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GRE Analytical Writing Argument Essay Topic - 1
A recent study shows that people living on the continent of North America suffer 9 times
more chronic fatigue and 31 times more chronic depression than do people living on the
continent of Asia. Interestingly, Asians, on average, eat 20 grams of soy per day, whereas
North Americans eat virtually none. It turns out that soy contains phytochemicals called
Isoflavones, which have been found to possess disease-preventing properties. Thus, North
Americans should consider eating soy on a regular basis as a way of preventing fatigue
and depression.
GRE AWA Analytical Writing Argument Essay Sample Solution - 1
The above argument tries to establish a direct link between soy consumption and chronic
fatigue and depression. The underlying basis of the argument is that soy protein contains
phytochemicals called Isoflavones, which are found to possess disease-preventing
properties.
However, disease is a much larger term, which does not cover only fatigue and
depression, but also a host of other medical conditions. Moreover, it is seen that chronic
fatigue and depression are also the results of high profile life, which leads to insomnia
and stress. Chronic fatigue and depression can be the symptoms of some other diseases
also. The weather conditions, economic stature and work environment of Asia and North
America are very different from each other. People in these continents have different
lifestyles. Their attitude towards life is also very different. These health related problems
could not be certainly related with the intake of a certain kind of food that is soy foods.
Therefore, it is very important to establish a direct relation between soy foods and
chronic fatigue and depression before arriving at any conclusion.
The second point is that fatigue and depression are totally different from each other as
scientifically they are treated differently. You cannot categorize them in the same group.
You need to consult a psychologist to treat depression and a doctor for fatigue related
problems. Hence, there cannot be the same solution for two different problems. Above
all, according to the author, chronic fatigue is 9 times and depression is 31 times more in
North Americans as compared to their Asian counterparts. There is a huge difference
between 9 and 31. Therefore, you cannot relate or treat them together. There are
definitely going to be different reasons for the two diseases.
According to the author, soy foods contain a chemical called Isoflavones, which have
disease preventing properties. However, there is no study, which reveals that it is relevant
for all types of diseases. Hence, a research has to be done to establish that the drugs used
to treat these two diseases contain Isoflavones. However, it is a known fact that soy foods
are good for human health as soy foods contain many nutrients required for the human
body. Again, there is no solid evidence that eating soy foods on a regular basis is a
solution for chronic fatigue and depression. The author has not even mentioned about any
side effects of Isoflavones. Hence, the suggestion to take soy foods daily, without any
detailed study about soy food, does not hold any ground.

Hence, it can be said that one should take soy foods for overall health. It is a possibility
that soy foods can be helpful in treating or preventing some diseases, which further have
chronic fatigue or depression as its symptoms. That way one can link these two diseases
with Isoflavones. However, there is no direct relation between soy proteins and chronic
fatigue and depression; it is not justified in the given argument. The author should have
provided a few proofs and data to establish this relationship.

GRE Analytical Writing Argument Essay Topic - 2
"In order to save a considerable amount of money, Rockingham's century-old town hall
should be torn down and replaced by the larger and more energy-efficient building that
some citizens have proposed. The old town hall is too small to comfortably accommodate
the number of people who are employed by the town. In addition, it is very costly to heat
the old hall in winter and cool it in summer. The new, larger building would be more
energy efficient, costing less per square foot to heat and cool than the old hall.
Furthermore, it would be possible to rent out some of the space in the new building,
thereby generating income for the town of Rockingham."

