Oracle Sales Cloud - Administration

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Safe Harbor Statement
The following is intended to outline our general product direction. It is intended for
information purposes only, and may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality, and should not be relied upon
in making purchasing decisions. The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole discretion of Oracle.

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

2

Oracle Sales Cloud
Implementation Partner Workshop

Smartphones and Tablets
February, 2015

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Oracle Confidential – Internal/Restricted/Highly Restricted

Smartphones and Tablets Topics
Get Oracle
Sales Cloud






Initial Setup

Learn Core
SFA + SPM

Learn about
Data
Shapes

Configure &
Customize
the
Application

Administer
Key Areas

Integrate
with Other
Systems

Role-based Perspective of Mobile Benefits
Oracle Sales Cloud Mobile App
Oracle Voice
Oracle Mobilytics

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud Mobile App Feedback
Partners and Customers told us…
We would like to view different layouts for different business users based
on specific attributes of the user and the related OSC object for mobile app.

We heard…
With Release 9, dynamic layouts has been introduced to display different
layouts at runtime based on login user’s role and the object the user is
trying to access.

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Sales Cloud Mobile App Feedback
Partners and Customers told us…
We would like to have a faster and easier way to collaborate with other
sales members from within Oracle Sales Cloud Mobile.

We heard…
With Release 9, Oracle Sales Network conversations are accessible within
Oracle Sales Cloud Mobile. No need to toggle to OSN application to view and
join conversations.

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Sales Cloud Mobile App Feedback
Partners and Customers told us…
We would like to have Data Quality functionality in Oracle Sales Cloud
Mobile, so that we can ensure that duplicate and bad data does not get into
OSC.

We heard…
With Release 9, we have integrated Enterprise Data Quality engine with
Oracle Sales Cloud Mobile. EDQ keeps your account and contact data clean
and accurate.

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Sales Cloud Mobile App Feedback
Partners and Customers told us…
We would like to view and manage the attachments in Oracle Sales Cloud
Mobile.

We heard…
With Release 9, you can view attachments in common file formats, including
doc, xls and pdf, and it is also possible to capture business information in the
form of pictures or voice recordings for opportunities, leads, activities or
other sales objects.

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Role-based Perspective of Mobile Benefits
Role

Objective

How to achieve Objective

Sales Rep

 Enable more selling with mobile
tools that provide updates without
extra effort

 Provide relevant information to increase
productivity, not just a tool for managers

Sales Exec

 Improve forecast visibility
 Increased collaboration between
managers and reps

 Track updates to opportunities in real-time
anytime anywhere

Sales Ops

 Customize the mobile experience
with easy to use tools

 Ensure tools are easy to use
 More reps using results in better data for all

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud Mobile
Key Capabilities
 Real-time and Offline Access to Data
 Read/Write Access to Key Objects
̶ Customer, Contacts, Leads, Opportunity
̶ Activities, Notes, Alerts
̶ Top level/Child custom objects

 Manage Forecast and Forecast Items
 Saved Searches
 AroundMe
 Interactive Analytics
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud Mobile
New Capabilities
 Dynamic Layouts
 Enhanced Integration with Oracle Social Network
 Attachments
 Enterprise Data Quality
 Enhanced Contact Management
 Filmstrip View for Analytics

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud Mobile App
Supported Devices and Platforms
 iOS (version 8.0, 7.0, 6.0 and 5.0)
̶

iPhone models 6, 5S, 5C, 5, 4S, 4, 3GS

 Android (version 4.0.2 and higher)
̶

Smartphone and tablet (7” and 10”) devices

 BlackBerry (version 7.0, 6.0 and 5.0)
̶

Models: Bold, Storm, Curve, Torch

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Dynamic Layout
 Customize the mobile application to display different fields

and related objects based on:
̶ User role
̶ Record type
̶ Advance expression

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Enhanced Integration with Oracle Social Network
 Collaborate with your sales team within Oracle Sales Cloud Mobile
 Share your opportunities or other sales objects
 Join an object wall that is already shared
 View conversations
 Post attachments and newsfeeds

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Attachments
 View attachments in common file formats
̶ .doc,

