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Post Graduate Diploma in Industrial Engineering (PGDIE)

SYLLABUS

POST-GRADUATE DIPLOMA IN INDUSTRIAL
ENGINEERING
September 2013

NATIONAL INSTITUTE OF INDUSTRIAL
ENGINEERING (NITIE), MUMBAI – 400 087

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Post Graduate Diploma in Industrial Engineering (PGDIE)

SYLLABI CORE COURSES
MODULE – I
INDUSTRIAL ENGINEERINGAND PRODUCTIVITY MANAGEMENT
Objectives
To provide an exposure to the fundamental tools and techniques in Industrial Engineering for
integration & improvement of interrelated work activities.
Contents
Productivity concepts, Work study as a productivity improvement tool - methods engineering,
work measurement, standard output, time study, work sampling, process analysis, principles
of layout and facilities planning: material handling systems, fundamental concepts and
applications of value engineering.
Text Books
 ILO, Introduction to Work Study, George Kanawaty (Ed), 4th RevisedEdition,
Universal Book Corporation 2007.
 Chase RB Jacobs Fr, Aquilano NJ and Agarwal NK, Operations Management, Tata
McGraw Hill, Eleventh Edition, 2008.
 Tutty Herald G, Compendium on Value Engineering, Indo-American society, 1983.
 Maynard’s Industrial Engineering handbook, 4th Edition, William K. Hodson
(Editor), McGraw-Hill, 1992

ORGANIZATIONAL BEHAVIOUR AND HUMAN RESOURCE MANAGEMENT
Objectives
To enable students to understand individual and group behaviour in the organization; and to
familiarize them with the role of human resource management for managing organizations.
Contents

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Organisational Behaviour:Foundations of Organisational Behaviour, Dimensions of
Personality, Perceptual Process, Theories of Motivation, Job Design and Work Motivation,
Interpersonal Dynamics, Leadership Styles, Theories of Leadership, Group Dynamics,
Process of Team Building, Problem Solving & Decision making, Organisational Conflicts
and their Management, Organisational Culture and Climate.
Human Resource Management:Historical Development of HRM, Role and functions of
HRM, Human Resource Strategy and its linkage with business strategy, Recruitment &
Selection, Performance Appraisal, Training & Development, Compensation & Reward
Systems, Career Planning, Creating a culture of high performance in organizations.
Text Books
 Robbins, S. P., Judge, T. A., & Vohra, N.: Organizational Behavior, 15 th Edition,
Pearson Prentice-Hall, © 2013.
 Dessler, G. & Varkey, B.: Human Resource Management, 11th Edition, Pearson
Education, Prentice-Hall India, 2009.
Reference Books
 Luthans, F.: Organizational Behavior, 12th Edition, McGraw Hill, 2013.
 Pareek, U.: Understanding Organizational Behaviour, 2nd Edition, OUP, 2007.
 Gomez-Mejia, L., Balkin, D., & Cardy, R.: Managing Human Resources, 7 th Edition,
Pearson, 2012.
 Ivancevich, J. M. Human Resource Management, 10th Edition, McGrawHill, 2007.

MANAGERIAL ACCOUNTING
Objectives
This course is designed with the following objectives: (i) Help the participants to become
intelligent users of accounting information, (ii) Make the participants’ comfortable looking
through an annual report, and (iii) Develop the ability in participants’ to use cost information
for decision making.
Contents
Part – I Financial Accounting:
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Introduction and Balance Sheet - Income Statement – An Introduction - Income StatementMerchandising firms - Balance Sheet and Income Statement - Cash Flow Statement Revenue Recognition - Accounting for Inventory - Accounting for Depreciation - Accounting
For Liabilities And Owner’s Equity - Understanding And Analysis Of Financial Statements
Part II – Management Accounting:
Introduction and Cost Management Concepts – Cost Concepts – Cost Sheet -

Absorption

Costing vs Variable Costing – Income under absorption costing and Variable Costing Product Costing - -Costing for Decision making - Cost Analysis for Decision Making-Break
Even Analysis, Marginal Costing, Differential Costing, Relevant Costing, Pricing Decisions,
Target costing, and Transfer Pricing - Strategic Cost Management - Activity Based Costing Budgeting, Standard Costing and Variance Analysis.
Text Books
 Robert N Anthony, David F Hawkins and Kenneth A Merchant: Accounting Text and
Cases, AHM, 12th Edition.
 NarayanaSwamy R., Financial Accounting: Managerial Perspective, Prentice Hall
India, 4th Edition.
 Hongren, Dattar and George Foster, Cost Accounting: Managerial Emphasis, Pearson
Publishers, 9th Edition.

OPERATIONS MANAGEMENT
Objectives
To develop familiarity with the concepts of production systems their constraints, and their
linkages with the overall business strategy; planning and control of operations; optimal
utilization of resources and interfaces of operations management with other managerial areas
Contents
Operations Strategy and Role of Production/Operations Management, Concept of Production
System and Services; Business Competitiveness; Modeling and Decision-making by Decision
Tree Concepts; Forecasting Methodologies; Aggregate Production Planning: Chase Strategy
& Linear Decision Rules; Resource Planning for Production and Operations: Materials,
Manpower and Capacity, Computer Applications in Planning for Operations; Job Scheduling:
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Job Shop, Flow Shop, Optimal & Heuristics Methods: Project scheduling, Location and
Layout Decision: Group Technology and Cellular Manufacturing; Maintenance and Other
Services in Manufacturing; Case studies
Text Books
 Martenich, J.B., Production and Operations Management: An Applied Modern
Approach, John Wiley & Sons Inc., 1999.
 Nahmias, S., Production and Operations Analysis, Irwin-McGraw Hill International,
1997.
 Russell, R.S., and Taylor III, B.W., Operations Management: Multimedia version,
Prentice Hall International, Inc., 2000.
 Heizer, J., Render, B., and Rajashekhar, J. (2009), “Operations Management”, Pearson
India Ltd.

STATISTICS FOR MANAGEMENT
Objectives
To introduce the students to applications of statistical tools and methods essential for problem
solving and effective decision-making, and applicability & limitations of statistical procedure
in problem solving and decision making.
Contents
Introduction to Business Statistics, Applications of “Probability, Random, Variables’
Probability Distributions, Sampling Distributions, Sampling Techniques, Estimation, Testing
of Hypothesis, Correlation Analysis, Regression Analysis, Analysis of Variance, Factor
Analysis, Cluster Analysis, Design of Experiments, Quality Control Charts and Six Sigma
Concepts. Use of Statistical Packages such as, Excel Templates, MINITAB and SPSS.
Text Books
1. Levin R. I. & Rubin D.S. – Statistics for Management 6th Edition PHI 1994
2. Bhattacharya G.K. & Johnson R.A. – Statistical Concepts & Methods, John Wiley
NEW YORK 1997

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BUSINESS COMMUNICATION
Objectives
To present the evaluation on present communication style of student and to enable students to
decide their course of action for self-improvement.
Contents
Nature and Scope of Communication, Analyzing Communication, Intercultural dimensions,
Denotative and Connotative meanings; Effective Listening; Oral Communication: Dealing in
dyadic relations, Communication in small groups and large group communication;
Understanding specific communication needs in Interviews, Group Discussions, Team
Presentations; Nonverbal Communication: Gesture Clusters, Dealing with Facial expressions,
Kinesics, Postures, Haptics, Oculesics, Proxemics, Appearance, Paralanguage and
Chronemics; Business Writing: Planning and Organizing, Effective Writing Style, Effective
design and visual aids, effective business documents.
Text Books
 Meenakshi, R. & Singh, P., Business Communication, 2nd Edn, Oxford Press India,
2012.
 Riebel, J.P., How to Write Reports, Papers, Theses, Articles, Arco Publishing, New
York, 1972.
Reference Books
 Gamble, T.K. and Gamble, M., Communication Works, McGraw-Hill Higher
Education, 2002.
 Bovee, C.L., Thill John, V., Chaturvedi, M., Business Communication Today, 9th Edn.,
Pearson Education, Delhi, 2009.
 Campbell, M., Communication Skills for Project Managers, PHI, 2009.

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MODULE – II
MANAGERIAL ECONOMICS
Objectives
To assist the managers for arriving at suitable firm level decisions for desired business
outcomes.
Contents
Introduction - problem of Scarcity; Demand and supply- market equilibrium; Consumer
behavior-utility analysis-budget constraints-consumer equilibrium- elasticity of demand and
supply; Demand estimation and forecasting techniques; Theory of production- short run and
long run production function – optimal input combination and producer equilibriumefficiency concept- returns to scale; Theory of Costs- short run and long run costs- economies
of scale and learning curve- breakeven analysis; Market structure and strategic behavior of
firm- perfect competition- monopoly-monopolistic competition; Pricing practices; Regulatory
issues.
Text Books
 Dominick Salvatore, Managerial Economics, Principles & Worldwide Applications,

7th edition, Oxford University Press, 2012.
 Thomas and Maurice, Managerial Economics, McGraw Hill, 2010.
Reference Books
 Robert S Pindyck, Daniel L Rubinfield and Prem L Mehta, Microeconomics, 7 th
Edition, Pearson, 2009.
 Mark Hirschey, Managerial Economics: An Integrative Approach, 2010.
 Gupta G. S., Managerial Economics, McGraw Hill.

FINANCIAL MANAGEMENT
Objectives

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Post Graduate Diploma in Industrial Engineering (PGDIE)
To acquaint the students with the financial management techniques such as financial analysis,
valuation, capital budgeting, raising finance, and working capital management, where
emphasis is laid on sound concepts and their managerial implications.
Contents
The Role of Financial Management - The Business, Tax, and Financial Environments –
Arbitrage and Financial Decision Making - Shareholder Value Maximization - Valuing Costs
and Benefits-

Interest Rates and Time Value of Money – Annuity – Perpetuity - Basic

Valuation - 4.Estimation of Cash Flows – Capital Budgeting - Capital Budgeting Under
Uncertainty and Risk - 5.

Capital Budgeting and valuation with leverage - Risk and

Return Analysis - Long Term Financing & Optimal Capital Structure - Short Term Financial
Planning and Working Capital Management
Text Books
 Brealey, Myers, Allen & Mohanty, Principles of Corporate Finance, Tata McGraw
Hill, 10th edn.
 Lawrence J Gitman, Principles of Managerial Finance, 11th Edn, Pearson Education.
 Beseley Brigham, Essentials of Managerial Finance, 14th Edn, Thomson-Southern
Western.

OPERATIONS RESEARCH
Objectives
To provide exposure to Operations Research Tools and Techniques, and model real life
problems as optimization problems.
Contents
Historical evolution of OR, Application of OR, Strengths and limitations of the OR
tools/models, Formulation of real life problems as linear programming problems, Solution of
LP by using Graphical method, Simplex Method and Dual Simplex Method; Duality
Concepts; Sensitivity Analysis; Transportation and Transshipment Models and its

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Post Graduate Diploma in Industrial Engineering (PGDIE)
applications; Assignment modeling and its applications; Queuing Theory and its application;
Simulation Modeling and its applications; Decision Tree and its application.
Text Books
 Taha HA, Operations Research: An Introduction, Prentice Hall of India.
 Hillier FS and Liebermann GJ, Introduction to Operations Research, McGraw Hill.

MATERIALS MANAGEMENT
Objectives
To develop an understanding of procurement and stores management to improve efficiency
and design of storage systems.
Contents
Materials classification, codification, standardization & variety reduction. Operating cycle,
inventory management, inventory turnover. Stores organization, material budget, storage
systems and accounting. Material handling, spares management, Material requirement
planning, Make or buy decisions. Purchasing development evaluation & rating, Supply base
optimization, JIT procurement. Negotiations and legal aspects of contract & transportation,
insurance, Import policy & procedures
TextBooks
 Tony Arnold, J.R – Introductions to Materials Management, Prentice Hall Inc., NJ
1998.
 Dobbler, D.W., Burt, D.N.- Purchasing and Supply management, Tata McGraw Hill,
New Delhi, 1996.
 England, W.B. and Landers, M.R. – Purchasing & Materials Management, Richard D
Irwin, Illinois, 1995.
 Compton, H.K., - Supplies and Materials management, Macdonald and Evans,
London, 1994.
 Michiel R. Leenders, Harold E. Fearson, Anna E. Flynn & P. Fraser Johnson,
Purchasing and Supply Management McGraw Hill Irwin, New Yark. 2001.

WORKSYTEM DESIGN – I
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Objective
To develop competence in techniques and procedures of methods engineering and work
measurements in manufacturing processes.
Contents:
Productivity; operation analysis, methods engineering and work place design: selection,
record, examine, develop, evaluate, define, install and maintain; work measurement; time
study,

qualified worker, concept of rating and standard performance, learning curve,

allowances, standard time, work sampling , group timing techniques.
Text Books
 Benjamin W Niebel and Andris Frievalds, Niebel's Methods, Standards, and Work
Design, 12th Ed., McGraw-Hill, 2008
 Mundel M E and D L Danner, Motion and Time Study: Improving Productivity, 7th
edition, Prentice Hall; 1998
 ILO, 4th revised Edition, Introduction to Work Study, 1999 (Editor:

G. Kanawaty),

Universal Publishing Corporation, Mumbai

SIMULATION MODELING AND ANALYSIS
Objectives
To provide an introduction to perform simulation modeling and analysis using different tools
and technique for optimization and productivity improvement.
Contents
Elements of simulation modeling, Monte Carlo Simulation, Pseudo Random Number
Properties, Discrete events, analysis of waiting lines, model building using software,
statistical analysis of outputs, comparison of alternatives,meta modeling and design of
experiments.
Text Books
 Law and Kelton, "Simulation Modeling and Analysis", Tata McGraw Banks,
"Simulation modeling"

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MODULE – III
INDUSTRIAL ERGONOMICS
Objective
To equip students with ergonomic tools in designing of human centered industrial and
business process.
Contents
Introduction to Ergonomics and Human Factors Engineering. Physical, cognitive and
organizational

ergonomics,

Physiology

of

work,

Biomechanics

and

Engineering

Anthropometry, Human- Machine system, Machine and Tool design, Workplace and
workstation design, Work design, Physical working environment, Office system and
ergonomics, Ergonomics of Manufacturing, Consumer ergonomics. Ergonomics and quality
of life.
Text books
 Sanders MS and McCormick EJ., Human Factors in Engineering and design, McGraw
Hill, New York, 1993
 Tyyari F and Smith JL., Occupational Ergonomics: principles and Applications,
Chapman and Hall Publication, Great Britain, 1997.
Reference books
 Gross CM., The right FIT: The power of Ergonomics as a Competitive Strategy,
Productivity Press, Oregon, 1996
 Kroemer K, Kroemer H and Kroemer KE: Ergonomivs How to design work for ease
and efficiency. Prentice Hall publication, 2000
 Debkumar Chakraarti: Indian Anthropometric Dimensions for Ergonomic design
practice, National Institute of Design, 1997

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QUALITY MANAGEMENT
Objectives
To introduce the Quality ManagementConcepts, Strategies, Models and Methodologies etc. to
the PGDIE students, for better understanding the subject scope in the areas and for effective
decisions in the areas of Quality Improvement of a processes, products and services.
Contents
History and fundamentals of Quality Management, Quality Management Gurus, Quality
planning and policies, Introduction to Total Quality Management (TQM), Basic quality
control tools, Quality Engineering Concepts such as Process Capability Analysis, Statistical
Process Control and Measurement System Analysis, Inspection and Sampling Plans, Quality
Function Deployment (QFD), Failure Mode and Effect Analysis (FMEA), Design of
Experiment, Frameworks to improve Organizational performance: ISO 9000, various TQM
Models and Quality Awards, Introduction to Six Sigma, Six Sigma DMAIC and DMADV
Methodologies, concept of Lean Six Sigma,

Road blocks for Quality Management

implementation, Six Sigma and TQM Case studies discussions.
Text Books
 Thomas Pyzdek, Six Sigma Hand Book, Tata McGraw-Hill, Latest Edition.
 Creveling, C.M.; L. Slutsky & D.Autis. Jr., Design for Six Sigma, Pearson education.
 Forrest W. Breyfogle, Implementing Six Sigma (Smarter solutions using Statistical
methods), Wiley Interscience, Latest Edition.
 Salman Taghizadegan, Essentials of Lean Six Sigma, Latest Edition.
 G. Robin Henderson, Six Sigma Quality Improvement with Minitab, John Wiley &
Sons Ltd., Latest Edition.
 Bhat K.S., Total Quality Management: Text and Cases, Latest Edition.
 George S. & Weimerskirch A., Total Quality Management: Strategies and Techniques,

Latest Edition.
 Kanji G. & Asher M., 100 Methods for Total Quality Management, Latest Edition.
 Kolarik W.J., Creating Quality: Process Design for Results, Latest Edition.

