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Online
 Contest
 
 (A
 sweepstakes
 will
 be
 presented
 for
 this
 contest)
 
 
Please
 include
 a
 complete
 Entry
 Log
 for
 this
 contest.
 
  1.
 Multimedia
 -­
 Best
 Breaking
 News
 Package
 -­
 Judged
 on
 the
 basis
 of
 thorough
  and
 original
 reporting;
 multiple
 source
 perspectives;
 clear,
 stylistically
 and
  consistent
 writing;
 and
 evidence
 the
 story
 was
 package
 was
 published
 online
 within
  24
 hours
 of
 the
 event.
 In
 addition
 to
 a
 text
 story,
 the
 Best
 Breaking
 News
 Package
  also
 should
 include
 at
 least
 two
 of
 the
 following
 elements:
 Video
 Content,
 Audio
  Content,
 Photo
 Content.
 Entry
 consists
 of
 working
 link
 to
 the
 Breaking
 News
  Package.
 Optional
 letter
 from
 the
 student
 editor
 stating
 how
 the
 package
 came
  together.
 
 
  2.
 Multimedia
 –
 Best
 Breaking
 News
 Video
 -­
 Recognizes
 excellence
 in
 using
 short-­‐ form
 video
 on
 the
 web
 as
 a
 storytelling
 medium.
 Video
 must
 focus
 on
 a
 breaking
 or
  spot
 news
 event,
 produced
 by
 an
 individual
 or
 team.
 Content
 must
 be
 posted
 within
  24
 hours
 of
 the
 news
 event.
 Specific
 criteria:
 Story
 must
 be
 true
 to
 spirit
 of
  “breaking
 news”:
 
 an
 unplanned
 event
 or
 clear
 deviation
 from
 a
 planned
 event
 that
  would
 constitute
 spot
 news.
 Should
 have
 reporting
 of
 the
 event,
 either
 from
 a
  primary
 source
 or
 a
 voice
 over
 from
 the
 reporter,
 as
 part
 of
 the
 video.
 
  Entry
 consists
 of
 working
 link
 to
 the
 breaking
 news
 video.
 
  3.
 Multimedia
 –
 Best
 Video
 Package
 -­
 Recognizes
 excellence
 in
 using
 longer-­‐form
  video
 on
 the
 web
 as
 a
 storytelling
 medium
 video,
 produced
 by
 an
 individual
 or
 team.
  Video
 should
 reflect
 reporting
 on
 a
 general
 news
 or
 feature
 issue;
 examples
 could
 be
  subject
 profiles,
 pro/con
 on
 issues,
 or
 traditional
 stand-­‐up
 style
 coverage
 of
 an
  issue,
 etc.
 Video
 should
 include
 varied
 shots
 of
 subjects,
 appropriate
 audio
 (natural
  sound,
 for
 example,
 or
 voice-­‐over
 reporting),
 and
 have
 a
 beginning,
 middle
 and
 end.
  Multisource
 content
 preferred;
 package
 can
 include
 more
 than
 one
 story.
 Content
  does
 not
 have
 to
 have
 text
 accompaniment.
 Content
 of
 video
 can
 come
 from
 any
  “section”
 or
 topic
 area
 but
 must
 adhere
 to
 criteria
 above.
 Entry
 consists
 of
 working
  link
 to
 the
 video
 package.
 Optional
 letter
 from
 the
 student
 editor
 stating
 how
  the
 package
 came
 together.
 
  4.
 Multimedia
 –
 Best
 Audio
 Slideshow
 -­
 Recognizes
 excellence
 in
 combining
  photographic
 images
 with
 audio
 to
 create
 an
 enhanced
 story.
 Judges
 will
 look
 for
  strong
 visual
 imagery
 and
 strong
 audio
 storytelling
 that
 integrate
 well.
 Audio
 must
  include
 elements
 of
 the
 story
 (i.e.,
 not
 a
 musical
 soundtrack
 to
 a
 slideshow).
 Entry
  consists
 of
 working
 link
 to
 the
 audio
 slideshow.
 
  5.
 Multimedia
 –
 Best
 Recurring
 Podcast
 -­
 Recognizes
 excellence
 in
 podcasts
  produced
 consecutively.
 Entries
 are
 judged
 on
 the
 basis
 of
 thorough
 and
 original
  reporting
 on
 (or
 discussion
 of)
 a
 substantive
 issue
 or
 issues,
 sound
 quality,
 and
  appropriate
 use
 of
 audio
 production
 values.
 Entry
 consists
 of
 working
 link
 to
 at
  least
 three
 consecutive
 podcasts.
 


  6.
 Multimedia
 –
 Best
 Multimedia
 Package
 -­
 Recognizes
 excellence
 in
 combining
 at
  least
 four
 of
 the
 following
 features:
 Audio
 podcast,
 video,
 hyperlinks,
 graphics,
  photos,
 slideshow,
 games,
 animation
 and
 text.
 Entries
 are
 based
 on
 overall
  production
 of
 each
 of
 the
 constituent
 elements,
 as
 well
 as
 the
 extent
 to
 which
 the
  entire
 package
 tells
 a
 coherent
 and
 significant
 story.
 Entry
 consists
 of
 a
 working
  link
 to
 exhibition
 of
 the
 multimedia
 package.
 Student
 editor
 may
 elect
 to
 write
  letter
 explaining
 how
 package
 came
 together.
 