.xls, .pdf, .ppt, etc7

 Attach and share voice recordings and

pictures
 Post attachments to Oracle Social Network

and share them with the sales team

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Enterprise Data Quality
 Perform data matches on Accounts or Contacts
 Display alerts showing potential duplicates
 Create a new record or select an existing account or

contact directly from the notification
 Validate address

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Enhanced Contact Management
 Change the primary contact for accounts, leads, and

opportunities
 Remove contacts associated with accounts, leads,

and opportunities

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Analytics
 Filmstrip View
̶ Browse through reports by swiping left or right
̶ Interactively toggle between the Filmstrip view and List view
̶ Post reports to Oracle Social Network

 Interactive Analytics
̶ Drill down to more detailed information
̶ View summary information
̶ View embedded charts
̶ Show categories in a table format

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Oracle Voice
 Execute transactions quickly using voice
interaction with text and touch capabilities
 Capture data faster and more effectively with
a conversational approach
 Augment existing mobile solutions

 Supported Devices and Platforms
̶

iOS (version 8.0 and 7.0)
 iPhone models 6, 5S, 5C, 5, 4S, 4
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Mobilytics
Make Decisions with Real-Time Data on the Go

 Tailored specifically for sales managers and executives
 Intuitive iPad application
 Gain important business insights from interactive reports
 Integrated with Oracle Social Network and email

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Oracle Mobilytics (continued)
Interactive Visualizations

 Forecast Shaper
̶ Perform “What if” analysis to help achieve quota
̶ Review current quarter close rate against quota
̶ Drag and drop opportunities and preview
potential forecasted changes
̶ Filter opportunities to identify gaps

 Pipeline Analyzer
̶ Analyze sales stages to move important deals
along
̶ View all opportunities for each sales stage

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Mobilytics (continued)
Interactive Visualizations

 Deals Radar
̶ Review team’s activities and focus in on the right
deals for the quarter
̶ View opportunity win probability in relation to deal
size
̶ View opportunity details to get all activity
information

 Aging Monitor
̶ Keep forecast on track
̶ View pipeline by deal size and projected close
̶ Hone in on stale opportunities to close

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Mobilytics (continued)
Interactive Visualizations

 Team Tracker
̶ Monitor team performance and address
performance issues
̶ Displays team’s performance based on attainment
̶ Drill down to view individual team member
performance and details

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Coming Soon!
 Call Report App
̶ Perform critical and frequent tasks in one minute or
less





View upcoming appointments
View last call report
Prepare for next meeting
Create or update a call report for completed
meetings
 Update the related opportunity data
 Share call report on OSN to inform sales team
about the latest updates
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Additional Resources
Videos/Recorded Trainings for OSC Mobile







Oracle Sales Cloud Mobile (Sales Rep using Smartphone)
Getting Started with Oracle Voice
Oracle Sales Cloud: Mobilytics
Call Report: Prepare and Report Your Meetings Easily
R8 Release Training
R9 Release Training

Additional Videos: Search for Oracle Sales Cloud Mobile in the web application help or in the Oracle
Learning Library:





Viewing Reports and Analytics in Oracle Sales Cloud Mobile
Configuring Oracle Sales Cloud Mobile Pages for a Specific Role
Posting Attachments to an OSN Conversation from Oracle Sales Cloud Mobile
Sharing an Opportunity with OSN From Oracle Sales Cloud Mobile

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Practices: Basic Tasks on Smartphone
Practice 07A-1 covers the following topics:





Download and configure Oracle Sales Cloud Mobile
Configure offline access
Download and configure Oracle Social Network
Explore opportunity
-





Search opportunity
Review opportunity layout
Edit opportunity sales stage
View and add attachments (NEW)
Post attachment to OSN (NEW)
View conversation (NEW)

Review Analytics (NEW)
Review Forecasts
Review AroundMe

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Practices: Configuring the Mobile Application
Practice 07A-2 covers the following topics:





Activate sandbox
Configure springboard
Add a custom object
Configure the layout of the opportunity object for sales reps (Dynamic Layouts) (NEW)
-