GRE AWA Analytical Writing Argument Essay Sample
Solution - 2
According to the conclusion of this editorial, the new and larger building of town hall in
place of the old one will help in saving money and energy. However, many points given
in support of the views of the writer are not very convincing. Although, there is no doubt
that the new proposed building will have many advantages over the old town hall, but the
author has ignored to mention many important points. He has completely failed to
provide evidence for his reasons to build the new building. The points given by the author
have no relevant relation among themselves. For example, the cost effectiveness and the
fact that the old building is not able to accommodate its employees are not related
anywhere. He has tried to explain the need of the new town hall but has neglected to
suggest the alternative measures that can be taken to solve the problems faced by the old
town hall.
The author has talked about the larger and the energy efficient new building. According
to him, it would cost less per cubic foot to heat and cool the new building as compared to
the old town hall building. However, he has easily forgotten to mention the overall cost of
heating and cooling the much larger new building. This cost might be much higher than
the current expenses. In addition, there will be the costs of constructing the new building
and installing new systems. The author has not even mentioned the option of installing
new heating and cooling systems in the old building. The upgradation of the old system

might be more cost effective. Besides, the new building might also need some
maintenance fee to maintain the new facilities added to the building.
The second point on which the author is insisting is that the current building cannot
comfortably accommodate all the people who work in it. This point is anyways not
related to the money saving measures the author is talking about. Here again, the author
has ignored other more effective solutions for this problem. For example, adding another
structure for the employees.
Another point is about the renting out of the parts of the new property to generate some
income. However, the views of the author are contradictory as on one hand, he is
explaining the need of a larger building and on the other hand, he is talking about the
renting out some part of property. Hence, if the new and larger building is the need of the
hour then there is no scope of additional income. The author has failed to give enough
and strong evidence for the requirement of the new building. He has also forgotten to
consider the heritage value of the Rockingham's century old town hall.
Hence, the author has to collect more information about the old building. The author must
search for some solid evidence. He should do a complete and detailed study of comparing
the cost effectiveness of both the options including the initial cost of setting up the new
building and replacing the old heating system in the old building. The author has to work
towards making his editorial logically more correct.

GRE Analytical Writing Argument Essay Topic - 3
Claitown University needs both affordable housing for its students and a way to fund the
building of such housing. The best solution to this problem is to commission a famous
architect known for experimental and futuristic buildings. It is common knowledge that
tourists are willing to pay money to tour some of the architect's buildings, so it can be
expected that tourists will want to visit this new building. The income from the fees
charged to tourists will soon cover the building costs. Furthermore, such a building will
attract new students as well as donations from alumni. And even though such a building
will be much larger than our current need for student housing, part of the building can be
used as office space.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 3
This argument is about hiring a famous architect to build a cost effective building to
house the students of Claitown University. However, it seems from the author's statement
that the University does not have enough funds to construct this kind of building. The

author's line of thought is not very convincing. He has not been able to give logics for his
reasons. He should have gone in details of the cost of the new building and other costs
and the source of this money.
This argument has many loopholes as the author is talking on the basis of his
assumptions. First of all, he is talking about commissioning a famous architect, who
might charge a heavy amount for his work. It will add a heavy burden on the University's
budget. The author has simply skipped this line of reasoning. He has not included this
expenditure in the cost. The author is assuming that all the expenditure related to the
building will be taken care of by the funds coming from the students' fee, donations
coming from the alumni and the amount paid by tourists to visit the new building.
However, all these are just assumptions. The author has not considered the possibility that
the tourists might not be interested in visiting a building that is meant for students'
housing. Once the students start using the building, tourists will not be attracted towards
the building or they might be happy by watching it from outside only. That way there will
not be any income from the tourists. Hence, the argument's claim fails to prove that a
famous architect's work will generate income for the balancing of costs.
The author has not even explained the source of money to construct the building. The
building will receive the funds from students in the form of fee and other funds only
when the building will be in use. Hence, this argument holds base only if the architect
agrees to take his payment later on and the supplier also supplies the construction
material without taking any advance.
Further, the author has talked about attracting new students and the old students who can
make donations. However, he has not provided any evidence to support his views neither
he has given any example of some other university. It might be possible that the old
alumni are more attached to the existing building. Therefore, one cannot accept this
conclusion without any proof.
In short, we can say that the author could not support his argument. He has not supplied
any evidence to prove his point. He should have studied similar cases of other college
buildings that were designed by famous architects and tourists are interested in visiting
and paying to watch them. The author should also have emphasized on the detailed
explanation of the financial aspects of the building project. A survey of old students and
alumni also would have been a good idea as then we will know how interested students
are to make donations.

