reception and entertainment of guests, visitors, or strangers with liberality and good will”.
• Oxford English Dictionary
Services
Past
• In1650 Mr. Pascal opened cafe in Paris and
coffee house in London. Boston 1829
• Termand house was 1st class hotel made in • 1960
many individuals owners merge themselves with large chain such as Sheraton, Hilton, Hyatt, holiday inn for franchising by paying a fee 18.19 & 20 cemtury
• History of hotels established in india in
Present Scenario
Ø 'Hotel Industry in India' have supply of
110,000 rooms
Ø India ranks 18th in business travel Ø Visiting foreigners has reached a record 3.92
million
Ø 'Hotel Industry in India' is set to grow at 15%
a year.
Hospitality Sector India – At a Glance
Growth Rate Annual Rise in Room Rates Industry Turn Over
8.8% 25% FY 2009-10: US$ 137.36 (INR 47,889.03 crore)
Expected Export earnings Till US$ 51.4 billion 2019 Direct & Indirect Employment GDP Contribution Employment opportunity
Generated 218,200 jobs in 2011 6.23% 8.78%
Key Players
Company Indian Hotels ITC Welcomgroup Type of properties Brands
Luxury, mid-segment and Taj, Gateway, Vivanta and budget Ginger Luxury, budget and heritage hotels ITC Hotel—Luxury Collection, WelcomHotel— Sheraton, Fortune and WelcomHeritage Oberoi and Trident
EIH Carlson
Business hotels, leisure hotels and cruises Luxury, business hotels, economy and cruises
InterContinental
Radisson Hotels and Resorts, Park Plaza, Country Inns & Suites, Park Inn
Luxury, mid-segment and InterContinental, Crowne business hotels Plaza, Holiday Inn, Holiday Inn Express, Hotel
Market Share captured by Indian hospitality sector
• Taj hotels-25% • Oberio hotels
-17%
• Itc welcome
group-1.1%
• Hotel leela-0.6% • Others-0.5%
Hotel industry in India
Ø Foreign arrivals into India: 5 million appx. Vs. 35 million in
China
• The two nations were on par 2 decades ago at 750,000 arrivals Ø Today, Beijing alone has as many hotel rooms as the whole of
India
Ø India’s luxury rooms availability lower than even smaller East
Asian countries
Future & Potential Growth
• Internationaltourist inflow in India by 2020
would be 10 m the next14 yrs
• Tourist influx to grow at a CAGR of 6.5% for • share of world tourism: 1.5% by 2010 • Untapped domestic tourist potential • Medical Tourism • Rural Tourism • Wildlife Tourism
Facts and figures
• Tourism is presently the most important civil industry in the world. The hospitality industry is second only to the global oil industry in terms of turnover, and is, by far, the largest employer around the world. • Ten percent of the world's work force is in the tourism industry, and 10 percent of the world's GNP comes from tourism. • In calendar ’05, the country received 3.9m foreign tourists, a jump of 14% over ’04. In ’05, the country earned $6.9bn from inbound foreign tourists, which is more than twice the $3.1bn earned in ’02.
SWOT ANALSYS
WEAKNESS STRENGTHS
Ø Faster GDP growth lack of connectivity. Ø Industrialization. Lake of publicity. Ø Natural heritage Hectic rules Ø India as a of politicians Influence global player Ø Marketing gap.
SWOT ANALYSIS
OPPORTUNITIES THREATS
Ø Health tourism. Poor domestic tourism infra structure Ø Strong in cultural and nature aspects. Political conditions Ø Commercialization of sports and games. Terrorism Ø FDI policy. pollution Increase in Ø Mismatch of supply and demand. Entry of new competitors