 
  7.
 Interactivity
 –
 Best
 Blog
 -­
 Blogs
 must
 be
 on
 a
 single,
 focused
 subject
 or
 topic
  (Example:
 entertainment,
 sports,
 politics,
 etc.)
 and
 be
 maintained
 through
 at
 least
  one
 full
 semester,
 unless
 blog
 topic
 pertains
 to
 breaking
 news.
 Blogs
 should
 be
  updated
 at
 least
 once
 weekly
 or,
 in
 the
 event
 of
 a
 breaking
 topic,
 at
 least
 several
  times
 per
 day.
 More
 than
 one
 person
 may
 maintain
 the
 blog,
 but
 subject
 matter
  should
 not
 vary.
 Entry
 consists
 of
 a
 statement
 from
 the
 student
 editor
 explaining
  the
 Web
 site’s
 successful
 efforts
 in
 creating
 opportunities
 for
 the
 public
 to
  engage
 directly
 with
 the
 site
 through
 reader-­submitted
 content.
 Three
 examples
  with
 working
 links
 should
 be
 referenced
 in
 the
 letter.
 
 
  8.
 Interactivity
 –
 Best
 Interactivity
 -­
 Recognizes
 excellence
 in
 creating
  opportunities
 for
 readers
 to
 connect
 with
 the
 Web
 site.
 Avenues
 could
 include
  consistent
 opportunities
 through
 public
 comments,
 forums,
 and/or
 reader-­‐ submitted
 articles,
 photos,
 videos,
 etc.
 Entry
 consists
 of
 a
 statement
 from
 the
  student
 editor
 explaining
 the
 Web
 site’s
 successful
 efforts
 in
 creating
  opportunities
 for
 the
 public
 to
 engage
 directly
 with
 the
 site
 through
 reader-­ submitted
 content.
 Three
 examples
 with
 working
 links
 should
 be
 referenced
 in
  the
 letter.
 
 
  9.
 Interactivity
 –
 Best
 Use
 of
 Data
 -­
 Recognizes
 excellence
 in
 efforts
 to
 present
  data
 for
 easy,
 flexible
 and
 meaningful
 use
 by
 readers
 through
 integration
 of
 data
  sources
 and
 display
 efforts.
 Entry
 consists
 of
 a
 working
 link
 to
 exhibition
 of
 the
  data
 package.
 
 
  10.
 Interactivity
 –
 Best
 Use
 of
 Mapping
 -­
 Recognizes
 and
 exceptional
 effort
 to
  present
 information
 through
 geographically-­‐tagged
 information
 via
 mapping
  software
 and
 use
 of
 mapping
 applications
 for
 story
 visualization
 (Example:
 word
  clouds,
 mapping
 apps
 such
 as
 Google
 Maps,
 etc.).
 Entry
 consists
 of
 a
 working
 link
  to
 exhibition
 of
 the
 mapping
 entry.
 
 
  11.
 Interactive
 –
 Best
 Interactive
 Graphic
 -­
 Recognizes
 excellence
 in
 the
 creation
  of
 an
 interactive
 graphic
 that
 displays
 a
 complex
 set
 of
 data,
 allowing
 users
 rich
  levels
 of
 interactivity.
 Entry
 consists
 of
 a
 working
 link
 to
 exhibition
 of
 the
  interactive
 graphic.
 
 
  12.
 Interactive
 –
 Best
 Online
 Community
 Engagement
 –
 Innovative
 use
 of
 social
  media
 like
 Facebook
 or
 Twitter
 to
 report
 and
 college
 news.
 Recognizes
 excellence
 in
 

innovative
 use
 of
 Internet-­‐based
 tools
 to
 report
 and
 collect
 news,
 as
 well
 as
  establish
 close
 ties
 with
 online
 readers.
 Entries
 should
 establish
 a
 consistent
 effort
  to
 reach
 out
 to
 readers,
 as
 well
 as
 to
 college
 and
 report
 news
 related
 to
 their
 needs.
  Entry
 consists
 of
 a
 letter
 from
 the
 student
 editor
 describing
 how
 the
  organization
 integrates
 into
 the
 community
 using
 Internet
 tools
 such
 as
 social
  media)
 to
 be
 effective
 in
 gathering
 and
 encouraging
 community
 engagement.
  The
 letter
 should
 reference
 specific
 efforts,
 as
 well
 as
 the
 results
 of
 those
  efforts.
 The
 letter
 may
 be
 accompanied
 by
 samples
 representing
 the
 work
  referenced
 in
 the
 letter.
 
 
  13.
 Interactive
 –
 Best
 Web
 Site
 Navigation
 –
 Recognizes
 excellence
 in
 overall
 Web
  site
 design/function.
 Best
 Web
 Site
 Design
 is
 judged
 on
 the
 basis
 of
 ease
 of
  navigation,
 evidence
 of
 journalistic
 thinking
 in
 news
 value
 judgments
 and
 content
  placement,
 originality
 (not
 based
 on
 a
 generic
 template)
 and
 the
 principles
 of
 good
  design.
 Entry
 consists
 of
 a
 working
 link
 to
 the
 Web
 site’s
 main
 page.
 
 
 
 

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