Creative Project Management - The Project

Creative Industries Project
Management
DROP-IN SESSIONS
BLOG
Essential
information on
the module -
resources,
handouts,
session notes
http://creativepm.tumblr.com/
HANDBOOK
Essential information
on the module,
examples of keeping
documentation,
student project
examples and contact
details.
Think about your future career - plan to build
up your showreel/portfolio of practical work.
Use this unit to develop new skills or fine
tune existing ones.
Needs to be in your industry or a skill that
would help with your showreel/portfolio of
work.
Creative Industries Project Management - Initial Stages
About me - background - multiple live projects /
industry experience
Tips for organisation - folders - drop box/google drive
- blog
Visual journals - document the processes helps to tell
your story/progress
Time Line - See the end result and work back
Pick a good team of people - trust
Rudyard Kipling quote - who, what, why, when,
where and how
Use Social media - savvy - communication/promote
Creative Industries Project Management
This year you have a choice of projects:
Work with a real client on a ‘live’ brief.
or
Set your own brief - this could be a short film,
website (promotional campaign), learning
and using a piece of software/hardware?
Creative Industries Project Management - Initial Stages
IMPORTANT TO REMEMBER
If you are setting your own brief then you still
need documentation - as much as you can
cover. Vital information - you will need to
collaborate with someone and document
this. Help with logo, website etc
Creative Industries Project Management - Initial Stages
Choose your client very carefully:
Are they reliable?
Will they give you content on time?
Can this project showcase your skills?
Deliver a QUALITY project?
Creative Industries Project Management - Initial Stages
Understand your client needs
Communicate
Be clear
Have something to show them - progress -
keep them happy!
Creative Industries Project Management - Initial Stages
Don’t play too safe - challenge yourself
COLLABORATE - ok to work with others for this
module . . . design, artwork, photography,
music etc
Think of the quality of output - will this win
awards? will everyone be proud of the work?
Creative Industries Project Management - Initial Stages
To enable students to build up a body of
professional work to focus on their skill set
for employability.
This unit will consider critical analysis, project
management and production techniques used
in the creative industries.
In the past students have submitted web or
graphic design projects, video productions,
music recordings or performances etc.
Creative Industries Project Management - Abstract
1. To develop the application of estimating and
planning techniques for multimedia information
systems, and hence promote and encourage
professional multimedia project management
principles and practices.
2. To instill flexible project management models
for the development of creative artefacts
3. To instill the project manager's responsibilities
at each stage of the project life cycle.
Creative Industries Project Management - Aims
1. Describe and articulate the developing role that
technology plays in the entertainment industries.
2. Differentiate the media production process including
multimedia techniques, design processes, project
planning and production.
3. Design, plan, document and produce a creative
artefact of a professional industry standard.
4. Review the requirements of the project design,
development and evaluation process.
5. Implement and appraise work for specific contexts,
audiences or events.
Creative Industries Project Management - Learning Outcomes
1. Creative industries production processes, phases & environments,
marketing and current legislation.
2. Project Management - Traditional multimedia/Multi-Discipline
project management models and their application to a project.
3. Visual aesthetics, still and moving images, typography and layout
4. The human component in the design and production of
multimedia/multi-disciplinary materials.
5. Key activities of a Project Manager in the creative industries.
6. Design, documentation and reporting
7. Careers and opportunities in the creative industries.
8. Individual skills development.
Creative Industries Project Management - Syllabus
Artefact (50%) - Students, individually will
produce a self-designed artefact or event.
The activity will be unsupervised and assessed
by the tutor.
This will assess learning outcomes 1and 2.
Marking Scheme - Coherence (20%);
Aesthetic & Technical Quality (50%);
Appropriateness (30%).
Creative Industries Project Management - Assessment
1.Documentation and Evaluation (50%) -
Individual students will present a portfolio, which
documents the development of the work,
including an evaluative essay (1500 words or
video equivalent).
The activity will be unsupervised and assessed by
the tutor. This will assess learning outcomes 1-7.
Marking Scheme - Description & Rationale (40%);
Context/Work with others; Evaluation (50%); Style
(10%).
Creative Industries Project Management - Assessment
Help with . .
1. Project design, resources and organisation.
2. Project documentation.
3. Project evaluation.
4. Individual skills development.
5. Making sure you deliver a high quality
project that fits the brief set.
In Drop-In Sessions
2hr drop-in session every other week.
Come along for advice and feedback on
your projects. This is self directed work -
organise yourself.
Sessions
Classes are every 2 weeks:
Starting on Week beginning 10th Nov.
Monday 9-11am
Eldon 1.116
Sessions
Drop-In sessions / 1 to 1
Make sure to keep your blogs or other way
of documenting your progress up to date
Sessions
Sketchbooks can help - add to
documentation
Examples of Student Blogs
Examples of Finished Projects
Tattoo Colouring Book
Album Cover and
Inside Booklet
Brochure and Branding
We want to see REAL WORKING documentation.
Put down all ideas, logo designs, sketches,
emails from clients and collaborators,
costings, research, testing, screen grabs.
Think about the presentation of your work.. ANY
CD’s or DVD’s that are handed in with scribble
rushed writing, no cover etc will not be marked!
Presentation is VITAL. Clients expect this.
Looks professional.
Create a soundtrack and foley effects for a short animated video and find ways to
distribute the final piece online and on dvd.
Promotional Website for Photographer - to include offline promo
Design a book cover - presentation / promo
Instructional videos and website to display
Promotional Video for musician and website
Website for festival promotion
Sound for computer games and collaboration with games designer
Album / EP - to include artwork - cover etc
Music Event - plus online/offline promo
Creating a magazine - online + offline
Company logo/brand and website
Tee Shirts for band - plus mechanism to sell
Student Cookery Book - to include photography, design, marketing, printing into book
and promo
Re-branding for company - website, content, photography, logo, letterheads, social media
Examples of previous projects
Website with online shop for fashion and textile student.
Soundtrack for animation.
Website for car designer.
Poster, social media campaign and event for Malaysian Society.
CV, Website, Business Cards for TV Presenter.
Personal Branding campaign.
Studio album.
T-Shirt designs and production including website, branding, social media campaign.
Website for theatre company.
Promotion for Record Shop in London - which included Screen Printing T-Shirts in Eldon.
Website for a photographer.
Examples of previous projects
1. Go through handbook.
2. Complete Project Proposal - on blog
3. Subscribe to the unit blog: http://creativepm.tumblr.com/
If stuck for project - pitch some ideas to others - get feedback
In the first drop in session - SIGN OFF PROJECT PROPOSALS.
We will need to approve your project before you start.
Before Drop in Session 1
Project Brief
form to fill
out before
drop-in
session
Creative Industries Project Management
Project Proposal
This needs to be completed as much as possible BEFORE you start your project

Lecturer Sign!Off
Financial:
Price up the costs involved even if this is for free
Client Specifications:
List the priorities
Software/Hardware:
What will you be using?
Copyright Issues:
If any
Possible Risk:
What Skills do you need to complete
this project:
Time scale:
Name:
Client:
Brief Description:
Assessed artefact:
Project available:
Spiral Groove – Is a NEW and Delightful Vinyl Record Club.
They are looking for an identity / logo and packaging.
Looking for a student with experience in
graphic design and packaging - Adobe
Illustrator/Adobe Indesign a must.
Please see me for further details if interested.
Keep on-top of your projects - organise (make lists / timetable)
Come to sessions - show progress
Manage your time & organise documentation
Contact me if you are having problems - do not leave it to the last
minute.
Important
show handbook