Add a field to opportunity detail page
Add the custom object as related object

Add a report to the analytics page
Explore password save options
Run Geocode task
Set security for an OSC instance
Configure Contact/Calendar Sync
Verify changes in sandbox

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Practices: Basic Tasks on Oracle Voice (Take Home)
Practice 07A-3 (NEW) covers the following topics:


Configure Oracle Voice



View opportunities and notes



Create a note



Add a contact



List possible commands

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Sales Cloud for Outlook

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud for Outlook Topics
Get Oracle
Sales Cloud

Initial Setup

Learn Core
SFA + SPM

Learn about
Data
Shapes

Configure &
Customize
the
Application

Administer
Key Areas

Integrate
with Other
Systems

 Overview
 Key Capabilities
 What’s New in Release 9?
 Supported Platforms

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud for Outlook Overview
Search, Create and Manage Sales Data in Outlook
Opportunity

Account

Revenue Items

Lead

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud for Outlook
Key Capabilities – Prior to Release 9









Account, Opportunity and Lead data available
Calendar, Contact and Task data consolidated
Save customer emails to Oracle Sales Cloud
Access sales data while disconnected from network
Synchronize data between Oracle Sales Cloud and Outlook
Customization using Application Composer
Flag Customers and Contacts as favorites
Associate data in Outlook directly to records in Oracle Sales Cloud

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Oracle Sales Cloud for Outlook
Key Capabilities






Improved deployment and upgrades
Role-based configuration
Simulate synchronization filter results
Assign partner resources to opportunities and
leads
 Outlook contact matching
Oracle Sales
Cloud for Outlook
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Improved Deployment and Upgrades
 Install the Outlook client from the Outlook preferences page
 Install requires user’s login credentials only**
** Depends on how admin sets it up in the ini file

 Upgrade Outlook client automatically

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Role-Based Configuration
 Customize Outlook forms to

display different fields, sections
and child form views by user role
 Set up synchronization filters that

employ user roles to control data
synced to a client

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Simulate Synchronization Filter Results
 Simulate data sync from within Outlook using

configured synchronization filters to determine
data volume
 Report data sync metrics by object record

counts

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Assign Partner Resources
 Add partners as resources to opportunities and leads

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Outlook Contact Matching
 Match and merge duplicate contacts between Outlook and OSC
 Identify and resolve duplicates

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Outlook Demos
 Role-Based Customization

Configure a form-region for Sales Manager
̶ Configure a synchronization filter for Sales Manager
̶

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Oracle Sales Cloud for Outlook
Supported Platforms and Other Dependencies
Client platform support
 Outlook 2007 SP2, Outlook 2010, Outlook 2013
 Windows 7, Windows 8.1

 Other dependencies
 .NET Framework 4 or above on client machine
 Requires Outlook mail profile to be configured with:
̶ Microsoft Exchange service using Cached Exchange Mode (OST)**
̶ SMTP/POP3 service using personal folders (PST)
Note: IMAP is not supported
̶

** Does not require any additional Exchange permissions

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Coming Soon!
Oracle Sales Cloud for IBM Notes
 Integration using familiar user interface
 Synchronization of Contacts and Calendar
data from Oracle Sales Cloud
 Link Email, Contacts and Calendar records
to relevant Sales Cloud data (i.e. Account,
Opportunity, Lead)

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Additional Resources
Videos/Recorded Trainings for OSC for Outlook:
 Oracle Sales Cloud for Outlook (Reps Sell More with Integrated Email)
 Microsoft Outlook Extensibility in Oracle Sales Cloud webinar
 R8 Release Training

Additional Guides:
For more information on Outlook integration:

 Oracle Sales Cloud for Outlook Client - Release 9 (11.1.9.2) Upgrade Guide
̶ Review this guide if you are upgrading from OSC R8 to R9






Oracle Sales Cloud for Outlook - Deployment Guide
Extending Outlook Pages using Application Composer
Using Sales Guide: Overview of Oracle Sales Cloud for Outlook chapter
Implementing Sales: Define Outlook Integration

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |

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Analytics

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Oracle Confidential – Internal/Restricted/Highly Restricted

How do I work with Analytics within
Oracle Sales Cloud (OSC)?