GRE Analytical Writing Argument Essay Topic - 4
As a result of numerous consumer complaints of dizziness and nausea, Promofoods
requested that eight million cans of tuna be returned for testing last year. Promofoods
concluded that the cans did not, after all, contain chemicals that posed a health risk. This
conclusion is based on the fact that the chemists from Promofoods tested samples of the
recalled cans and found that, of the eight chemicals most commonly blamed for causing

symptoms of dizziness and nausea, five were not found in any of the tested cans. The
chemists did find that the three remaining suspected chemicals are naturally found in all
other kinds of canned foods.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 4
This argument is based on the complaints of nausea and dizziness from the consumers
who have used canned tuna. Although Promofoods had recalled eight million cans of tuna
and also some samples of tuna to lab for testing, it concluded that the cans did not contain
any chemical, which can cause any health hazard.
The results of the tests done by chemists from Promofoods do not hold any ground, as
these results are not supported by any strong evidence. As per the chemists from
Promofoods, there are eight chemicals responsible for dizziness and nausea and five of
them were not present in the tested cans of tuna. However, they have not considered the
possibility that certain chemicals in contact with other chemicals can also cause dizziness
and nausea. The results of this testing can also be biased as the testing has been done only
on a few samples. Hence, it cannot be said that five chemicals not present in the tested
samples were not present in the cans consumed by the affected buyers. Promofoods
should have collected the cans from where tuna was consumed and that caused health risk
for many people. It might be possible that those cans contained these chemicals. When it
comes to testing, you cannot generalize the results.
According to Promofoods, five suspected chemicals were not present in the tested
samples and the other three are present in the other canned foods and do not cause any
bad effect. However, this is again without any strong evidence. It is just an assumption
that the chemicals, which do not cause any bad effect in one canned food, will not cause
any ill effect in canned tuna. It might be possible that one of these chemicals causes
health risk when exposed to some specific chemical present in tuna. Hence, it is not right
to say in general that tuna cans were not responsible for the symptoms of dizziness and
nausea. It can be said the whole conclusion of Promofoods is based on weak evidence.
The results of the tests done by the chemists are not very convincing.
Promofoods should have done tests on a large number of canned tuna. It should have
gathered more results to make its study more convincing. However, it cannot be said that
the study done by Promofoods is baseless. It is entirely possible that there are some other
chemicals, which are responsible for the symptoms of nausea and dizziness and it is not
found yet. Promofoods should also take this possibility into account.
In the end, it can be said that the entire study of this argument is based on assumption that
the eight chemicals responsible for nausea and dizziness were not present in the tuna

cans. This is an important study and Promofoods should work on providing stronger
evidence. They have to prove that there was no biased sampling and the testing was
correct. The chemists have to prove that the three chemicals, which are normally found in
other canned foods, do not cause any harmful effect in tuna.

GRE Analytical Writing Argument Essay Topic - 5
People should not be misled by the advertising competition between Coldex and ColdAway, both popular over-the-counter cold medications that anyone can purchase without
a doctor's prescription. Each brand is accusing the other of causing some well-known,
unwanted side effect: Coldex is known to contribute to existing high blood pressure and
Cold-Away is known to cause drowsiness. But the choice should be clear for most healthconscious people: Cold-Away has been on the market for much longer and is used by
more hospitals than is Coldex. Clearly, Cold-Away is more effective.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 5
This argument is about the two competing products, Coldex and Cold-Away. Both the
medicines are cold medicines available over-the-counter. Both the brands compete with
each other and accuse each other for some side effect. According to the author, Coldex is
responsible for causing high blood pressure and Cold-Away causes drowsiness. Here, the
author seems a little biased as without providing any evidence, he is suggesting that as
Cold-Away is in the market for a longer period, it is more effective and it should be the
clear choice of customers.
The logic provided by the author is very dubious and unconvincing. The author is simply
trying to boost the consumer's ego by saying that the choice should be clear for most
health-conscious people. Though it is a good advertising tactic used by the company, it
cannot be considered as enough proof of Cold-Away being more effective.
The author is giving one more logic that Cold-Away is in the market for a longer period.
However, this fact also does not add any effectiveness to the argument. The new
medicine might have new effective ingredients. It is not necessary that well-established
products are better than newer ones. Moreover, latest medicines often make use of new
pharmaceutical developments than the existing products. Instead of this, the author
should have concentrated on the plus and minus points of the two medicines.
According to the author, Cold-Away is used by more hospitals than Coldex, that is the
reason enough to consider Cold-Away more effective. This is again an advertising
gimmick and not a proof that it is more effective. There might be some other reasons for