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Post Graduate Diploma in Industrial Engineering (PGDIE)

IT for Management
Objective To enable students understand how Information Technology is contributing
to the dynamic business environment.
Contents
IT Organization Structure, Systems Software Infrastructure, Principles of Software
Design and Development, Management Information System, Relational Data Base
Management System, Object Oriented Paradigm, Decision Support Systems, Executive
Information Systems, e-Business, Business Intelligence: Data Warehousing, Data mining
and Enterprise Applications: Latest trends in IT, CRM 2.0, ERP, Business process
management, Enterprise 2.0, IT strategy in Action, Business Value of IT and IT
Governance, Enterprise Architecture.

Textbooks
 Efraim Turban, Linda Volonino, Gregory R. Wood, Information Technology for
Management: Advancing Sustainable, Profitable Business Growth, 9th edition, 2013
 Jerry N. Luftman, Managing the Information Technology Resource: Leadership in the
Information Age by, Prentice Hall, 2004
Reference Books
 Turban and Volonino, IT for Management: Transforming Organizations in the Digital
Economy 7th Ed., 2010.
 M. D. S. Harris, D. Herron, S.Iwanicki, The Business Value of IT: Managing Risks,
Optimizing Performance and Measuring Results,Auerbach Publications; 1 edition, 2008.
 J. D. McKeen and H. Smith, IT Strategy in Action, Publisher: Pearson Higher Education,
2009
 P. Weill and J. Ross, IT Governance, Harvard Business School Press, 2004

MARKETING MANAGEMENT

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Objectives
To introduce students to the role of marketing in an organization. It aims at covering
concepts and principles of marketing as well as the new trends and developments in the
field.
Contents
Marketing Concepts and tools, marketing process, Marketing Environment, Strategic
Planning and Marketing Planning, Consumer Behavior and Understanding Indian
Consumers, Buying Decision Process, Market Segmentation, Targeting and Positioning,
Managing Products and Brands, Designing Pricing Strategies, Managing Marketing
Channels, Managing Advertising and Sales Promotion, Contemporary Issues in
Marketing
Text Books
 Kotler P., Keller K.L, Koshy A. and Jha M., Marketing Management: A South Asian

Perspective, 14th edn, Pearson Education, 2013.
Reference Books
 Ramaswamy V.S. and Namakumari S., Marketing Management - Global Perspective
Indian Context, 4th edn, Macmillan Publishers India Ltd, 2009.
 Saxena Rajan, Marketing Management, 3rd edn, Tata McGraw Hill, 2005.

SUPPLY CHAIN MANAGEMENT
Objectives
To understand the cross functional implications of managing supply chains. Developing an
understanding of principles of improving efficiency parameters, design concepts of supply chain.
Strategic positioning of SC in business and best practices in supply chain.
Contents
Overview of supply chain management and Indian industry practices. DRP, Sales and operations
planning, capacity planning, forecasting and demand planning in supply chain. Supply chain risk
inventory & transportation management. CPFR concept, SCOR model. Managing material flow
in supply chain & warehousing operation, cross docking. Role of marketing, sales, R & D in
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Post Graduate Diploma in Industrial Engineering (PGDIE)
supply chain. Various manufacturing systems like JIT, dispersed. Information system and supply
chain metrics for performance monitoring.

Outsourcing in Supply Chain & Supplier

Relationship Management. Technologies in supply chain like RFID, barcodes, GPS etc.
TextBooks
 Sunil Chopra, Peter Mendl "Supply Chain Management," Strategy Planning &
Operations. Prentice hall, 2001.
 J.T. Mentzer "Supply Chain Management " Response books, 2001.
 San Diego, Manish Govil and Jean – Marie Prop. "Supply Chain Design and
Management : Strategic and Technical Perspectives," Academic Press.
 Simchi Levi D., Kaminsky P. & Simchi Levi E., "Supply Chain Management,"
Boston Irwin McGraw Hill, 1977.
 Joel D Wishner, G. Keong Leong, Keah – Choon Tan. "Principles of Supply Chain
ManagemenT", Thomson, New Yark, 2005.
 Jan Stentoft Arlbjorn, Arni Halldorsson, Marionne, Jahre, Karen Spens & Gunnar
Stefansson, "Nordic Case reader in Logistics & Supply Chain Management,"
University Press of Southern Denmark, 2009.

PROJECT MANAGEMENT
Objectives
To present the concepts, techniques and tools for managing projects effectively in terms of
time, quality and cost, and also to develop skills in techniques for planning, estimating,
monitoring and controlling cost, schedules, risk and performance parameters.
Contents
Systems approach to project management, project feasibility studies, project appraisal,
project selection, market and demand analysis, technical analysis, financial analysis, project
cash flows, time value of money and cost of capital. Project organization, cost estimation and
budgeting, resource planning, procurement and mobilizations, roles and responsibilities, and
contract administration. Project scheduling, CPM and PERT techniques, project risk analysis
and management, project crashing and scheduling with limited resources. Project monitoring
and control and earned value analysis.
Text Books

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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Kerzner, H., Project Management – Systems Approach to Planning, Scheduling and
Controlling, 2001.
 Meredith and Mantel, Project Management, 2001.
 Wiest, J.D. and Levy, F.K., A Management Guide to PERT / CPM, 2001.
 PMI, A Guide to Project Management Body of Knowledge, 2000.

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Post Graduate Diploma in Industrial Engineering (PGDIE)

MODULE – V
LEGAL AND ETHICAL ASPECTS OF BUSINESS
Objectives
To make students understand the various legal aspects of business along with Case Law, to
sensitize students with ethical issues pertaining to business, and to equip them with ethical
theories and philosophical interventions essential for ethical decision-making.
Contents
Legal Issues
Companies Act, Competition Laws, Contract Act, Special Contracts, Monopolies and
Restrictive Trade Practices Act, Consumer Protection Act, Negotiable Instruments Act, Right
To Information Act, Patent Act, Trade Mark Law, Copy Right Act, Geographical Indications,
Trade Secrets, Domain names and other Intellectual Properties Act, Information Technology
Act, Sale of Goods act, Arbitration.
Ethical Issues
Introduction to Business Ethics, Ethics and Morality, Basic Concepts, Ethical theories;
Changing Business Environment and Ethical Challenges, Ethical Dilemmas and Ethical
Decision Making, Managerial Dimensions and Constraints; Ethical Issues in Business and its
several functional areas, Corporate Social Responsibility; Indian Ethos and Value Systems;
Developing and Executing a comprehensive ethical programme.
Text Books






Bare Acts and Case Laws
Akileshwar Pathak, Legal Aspects of Business, McGraw Hill Education.
Nabhi’s Business and Commercial Laws, Latest Edition.
Fernando, A.C., Business Ethics: An Indian Perspective, New Delhi: Pearson, 2009.
Sekhar, R.C. and Sekhar, S.C., Ethical Choices in Business, New Delhi: Sage, 2002.

Reference Books
 Bhatia S.K., Business Ethics, New Delhi: Deep and Deep Publications, 2002.
 Valesquez, Business Ethics: Concepts and Cases, New Delhi: PHI, 2004.

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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Crane, A. and Matten, D., Business Ethics, New Delhi: Oxford University Press,
2007.

MODULE – VI

SUSTAINABLE DEVELOPMENT
Objectives
To develop a business perspective of sustainable development and understand socioenvironmental challenges of industry.
Contents
Principles of Sustainable Development (SD), Evolution of SD and its Business Context,
Business-Environment-Society interdependence, Different Perspectives on SD, SD
challenges for Global Economy and implications on Industry, Greening vs. Sustainability
perspective for Industry, SD Framework for different Economies, Strategies for Sustainable
World.
Text Books
 Jeffry Sachs, Common Wealth, Penguin Books, 2008.
 Fritij Capra and Gunter Pauli, Steering Business towards Sustainability, UN
University Press, 2003.
 Epstein, M., Making Sustainability Work: Best Practices in Managing and Measuring
Corporate Social, Environmental and Economic Impacts, Greenleaf Publishing, UK,
2008.
 Lester Brown, Eco-Economy, Orient Longman, 2008.

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Post Graduate Diploma in Industrial Engineering (PGDIE)

STREAM SPECIFIC ELECTIVE COURSES
STREAM 1: OPERATIONS AND SUPPLY CHAIN MANAGEMENT

FACILITIES PLANNING
Objectives
To develop competence to apply concepts, qualitative analysis and computer applications in
dealing with the problems related to facilities location, layout and material handling system
design of manufacturing.
Contents
Facilities Planning: Facilities Planning Methodology; Strategic Facilities Planning; Product,
Process and Schedule Design; Flow, Space and Activity Relationships; Facilities Layout
Planning including Computer-Aide Layout Planning; Material Handling System: Material
Handling Principles; Material Handling Equipment Material Handling System Design, ASRS,
AGV; Warehousing Facility: Warehouse Operations; Warehouse Layout planning; Storage
and Retrieval Systems; Warehouse Management; Facilities Location: Facility Location
Problems; Single Facility Minisum and Minimax Location Problem; Multi facility Location
Problem; Facility location Allocation Problem; Covering Problem; Case studies
Text Books
 Tompkins, White, Bozer, and Tancho, Facilities Planning, , John Wiley & Sons, 2003
 Francis R. L., McGinnis L. F. and John A. White Facilities Layout and Location, ,
Prentice Hall of India, 1999
 Sule D. R, Manufacturing Facilities, , CRC Press, 2008

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Post Graduate Diploma in Industrial Engineering (PGDIE)
MANUFACTURING SYSTEMS AND SERVICE OPERATIONS
Objectives
The course aims at introducing various manufacturing systems and service operations. It
provides insights into details of manufacturing processes such as manufacturing, assembly
etc. and also details of operations in various service functions.
Contents
Manufacturing Processes, Metal Removal Processes, Metal Forming Processes, Fabrication,
Press Work, CNC Machines, Group Technology, Flexible Manufacturing Systems, Assembly
Lines.
Importance of the Service Sector, Strategic Positioning and Service Strategy, Service
Operations and the Environment, Designing the Service Delivery System, Service System
Design and Development, Managing Service Experiences, Services Decoupling, Improving
the Service Operations, Process Analysis, Service Quality Management, Capacity Strategies,
Yield Management, Application of Tools for Managing Services.
Text Books
 Groover M.P., “Automation Production Systems, and Computer Integrated
Manufacturing” 3rd Edition, Prentice Hall, 2008.
 Todd Robert H., Allen Dell K., and Alting L., “Manufacturing Processes Reference
Guide”. First Edition, Industrial Press Inc., 1994.
 Bolz R.W., “Production Processes”, 5th Edition, Industrial Press Inc., 1977.
 Bonetto Roger, “Flexible Manufacturing Systems in Practice”, North Oxford
Academic, 1988.
 Metters R., King–Metters K., Pullman M., and Walton S., “Successful Service
Operations Management”, Thomson Southwestern, 2007.
 Fitzsimmons J.A. and Fitzsimmons M.J., “Service Management”, McGraw Hill, 2006.

LOGISTICS MANAGEMENT
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Objectives
To provide understanding of the logistics function with reference to supply chain management.
Developing parameters for efficiency improvement and basic understanding of designing logistic
network.
Contents
Logistics overview, multiple channels of distribution & channel design, Multiechelon inventory
system, Warehousing location, & operation with WMS. Primary and secondary transportation,
unitizing, order management, Logistics costing.

Logistics information systems, developing

logistics metrics for efficiency improvement and storage systems and procedures. Transportation
infrastructure in India.
Text Books
 Ballou, R.H. "Basic business Logistics," Prentice Hall, New Jersey, 1998.
 Lambert, D M. Stock Jr. & Ellram, L M, "Fundamentals of Logistics Management,"
Irwing McGraw Hill, 1998.
 David E. Mulcahy, Joachin Sydow, " A Supply Chain Logistics Program For Warehouse
Management," CRC Press, New York, 2008.
 J. J. Coyle, E J Barci, C J. Langley Jr. " The Management of Business Logistics," India,

2007.

BUSINESS PROCESS MODELING
Objectives
Introduction to principles of System Dynamics modelling and its application to diverse
practical problems. Exposure to techniques for systems modelling and developing skills for
computer solutions. Develop an understanding of the significance of feedback and causality
in the behaviour of social and industrial / organisational systems. The course will be useful
for modelling social, technological, ecological, economic, and many other management
systems.
Contents
Introduction to systems thinking and modelling, dynamics of systems, modelling process,
fundamental modes of system behaviour, stocks and flows, hand simulation, causal loop
diagrams, dynamics of simple structures, first-order and higher-order delays, non-linear
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Post Graduate Diploma in Industrial Engineering (PGDIE)
systems, growth, diffusion and instability, cycles and oscillation, testing and validation of
models.
Text Books
Sterman, John(2000), Business Dynamics: Systems thinking and modeling for a



complex world, Irwin McGraw-Hlill.
Richardson, G. and Pugh, A. (1981), Introduction to System Dynamics Modeling,



MIT Press.
Forrester, J.(1961), Industrial Dynamics, MIT Press.



MANUFACTURING SYSTEM DESIGN AND MANAGEMENT
Objectives
To equip the students with various manufacturing and material handling systems.
Contents
Introduction to Manufacturing Systems ; Manufacturing Systems Types; Principles of
Design;

Serial Systems; Axiomatic Design; Taguchi's principles; Cells and GT; Rapid

Prototyping; Industrial Automation ; GT & Cell Scheduling; Job shop scheduling; Material
handling systems ; Mass Customization; Supply Chain Management ;Human Learning and
Competence.
Text Books
 Marco Garetti, “Design and Management of Production Systems: Tutorials and Case
Studies.
MANUFACTURING STRATEGY
Objectives
To understand the process of strategy development at corporate level, business unit level and
function level and explore the strategic decisions in the functions of industrial engineering,
manufacturing and supply chain.
Contents
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Concept

of

strategic

management,

principles

of

competitive

strategy,

manufacturing/operations strategy and business strategy, the content and process of
operations strategy, Strategic decisions in manufacturing – Process choice, manufacturing
infrastructure development, focused manufacturing, capacity strategy, supply network
strategy, process technology strategy; manufacturing strategy in a factory and in an
international network of factories.
Text Books
 Terry Hill, Manufacturing Strategy: Text and Cases, Macmillan Business, 1995
 John Miltenburg Manufacturing Strategy: How to Formulate and Implement a
Winning Plan, Second Edition, Productivity Press, 2005
 Nigel Slack, Slack Nigel, Operations Strategy Pearson, 2008
 S. Brown et al., Strategic Manufacturing for Competitive Advantage, Transforming
Operations from Shop Floor to Strategy, Prentice Hall, 2000.