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44

Analytics Feedback
Partners and Customers told us…
We would like to have the flexibility to view currency amount fields in BI reports.
There are times when the revenue fields need to be displayed in the entered
currency of the revenue lines, and other times in the user preferred currency,
without having to create multiple versions of the reports

We heard…
With R8, the currency amount fields can be viewed in the CRM currency

With R9…
In R9, the currency amount fields can also be viewed in the user preferred
currency, as well as in the original entered currency

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Feedback
Partners and Customers told us…
We would like to have the ability to centrally report on task, appointments,
including all customers interactions. Reporting on territories along with the
Account and Resources are also critical for us to validate and review the
assignment process.

We heard…
With R8, we provided the ability to report on Account which enabled the
creation of custom reports for account teams and their role

With R9…
In R9, we have introduced additional three new BI subject areas to cover the
reporting of Activities, and two subject areas to cover the reporting of Territory
association to Account Resources
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Topics
Get Oracle
Sales Cloud

Initial Setup

Learn Core
SFA + SPM

Learn about
Data
Shapes

Configure &
Customize
the
Application

Administer
Key Areas

Integrate
with Other
Systems

 Analytics – Key Highlights
 Analytics Overview – Components
 Analytics - Key Capabilities
 Analytics - What’s New
 Analytics – Use Case
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Role-based Perspective Of Sales Analytics
Role

Objective

How to achieve Objective

Sales Ops

• Provide insights to sales
management to maximize
sales effectiveness

• Easily create, modify and deliver custom reports and
dashboards

Sales Manager

• Gain visibility and
predictability into sales
pipeline and forecast

• Track updates to opportunities in real-time anytime,
anywhere

Sales Executive

• Understand business trends
to achieve financial goals

• Provide relevant information to increase
productivity, not just a tool for managers

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics – Key Highlights
 Executive Dashboards
 Opportunity and Forecast Trending
 Sales Rep Activity Management
 1-Click Analytics Access
 Consolidated View of Sales Performance

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Executive Dashboards
Manage Your Business with Enterprise grade Analytics




View 6 prebuilt real-time dashboards for executives to track
performance
Tailor dashboard to provide the right information for each
role



Increase sales velocity by helping the team to close deals
faster



Tracking stalled deals using the Push Counter



Drill down to detail report and take action using Oracle
Social Network

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

50

Opportunity and Forecast Trending
Accurately forecast your sales to build a sales plan

 Track forecast and opportunity changes up to 15
months
 Quick view of close date, sales stage and
revenue changes
 Compare forecast trends across forecast periods
 View forecast comparisons for each sales
member in your team
 Adjust opportunities to develop a more accurate
forecast

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51

Sales Rep Activity Management
Boost your sales team’s effectiveness to close more deals

 Track open tasks on opportunities
 Measure and plan sales representative activities
for key accounts
 Track sales activities by top opportunities
 Customize reports for your own unique business
processes

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

52

1-Click Analytics Access
Access all your reports and share analytical insights with team members






Email and share reports or save them as PDFs
Easy interface to search reports
Mark reports as favorites
Automatically access all reports created in Oracle
Business Intelligence

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

53

Consolidated View of Sales Performance
Opportunity-Quote-Order Reporting






Analyze opportunity conversions to
quotes and orders
Use data from multiple data sources
Have single view of data across all your
opportunities, quotes and orders
Track all customer touch points

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54

Analytics Overview
 Analytics functionality in Oracle Sales Cloud is built on standard Oracle

Business Intelligence (OBI) services and functionality
 Leverages common OBIEE components:
 Intermediate metadata layer
 BI Catalog
 BI Report Generation Tools
 Subject Areas
Pre-Packaged
Reports &
Dashboards

Embedded
Analytics

Self-Service
Query &
Reporting

BI common metadata

Sales Cloud Database

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Analytics Components
 Pre-packaged Reports
 Dashboard/Infolet
 Embedded Analytics
 Subject Area(s)