hospitals using Cold-Away. It is just an assumption of the author that the hospitals are
recommending Cold-Away because it is better than Coldex. It might be that doctors are
using this medicine because of its drowsiness inducing effect to calm their patients. For
that matter, perhaps hospitals use Cold-Away primarily for this effect rather than as a cold
medication.
One more problem with this argument is the side effect of Coldex. If Coldex is the cause
of high blood pressure then, obviously no doctor will recommend it. However, people
who do not suffer with the problem of high blood pressure can still use it. Thus, Coldex's
side effect is irrelevant in choosing between the two products. Moreover, if a person
without high blood pressure wishes to avoid drowsiness during the treatment of cold,
Coldex would seem to be the preferable medication than Cold-Away.
The author has not offered convincing evidence to support his views. He should have
strengthened his argument by providing the evidence that the doctors and hospitals use
Cold-Away because of its effectiveness in treating cold. A data of clinical research or a
reliable data of general survey would have supported the argument in a better way. It
should not be based on assumptions. In the present form, it just looks like an
advertisement tactic to increase the sale of one product. It is just trying to persuade
people to buy Cold-Away.

GRE Analytical Writing Argument Essay Topic - 6
A folk remedy for insomnia, the scent in lavender flowers, has now been proved
effective. In a recent study, 30 volunteers with chronic insomnia slept each night for three
weeks on lavender-scented pillows in a controlled room where their sleep was monitored.
During the first week, volunteers continued to take their usual sleeping medication. They
slept soundly but wakened feeling tired. During the second week, the volunteers
discontinued their medication. As a result, they slept less soundly than the previous week
and felt even more tired. During the third week, the volunteers slept longer and more
soundly than in the previous two weeks. This shows that over a short period of time
lavender cures insomnia.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 6
Everybody wants to have sound sleep, whether it is an over-worked person or a person
affected from a disease called chronic insomnia.
This argument is about the cure for the same sleeping disorder called chronic insomnia.
The persons suffering from this disease find difficulty in sleeping. The basis of this

argument is a study of 30 volunteers who were suffering from chronic insomnia. The
results of this study show that insomnia can be cured over a period by using lavender.
However, the author has not offered enough evidence to support this conclusion. He has
not even considered many possibilities.
In the beginning, the author has mentioned that the usual medication of 30 volunteers
allows them to sleep soundly but they feel tired when they get up. However, the author
has not considered many other insomniacs who are taking medications and not feeling
tired on waking up. Therefore, there is also an option of these volunteers going to their
doctor and telling him about their problem of feeling tired. Their problem might be
corrected by a change in their medicines.
The author has also mentioned about discontinuing the medication of the volunteers.
According to him, even in the absence of any medicine, patients have responded to
lavender therapy. However, he has not taken the factor of controlled room environment
into consideration. The controlled room environment and the normal environment of the
volunteers might yield different results when their medication is discontinued.
Moreover, this study is done in a controlled room. This factor cannot be ignored. The
author has not checked the results of using lavender scent in their normal sleeping place.
You cannot ignore the role of controlled environment in the sound sleep of the volunteers.
The author has ignored the effect of peace provided by the controlled room along with the
lavender scent. There is also possibility of there being a highway or a railway line close
to the residences of the volunteers, which might be a big factor in their problem of
chronic insomnia. Hence, the same study should have been done in their normal
circumstances. It would have provided stronger evidence regarding the study of lavender
curing insomnia.
One more thing that goes against this argument is that now a days medical science has
developed largely. If, according to this study, lavender was so successful in curing
insomnia, then doctors would have used lavender in their treatment of insomniac patients.
However, until now, no doctor has used it in his or her medication nor does any medicine
related to insomnia contain lavender.
The most important factor is that this study is done only on a small group that contains
only 30 persons while there are millions of people who are suffering from the same
problem. It is not feasible to think that the same results will work for all the patients
suffering from chronic fatigue. Hence, the study should have been based on a larger
group.
Hence, we can say that although the author's argument might be true, he should have
collected more evidence in his favor. A study of just 30 volunteers cannot be considered
enough proof for use of lavender as a medicine.

