CROWD-BASED SOLUTIONS FOR MARKETING AND SELLING PRODUCTS AND SERVICES
September 19th, 2013
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Introduction
Crowd Powered Business Partners John A. Meyer, CEO Arise Virtual Solutions Arise is a work-at-home business process outsourcing company that uniquely blends crowdsourcing innovation, virtual technology and operational efficiencies to deliver better results. Robert Camacho, Vice President Contact Center Operations Agero is the leading provider of vehicle and driver safety and security services, keeping customers and drivers ahead of the curve for nearly 40 years.
Business Shift: Shift in the Roadside Assistance Landscape Business Challenge: Agero was looking for a Partner that could: (i) Implement and Ramp Quickly (ii) Provide the Flexibility to match call volumes (e.g due to weather events) (iii) Source the right caliber agent to field our calls Crowdsourcing Experience: First time using a Crowdsourcing Company
How Arise Crowdsourcing Helped Agero
Customers Servicing Customers Customers Servicing Customer’s (e.g. Toyota customers speaking to Toyota customers) Our Crowd: Arise’s taps into a network of 25,000 independent contractor/small businesses to find the right person to service our customer’s customers Unparalleled Flexibility 24/7: due to (a) number of hours worked per week (b) our pay for performance model and (c) we source 2-2.5 times the number of people needed to provide coverage 24/7 Cost Effective Solution: Save companies 20-50% on their current spend due to our flexibility Agero’s Crowd: Targeted our network for people that had previous roadside experience
Agero’s Results: Met the Customer Satisfaction Metrics Point of View on Crowdsourcing: Powerful model that taps into a latent workforce to provide top notch customer service and flexibility