Welcome to The Next Level
BlackBerry Technical Seminar 2007
Enabling the Mobile Enterprise
Alan T. Panezic Vice President, Software Product Management Research In Motion
The State of Mobility in the Enterprise
Welcome to The Next Level
BlackBerry Technical Seminar 2007
• Mobility has transitioned from a tactical to a strategic priority for many organizations • Technical capabilities FAR outstrip current usage paradigms in most companies • In Mobile Enterprises, Voice now trails Data • Focus is shifting from HOW to enable wireless transactions to WHICH to enable first
Evolution of Enterprise Mobility – End User Requirements
Welcome to The Next Level
BlackBerry Technical Seminar 2007
Workflow & Transactions
Value to the Enterprise
Information Access Instant Messaging Calendar & PIM Email Voice
Evolution of Enterprise Mobility – Management Requirements
Welcome to The Next Level
BlackBerry Technical Seminar 2007
Workflow & Transactions
Value to the Enterprise
Total Cost of Ownership
Information Access Instant Messaging Calendar & PIM Email Voice
Costs of acquisition Costs of managing Costs of training Costs of supporting
Evolution of Enterprise Mobility – Management Requirements
Welcome to The Next Level
BlackBerry Technical Seminar 2007
Workflow & Transactions
Value to the Enterprise
Total Cost of Ownership
Information Access Instant Messaging Calendar & PIM Email Voice
Standardization Increased Manageability Flexible Deployment Options Intuitive User Centered Design Supportability
Applying the BlackBerry Platform
Welcome to The Next Level
BlackBerry Technical Seminar 2007
• Wireless solution capabilities continue to increase • Opportunity to simplify business processes is at hand
Move from this
Check Calendar Print Customer Info Sales Meeting Take Notes Call in Order Enter Order Return to Office Send Confirmation Enter CRM Data
To this
Check Calendar Sales Meeting Enter Order Update CRM System Send Confirmation
Key Success Factors for Wireless Applications Identify the problems or opportunities
Welcome to The Next Level
BlackBerry Technical Seminar 2007
•Identify business problems, mobile users & mobile requirements •Which desktop applications does your workforce depend upon?
Understand key ROI metrics
•Returns vs. Costs
Leverage true value of mobility & wide area wireless
•Always-on connectivity to the enterprise •Push technology & Alerting
Without compromising IT policies & procedures
•Firewall restrictions, user authentication •Security, security, security