GRE Analytical Writing Argument Essay Topic - 7

Typically, as people age, their bone mass decreases, making them more vulnerable to
bone fractures. A recent study concludes that the most effective way to reduce the risk of
fractures in later life is to take twice the recommended dose of vitamin D and calcium
daily. The three-year study followed a group of French women in their eighties who were
nursing home residents. The women were given daily supplements of twice the
recommended dose of vitamin D and calcium. In addition, the women participated in a
light weightlifting program. After three years, these women showed a much lower rate of
hip fractures than is average for their age.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 7
The basis of this argument is the fact that people lose their bone mass as they age and
therefore, they are more prone to fractures. According to the conclusion of this argument,
old people should take twice the recommended dose of vitamin D and calcium. However,
there are many loopholes in this study. The evidence used by the author is very vague.
First of all, this study is only on a group of French women. This cannot be true for the
people from all other continents or even countries. People from different places have
different food habits and different life styles. Every place has different climate and
geological conditions. People from plain areas and people from hilly areas cannot be
placed in the same group. Similarly, persons with active lifestyles cannot be merged with
the not so active people. Even, males and females should be studied separately as they are
very different from each other in terms of their physique and hormones. Their level of
absorbing vitamin and calcium is different. There is also a possibility that the French
people have something in their diet that prevents or reduces fractures. Moreover, the
author has not mentioned the number of women in the group. If the group is too small,
then it does not even represent all the French women. The author has assumed so many
things and generalized the data, which cannot be possible.
Secondly, this study is done on nursing home residents, which in itself questions the
study. There might be a possibility that these women had led an active life in their career
and taken various precautions related to their health, hence they are less susceptible to
fractures. It is highly possible that the other women, who are not the residents of a
nursing home will suffer the same number of fractures in spite of taking the
recommended vitamin D and calcium.
The third point is that this study is done only on the women who are in their eighties.
Hence, the results of this study do not hold true for all age groups. Moreover, the author
has also mentioned in his study that these women also participated in some lightweight
exercises. The author has not taken care of this aspect while concluding the argument. It
is highly possible that these lightweight exercises had actually strengthened the muscles

of these women. The author has not mentioned or explained the relation between vitamin
D and calcium and the strength of bones. He should have explained in details the relation
between the fractures and the intake of vitamin D and calcium.
The lowest point of this argument is that according to the author, the women have shown
a lower rate of hip fractures. He has not even mentioned the effect of increased dose of
vitamin on the other types of fractures. Hence, the results cannot be true for other types of
fractures. The author should have also considered other fractures. Hence, it can be
concluded that this study is incomplete and deprived of enough evidence. Hence, this
conclusion is not very convincing.

