Difference Between Vision and Mission

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Difference between vision and mission

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RIPHAH INTERNATIONAL UNIVERSITY, FAISALABAD
DEPARTMENT OF BUSINESS ADMINISTRATION

Difference between vision and mission
Submitted by
Rai Zaman

Roll no. 008

BBA HONS. SESSION 2011-2015
Submitted to
Sir Safiullah

Faculty of
Management Sciences

Department of Business Administration

What is vision and mission?

A mission statement is what an organization is all about.
A vision statement is what the organization wants to become.
A mission statement should answer three key questions:
What do we do?
For whom do we do it?
What is the benefit?
A mission statement explains what the organization does, for whom and the
benefit.
A vision statement, on the other hand, describes how the future will look if the
organization achieves its mission.
A vision statement describes how the future will look if the organization achieves
its mission.
A mission statement gives the overall purpose of an organization, while a vision
statement describes a picture of the "preferred future."
Example of Mission Statement
The purpose of the Police Service is to uphold the law fairly and firmly: to prevent
crime; to pursue and bring to justice those who break the law; to keep the peace; to
protect, help and reassure the community: and to be seen to do all this with
integrity,
common
sense
and
sound
judgement.
We must strive to reduce the fears of the public and, so far as we can, to reflect
their priorities in the action we take. We must respond to well-founded criticism
with a willingness to change.
Example of Vision Statement
The Police Service will be a world class agency based upon a foundation of public
trust, and dedicated to keeping the public safe.
The department will serve as a beacon of excellence and innovation.
We are committed to excellence developed through pride, setting the standard, and
earning a reputation for providing effective, caring, and courteous service.
We will capitalize on our strengths as a diverse community and work force to make
this vision a reality.

M.A Textile

VISION
"To attain market leadership through unmatched quality, a diverse and unique
product mix, empowered employees, world-class systems, and the highest ethical
and professional standards."
MISSION
"M.A Textile is devoted to achieve consistent improvement in the system of
providing products & services to the customers through On Time Delivery &
Enhancing Customers Satisfaction by means of Quality and Value."

ITTEHAD Textile
MISSION
"To always maintain dedication and perseverance to
quality services for its highly valuable customers."
 Customers' feedback has always been considered extremely
meaningful as they are the actual fundamental force of the
market that is why ITTEHAD textiles always believe in
intensifying the entire product range every year.
It has got a tremendous response nationally plus internationally
for its products designed for men as they have been vastly
appreciated for their quality fabric and extraordinary refined
designs.

ZARA Textile
VISION STATEMENT
"To attain market leadership through unmatched quality, a diverse and unique
product mix, empowered employees, world-class systems, and the highest ethical
and professional standards."
MISSION STATEMENT

"ZARA Textile is devoted to achieve consistent improvement in the system of
providing products & services to the customers through On Time Delivery &
Enhancing Customers Satisfaction by means of Quality and Value."

ZULAIKHA Textile
VISION STATEMENT
To strive for excellence in spinning through commitment, integrity, team work and
professionalism.
MISSION STATEMENT
We shall accomplish our goals by
Developing long-term relationships with our customers and suppliers.
Providing superior quality products at competitive prices.
Exceeding industry standards with exceptional customer and technical service.

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