Birla Sun Life Insurance Co Ltd
Content
BIRLA SUN LIFE INSURANCE CO. LTD.
PORTER’S FIVE FORCES
Supplier Power In this segment, the suppliers bargaining power is more, because Banks, NBFCs, Chartered Accountant are the easiest and the important channel to reach the client and for that reason they have the strong bargaining power. The buyer’s switching cost is low in the financial investment sector which offers them more bargaining power. Because of immense potential in this sector, intense competition exists in this sector. Major competitors are LIC, ICICI PRUDENTIAL Life, Bajaj Alliance, HDFC Life, Franklin Templeton, Reliance, UTI etc. Threat exists from substitutes, specifically from well established competitors like LIC, ICICI PRUDENTIAL Life, HDFC Life. Entry barrier is high especially due to government regulations and exist barrier is low due to which new firms can enter into the industry and poor-performing firms can easily exit. MAX Life, BERKSHIRE Insurance, TATA AIG…
Buyer Power Competitive Rivalry Threat of Substitution
Threat of New Entry
EXTERNAL FACTOR ANALYSIS Economic Political Social, Cultural, Demographic Technical Competitive Forces
PORTER’S FIVE FORCES
Supplier Power In this segment, the suppliers bargaining power is more, because Banks, NBFCs, Chartered Accountant are the easiest and the important channel to reach the client and for that reason they have the strong bargaining power. The buyer’s switching cost is low in the financial investment sector which offers them more bargaining power. Because of immense potential in this sector, intense competition exists in this sector. Major competitors are LIC, ICICI PRUDENTIAL Life, Bajaj Alliance, HDFC Life, Franklin Templeton, Reliance, UTI etc. Threat exists from substitutes, specifically from well established competitors like LIC, ICICI PRUDENTIAL Life, HDFC Life. Entry barrier is high especially due to government regulations and exist barrier is low due to which new firms can enter into the industry and poor-performing firms can easily exit. MAX Life, BERKSHIRE Insurance, TATA AIG…
Buyer Power Competitive Rivalry Threat of Substitution
Threat of New Entry
EXTERNAL FACTOR ANALYSIS Economic Political Social, Cultural, Demographic Technical Competitive Forces