STRATEGIC NEW PRODUCT DEVELOPMENT
Objective
To expound the strategic considerations and developmental processes in the introduction of
new /modified products to the customer and society.
Contents
Introduction to innovation , innovation management , product innovation management ,
management risk and fears of innovation , why some new products fail while others
succeeded, the innovation process model, paths to new product development or acquisition ,
product design and company performance, corporate charter, goals, commitment & support
new product development, contribution of top management in product innovation, the design
process & the development strategy, need confrontation and user observation, surveillance
of technology, competitor & resources, developing a project brief , developing creative skills
, sustaining competitive product design activities , impact of organizational structure on
product management , management of new product development projects , project
presentations.
Text Books
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Wheelwright , S.C. and Clark K.B., Revolutionizing product development , The Free
Press.
REVERSE ENGINEERING AND RAPID PROTOTYPING
Objectives
To understand the importance of prototyping in product development and technological
solutions enabling the prototyping for compressing the product development lead time.
Contents
Traditional Prototyping Vs. Rapid Prototyping (RP). Need for time compression in product
development, CAD/CAM Exchange formats, data formats and software for RP, classification
of RP systems - liquid based, solid based, powder based, Different RP systems - Stereo
lithography, Fused Deposition Modelling, Selective Laser Sintering, Laminated Object
Manufacturing, 3D Printing and Ballistic Particle Modelling, Process Planning for Rapid
Prototyping, RP manufacturing issues like slicing, accuracy, finish, orientation, conventional
Tooling Vs. Rapid Tooling, concept of hybrid tooling, Reverse Engineering - Methodologies
and techniques - Hardware and software, Reverse Engineering and Integration of Reverse
Engineering and RP. Hands on - Converting CAD models into STL files, Simulation of RP
Process Parameters using Software and fabrication of CAD Model using RP Machine
Text Books
 Chua Chee Kai, Leong Kah Fai, Chu Sing Lim, Rapid Prototyping: Principles and
Applications in Manufacturing, World Scientific, 2010.
 Ian Gibson, David W Rosen, Brent Stucker, Additive Manufacturing Technologies:
Rapid Prototyping to Direct Digital Manufacturing, Springer, 2010.
 Rafiq Noorani,Rapid Prototyping: Principles and Applications in Manufacturing, John
Wiley & Sons, 2006.
 Vinesh Raja, Kiran J Fernandes, Reverse Engineering Industrial Perspectives,
Springer, 2008.
 Chua Chee kai, Leong Kah Fai, Rapid Prototyping: Principles and Applications in
Manufacturing, World Scientific, 2003.
 Pham, D.T, Dimov, S.S, Rapid Manufacturing, Springer, 2001.

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Post Graduate Diploma in Industrial Engineering (PGDIE)

GLOBAL AND COLLABORATIVE MANUFACTURING
Objectives
To learn the concept of extended manufacturing in the global environment.
Contents
Globalization and manufacturing paradigms, customized, personalized and reconfigurable
products, mass customization, business model for global manufacturing enterprises, IT based
enterprise organization structure, enterprise globalization strategies, collaborative product
development in manufacturing enterprise, framework for distributed and collaborative
manufacturing, control and coordination issues in manufacturing networks, Wise shop floor portal for collaborative manufacturing, manufacturing standards like STEP.
Text Books
 Michael McClellan, Collaborative Manufacturing: Using Real-Time Information to
Support the supply chain, St. Lucie Press/CRC press, 2003
 Yoram Koren, The Global Manufacturing Revolution: Product-Process-Business
Integration and reconfigurable systems, John Wiley & Sons, 2010
 Li W. D., Collaborative Product Design and Manufacturing Methodologies and
Applications, Springer, 2007
 Rob Dekkers, Dispersed Manufacturing Networks: Challenges for Research and
Practice, Springer, 2009
LEAN MANUFACTURING
Objective
To learn the concepts of lean manufacturing along with the value stream mapping to identify
and eliminate wastes from processes.
Content
Fundamentals of continuous improvement, value added and waste elimination, customer
focused quality, small lot production, setup time reduction, maintaining and improving the
equipment,

pull production system, focused factories, cellular manufacturing, group

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Post Graduate Diploma in Industrial Engineering (PGDIE)
technology, standard operations, quality at source, uniform flow, mixed model scheduling,
Value Stream Mapping.
Text Books
 Nicholas John, Lean Production for competitive advantage, - a comprehensive guide
to lean methodologies and management practices, productivity press, 2011.
 Askin R G and Goldberg J B, Design and Analysis of Lean Production Systems, John
Wiley and Sons Inc., 2003.
 Page Julian, Implementing lean manufacturing techniques, Hanser Gardner
Pubmications, 2004.

MAINTENANCE MANAGEMENT
Objectives
To discuss the role of maintenance management for competitive advantage, structuring the
maintenance function; preventive, predictive and productive maintenance strategies and
policies for managing operations, productivity, quality and growth.
Contents
Objective of Maintenance; Maintenance Policies; case studies on Assessment of reliability;
Availability, Maintainability and Effectiveness of equipment; Quantitative

aspects of

maintenance; Various aspects of preventive, predictive, productive and Total Productive
Maintenance(TPM); Replacement policies; Maintenance budgeting and cost control; Concept
of World Class Maintenance to enable the organization make its products and services
competitive

in terms of price, quality, on –time delivery and total customer support;

Maintenance Audit; Computer aided maintenance management system ; Case studies on total
productive Maintenance; Markov Model and Application of Markov Processes in
Maintenance ; Maintenance Performance Indicators; Application of reliability theory in
Maintenance.
Text Books
 Nakijima S., TPM Development Programme: Implementing total Productive
Maintenence, Productivity Press,Canbridge.
 Terry W., Computerised Maintenance Management Systems, Industrial Press , New
York.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Suzuki T., TPM in process industries , Productivity Press, Portland, Oregon
 Lindley R.Higgins & R.Keith Mobley, “Maintenance Engineering Handbook”,
McGraw Hill, 2002.
 Charles E.Ebeling, “An introduction to Reliability and Maintainability engineering”,
Tata McGraw Hill, 2000.
 K Venkataraman, Maintenance Engineering and Management, Prentice Hall of India,
2007.

FLEXIBLE MANUFACTURING SYSTEM (FMS)
Objectives
To deal with design and operations of FMS for a wide range of product manufacturing
Contents
FMS planning, Flexibility issues, Flexibility assessment, Flexibility and productivity,
Flexibility in pull and push type production ordering systems, FMS planning, FMS short term
planning problems, Loading models in FMS, Production planning model for an FMS, FMS
control, FMS planning and control, Models for performance evaluation and FMS
configuration, Decision models for the design of a FMS, Working examples of FMS
installations.
Text Books
 William W Luggen, Flexible Manufacturing Cells and Systems, Prentice Hall Inc.
New Jersey, 1991.
 Reza A Maleki, Flexible Manufacturing Systems, Prentice Hall Inc.. New Jersey,
1991.
 John E Lenz, Flexible Manufacturing, Marcel Dekker Inc., New York, 1989.
 Mikell P Groover, Automation, Production Systems and Computer Integrated
Manufacturing, 3rd Edition, Prentice Hall Inc., New Delhi, 2007.

COMPUTER INTEGRATED MANUFACTURING
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Post Graduate Diploma in Industrial Engineering (PGDIE)

Objectives
To provide an exposure of Information and communication Technology and application of
computer for automation of manufacturing tasks.
Contents
Introduction to NC, CNC, DNC machine tools, Constructional features of NC Machine Tools,
CNC Tooling and Fixturing, CNC Programming: Basic and Advanced, Computer Assisted
Part Programming, System Drives and Devices, Interpolators: Software and Hardware, CNC
Controller, Adaptive Control System, Machining Centre, Turning Centre, Communication
Networks and Virtual NC Systems. Components of CIM, Data base For CIM, Planning,
Scheduling and Analysis of CIM systems. Manufacturing Automation, Automation strategies,
Automated Flow lines, Line Balancing, Automated Assembly systems, Automatic Material
Handling and Storage systems, Automated Inspection systems, Group Technology, Cell
Design, Cellular Manufacturing Systems, computer Aided Process Planning. CNC
programming for turned and milled components and auto CNC programming using software.
Text Books
 Yoram Koren, Computer Control of Manufacturing Systems, McGraw Hill
International, Singapore, 2006
 John Stenerson and Kelly Curran, Computer Numerical Control: Operation and
Programming, PHI, New Delhi, 2009
 TC Chang, RA Wysk and HP Wang, Computer Aided Manufacturing, PHI, New
Delhi, 2009.
 James V. Valentino and Joseph Goldenberg, Introduction to Computer Numerical
Control, 5th Edition, Prentice Hall, Englewood Cliff, New Jersey, 2012.
 Mikell P Groover, Automation, Production Systems and Computer Integrated
Manufacturing, 3rd Edition, Prentice Hall Inc., New Delhi, 2007.
 Nanua Singh, System Approach to Computer Integrated Manufacturing, Wiley &
Sons Inc., 1996.
 Andrew Kusiak, Intelligent Manufacturing System, Prentice Hall Inc., New Jersey,
1992.
TQM AND SIX SIGMA
Objectives

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Post Graduate Diploma in Industrial Engineering (PGDIE)
To introduce the TQM and Six SigmaConcepts, Strategies, Models and Methodologies etc. to
the fellow student, for better understanding, the research scope in the areas and for effective
research in the areas of TQM and Six Sigma.
Contents
History and fundamentals of Quality Management, Quality Management Gurus, Quality
planning and policies, Introduction to Total Quality Management (TQM), Basic quality
control tools, Statistical Process Control and control charts, Measurement System Analysis,
Inspection and Sampling Plans, Quality Function Deployment (QFD), Failure Mode and
Effect Analysis (FMEA), Design of Experiment, Frameworks to improve, Organizational
performance: ISO 9000, various TQM Models and Quality Awards, Introduction to Six
Sigma, Six Sigma DMAIC and DMADV Methodologies, Six Sigma and Lean Management,
Road blocks for Quality Management implementation, Six Sigma and TQM Case studies
discussions
Text Books
 Six Sigma Hand book, By, Thomas Pyzdek; (Tata McGraw-Hill)
 Design for Six Sigma, By, C.M.Creveling; .L.Slutsky & D.Autis.Jr; (Pearson
education)
 Implementing Six Sigma (Smarter solutions using Statistical methods), By, Forrest
W.Breyfogle; (Wiley Interscience)
 Essentials of Lean Six Sigma, By, Salman Taghizadegan
 Six Sigma Quality Improvement with Minitab, By, G. Robin Henderson; (John Wiley
& Sons, Ltd.)
 Total Quality Management: Text and Cases, By. Bhat KS
 Total Quality Management: Strategies and Techniques. B George S & Weimerskirch
A
 100 Methods for Total Quality Management, By Kanji G & AsherM
 Creating Quality: Process Design for Results, By Kolarik WJ
 Kolarik WJ, Creating Quality; Concepts; Systems; Strategies and Tools; McGrawHill INC
 Evans JR and Lindsay WM, The Management and Control of Quality; South Western
(Adivision of Thamson Learning)
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Logothetics N., Managing for Total Quality – From Deming to Taguchi and SPC,
Prentice Hall of India Pvt. Ltd. 1996.

FUZZY LOGIC AND ITS APPLICATIONS IN INDUSTRIAL ENGINEERING
Objectives
The fuzzy logic has the capability of solving complex non-linear system using human
intelligence and reasoning model. This course presents knowledge about fuzzy logic, fuzzy
inference methods, fuzzy logic modelling tools and applications.
Contents
Introduction to fuzzy sets. Fuzzy sets and basic definitions. Extensions. Fuzzy measures and
measures of fuzziness. The extension principle and applications. Fuzzy relations and fuzzy
graphs. Fuzzy Logic, Fuzzy Sets and System Modelling, Fuzzy Relations, Fuzzy Equations,
Membership Function in Fuzzy Logic,

Fuzzy Rules, Fuzzy analysis. Fuzzy set theory.

Decision making in fuzzy environments. Fuzzy set models in operations research. Empirical
examining in fuzzy set theory. Applications with Matlab Fuzzy Toolbox.
Text books
 Timothy J. Ross, “Fuzzy Logic with Engineering Applications” Wiley India, 2004.
Reference Books
 Fuzzy Applications in Industrial Engineering,Studies in Fuzziness and Soft
Computing, Volume, 201, Cengiz Kahraman (Ed.)2006.
 Fuzzy Logic Foundations and Industrial Applications, International Series in
Intelligent Technologies, Vol. 8, Ruan, Da (Ed.), 1996
 Introduction to Fuzzy Logic using MATLAB, S. N. Sivanandam, S. Sumathi, S. N.
Deepa, Springer, 2006

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Post Graduate Diploma in Industrial Engineering (PGDIE)

STREAM 2: OR AND QUANTITATIVE TECHNIQUES

ADVANCED OPERATIONS RESEARCH
Objectives
Improve the ability to rigorously prove mathematical statements. Cultivate an ability to
analyze the structure of and mathematically model various complex systems occurring in
industrial applications.
Contents
Integer programming, Dynamic programming, Goal Programming, Game Theory, Queuing
theory, Decision Trees, Graph Theory, Network Programming, Facility Location, Inventory
Problems, AHP.
Textbooks
 Hillier FS and Liebermann GJ, Introduction to Operations Research, McGraw Hill,
2002.
 Taha, H.A. (1982): Operations Research: An Introduction; MacMillan Publishing
Company, New York.
 Philips, D.T., Ravindran, A. and Solberg, J.: Operations Research, Principles and
Practice.
 Mckinsey, J.C.C. (1952): Introduction to the Theory of Games; McGraw Hill.
 Hadley, G. and Whitin, T.M. (1963): Analysis of Inventory Systems; Prentice Hall.
 The Analytic Hierarchy Process: Planning, Priority Setting, Resource Allocation
 Thomas L. Saaty, Edition 2, McGraw-Hill, 1980

BUSINESS DECISION MODELS
Objectives
To provide an exposure to some mathematical models for business analysis.
Contents

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Management Decision Scenario, Discrete time dynamic systems analysis, Linear difference
equations, Z-transforms and solution methods, diffusion models, control actions, stability
analysis, optimization methods, application in finance, production, marketing, Markov
process and properties of discrete time Markov chains, Application in Marketing, human
resources, etc.
Textbooks
 Hoel PG, Port SC and Stone CJ, Introduction to stochastic processes. UBS
Publication, New Delhi, 1990
 Bartholomew D J, Stochastic Models for Social Processes, John Wiley, 1987.
 Lewis FL and Syrmos, Optimal Control, John Wiley, 1994
 Kelley W G & Peterson AC, Difference Equations, 2nd Edition, Hartcourt Academic

Publishers, 2001.

COMBINATORIAL OPTIMIZATION
Objectives
To provide exposure to complexity of optimization problems and exposure to solution
techniques for large-scale optimization problems.
Course Contents
Column Generation Technique, Decomposition Method, Design and Analysis of algorithms;
Introduction to P and NP classes, NP-Hard and NP-complete problems, Relaxation
Techniques, Meta-heuristic; Tabu Search, Genetic Algorithms, Simulated Annealing
Textbooks
 Leon S Lasdon, Optimization Theory for Large Systems, Dover Publication, 2011.
 Papadimitriou C H and Steigtitz K, Combinatorial Optimization, Prentice Hall of
India, 1997.