RE Analytical Writing Argument Essay Topic - 8
Some studies conducted by Bronston College, which is also located in a small town,
reveal that both male and female professors are happier living in small towns when their
spouses are also employed in the same geographic area. Therefore, in the interest of
attracting the most gifted teachers and researchers to our faculty and improving the
morale of our entire staff, we at Pierce University should offer employment to the spouse
of each new faculty member we hire. Although we cannot expect all offers to be accepted
or to be viewed as an ideal job offer, the money invested in this effort will clearly be well
spent because, if their spouses have a chance of employment, new professors will be
more likely to accept our offers.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 8
This argument contains a suggestion given by the chairperson of a department to the
president of the Pierce University that is based on a study conducted by Bronston College
that is located in a small town like Pierce University. This study concludes that if the
university is interested in attracting gifted teachers and researches, then the university
should give job offers to the spouse of each new talented teacher. This study concludes
that the teachers will be happier staying in small towns if their spouses will be in the
same geographical area. However, this argument seems a little doubtful as it is not
supported by evidence and the author has not taken care of all the situations.
First of all the study is done by Bronston College and not by the university itself. The
Pierce University and the Bronston College have only one thing in common that both of
them are situated in small towns. The author has not talked about the environments of the
two places, number of students, and the reputation of the two institutions. A teacher will
also consider all these things while accepting a job offer. Hence, whether the study done
by Bronston College will work for the Pierce University or not, has to be taken care of.

The second reason that the author has mentioned is that the teachers are happier staying
in small towns when their spouses are in the same geographical area. Here again, the
author is just assuming the case of teachers in the small town. The same may be true for
the teachers in the cities. This possibility can also be true. There is also the possibility of
teachers being happier because of the good and peaceful environment of the small town
where the Bronston College lies in. The author has overlooked all these factors, hence,
the argument cannot be concluded on the basis of these statements.
Another factor is that the chairperson has mentioned is that the University should take
this measure to attract the most gifted teachers. However, that is also not guaranteed as if
a person is more talented then most of the times that person is ambitious. In this case,
they would be more interested in getting jobs in a better university like Harvard or MIT.
They would also give preference to the conditions of the laboratory and the salary given
by the University. All these factors make the chairperson's recommendations less
valuable.
Even if it will attract the most gifted teachers and researchers and improve the morale of
their entire staff, the chairperson has not provided any evidence that the results of the new
policy will be profitable. Hence, even though the recommendations of the chairperson are
true, they are not well supported. The chairperson should have provided evidence to
ensure that the Bronston College's study is well appropriate for Pierce University. There
should have been strong reasons for the most gifted teachers and researchers preferring
Pierce University and not the other universities or colleges. There should also be a study
for the cost effectiveness of this recommendation.

RE Analytical Writing Argument Essay Topic - 9
For the past five years, consumers in California have been willing to pay twice as much
for oysters from the northeastern Atlantic Coast as for Gulf Coast oysters. This trend
began shortly after harmful bacteria were found in a few raw Gulf Coast oysters.
However, scientists have now devised a process for killing the bacteria. Once consumers
are made aware of the increased safety of Gulf Coast oysters, they are likely to be willing
to pay as much for Gulf Coast as for northeastern Atlantic Coast oysters, and greater
profits for Gulf Coast oyster producers will follow.

GRE AWA Analytical Writing Argument Essay Sample
Solution - 9
The argument is based on a trend, which is running for the last five years that the
consumers in California are ready to pay more for oysters from the northeastern Atlantic
Coast than for Gulf Coast oysters. According to the author, this started when some

