Marketing Management

Published on 3 days ago | Categories: Documents | Downloads: 0 | Comments: 0 | Views: 5
of x
Download PDF   Embed   Report

Comments

Content

 

Marketing Management Qasim Zafar

IBM, UET Lahore

 

Where are Marketing Cases and Projects !

 

General Process of Marketing Strategy Development

 

5 Cs Analysis Analysis

 

Porter 5 forces Model for Industry Analysis

 

PESTEL Analysis

 

Value Chain Model

 

Key Success Factors Determining Industry Business

 

Perceptual Mapping

 

SWOT

 

Porter Porter’s ’s Generic Strategies Strategies  

 

 Ansofff Matrix  Ansof

 

BCG Matrix

 

GE Matrix

 

 ADL Matrix

 

McKinsey 7S Framework

 

 

 

 Omni-Ch  Omni-Channel annel Marketing: A New Era !

Sponsor Documents

Or use your account on DocShare.tips

Hide

Forgot your password?

Or register your new account on DocShare.tips

Hide

Lost your password? Please enter your email address. You will receive a link to create a new password.

Back to log-in

Close