ESTIMATION THEORY AND FORECASTING
Objectives
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Post Graduate Diploma in Industrial Engineering (PGDIE)
To study estimation theory and forecasting techniques in details.
Course Contents
Traditional forecasting methods, Moving average and its design, Fourier Series method,
ARMA Models, Basic theory and properties, Autocorrelation and partial autocorrelation
functions, Estimation of ARMA parameters, Forecasting with ARMA, Testing of Hypotheses
on model parameters, Spectral Analysis, Estimation methods-Kalman Filter and application,
Maximum Likelihood and least square method, Regression methods, Stochastic differential
equation models-solution method, estimation of parameters and model fitting.
Textbooks
 Hoel PG, Port SC and Stone CJ, Introduction to stochastic processes. UBS
Publication, New Delhi, 1992
 Hoel PG, Port SC and Stone CJ, Introduction to statistics. UBS Publication, New
Delhi, 1994
 Johnson L and Wichern R., Introduction to multivariate statistical Analysis, prentice
Hall of India, 1994.
 Nahi E., Estimation theory and application, John Wiley, 1969.

MULTIVARIATE DATA ANALYSIS
Objectives
The objective of this course is to acquaint students with the basic ideas, applicability, and
methods of multivariate data analysis.
Contents
Overview of Multivariate Analysis along with classification;

Research Applications of:

Multiple Regressions, Logistic regression, Discriminate Analysis, Conjoint Analysis,
Analysis of Variance (ANOVA), Multivariate Analysis of Variance (MANOVA), Factor
Analysis(EFA & CFA), Cluster Analysis, Multidimensional Scaling, Structural Equation
Modeling (SEM).
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Experimental Research Tools:

Research Applications of Traditional designs, Taguchi

Designs, Response Surface Designs and Mixture Designs.
The Application Software used during above course: SPSS, AMOS, Minitab.
Text Books
 Hair, Joseph F., Jr., Rolph E. Anderson, Ronald L. Tatham, and William C. Black.

1998. Multivariate Data Analysis, 5th edition. Upper Saddle River, New Jersey:
Prentice-Hall.
 Manly, Bryan F. J. 1998. Multivariate Statistical Methods A Primer, 2nd edition.

Boca Raton, Florida: Chapman & Hall/CRC.
 Applied Multivariate Statistical Analysis by Johnson and Wichern
 Design and Analysis of Experiments by Douglas C. Montgomery

NONLINEAR OPTIMIZATION
Objectives:
To provides mathematically rigorous motivation and develop the ability to model the real
life problems as nonlinear optimization.To develop the ability to model, apply techniques
and optimization software to solve numerous problems in engineering and other
disciplines.
Course Content:
Introduction to NLP, convexity, Basic NLP algorithm, unconstrained optimization: Newton's
method, line search and trust region methods, steepest descent and its convergence and
convergence rate, quasi-Newton and conjugate gradient methods, Some exposure to
optimization software (Spreadsheet, AMPL & GAMS),Constrained problems-necessary and
sufficient conditions, Saddle points and duality, Lagrangian relaxation, Reduced gradient
methods, Penalty and Barrier methods, Global optimization, Nonlinear optimization
application areas, including gasoline blending, electric power, financial asset allocation and
water resources models.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Textbooks
 Bertsekas, Dimitri P. Nonlinear Programming. 2nd ed. Athena Scientific Press, 1999.
 Bazaraa, Mokhtar S., Hanif D. Sherali, and C. M. Shetty. Nonlinear Programming:
Theory and Algorithms. New York: John Wiley & Sons, 1993.
 S. G. Nash and A. Sofer, Linear and Nonlinear Programming, The McGraw-Hill
Companies, Inc., New York, 1996.
 A.J. Conejo, E. Castillo, R. Minguez, R. Garcia-Bertrand, Decomposition Techniques
in Mathematical Programming Engineering and Science Applications, Springer,
Berlin, 2006.
 AMPL: AModelling language for mathematical programming, Robert Fourer, David
M. Gay, Brian W. Kernighan Edition 2, Thomson/Brooks/Cole, 2003
 GAMS: release 2.25 : a user's guide, The Scientific press series, Anthony Brooke,
David Kendrick, Alexander Meeraus, Scientific Press, 1992

STOCHASTIC PROCESSES
Objectives
To provide introductory exposure to stochastic models and stochastic techniques.
Contents
Stochastic Process, Wide and strict sense stationarity, Discrete Time Markov Chains,
Classification of States, Transients and Recurrences, Irreducibility, Periodicity, Ergodicity,
Long run Properties, Chapman Kolmogorov equations, Time reversibility, Poisson Process,
Non-homogenous and compound Poisson Processes, Continuous Time Markov Chains, C K
equation, Transient and Steady state solution, Birth-death processes, Branching processes,
time reversibility and uniformization; Queuing theory, Queuing network, Distribution of N(t),
Limit theorem and application, Renewal reward processes, regenerative process, semiMarkov process, Wiener process, Gaussian Process, Martingales Process: Definition,
Convergence, Sub and super martingales, reversibility and applications.
Textbooks
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 S. Ross, Applied Probability Models, Academic Press, 1995.
 R. Wolff, Stochastic Modelling and Theory of Queues, Prentice Hall, 1992.
 S. Ross, Stochastic Processes, Academic Press, 1995.
 S. Ross, Probability Models with Optimization, John Wiley, 1986.
 Hoel PG, Port SC and Stone CJ, Introduction to stochastic processes. UBS
Publication, New Delhi, 1992
MULTI-OBJECTIVE OPTIMIZATION
Objectives
Provide an introduction to the concepts behind multi-objective optimization. To develop the
ability to model the real life problems with more than one objective.To develop the ability to
use the techniques and optimization tools for solving problems in engineering and other
disciplines.
Contents
Introduction to Multi-objective Optimization, Decision Space and objective (Criterion)
Space, Notions of Optimality, Ordering and Cones, Pareto optimal and efficient points, Weak
and Strict Optimal Points, Properly Pareto Optimal/efficient Points, Weighted Sum
Scalarization, Bound on efficient set, The ɛ-Constraint Method, Benson’s Method,
Compromise Solutions, Simplex Algorithm to solve MOO, Evolutionary Algorithm to solve
MOO, Other multi-objective type models to solve problems with competing objectives, Some
exposure to optimization software (AMPL, MATLAB), Application to real life engineering
problems.
Text Books:
 "Multiple Criteria Optimization: Theory, Computation, and Application," Ralph E.
Steuer, John Wiley & Sons, 1986.
 "Multiobjective Programming and Planning," Jared L. Cohon, Academic Press, 1978,
 Multi-objective ptimization, Tim Marler, VDM Publishing, 2009
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Multi-Objective Optimization Using Evolutionary Algorithms, Wiley-interscience
series in systems and optimization, Kalyanmoy Deb, Wiley, 2009
 AMPL: a modeling language for mathematical programming, Robert Fourer, David
M. Gay, Brian W. Kernighan, Edition 2, Thomson/Brooks/Cole, 2003

STREAM 3: ERGONOMICS, HUMAN FACTORS
WORK SYSTEM DESIGN-II
Objectives
To develop

competence in techniques and procedures of methods engineering and work

measurements in manufacturing processes
Contents
Synthetic time standards: predetermine motion time systems, standard data and time formula,
set up time reduction, learning curve, business process analysis and mapping, value stream
mapping, indirect labor standards and compensation administration.
TextBooks
 Benjamin W Niebel and Andris Frievalds, Niebel's Methods, Standards, and Work
Design ,12th Ed., McGraw-Hill,2008
 George H Bodnar and William S Hopwood, Accounting Information System,
Prentice Hall International , 1998

SAFETY, HEALTH AND ENVIRONMENTAL MANAGEMENT
Objectives
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Post Graduate Diploma in Industrial Engineering (PGDIE)
To provide an understanding of various efficient measures to manage Safety, Health and
Environmental problems in industries.
Contents
Health and safety issues in industry, Industrial health and hygiene, Safety Management
Process, behavioral aspects of safety management, accident investigation, prevention and
control, emergency response and planning, Factories Act, OHSAS 18000 and safety audit
system
Introduction to sustainable development and Global environmental issues, Climate change
and carbon trading, Waste Minimization and cleaner Production, Environmental legislation in
India, Environmental Audits and guidelines, Life cycle assessment [ LCA] and
Environmental Performance evaluation, Air quality Management and Waste water
Management , ISO 14001 and Environmental Management,
Text Books
 Hammer W and P. Dennis, Occupational Safety Management and Engineering ,
Prentice Hall, 2001 edition
 National Safety Council, Accident Prevention manual, Vol .1 and 2
 Masters. G.M,, “ Introduction to Environmental Engineering and Science”, Prentice
Hall of India. Pvt.Ltd. 2000 Edition.
 Block. M.R, “Implementing ISO 14001” , ASQC, Quality press. 2000 Edition
 Shyam Divan and Armin Rosencranz Environmental law and policy in India by,
Oxford Publishers . 2001 edition

ERGONOMIC ASSESSMENT TOOLS IN INDUSTRIAL HEALTH AND SAFETY
MANAGEMENT
Objective
To provide a hands-on approach to various ergonomic tolls for assessment of work posture
related musculoskeletal disorders, occupational Stress, work-life balance, Quality of Life and
others so that these assessments can be independently carried out and appropriate inferences
drawn in terms of severity of the malady and its possible alleviation.
Contents
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Introduction to various ergonomic tools; Nordic Musculoskeletal Disorder Questionnaire
(NMQ); Rapid Upper Limb Assessment (RULA), Rapid Entire Body Assessment (REBA);
Organizational Role Stress Scale (ORS), NIOSH Quality of Life Questionnaire; Ovako
Working Posture Analysis System (OWAS), Quick Exposure Checklist (QEC), Borg Scale for
RPE, Lumber Motion Monitor (LMM), Cardiopulmonary Exercise testing for assessment of
VO2 Max, Spirometry, Bioelectrical Impedance Analysis for assessment of body composition.
‘Ergomaster and 3DSSP’ softwares for Human-Computer interaction.
Text Books
 Handbook of Human Factors and Ergonomic Methods. Neville Stanton
 Fundamentals and Assessment Tools for Occupational Ergonomics. Marras and
Karwowski

ERGONOMICS IN MANUFACTURING INDUSTRIES
Objectives
To equip students with the ergonomic issues involved in manufacturing industries and to
provide ergonomics support for improvement of productivity.
Contents
Ergonomics and human factors focusing on design, operation and management of
manufacturing systems on shop floor and office environments. Integration of human skills
with hardware performance, management of change, product & process quality and humansystem reliability. Human aspects of computer-aided design, work design, human factors in
total quality management. Ergonomics of workplace, equipment and tool design. Ergonomics
guides and standards for industry. Ergonomics tools for shop floor evaluation.
Text books
 Salvendy. G and Karwowski. W.:

Ergonomics in Manufacturing: Raising

Productivity through Workplace Improvement, Engineering and management press,
2012
 Kroemer K, Kroemer H and Kroemer KE: Ergonomics How to design work for ease
and efficiency. Prentice Hall publication, 2000.

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Reference books
 Stefan

Trzcielinski;

Waldemar

Karwowski:

Advances

in

Ergonomics

in

Manufacturing. CRC Press, 2012
 Tyyari F and Smith JL., Occupational Ergonomics: principles and Applications,
Chapman and Hall Publication, Great Britain, 1997.
 Sanders MS and McCormick EJ., Human Factors in Engineering and design, McGraw
Hill, New York, 1993.

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Post Graduate Diploma in Industrial Engineering (PGDIE)

OPEN ELECTIVES
INFORMATION TECHNOLOGY AREA ELECTIVES
E-COMMERCE
Objectives
Understanding electronic commerce for value addition and providing online support for
manufacturing and service sectors
Contents
Concepts of E – Commerce. Infrastructure Design Business models of e-commerce. Value
added networks. Automation of process for online decision making. Application of Ecommerce in Supply Chain Management. Sales Distribution Network. Financial
management. Banking and Insurance Industry. Logistic Management and e-CRM.
Text Books
 Ravi Kalakota. Andrw B. Whinston Electronic Commerce, AWL International
 The Complete E-Commerce Book: Design, Build & Maintain a Successful Web-based

Business by Janice Reynolds
 E-Commerce 2010 (6th Edition) by Kenneth C. Laudon

Reference
 Effortless E-Commerce with PHP and MySQL by Larry E. Ullman
 E-Commerce Best Practices - How to market, sell, and service customers with
internet technologies by Thomas M McFadyen
 E-Commerce Logistics & Fulfillment: Delivering the Goods by Deborah L. Bayles
 Strategic Digital Marketing: How to Apply an Integrated Marketing and ROI
Framework for Your Businessby Eric Greenberg and Alexander Kates

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Post Graduate Diploma in Industrial Engineering (PGDIE)

COMPUTER INTEGRATED MANUFACTURING
Objectives
To gain understanding of CIM, and develop skills of modern techniques and analytics for
solving manufacturing product, process and design problems.

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Contents
Computer aided design. IT applications for process planning. Engineering and group
technologies. Automating production planning and control, MRP and scheduling. Online
monitoring fault analysis, Optimization & feedback mechanism
Text Books
 Automation, Production & Computer Integrated Manufacturing – M.P. Groover
person India, 2007 2nd edition
 Principles of Computer Integrated Manufacturing – S. Kant Vajpayee, Prentice Hal
India
References
 Computer Integrated Manufacturing – J. A. Rehg & Henery. W. Kraebber
 CAD/ CAM – Zeid, Tata Mc Graw Hill

Business Analytics Using Data Mining
Objectives
To introduce business analytics concepts, techniques, issues, applications, and emerging
trends
To cover various data mining techniques and their use in strategic business decision making
Contents:
The course provides a theoretical and practical understanding of detecting and defining
business analytics problems and opportunities:Analytics and Business Performance,
Analytics and Internal Processes, Analytics and External Processes,Impact of Big Data on IT,
Unstructured Data analysis, being familiar with key data mining methods including data
visualization, Association & Market-Basket Analysis, Cluster Analysis, Classification and
Predictive Modeling: Decision Tree induction, Nearest-neighbor Classifiers, Bayesian
Classifiers, Predictive Modeling Using Logistic Regression, Model evaluation and
Interpretation, Predictive Modeling Using Neural Networks, Anomaly Detection, Text
Mining, Big data Analytics.
Text Books
 Data Mining and Business Analytics with R Johannes Ledolter, Wiley : 2013, ISBN13:978-1118447147
 Data Mining for Business Intelligence, by Galit Shmueli, Nitin R. Patel, and Peter C.
Bruce (Wiley: 2007).

