://www.slideshare.net/teguhindonesiaku/indonesia-digital-ecommerce-penetration-insights-35212115
m. https://www.bcg.com/documents/file100409.pdf
n. http://e27.co/report-go-jek-launch-nation-wide-package-delivery-service-20150824/
o. http://www.dpdhl.com/en/media_relations/press_releases/2015/dhl_and_cisco_trend_report_internet_of_things.html
p. http://www.prnewswire.com/news-releases/frost--sullivan-enterprise-services-market-in-indonesia-is-expected-toreach-us386-billion-by-2019-300042689.html
CONTACT ME
Name
Subject
Message
© 2015 by Bayu Adam, many thanks for Wix.com
Send
This site was created using WIX.com. Create your own for FREE >>