harmful bacteria were found in a few raw Gulf Coast oysters. However, as per this
argument, now the scientists have invented a new method to kill these harmful bacterial,
hence, the value of Gulf Coast oysters will increase again.
However, this argument is not very acceptable, as many important points have been
ignored. First, the author has not mentioned the quantity of Gulf Coast oysters in which
the harmful bacteria were found. The whole lot of Gulf Coast oysters cannot be rejected
just because of a few affected oysters. The author has not tried to explain this aspect.
Moreover, there does not seem to be any relation between the price of oysters from the
northeastern Atlantic Coast being twice high as Gulf Coast ones and harmful bacteria
found in a few raw Gulf Coast oysters. It might be that the Gulf Coast oysters are more
easily available than the northeastern Atlantic Coast oysters. There might be some other
factors that can affect the prices of the two types of oysters. These factors cannot be ruled
out without any research. Hence, the author should have studied the data carefully and
logically to explain the link between the two things.
Secondly, the author has mentioned about a process devised by scientists to kill the
bacteria, but he has not tried to explain the procedure. In fact, the author has not
mentioned about the success ratio of this method. The author has talked about the
increased safety of Gulf Coast oysters but he is not very sure. There are chances that this
procedure can only inhibit the growth of the harmful bacteria or can kill a small portion
of the bacteria. Hence, this argument can be concluded based on this statement. It is still
not very convincing that if consumers were made aware of the increased safety of Gulf
Coast oysters, they would be ready to pay the increased amount for Gulf Coast ones. It
might be possible that they will be worried about the success rate of this new procedure
or some side effect of this method.
There is one more low point of this argument. These changes took place in the market
five years ago. The consumers might or might not be that fond of oysters. Five years is a
long period, hence this is just a speculation that the price of Gulf Coast oysters will
increase and the market will make profit from them. Even if this assumption comes true
and the price of Gulf Coast oysters increases, the author has not offered any data that will
help us to compare the two prices. The author has also not mentioned other factors that
will affect the profitability of the producers of Gulf Coast oysters. Hence, it cannot be
said with surety that the producers will gain profits with the increased prices. In the end,
we can say that this argument needs a detailed study of many other factors.

RE Analytical Writing Argument Essay Topic - 10
The following appeared in a memo from the marketing director of Bargain Brand
Cereals.
"One year ago we introduced our first product, 'Bargain Brand' breakfast cereal. Our very
low prices quickly drew many customers away from the top-selling cereal companies.
Although the companies producing the top brands have since tried to compete with us by
lowering their prices, and although several plan to introduce their own budget brands, not

once have we needed to raise our prices to continue making a profit. Given our success
selling cereal, Bargain Brand should now expand its business and begin marketing other
low-priced food products as quickly as possible."

GRE AWA Analytical Writing Argument Essay Sample
Solution - 10
The above argument is given by the marketing head of the company. He has tried to
prove his good marketing skills and he is trying to increase the company's market by
introducing new products. As per him, the first product of the company 'Bargain Brand'
breakfast cereal has established its market and it was a hit with the customers. Even this
cereal has drawn customers from the top-selling cereal companies because of its low
price and good quality. Hence, right now the company should take advantage of its
goodwill among its customers and introduce new products in the market.
I completely agree with this argument placed by the author as when the customers are
happy with the service provided by one company, and then they definitely want to go for
the other services provided by the same company. According to a famous saying, "First
impression is the last impression." Hence, this is the right time for the company to
introduce the new product. However, the company has to take extra care to prove that it is
the best. The quality of the new product should not be compromised. The company
should make sure about the quality and the prices offered by the company being the best
in the market. The new product should equalize itself with the old products. Even if the
company makes a little less profit in the beginning, the quality should be the best.
According to the author, this is the right time as the company is already established in the
market and giving competition to the top-brand companies. The customers trust the
company and its products completely. Hence, if the company launches new and different
products at this time, it will give the company a good name. The company can use the
success of its first product to expand its business. The advertisement of the new product
can be based on the existing product. The profits of the business depend on the good
quality and the good advertisement. If a company takes advantage of its success at the
right time, it grows very quickly. According to the marketing head, people have started to
know the company and if the second product launched will be good enough then it can
give the company's business a boost.
However, the company should not take everything for granted. The company should
consider all other factors, which can affect the promotion of the new product. The
company should collect all the data related to the market and should research for the
demand of the product before launching the new product. There is a possibility of tough
competition from the other companies that are already selling the same product at much
cheaper rates. Hence, there will be tough competition. Therefore, the company should be

careful in selecting the new product for launch. The quality, taste, and price of the
product have to be better than the other products in the market.
Hence, the suggestion made by the marketing head is correct and the company should
think about launching a new product, but it should do it after a careful study of the
market.

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