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Reference Books
 Data Mining : Concepts and Techniques by Jiewai Han and Kamber, Morgan
Kaufman Publishers, 2005
 Michael J. A. Berry Gordon S. Linoff Data Mining Techniques: For Marketing, Sales,
And Customer Relationship Management, 3rd Edition, Wiley India Pvt Ltd (2012)
 Pang-Ning Tan, Vipin Kumar Introduction to DataMining 1st Edition (Paperback),
Pearson, 2007
 Margaret H. DunhamDataMining : Introductory and Advanced Topics 1st Edition 1st
Edition 2008

IT IN MANUFACTURING
Objectives
This course provides fundamental principles for the effective use of information systems with
a special emphasis on manufacturing.
Contents
IT-enabled Operational Effectiveness:

ERP in manufacturing, Aligning IT and the

Organization: Role of Artificial Intelligence and other forecasting technologies, Automated
Virtual Manufacturing plants, linking process Modeling Architecture with ERP, IT and
Productivity;
IT-implementation and Delivery: Role of Senior Management in the implementation process,
Designing an Industry-wide Information Architecture, implementing computer vision
solutions in manufacturing, delivering an industry-wide solution.
Textbooks
 ‘IT for Manufacturing’ – By Kevin Ake, John Clemons, Mark Cubine, Bruce Lily.
CRC Press
 ‘Advances in Manufacturing’ – By Spyros G. Tzafestas, Springer London, 2011.
Reference Books:
 ‘Information Technology for Manufacturing: A Research Agenda’, Committee to
Study Information Technology and Manufacturing, Computer Science and
Telecommunications Board, National Research Council. National Academic Press.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 ‘Information Technology for Balanced Manufacturing Systems’, IFIP TC 5, WG 5.5
Seventh International Conference on Information Technology for Balanced
Automation Systems in Manufacturing and Services, Niagra Falls, Ontario, Canada,
September 4-6, 2006.
 Information Technology in Manufacturing Processes: Case Studies in Technological
Change, Graham Winch
 ‘Information Technology for Manufacturing Systems’, Selected, Peer Reviewed
Papers from the 2010 International Conference on Information Technology for
Manufacturing Systems (ITMS 2010), Macao, China, January, 30-31, 2010

E-CUSTOMER RELATIONSHIP MANAGEMENT
Objective
To understand how the technology platform underlying e-CRM software solution fits within
the enterprise ecosystem and describe processes and functions of an integrated e-CRM
software solution comprising three components that form a closed feedback loop
Contents
Introduction to Customer Relationship management (CRM) and e-Customer Relationship
Management (e-CRM), CRM functionalities: operational, analytical, and collaborative, CRM
technologies, e-Channel Management, Five engines of e-CRM, CRM 2.0 Strategies, Tools,
and Techniques, Market Intelligent Enterprise, Sales Force Automation, Call Centre
Management, Enterprise Marketing automation, Partner Relationship Management, Customer
Life Time Value (CLTV), Building and implementing e-CRM Strategy, e-CRM
implementation Challenges, CRM in Multichannel environment.
Text Books
 Paul Greenberg, CRM at the Speed of the Light , Fourth Edition : McGraw-Hill, 2009
 Francis Buttle, Customer Relationship Management: Concept and Technologies,
Butterworth-Heinemann; 2 edition Second Edition , 2008.
Reference Books

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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Dr. Pravin Balaraman, Prof Bill, Realities of CRM in Multinational Corporation:

CRM, Relationship Marketing, CRM System, eBusiness application Lap Lambert
Acad. Publ. (2010)
 Jaiswal E-CRM: Business and System Frontiers Asian Books (2002)
 Adam Metz The Social Customer: How Brands Can Use Social CRM to Acquire,

Monetize, and Retain Fans, Friends, and Followers [eBook] Mcgraw-hill

ENTERPRISE RESOURCE PLANNING
Objectives
To understand the business processes from areas such as sales, marketing, procurement,
manufacturing, and accounting and to demonstarte how ERP system can support and
optimize the inherent business processes.
Contents
Introduction to ERP systems, Re-engineering and Enteprise Resource Planning Systems,
Evaluation und implementation of ERP systems,understanding of business processes,
connection between business processes and ERP systems, various modules viz: Sales and
Marketing, Accounting and Finance, Production and Materials Management, Human
Resources, Managing an ERP Project, ERP Life Cycle, Case Studies.
Text Books
 Sumner, Mary: Enterprise Resource Planning, : Prentice Hall, 2006.
 Bret Wagner and Ellen Monk, Enterprise Resource Planning, Course Technology; 3
edition 2008
Reference Books
 Alexis LeonERP Demystified 2 Edition (Paperback) Tata McGraw - Hill Education

2007
 Jagan Vaman NathanERP in Practice : ERP Strategies for Steering Competence &

Competitive Advantage 1st Edition (Paperback) Tata McGraw - Hill Education 2007
 Glynn C. WilliamsImplementing SAP ERP Sales and Distribution 1 Edition

(Paperback) Tata McGraw - Hill Education 2008
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Post Graduate Diploma in Industrial Engineering (PGDIE)

MANAGEMENT INFORMATION SYSTEM
Objectives
To introduce the concepts of Management Information Systems and its applications in
managerial decision making.
Contents
Introduction to MIS- People, Organization, Systems and Management, Technology Concepts,
System Life Cycle, Managing Data Resources, Enterprise-wide Computing and Networking,
Office Automation, MIS Case Studies,Selected Issues in MIS Management, Relational
Database Management System Concepts and Entity Relationship Modeling, Normalization,
Concurrency Control and Transaction Management, Databae Security.
Text Books
 Management Information Systems, Thomson Learning, James O’Brien, 2010.
 Raymond McLeod J., George Schell, Management Information Systems, PrenticeHall International Inc., 2001.
Reference Books
 James O’Brien, George Marakus, Management Information Systems, 2010.
 Kenneth Craig Laudon, Jane Price Laudon, Management Information Systems:
Managing the Digital Firm, Prentice hall, 2002.
 McNurlin, Spargue, Jr., Information Systems Managemnt in Practice, 6th Ed., 2003.

DECISION SUPPORT SYSTEMS AND EXPERT SYSTEMS
Objectives
To enhance the decision making to meet business dynamics and problem solving
Contents
Decision Making Techniques.DSS Introduction, Concepts, Design and Development of DSS.
Applications in Manufacturing and Service Sectors .DSS Models, GDSS, ODSS. ES
Introduction, Concepts, Design and Development of ES. Integration of DSS and ES
Text Books
 Decision Support and Business Intelligence Systems (9th Edition) Efraim Turban,
Ramesh Sharda, Dursun Delen
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Intelligent Systems: Principles, Paradigms and Pragmatics by Robert J. Schalkoff
 Keen Peter G. W. Decision Support system and Organsational Perspective- Addison
Wesley
Reference


Theierauff Robert J.- Decision Support System for Effective Planning



Markas, George M. – Decision Support System in the 21st Century



Decision Support Systems: Concepts and Resources for Managers By Daniel Power



Decision Support Systems: Concepts and Resources for Managers By Daniel J. Power
Editor, DSSResources.COM



A Brief History of Decision Support Systems by D. J. Power
Editor,DSSResources.COM



Artificial Intelligence in the 21st Century by Stephen Lucci and Danny Kopec

DATA ANALYTICS
Objective
To demonstrate the latest tools, technologies, methodologies and trends in analysing the
unstructured data.
Contents
Analytics and Business Performance, Analytics and Internal Processes, Analytics and
External Processes,Impact of Big Data on IT, Unstructured Data analysis, Data Cleansing,
emerging technologies for Big Data Analytics, Hardware Architecture, Analytics Application
Architecture, Data architecture, Distributed frameworks : the emergence of Apache Hadoop,
the Hadoop Ecosystem, Hadoop Infrastructure: Big Data Storage and Networking, Cloud
computing, Google analytics, Amazon Elastic MapReduce, Amazon web services.
Text books:

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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Thomas H. Davenport and Jeanne G. Harris, Competing on Analytics: The New
Science of Winning, HBS Press, 1st Ed., 2007.
 Michael Minelli, Michele Chambers, Ambiga Dhiraj, Big Data, Big Analytics:
Emerging Business Intelligence and Analytical Trends for Today’s Businesse, Wiley
CIO Series, 2013.
Reference Books:
 Viktor Mayer-Schonberger , Kenneth Cukier, Big Data: A Revolution That Will
Transform How We Live, Work, and Think, Hodden and Stoughton (2013).
 Eric Siegel, Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie,
or Die, John Wiley and Sons Publications, 2013.
 Frank J. Ohlhorst, Big Data Analytics : Turning Big Data into Big Money,Wiley
(2012).
 Rick Smolan and Jennifer Erwitt, The Human Face of Big Data, Sterling
Publication (2012).
 Kevin Roebuck , Big Data: High-Impact Strategies, Tebbo (2011).

KNOWLEDGE MANAGEMENT
Objectives
To examine the issues underlying the design and development of knowledge management
systems
Contents
Introduction to Knowledge Management, The Knowledge Edge, From Information to
Knowledge, Understanding the importance of Knowledge, The technology push for
Knowledge Management, Demystifying Knowledge Management, The Technology
Perspective, The Process Perspective, The Learning System Perspective, The Knowledge
Management tool box, Implementing Knowledge Management, The Knowledge Management
Road Map, Knowledge Management System analysis, Design, and Development. Knowledge
management and culture, Change Management, Knowledge Management and the learning
organization.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Text Books
 Amrit Tiwana; Knowledge management Tool Kit, 2002
 Ashok Jashapara, Knowledge Management: An Integrated Approach, Prentice hall,
2004.
BUSINESS PROCESS MANAGEMENT
Objective
To demonstrate the importance of Business Process Management for Enterprise SOA/ESA
and develop an implementation and integration strategy for processes that leverages
organizational and technical capabilities of an enterprise
Contents
Introduction to Business Process Management, The Evolution of Process Management,
Enterprise Architecture and Business Strategy, Management with the House of Business
Engineering (HOBE), Enabling Technologies for BPM, The BPM Transformation. The BPM
Roadmap, The BPM Strategy, The BPM Set-up, The BPM Transition, Continuous
Improvement, Build a Process-Centric IT, BPP- the BPM Enabler The Value of Bringing
BPM and BPP together, Business needs to understand how SOA can enable BPM.
Text Books
 J. H. Snabe, A. Rosenberg, C. Moller and M. ScavilloBusiness, Business Process
Management: The SAP Roadmap, 2008
 H. Smith and P. FingarBusiness Process management : the third wave, 2002
Reference Books
 Ravi Anupindi, Sunil Chopra, Sudhakar D. Deshmukh, Jan A. Van Managing

BusinessProcess Flows: Principles of Operations Management 3rd Edition
(Paperback), 2012
 Uday PillaiDeploying WebSphere BusinessProcessManagement V7 in Secured

Production Environments (Paperback) Redbooks, 2011
 Roger T. BurltonBusinessProcessManagement: Profiting from Process (Paperback)

Sams 2001

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Post Graduate Diploma in Industrial Engineering (PGDIE)
IT STRATEGY
Objective
To explore the concepts and activities involved in developing and delivering IT value to an
organization, IT-Governance, IT-enabled innovation and reinventing IT capabilities.
Contents
Developing and Delivering on the IT Value Proposition, Developing IT Strategy for Business
Value, Linking IT to Business Metrics, Managing Perceptions of IT; IT in the New World of
Corporate Governance Reforms, Creating and Evolving a Technology Roadmap, The IT
Budgeting Process, Information Management: The Nexus of Business and IT; Strategic
Experimentation with IT, Enhancing the Customer Experience with Technology, Information
Delivery: IT’s Evolving Role, Digital Dashboards, Managing Electronic Communications;
Developing IT Capabilities, IT Sourcing, Delivering IT Functions: A Decision Framework,
Building Better IT Leaders: From the Bottom Up, Developing IT Professionalism, Case
Studies.
Text Books
 J. D. McKeen and H. Smith, IT Strategy in Action, Publisher: Pearson Higher
Education, 2009
 P. Weill and J. Ross, IT Governance, Harvard Business School Press, 2004
Reference Books
 Peter Weill IT Governance: How Top Performers Manage IT Decision Rights for
Superior Results
 Jeanne W. Ross Enterprise Architecture As Strategy: Creating a Foundation for
Business Execution, Harvard Business School Press 2006
 Robert J. Benson and Tom Bugnitz From Business Strategy to IT Action: Right
Decisions for a Better Bottom Line, 2004

IT RISK MANAGEMENT
Objectives:
To enable organisation to accomplish its mission of risk management by
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Post Graduate Diploma in Industrial Engineering (PGDIE)
1. Better securing IT systems that store, prices or transmit organisational information
2. Enabling management to make well informed risk management decisions to justify
the expenditure that are part of IT budget
3. Assisting management in authorizing the IT systems on the basis of the supporting
documentation resulting from the performance of risk management
Contents:
Objective of risk management .Overview of risk management and how it fits in System
Development Lifecycle (SDLC).Risk Assessment Methodology – system Characterization,
Threat, Identification, Vulnerability Identification. Types of Risk. Decision making under,
risk and uncertainty, using models like decision tree, simulation & various testing techniques.
Strategies for various risk scenarios. Risk control & cost benefit analysis- Control
Methodology, Control Category, Control Analysis Techniques. Risk mitigation process,
including risk mitigation options and strategy. Risk evaluation & assessment and the factors
that will lead to successful risk management program. Case studies
Text Books
 IT Risk: Turning Business Threats into Competitive Advantage by George Westerman
and Richard Hunter
 Information Technology Risk Management in Enterprise Environments: A Review of
Industry Practices and a Practical... by Jake Kouns and Daniel Minoli
Reference Books
 NIST Special Publication 800-12, an Introduction to Computer Security: The NIST
Handbook.
 NIST Special Publication 800-14, Generally Accepted Principles and Practices for
Securing Information Technology systems Co-authored with Barbara Guttman.
 NIST special publication 800-26, Security Self-Assessment Guide for Information
Technology Systems.
 NIST Special Publication 800-27, Engineering Principles for IT Security.
 ONB Circular A-130. Management of Federal Information Resources. Appendix III.
November 2000
 Risk, Management guide for Information technology systems. Gary Stoneburmer,
Alice Gogues and Alexis Feringa. Special Publication 800-30
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Post Graduate Diploma in Industrial Engineering (PGDIE)

SOFTWARE PROJECT MANAGEMENT
Objective
To acquaint students with the know-how of managing the software projects and discuss on
various stages of the software projects from the inception to the implementation
Contents
Introduction to Managing Software Development, Unified Modeling Language (UML)
approach to Software process Planning and Scheduling Software Development, Rational
unified

process,Software

process

Management,

Software

Size

and

Schedule

Estimation:Factors affecting Software Productivity, Software Estimation Metrics, Sizing
Software, Risks of Current Software Estimation Metrics, Function Points &Adapting
Software Estimation Metrics, Planning and Scheduling Software Development.
Text Books
 Kathy Schwalbe, Information Technology Project Management, THOMSON
LEARNING
 G

Ramesh, Managing Global Software Projects, Tata McGraw Hill

DATA ANALYSIS AND DECISION MAKING
Objectives
To provide students lots of hands-on experience with real problems and to facilitate them
develop problem-solving skills. To expose the students to the application of quantitative
methods in solving real-world problems. To familiarize the students with the usage of
computer software for data modeling and decision making.
Contents
Finding relationship among variables; Decision making under uncertainty; Regression
Analysis; Time Series Analysis and Forecasting.
Text book

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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Data Analysis and Decision Making by S. Christian Albright, Wayne L. Winston,
Christopher Zappe, South-Western CENGAGE Learning, 2009.
ADVANCED INFORMATION TECHNOLOGY FOR INDUSTRIAL &
MANUFACTURING ENGINEERING
Objective
Principles, practices of technology development and its implementation and application in
industrial and manufacturing engineering, services, products and systems
Contents
World Class Manufacturing. Computer-aided technologies in manufacturing. Manufacturing
Excellence Using Business Intelligence, Knowledge Management, Robotics, Embedded
Technologies. Fuzzy Logic. Integration of Business Processes and Manufacturing. IT’S
Application for Industrial Engineering and Optimization
Text Books
 World Class Manufacturing: Richard J. Schonberger
 Computer integrated manufacturing and engineering

by

Ulrich

Rembold,

Bartholomew O. Nnaji, Alfred Storr
Reference
 Top Management’s Guide to World Class Manufacturing by by Michael G. Tincher.
 World Class Manufacturing A Strategic Perspective Author:B S Sahay, K B C Saxena,
Ashish Kumar.
 Computer-aided manufacturing by Tien-Chien Chang, Richard A. Wysk, Hsu-Pin
Wang.
 The Global Manufacturing Revolution: Product-Process-Business Integration and
Reconfigurable Systems (Wiley Series in Systems Engineering and Management) By
Yoram Koren
 Computer Aided Manufacturing By T. K. Kundra
 Computational Optimization and Applications in Engineering and Industry By XinShe Yang, Slawomir Koziel
SOFTWARE ENGINEERING
Objectives
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Post Graduate Diploma in Industrial Engineering (PGDIE)
To study information system development process, software analysis & design methodology
for business applications by covering various aspects of software engineering like software
process, Software Engineering practices, software management practices.
Contents
Software Engineering paradigm. Scope, process and its management, software, Life Cycle
Model. System Modeling. Requirement Analysis. Business Process, Reengineering. Software
development standards. Structured System Analysis and Design. SSAP notations, Tools
techniques. Analysis & design using Object oriented design & UML. Modular Design. User
Interface Design Software Quality Assurance Testing. Maintenance Software evaluation.
Costing of Software. Project Management. Risk Management
Text Books
 Pressman R S ‘Software Engineering – A Practitioner’s approach, MC Graw – Hill
Inc.
 Peter S, James, Pedrycz W. Software Engineering – An Engineering approach John
Wiley & Sons
Reference
 Booch, Rambaush Jackson, “Software Development using UML Addition – Wesley
Press
 Satzinger,

‘Object

Oriented

Analysis

&

Design

‘with

Unified

Process,

CengageLearning

Business Process Integration
Objective
To develop a hands-on understanding of the concepts underlying enterprise system.
Contents
Creation of a fully functioning company with emphasis on Sales and Distribution
(SD), Materials Management (MM), Production Planning and control (PP), Financial
Accounting (FI), Controlling (CO) , Reconfigure an SAP system as a company grows
or shrinks, Test and document the configuration process, Importance of organizational
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Post Graduate Diploma in Industrial Engineering (PGDIE)
structure, master data and organizational rules in the configuration process. Case
Studies.
Text Books
1. Simha R. Magal, Jeffrey WordIntegrated Business Processes with ERP
Systems,ISBN 978-0-470-47844-8, 2012
2. Roger Hayen, SAP R/3 Enterprise Software, McGraw-Hill Irwin, 2007
3. Business Process Integration I and II Study Book, SAP, 2010
Reference Books
1. Thomas A. Curran, Gerhard Keller, Andrew Ladd , SAP R/3 Business Blueprint:

Understanding Enterprise Supplychain management [Paperback], 1999

DATA COMMUNICATIONS & NETWORKING
Objectives
Data communications and networking may be the fastest growing technologies in our culture
today. One of the ramifications of that is a dramatic increase in the number of professions
where an understanding of these technologies is essential for success.
Contents
Analog & digital transmission, Data networking concept; Hubs, Hubs, Bridges, and Switches;
OSI reference Model; Application layer Protocols: HTIP, FTP, SMTP, POP3, IMAP, DNS;
Ethernet Technologies, Wireless networks technology and applications, Cellular & other
communication technologies and applications, High speed digital access: DSL, Cable
modem, Wireless LAN , Satellite communications
Textbooks
 Tannenbaum, A.S., Computer Networks, Prentice Hall of India, Latest Edition
 Forouzan B.A., Data communications and networking, Tata Mcgraw Hill

SOFTWARE QUALITY MANAGEMENT
Objectives

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Post Graduate Diploma in Industrial Engineering (PGDIE)
To discuss various concepts and models of software quality management with special
emphasis on the Prevailing trends in the industry.
Contents
Measurement and metrics; metrics integration with software engineering process; metrics
Validation; Halstead’s software science; complexity metrics; software product and process
quality; software reliability and availability measures; software quality; assurance
management documentation ; reviews and audits; Software Testing; Software Configuration
Management, Change and version control; Quality related certification models; Information
technology systems audit; Comparison of the ISO 9000 model with SEI’s CMM; qualityrelated certification models, Six Sigma Concepts.
Textbooks
 Moriguchi S., Software Excellance; A total Quality ManagementGuide. Productivity
Press,1997.
 Zellls L., Managing Software Projects: QED Information Sciences. Massachusetts:
Wellesly, 1990.
 Mordechai B.M. and Marliss G.S., Software:

Producing Practical Consistent

Software. International Thomson Computer Press, 1997.

ENVIRONMENTAL MANAGEMENT AREA
Course Code EM1. SHOP FLOOR WASTE MANAGEMENT
Objectives
To introduce students to the concepts & steps of identifying and eliminating waste from the
shop floor.
Contents
What is waste, how does waste occur, Classification of waste: The three MUs, The 5M+Q+S,
flow of goods, Seven deadly wastes, Tools for analyzing current conditions quickly &
effectively. How to reduce/remove waste, Seven principles for identifying and reducing waste
during operations. Lean to sustainability; value stream mapping: Hazardous material
used/generated, water used. Reverse logistics – environmentally friendly recovering &
reusing of parts & materials.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Text Books
 Identifying Waste on the Shopfloor, Productivity press, NY, 2010
 Green Manufacturing, Productivity press, NY, 2008
ENVIRONMENTAL IMPACT ASSESSMENT FOR DEVELOPMENT PROJECTS
Objective
To familiarize students with the approach, tools and techniques in Environmental Impact
Assessment (EIA).
Contents
History of EIA, Utility of the EIA process, EIA Notification of 2006 and Amendments,
Planning and Management of Impact Assessment Studies, EIA Methodologies, Prediction and
Assessment of Impacts on the Air, Water, Land, Noise, Social and Biological Environments,
Decision Methods for Evaluation of Alternatives, Generation of Environmental Management
Plan, Public Participation in Environmental Decision Making, Post-project Monitoring.
Environmental Statement and Case Studies
Textbooks
 Canter L W, Environmental Impact Assessment, 2nd Edition, McGraw Hill Inc. New
York, 2003.
 Lawrence DP, Environmental Impact Assessment: Practical Solutions to Recurrent
Problems, John Wiley & Sons, New York, 2003.
Reference books
 Petts J, Handbook of Environmental Impact Assessment, Vols. 1& 2, Oxford: Blackwell
Science, 1999.
 Website: http://www.envfor.nic.in/
Course Code EM3. STRATEGIC CORPORATE SOCIAL RESPONSIBILITY
Objective
To understand business context of corporate social responsibility (CSR) and conceptual
framework within which CSR is analyzed.

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Contents
Definitions and origin of CSR; Stakeholder Capital; Corporate Citizenship: Social
responsibility, responsiveness and Performance; Stakeholder Approach to Busines; The social
responsibility of business-profit making or beyond? The traditional and modern view of
business’ socio-economic role; The business responsibility to government, consumers,
community, natural environment, shareholders, activist groups, employees, and international
market place; An introduction to models of CSR: Different models of CSR.
Text Books
 Hancock John (Ed.), Investing in Corporate Social Responsibility, 1 st South Asian
Edition,
Kogan Page, London, UK, 2007.
 Istemi Demirag (Ed.), Corporate Social Responsibility, Accountability and
Governance: Global Perspectives, Greenleaf publishing, Sheffield, 2005.
 Archie B. Carroll and Buchholtz Ann K. Business and Society: Ethics and
Stakeholder Management, 5th edition, Thomson Press. USA, 2003.
 HBR on Corporate Responsibility, HBSP, 2003.

ECONOMICS AREA

INDUSTRIAL ORGANIZATION
Objectives
Introduce the study of industrial organization, which is essentially the economic analysis of
imperfectly competitive markets and their relationship to the structure and strategies of firms.
Contents
Introduction to industrial organization, theory of firm, market concentration and monopoly
power, social cost of monopoly, market power and product quality; price discrimination, price
and non-price competition, product differentiation; collusive and non-collusive oligopoly;
mergers, entry deterrence and limit pricing; information and strategic behavior, advertising;
research and development, competition as regulator, antitrust policies, technological change
and research and development.
Text Books
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Tirole, Jean, The Theory of Industrial Organization, New Delhi, Prentice-Hall India,
1996.
 Shy, Oz, Industrial Organization: Theory and Applications, MA, MIT Press, 1995
Reference
 Church, Jeffrey and Ware, Roger, Industrial Organization: A Strategic Approach,
McGraw Hill, 2000.
BUSINESS ANALYSIS AND ECONOMETRIC APPLICATIONS
Objectives
This course equips students with tools of business analysis and econometrics for the practical
business applications.
Contents
Business analysis, market share analysis, value added analysis, cost and profitability analysis,
SWOT analysis, econometrics- definition, objective and approaches, tools and methods of
econometrics, problems of single equations and simultaneous equations, problems associated
with different types of data, business forecasting and scenario analysis.
Text books
 Damodar Gujrati, 2012, Econometrics- by examples
 Oster S M, 1999, Modern Competitive Analysis, Oxford University Press
 Ron Davis, 2011, Quantitative Business Analysis
RESOURCE ECONOMICS
Objectives
The objective of this course is to make students understand the optimal use and allocation of
scarce resources.
Contents
Resource scarcity for future, Types of resources - depletable, renewable, recyclable, replenish
able etc- land, labour, water, energy, forests etc, understanding these resources and their
market dynamics, economic failure in the efficient use of resources, efficient resource

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Post Graduate Diploma in Industrial Engineering (PGDIE)
allocation – extraction cost, static and dynamic efficiency, common pool resources, economic
valuation of resources- social cost-benefit analysis, regulation of resources use.

Text books
 Tom Tietenberg and Lynne Lewis, 2012, Environmental & Natural Resource
Economics (9th Edition) Addison-Wesley Series in Economics
 Clement A Tisdell, Resource and Environmental Economics: Modern Issues and
Applications, 2010
 Jon M. Conrad, Resource Economics, 2010
 John C. Bergstrom and Alan Randall, Resource Economics: An Economic Approach
to Natural Resource and Environmental Policy, Third Edition, 2010
 Barry C. Field, Natural Resource Economics: An Introduction, 2008
ECONOMICS OF STRATEGY
Objectives
To provide an understanding of strategic issues of business and carrying out strategy analysis
Contents
Strategy and Economics, Horizontal Boundaries of the Firm: Economies of Scale and Scope,
Competitors and Competition, Market Structure and Pricing Strategy, Industry Analysis:
Porter’s Five-Forces Model, Strategic Positioning for Competitive Advantage, Advertising
and Product Differentiation, Research, Development and Innovation, Diversification
Text Books
 Beasnko, David, Dranevo, David, Shanley, Marks and Schaefer, Scott, Economics of
Strategy, John Wiley & Sons, 2004.
 The Economics of Business Strategy, John Lipczynski and John Wilson, Pearson
Education Ltd, 2004.
Reference
 McAfee, Preston R., Competitive Solutions, The Strategist’s Toolkit, Princeton
University Press, 2002.

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MANAGERIAL ECONOMICS
Objectives
To assist the managers for arriving at suitable firm level decisions for desired business
outcomes.
Contents
Introduction - problem of Scarcity; Demand and supply- market equilibrium; Consumer
behavior-utility analysis-budget constraints-consumer equilibrium- elasticity of demand and
supply; Demand estimation and forecasting techniques; Theory of production- short run and
long run production function – optimal input combination and producer equilibriumefficiency concept- returns to scale; Theory of Costs- short run and long run costs- economies
of scale and learning curve- breakeven analysis; Market structure and strategic behavior of
firm- perfect competition- monopoly-monopolistic competition; Pricing practices; Regulatory
issues.
Text Books
 Dominick Salvatore, Managerial Economics, Principles & Worldwide Applications,

7th edition, Oxford University Press, 2012.
 Thomas and Maurice, Managerial Economics, McGraw Hill, 2010.
Reference Books
 Robert S Pindyck, Daniel L Rubinfield and Prem L Mehta, Microeconomics, 7 th
Edition, Pearson, 2009.
 Mark Hirschey, Managerial Economics: An Integrative Approach, 2010.
 Gupta G. S., Managerial Economics, McGraw Hill.

MACROECONOMIC ENVIRONMENT AND POLICY
Objective
To provide an in-depth understanding of the various elements of macroeconomic
environment and policy frame work
Contents
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Essence of Macro Economics- Microeconomic foundations of Macroeconomics -Concept of
Circular Flow of Income- Measuring the economic activity- National Income Accounting
(Product, Income and Expenditure Methods)- problems in national income accounting;
structural transformation of Indian economy, Aggregate demand and aggregate supply;
Consumption Function - Investment multiplier-Fiscal Policy; Money and its functionsMonetary Policy- Monetary Transmission Mechanism; Economic growth and development;
Inflation and unemployment ; Open-economy macroeconomics-Balance of Payments and
Exchange rate.
Texts
 Paul A Samuelson and William D Nordhaus Macroeconomics 19 th Edition (Indain
Adapted Version), McGraw Hill.
 G.S. Gupta Macroeconomics: Theory and Applications 3rd Edition, McGraw Hill.
Additional Books
 Macroeconomics Dornbusch, Fisher & Startz et al. 10th Edition Tata McGraw Hill
 N. Gregory Mankiw , Macroeconomics, , 7th Edition, Worth Publishers

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Post Graduate Diploma in Industrial Engineering (PGDIE)

FINANCE AREA ELECTIVES

ADVANCED FINANCIAL STATEMENT ANALYSIS
Objective
The objective of this course is to impart an in depth knowledge of using financial statements
for forecasting, equity security analysis, credit analysis and valuation
Contents
Analysis of Revenue - Analysis of Inventory and Expenses - Analysis of Fixed Assets and
Depreciation - Analysis of Income Taxes and Analysis of Financing Liabilities - Analysis of
Leases and Off-Balance-Sheet Debt and Analysis of Retirement Benefit Plans - Analysis of
Financial Statements: A synthesis - Accounting Analysis: A Synthesis - Recasting the
financial statements: A Synthesis - Accounting and Finance Based Measures of Risk Valuation and Forecasting based on Financial Statement Analysis.
Text Books
 The Analysis and Use of Financial Statements by White, Sondhi, and Fried, published
by John Wiley and Sons.
 Financial Statement Analysis: Practitioners Guide, Martin S Fridsonn, Fernando
Alverz, Wiley Finance, 2nd Edition, 2011.
 Financial Statement Analysis, George Foster, 2nd Edition, Pearson Education, 2011.

STRATEGIC COST MANAGEMENT
Objective
The course deals with the accounting that managers use for decision making. The focus is on
basic concepts, analysis, tools and techniques and procedures as managerial tools for business
strategy and implementation.

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Contents
Introduction: Management Accounting and Control – Strategic Cost Management – Value
Chain Analysis – Value Engineering – Kaizen Costing - Absorption Costing - ABC and
Capacity Costing - ABM, Pricing and Customer Profitability -Process Costing - Joint
products and By Product Cost - Measuring Cost of Quality - Relevant Cost Analysis - Target
costing & life cycle cost management - Cost Decisions in Multi division Settings - Transfer
Pricing – Methods and Behavior - Budgeting Mechanics - Flexible Budget and Variance
Analysis – Responsibility Accounting – Performance Measurement – Balance Score Card –
Economic Value Added.
Text Books
 Cost Accounting by Charles T Hongrane, Srikant Datar, George Foster, PHI.
Thirteenth Edition.
 Accounting Text and Cases by Robert Anthony, David Hawkins and Kenneth
Merchant.
 Management control systems; Robert Anthony and Vijay Govindrajan, THM.

FINANCIAL INTERMEDIARIES AND MARKETS
Objective
To explain the quantitative part of Financial Institution and Market. To explain the price
discovery process in Financial Market ective:
Contents:
Savings and Financial Intermediation - Primary Market, Secondary Market - Money Market
& Government Securities Market, - Market Regulators, - Financial Intermediaries, Cooperative Credit- Development Banking - Investment Banking - Commercial Banking, Non Banking finance Company, - Mutual Funds, Insurance Companies.

Regulation of

Financial Markets and Institutions.
Text Books:
 Financial Institutions and Markets, Frank J Fabozi, Pearson Publishers.2011
 Financial Institutions and Markets, Jeff Madura, Pearson,2011
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 Financial Institutions and Markets, Saunders, Tata McGraw Hill,2012.

INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT
Objective
To provide practical insights into investment analysis and manage portfolios using most
advanced techniques.
Contents
Asset Allocation Decision - An introduction to portfolio management - An introduction to
asset pricing models - Organization & functioning of security markets - Security Market
Indices - Efficient capital markets- Market efficiency and anomalies - An introduction to
security valuation - Industry analysis - Equity: Concepts & Techniques - Company analysis
and stock valuation - Technical analysis - Introduction to Price Multiples -. Features of Debt
securities - Risk associated with investing in Bonds - Overview of bond sectors &
instruments - Understanding yield spreads - Monetary policy in an environment of global
financial markets - Yield measure, spot and forward rates - The capital asset pricing model Index models - Arbitrage pricing theory and multifactor models of risk & return - The theory
of active portfolio management -. The portfolio management process and the investment
policy statement.
Text Books
 1. Investment Analysis and Portfolio Management, Frank K R, and Keith C
B, The Dryden Press, Harcourt Court College Publishers, 11th edition.
 2. Investments, Kane, Bodie, Marcus, Allen, Mohanty, Tata McGraw Hill
Publishers, 10th Edition.
 3. Practical Investment Management, Robert A Strong, Thomson Publishers,
6th Edition.

FINANCIAL RISK MANAGEMENT
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Objectives
This course deals with the ways in which risks are quantified and managed by financial
institutions. Among the topics covered are the nature of financial institutions and their
regulation, market risk, credit risk, operational risk, liquidity risk, and the credit crisis of
2007.

Contents
Introduction; banks - Insurance companies, pension funds, mutual funds, and hedge funds - Trading in financial markets, the credit crisis - How traders manage risks -Value at risk Volatility, correlation, and copulas - The regulation of financial institutions- Regulation
continued, market risk VaR - Market risk VaR continued - Credit risk: estimating default
probabilities - Counterparty credit risk and credit VaR - Operational risk and stress testing Liquidity risk - Model risk; economic capital and RAROC.
Text Books
 Risk Management and Financial Institutions , John C. Hull, Third Edition, 2011
 Understanding Risk: Theory and Practice of Risk, David Murphy,Chapman and Hall
CRC, Financial Mathematics Series. 2011.
 Financial Risk Manager, Philiph Jorion, Wiley, 2012.

COMMERCIAL BANK MANAGEMENT
Objective
This course focuses on the management of commercial banks and their role - in the
functioning of our economy and financial system.
Contents
Functions and Forms Of Banking - The Bank Regulatory Environment – Evaluating Bank
Performance - Bank Evaluation - An Overview Of Asset / Liability Management Calm) Techniques Of Asset / Liability Management: Futures, - Options, And Swaps - Investment
Management - Credit Evaluation Process - Commercial And Industrial Lending - Real
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Estate And Consumer Lending - Liquidity Management - Capital Management - Liabilities
Management - Off - Balance - Sheet Activities
Text Books
 Commercial Bank Management, Timothy, Koch, Thomson Publishers, 2012
 Commercial Bank Management, Peter Ross, Pearson Publishers, 2011.
 Commercial Banking,: The Management Of Risk, 3dr Edition, By Benton E. Gup And
James W. Kolari - WILEY INDIA Publications.
OPTIONS, FUTURES AND SWAPS
Objectives
The participants would be introduced to trading mechanisms of the derivative markets. They
would be exposed to pricing of the plain vanilla derivative instruments, mainly using
arbitrage ideas. The course would also discuss exotic form of derivatives and value at risk.
Contents
Introduction to derivatives - Futures Markets - Pricing of Forwards and Futures – Swaps Options Markets - Properties of Option Prices - Trading strategies involving options - Option
Pricing – Black-Scholes, Binomial - Options on stock indices, forex, futures - Exotic options
Textbooks
 J. C. Hull, Options, futures and other derivatives, Prentice Hall of India, 8th Edition,
2011.
 R. W. Kolb, Futures, options and swaps, Blackwell, 2003.
 R. W. Kolb, Understanding futures markets, Prentice Hall, 1997

ASSET VALUATION AND MODELING
Objectives
To emphasize corporate strategy and more difficult, qualitative valuation issues
Contents

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Valuation concepts - The equity valuation process -. Equity: Markets & Instruments-. Capital
markets & the economy - Swap contracts, convertible securities and other embedded
derivatives - Competitive strategy: the core concepts - Valuation in emerging markets - ROE
breakout: Rerating catalyst - Discounted dividend evaluation - Free cash flow valuation Market based valuation: Price multiples - Residual income valuation - Security analysis using
value-based metrics - General principles of credit analysis -. Term structure and volatility of
interest rates - Valuing bonds with embedded options - Valuing mortgage-backed and assetbacked securities.
Text Book
 Damodaran on Valuation, Aswath Damodaran, Wiley Series, 2011.
 Valuation; Measuring and Managing Value of Companies, McKinsey & Company
Inc., Tim Koller, Marc Goedhart – 2005.
 Valuation, Sheridian, Titman, and Anshuman, Pearson India Publishers, 2010.

MERGERS AND ACQUISITIONS AND VALUATION
Objectives
To Provide understand of, step-by-step process, starting with the elements of a successful
merger, due diligence to ensure that the target firm is sound and fits well with the acquiring
firm, and how mergers and acquisitions are financed.
Contents:
A Perspective of Mergers & Acquisitions - Common Take Over Tactics and Defenses Merger and Acquisition Valuation - Regulatory Considerations - Tax Structure and Planning
- Structuring the Deal - Alternative Strategies and Structures - Legal Procedures for
Mergers. - Competitive strategy: the core concepts - Valuation in emerging markets - ROE
breakout: Rerating catalyst - Discounted dividend evaluation - Free cash flow valuation Market based valuation: Price multiples - Residual income valuation
Text Books:
 Mergers and Acquisitions: A Guide to Creating Value to the Stake Holders, Michel A
Hitt, Jeffrey S Harisson, R Duane Ireland, Oxford Publishers, 2011.
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 Structuring Mergers and Acquisitions, Peter A Hunt, Peter Hunt, Wolters Kluwer
Law & Business, Aspen Publishers, 2011.
 Takeovers, Restructuring, And Corporate Governance, J. Fred Weston, Mark L.
Mitchell, Pearson Education, 2011.

FIXED INCOME AND STRUCTURED FINANCE
Objective
Offer a more detailed look at the basic principles of securitization and an update on
collateralized debt obligations. Cover bond mathematics, pricing and yield analytics, and
term structure models
Contents
Basic Bond Mathematics, Yield Measures, Conventions. - EMH revisited; Maturity Matching
Strategies, Yield Curve Analysis, STRIPS - . Duration and bond immunization - Duration and
interest rate elasticity - Convexity: Concept, Measurement, Usage -. Indian debt and money
markets. - Interest rate derivatives (FRAs, Caps, Floors, Swaps): Pricing, Trading & Usage.Default risk: passive and active strategies - Bond Portfolio Performance Analysis; Bond
Indices. - Money Market operations – Money Market Instruments - Introduction to Structured
Finance - Financing with asset-backed securities -. Collateralized debt obligations - Credit
swaps and related instruments -. Design and pricing of fixed income structure notes -.
Structured investment products - Design and pricing of convertible and hybrid debt Structuring leveraged finance - Mezzanine and high-yield debt - Emerging market mezzanine
and project finance -. Leasing and sale-and-leaseback finance.
Text Books
 Fixed Income Securities : Valuation, Risk, and Risk Management, Pietro Versoni,
Weily India, 2011.
 Fixed Income Securities and Derivatives Hand Book,

Morad Choudhuary, John

Wiley, 2nd Edition.
 Fixed Income Analysis, Frank J Fabozi, CFA Institute Investment Series, Wiley, 2012
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DERIVATIVES AND FINANCIAL MODELING
Objectives
To familiarize the students with various types of risk in financial institutions.To provide the
use of mathematics in risk measurement and management. To enable the students to apply
theory on derivatives and risk modeling.
Contents
Basic of Mathematics for Risk Management - Solving Stochastic Differential Equation Financial derivatives an introduction - Derivative instruments - Types of forward contracts Future Market and products - Option market products and Risk identification - Option
terminologies - Types of options - Derivation of Black-Sholes Equation - Valuation of option
- Swap Market Product and Risk Identification – Swaps - Types of swaps - Credit Derivatives
- Different Interest rate Model - Bond Basic - Modeling with valuation and risk identification
- Market Different Types Risk Estimation - Market Risk Estimation based on All three
methodology - Credit Risk Estimation Based on Simulation Methodology - Credit Risk
Estimation Based on Simulation Methodology - Stress Testing and Back Testing.
Text Books
 Value At Risk by Philippe Jorion, Wiley Publishers, 2011
 Fundamentals of Futures and Options Markets by John C. Hull, Pearson Publishers,
2011.
 Derivatives: valuation and Risk Management, David A. Dubofsky, Thomas W. Miller

- 2003

INFRASTRUCTURE FINANCE AND PROJECT MANAGEMENT
Objectives
To learn about issues related to finance of infrastructure projects
Contents

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Post Graduate Diploma in Industrial Engineering (PGDIE)
Characteristics of Infrastructure projects, valuation of social costs and benefits, multiplier
effects, shadow prices, externalities, - stakeholders and risk exposure, risk insurance and
bonds, infrastructure funding instruments, tax considerations and reliefs, contracts and
guarantees - Public and private funds, commercial borrowings and instruments; refinance,
lease and swap options
Textbooks
 Project Finance: Theory and Practice, Stefano Gatti, 2013, Academic Press (AP),
 Tony Merna and Cyrus Njiru, “Financing Infrastructure Projects”, Thomas Telford
Publ.
 Willie Tan, “Principles of Project and Infrastructure Finance”, Taylor and Francis
Publ.
 Rajeev J. Sawant, “Infrastructure Investing: Managing Risks & Rewards for Pensions,
Insurance, Companies and Endowments”, John Wiley.

INDUSTRY, ECONOMIC ANALYSIS AND FINANCIAL PERSPECTIVE
Objectives
The primary objective is to provide a theory of Industrial, and Economic analysis for decision
making in the broad areas of finance and investments.
Contents
Industry definition -

Industry structure & measurement -

Competitor analysis-

Understanding financial statements - Financial ratio analysis - Industry structure: financial
impact on business processes - Industry structure & regulation - Mergers, acquisition &
control - Understanding the economic environment - Macro Economic indicators &
measurement - Macroeconomic policies (monetary & fiscal) &impact -

Instruments - working

Open economy - understanding linkages with external sector - . Factors

influencing these linkages & indicators
Text Books
 Introduction to Economic Analysis, R. Preston McAfee and Tracy R. Lewis, FlaT
World Knowledge press.

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 Industrial Market Structure and Economic Performance,

ke Scherer’s

(Bedford

Library 338.758 SCH),
 compendium of empirical facts and some theoretical models in industry economics, and
Mike Scherer’s
 Industry Structure, Strategy, and Public Policy (338.973 SCH)

FINANCIAL MATHEMATICS
Objective
The participants would be introducedto the basics of mathematical modeling with
applications in finance and economics.
Contents
Introduction to math modeling - Types of data, TVM & Functions - Mathematics ofPDF's
& applicationsin finance - Differential Calculus - Bond duration& convexity - Integral
Calculus - Area under thecurve - Creating probability functions for the givenfinancial market
data -

Empirical mathematics with application tofinance theory - Mathematics of

regressions,correlations & forecasting -

Optimizations - unconstrained &constrained

methods.
Textbooks
 Fundamental Methods of Mathematical Economics by Alpha C Chiang & Kevin
Wainwright
 Essentials of Econometrics by Damodar N Gujarati, Tata McGraw Hill, 2011.
 Advanced Engineering Mathematics by Erwin Kreyszig

INTERNATIONAL FINANCE AND FOREX MANAGEMENT
Objectives:

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To provide an extensive introduction to International Finance followed by three main
sections: currency markets; exchange risk, exposure, and risk management; and long-term
international funding and direct investment.
Contents:
Balance of Payments - Determination of Exchange Rates - Devaluation of J Curve Instruments of Forex markets- . Hedging and speculation - Parity Conditions in Forex Market
- Real Exchange Rate -. Forecasting Exchange Rates - Reading Forex Quotations - Modern
Theories of Exchange Rates - National Economy & International Trade -. Instruments of
International Trade - International portfolio Management - Theory of Comparative Advantage
- Macroeconomic Policies & Trade.
Text Books:
 International Finance, Levis Maurice, Pearson Publishers, 2007
 Currency Exposure and Derivatives, A V Rajwade, Tata McGraw Hill, 2011.
 International Finance, Apte P G, CFA Professional Series, McGraw Hill,2011.

FINANCIAL TIME SERIES ANALYSIS AND MODELING
Objectives
To learn basic knowledge of financial time series, including high-frequency data. To study
simple models and methods for analyzing financial time series (both for mean and volatility
evolution). In particular, various approaches to volatility modeling are discussed. To
investigate dependence between asset returns, including Kendall tau, Spearman's rho, and
tail dependence. To assess market risk and credit risk, and to study methods for calculating
Value at Risk (VaR) and expected shortfall. To understand proper use and limits of
econometric methods in business and finance.
Contents
Returns and their empirical characteristics; data analysis with R including accessing
-financial and economic data via Internet. - Measuring dependence between returns:
correlation, Kendall tau, Spearman's rho and tail dependence - Linear time series models and
their applications, including pros and cons of various models. - Volatility modeling via
conditional heteroscedastic models - Nonlinear models, neural networks and their
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Post Graduate Diploma in Industrial Engineering (PGDIE)
structure - Continuous-time diusion models and Ito's Lemma (brief) - Value at Risk (VaR),
stress test, peak over the threshold (extreme value theory), expected shortfall, and quantiles.Multivariate models, factor models, and their applications, if time permits-. Multivariate
analysis of financial returns, including pair trading, if time permits. - Principal volatility
component analysis, if time permits
Text Books
 Analysis of Financial Time Series, by Ruey S. Tsay (John Wiley, 2010), 3rd Ed.,
ISBN
 The Econometrics of Financial Markets, Campbell, Lo, and MacKinlay, 1997,
Princeton
 University Press:
 Options, Futures, and Other Derivatives, , 8th Ed. by J.C. Hull, 2012, Prentice-Hall:

ANALYTICAL FINANCE
Objectives
To equip students with the essential concepts, tools and techniques necessary for analytical
modeling of business problems.
Contents
Predictive Analytics : Binary Logistic and multinomial logistic regression, Probit Models Hosmer-Lemshow Test, Confusion Tables, Receiver Operating curves - Credit scoring cases Classification trees – CART model, CHAID model - Classification models – K-means
clustering, KNN clustering, Naïve Bayesian clustering - ARIMA for trend and seasonality:
estimation and forecasting - Panel data regression - Fixed Effect models, Random Effect
models -Marketing Analytics: Markov Chain Modeling - Application to Market Share
Estimation, Brand switching, Customer Retention - Operations Analytics: - Data
Envelopment Analysis Analytic Hierarchy Process - Six Sigma methodology - Introduction to
black box modeling - Genetic Algorithms. ANN using back propagation - Particle Swarm
Optimization

Text Book
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 D T Larose, “Data Mining Methods and Models”, John Wiley, 2007
Reference Books
 Ross, S M, “Introduction to Probability Models”, Academic Press, 2006.

HR AND OB AREA ELECTIVES
Soft Skill Development

Objective:
The objective of this course is to develop necessary soft skills of students using
various tools and technique. Students with engineering background requires specific
concentration of soft skills to have better understanding of corporate world. The
focus here is more practical learning than conceptual learning.

Course content:
Self-management, stress Management, Negotiation, Grooming, etiquettes, Creative
thinking, Facial Expression, Posture, Gesture, eye contact, Ability to work together,
Time management, Multi-cultural skills, emotional Intelligence, perceiving, receiving,
understanding and managing emotions, feedback giving and receiving, networking,
ability to accept and learn from criticism, Managing Criticism, focus on
independence, interdependence and continuous improvement through effective life
style, practice positive thinking

Books






Getting Things Done: The Art of Stress-Free Productivity (Paperback) by
David Allen Published December 31st 2002 by Penguin Books
The 7 Habits of Highly Effective People: Powerful Lessons in Personal
Change by Stephen R. Covey, 2004, Free Press, NY
Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
Hardcover by Keith Ferrazzi , Tahl Raz , 2005, doubleday Random House
Inc
How To Win Friends and Influence People by Dale Carnegie, Simon and
Schuster (1936)

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ENTREPRENEURSHIP DEVELOPMENT
Objectives
To provide an introduction to entrepreneurship and its development process. environment and
current scenario in India. It also enables the student to learn about project formulation,
appraisal. financial and implementations. Further it attempts to provide conceptual
clarification to small scale industry and the stages involved in the establishment of small
business.
Contents
Entrepreneur- Concept on percent - Functions and clarifications of entrepreneurs Characteristics of entrepreneur - Nature and importance of, entrepreneur - Entrepreneur vs.
professional

manager

-

Women

entrepreneurs.

Concept

of

Entrepreneurship

-

Entrepreneurship and environment-Policies governing entrepreneurs, entrepreneurial
development programmes - Institutions for - entrepreneurship development, entrepreneurship.
Entrepreneurship -Entrepreneurship development in other countries.

Institutions for

Entrepreneurial Development - Role of constancy organisations - Role of financial
institutions -Bank finance to entrepreneurs Entrepreneurship development: Role of
development

financial

institutions.

Concept of project and classification of project identification project formulation - project
report - project design - project appraisal - profitability appraisal - project planning - social
cost

benefit

analysis

-

financial

analysis

and

project

financing.

Financial analysis - Ratio analysis - Investment process; Break even analysis - Profitability
analysis social cost - Benefit analysis - Budget and planning process, applicability of the
factories Act.
Text books:






Vasanta Desai: Dynamics of entrepreneurial development and management;
Vasanta Desai: Entrepreneurial development;
Peter F. Drucker: Innovation and development;
M.V. Deshpande: Entrepreneurship of small scale industries;
Balakrishnan, G. Financing of small scale industries.

PRINCIPLES OF ORGANISATION AND MANAGEMENT
Objective
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To familiarize the students with basic functions of managers and develop an understanding of
managerial activities like organizing planning, directing, controlling etc.
Contents
Organization as a social system: Evolution of management theory: behavioral school,
classical theory, etc.

Organization structure and its dimension like centralization,

formalization, complexity etc. Relationship between strategy and structure, Relationship
between structure and performance.

Power and Authority, Planning:

Strategic and

Operational plans. Decision making Meaning of control, designing of control systems etc.
Directing: Leadership and influence.

Interdepartmental Conflict in organizations, new

organizational forms Virtual, network and boundary less organizations, changing role of
managers.
Text Books
 Management, Stoner, Freeman & Gilbert, Sixth edition, Pearson, 2013
 Management, Koontz, Mc Graw Hill
Reference Books
 Management, Stoner, Freeman & Gilbert, Sixth edition, Pearson, 2013
 Organization Theory: Structure Design and Applications, Stephen P. Robbins & Mary
Mathew 2009. Prentice Hall New Delhi
 Burton, G., and Thakur. M, Management Today: Principles and Practice, New Delhi :
Tata Mc. Graw-Hill Publishing Co., Ltd., 1995, P.266

STRATEGIC HUMAN RESOURCE MANAGEMENT
Objectives
Strategic HRM would provide a framework for linking economic, organizational,
departmental and individual goals. It provides clarity on linking HR activities with the stated
goals. It would also provide insights on the International Human Resource management
parameters.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Contents
Introduction to Strategic HRM, Technology and HR structure; Workforce diversity;
Demographic changes, Global sourcing of labour; Strategies, recruitment strategies, Training
and Development Strategies, Creating a learning organization; Succession planning; Cross
cultural training, Performance Management Strategies, Reward and Compensation Strategies,
Performance based pay; Skill based pay; Team based pay, Broad banding; Profit sharing;
Executive Compensation; Retrenchment Strategies, Downsizing; Voluntary retirement
schemes (VRS), Early retirement plans; Project based employment, Human Aspects of
Strategy Implementation, Behavioral issues in strategy implementation; Matching culture
with strategy, Human side of mergers and acquisitions; Global HR Strategies, Global HR
strategies
Text Books
 Road map to Strategic HR- Ralph Christensen, AMACOM, New York
 Strategic HRM – Jeffery Mello, Thompson publication, New Delhi
Reference Books
 Strategic HRM – Charles Greer, Pearson education Asia, New Delhi
 Strategic HRM – Michael Armstrong, Kogan page, London

 Strategic HRM – Agarwal, Oxford university press, New Delhi

COMPETENCY ASSESSMENT AND DEVELOPMENT
Objectives
To develop and differentiate leadership, managerial and technical competencies across
different business units

Contents
Competency assessment, Assessment Centre, Definition of competency, types of
competencies, competency framework, competency cluster and competency matrix, Cluster
1- Development of self, Learning style, self-awareness Cluster 2- development of others and
teams, efficiency and effectiveness of team, Cluster 3- Leadership, Behavioural definition of
leadership, your role as a leader, Cluster 4- Managing performance – Diagnosing
performance problems, Cluster 5- Managing resistance to change, Individual resistance
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Post Graduate Diploma in Industrial Engineering (PGDIE)
factors, organizational resistance factors, handling change effectively,Cluster 6- Creativity ,
Cluster 7- Negotiation skills Negotiating process, Language of negotiation, Influencing
style, persuasion, seven pillars of negotiation wisdom, Cluster 8- Communicating- feedback
giving and receiving, Cluster 9- stress management
Text books
 Competence at Work: Models for Superior Performance Lyle M. Spencer , Signe M.
Spencer, John Wiley and Sons, Inc.
Reference books
 Basic Managerial Skills for all, McGrath, S. J, PHI, Seventh ed
 The Competent Manager, R. E. Boyatzis, John Wiley and Sons
 The

Handbook of Competency Mapping:

Understanding,

Implementing Competency Models in Organizations,

Designing and

Seema Sanghi, Sage

Publications

CORPORATE LEADERSHIP DEVELOPMENT
Objective
In this course, we look at leadership in the sense of it being a positive force – one that
influences and impacts people, organizations and societies
Content
Perspectives on Corporate Leadership Behavior and Development; leadership and managerial
traits/skills; Leading Change in Organizations; Charismatic/Transformational Leadership
approaches; Leadership in Corporate Teams and Decision Groups; Ethical Dimensions to
Corporate Leadership Culture; authentic and servant leaders, understanding and managing
Power and Politics
Text Books
 Leadership in organizations. Yukl, Gary.
 Northouse, P. G., Leadership Theory and Practice, Fifth edition, Sage publication,
New Delhi, 2010
Reference Books
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Post Graduate Diploma in Industrial Engineering (PGDIE)
 Corporate success and Transformational leadership. Pritam Singh, Asha Bhandarker
 Winning the Corporate Olympiad. The renaissance paradigm. Pritam
Singh, Asha Bhandarker
 Cases in leadership, GlennRowe W. and Guerrero L., Sage publication, New Delhi,

ORGANIZATIONAL DEVELOPMENT
Objectives
1. To develop knowledge and skill for change management in organization
2. To learn about intervention techniques for changing individual and group behavior
Contents
Organizational Development: Concept and need for organizational development, Theory and
Management of Organizational Development, O D Interventions, Intergroup and Team
building
Structural Interventions, Issues in Consultant—Client Relationships, Research on
Organizational Development, Managing the change process
Text Books
 Organization Development, French & Bell Prentice Hall New Delhi
 Organizational Structure & Processes, Hall R. H. Prentice Hall New Delhi
Reference Books
 Organizational Development: A Process of Learning and Changing (Prentice Hall
Organizational Development Series) W. Warner Burke
 The Corporate Compass: Providing Focus And Alignment To Stay The Course, Ed
Ruggero
 The Fifth Discipline: The Art & Practice of The Learning Organization, Peter M.
Senge

HR ANALYTICS
Objectives
HR analytics course will help students aggressively leverage the data in key business
decisions and processes, with impressive results. The HR Analytics course would help in
learning how to predict the value of future human capital investments.
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Contents
Data-based reasoning to support HR decisions, Understanding data based training evaluation,
providing feedback on training and development competency matrix, Interpret statistical
output involving HR data, Calculate absenteeism costs, turnover costs, and return-oninvestment, Workforce planning (e.g., staffing needs) based on the results of a Markov
Analysis, Develop effective surveys for use in an organizational setting, HR scorecard
interpretation, Understand how to measure and interpret patterns in data, Return on
Investment for human capital
Text Books
 The workforce Scorecard, Huselid, Becker and Beatty, Harvard Business School
 The New HR Analytics: Predicting the Economic Value of Your Company's Human
Capital Investments, Jac Fitz-enz
 Competing on Analytics: The New Science of Winning, Thomas H. Davenport,
Jeanne G. Harris, Harvard Business Press, 2007
 The ROI of Human Capital: Measuring the Economic Value of Employee
Performance
 Jac FITZ-ENZ - 2009 - Business & Economics - Limited preview
 How to Measure Human Resource Management, Jac Fitz-enz, Barbara Davison 2002

STRATEGIC MANAGEMENT AREA ELECTIVES

INTERNATIONAL BUSINESS STRATEGIES
Objectives
The objective of this course is to help students learn the relevant management theories
regarding the practice of International Business Strategy.
Contents
Inputs would be provided on implications of various international trade theories on firm level
strategies, Context of competitiveness, Country competitiveness profiling, Global institutions
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Post Graduate Diploma in Industrial Engineering (PGDIE)
and firm centric institutional network approaches, the critical role of firm-specific advantages
in home versus host country locations, Entry mode dynamics of foreign firms and other
emerging perspectives on firm value creation and value capture across international
boundaries.
Text Books
 International Business Strategies, by Alain Verbeke, Cambridge University Press.
 Competitive Advantage of Nations, by Michael Porter, Free Press.
 International Business by Mike Peng, Cengage, Publishing.
 Global Strategy Creating and Sustaining Advantage across Borders, by Andrew
Inkpenand Kannan Ramaswamy, Oxford University Press.

MANAGING TECHNOLOGY AND INNOVATION
Objective
The objective of this course is to help students get insights on management of technology and
innovation for attaining sustained competitive advantage.
Contents
Theoretical insights would be provided on the strategic management of technology, Dynamic
capabilities and innovation, Innovation process, Innovation protection, Adaption and
diffusion of technology in society and implications for firm level strategy and technology
platform based competition.
Text Books
 Strategic Management of Technological Innovation by Melissa Schilling, McGrawHill.
 Strategic Management of Technology and Innovation by R. Burgelman, C
Christensen, and S Wheelwright , McGraw-Hill..
 Strategic Management of Innovation and Design

Pascal Le Masson, Benoît Weil,

Armand Hatchuel, Cambridge University Press.
 Managing Innovation by Joe Tidd, JohnBessantand Keith Pavitt, Wiley.

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Post Graduate Diploma in Industrial Engineering (PGDIE)
MERGERS AND ACQUISITIONS: STRATEGIC, ECONOMIC, FINANCIAL, AND
HUMAN ASPECTS.
Objectives
To introduce students to the phenomenon of mergers and acquisitions enabling them to
comprehend the strategic, economic, financial, and human aspects involved in utilizing this
tool of corporate-level strategy.
Contents
Types of mergers, Motives, Target evaluation, Due diligence, Legal issues, Valuation, Deal
structuring, Post-merger integration, Cultural aspects etc.
Textbooks
 Shetty, K., Kale, S. R., and Aurora, R. S., 2011, Mergers and Acquisitions, Oxford
University Press.
 Weston, J. F. and Weaver, S. C., 2002, Mergers and Acquisitions, Tata McGraw HillEducation (Reference)
 Gaughan, P. A., 2011, Mergers, Acquisitions, and Corporate Restructurings, Wiley
India (Reference)

MARKETING AREA ELECTIVES
MARKETING FOR HI TECH PRODUCTS
Objective
The goal of this course is to provide students with the appropriate conceptual and managerial
frameworks required for high tech business success.
Contents
High Tech Markets and their characteristics, Marketing high-technology products combines
basic marketing concepts (product, price, distribution, marketing communication and
promotion pricing) with aspects that are unique to products and services based on high
technology. These include time-based diffusion, target marketing to cross the chasm, network
effects (e.g. Metcalf’s Law), rapid cost declines (e.g., Moore’s Law), information goods (no
variable cost, just fixed costs) versus industrial goods (mainly variable costs), product
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Post Graduate Diploma in Industrial Engineering (PGDIE)
bundling and versioning, High Tech Marketing Strategy: Value Proposition,

STP and

Differentiation, Strategies for the High Tech : Product Design and Development , Pricing,
Promotion and Distribution, Branding High Tech products and services, Researching High
Tech Markets, High Tech Consumer Behavior
Text Books
 Mohr J., Sengupta S., and Slater S. (2010), Marketing of High-Technology Products
and Innovations, 3rd ed., Upper Saddle River, NJ : Prentice-Hall, 2010
 Godin, S., The Bootstrapper's Bible: Volume 1,(online), 2001
Reference Book
 Moore Geoffrey, Crossing the Chasm: Marketing and Selling High-Tech Products to

Mainstream Markets.

PRICING FOR INDUSTRIAL PRODUCTS
Objectives
The course will help to learn costing, quality and pricing relationship for industrial products.
Contents
Introduction to Pricing for Industrial Products; Strategic Pricing Pyramid; Costing in
Industrial Products; Financial Analysis of Pricing Decisions for Industrial Products
Value Creation and Estimation; Price Structure; Price-Quality dynamics, Industrial Products
Pricing reference parameters
Experience Curve Pricing, Pricing as a game: Prisoners Dilemma, Technology-Enabled
Pricing for Industrial Products
CPV Estimation, Pricing for Industrial Products and other P’s; Managing Price Competition;
Ethics and the law in pricing for industrial products
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Post Graduate Diploma in Industrial Engineering (PGDIE)
Text Books
 Dolan, Robert J. & Simon, H. (1996), Power Pricing, 1st Edition, The Free Press, New

York
Reference Books:
 Mohammad, Rafi (2005), The Art of Pricing: How to find the hidden profits to grow
your business, 1st Edition, Crown Publishing, New York
 Pandey, Neeraj and Singh, G. (2012), Marketing Issues in SMEs: Cases from India, 1st
Edition, Pearson Education, India
 Harvard Business Review on Pricing, Paperback, Harvard Business Press 2012

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