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Component - Pre-packaged Reports
Sample OOTB Reports: Opportunities and Leads
Opportunity Reports
 My Team’s Performance
 My Team’s Pipeline
 My Team’s Leadership Board
 My Performance
 My Pipeline
 Top Open Opportunities
 Sales Performance Trend
 Sales Stages by Age

Lead Reports
 Team’s Leads
 My Leads by Age
 My Open Leads by Source
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

57

Analytics Component - Pre-packaged Reports
Additional Sample OOTB Reports: Forecast and Partners
Forecast Reports
 Forecast vs. Quota
 Team Forecast vs. Team Open Pipeline

Partner Reports
 My Forecast vs. My Open Pipeline
 Partner Performance
 Open Pipeline
 Partner Leadership Board
 Partner Win Rate

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

58

Analytics Components
 Pre-packaged Reports
 Dashboard/Infolet
 Embedded Analytics
 Subject Area(s)

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Component – Infolets
Configurable Infolets
 Build Infolets that display sales

performance
 Drill down capabilities gives

further insights into pipeline,
opportunity changes, team
performance and historical
trending
 Infolets can be configured for

Sales Executives, Managers and
Sales Reps

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

60

Analytics Components
 Pre-packaged Reports
 Dashboard/Infolet
 Embedded Analytics
 Subject Area(s)

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Component - Embedded Analytics (Simplified UI)
 Display standard or custom
reports in list view pages where
the sales team needs them most
 Embed actionable reports on the
list view and detail pages for
Leads, Opportunities, Accounts
and Contacts

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62

Analytics Components
 Pre-packaged Reports
 Dashboard/Infolet
 Embedded Analytics
 Subject Area(s)

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Component – Subject Area(s)
 Oracle Sales Cloud analyses and reports are built on BI Subject Areas

 Are sets of related information with a common business purpose
 Are designed to identify a set of relevant and related data upon
which to build an analysis or report
This report 7.

7 is based on this
subject area

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64

Analytics Component – Subject Area(s)
 A Subject Area consists of a set of folders

 Each folder contains multiple columns that represent attributes that
describe the entities in the subject area
 Reports are defined in terms of columns in the subject area

Entities in the
subject area
Subject
area
Attributes of the
Employee entity

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65

Analytics Component – Subject Area(s)
Dimension Folders
 Contains specifications of the

entities participating in an
analysis
 The entities are often referred

to as dimensions

Dimension
folder

 A separate dimension folder

appears for each entity in the
subject area

Dimensions

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66

Analytics Component – Subject Area(s)
Fact Folders
 Contains a list of quantitative

attributes that characterize the entities
̶

Depending on the context of the
report, a column in a fact folder can
be
 Fact – a value which is tied to a
single instance of a dimension Example:
Expected revenue for a revenue line item

 Measure – a value which has been
computed or aggregated over a set of
dimension instances
Example: Total expected revenue for all
opportunities

Fact folder

Columns
in a fact
folder

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

67

Analytics Component – Subject Area(s)
Benefits:
 Serve as logical representations of sales cloud data
 Are independent of the source of the data
̶ Can originate in the transactional or historical repositories
 Are independent of the underlying storage schemas
̶ Shield the report and analytics developers from having to understand the
physical schemas

Subject Area Documentation:
http://www.oracle.com/technetwork/documentation/otbi-2225435.html

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

68

Analytics – Key Capabilities
 BI Extensibility
Custom Fields
̶ Custom Subject Areas
̶

 Building Cross-Area Joins

 Infolet Configuration
 Historical Trending

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69

Analytics – Key Capabilities
 BI Extensibility
Custom Fields
̶ Custom Subject Areas
̶

 Building Cross-Area Joins

 Infolet Configuration
 Historical Trending

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70

Analytics – Key Capabilities
BI Extensibility: Custom Fields

“Customer Type” is a custom field

Custom Field:
“Customer Type”
is available when
creating a report

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71

Analytics – Key Capabilities
BI Extensibility: Custom Subject Areas

 Are subject areas that are created by CRM
administrators to allow reporting and analyses on
custom objects
 Are created using Oracle Application Composer
 Are published to the BI Catalog

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Analytics – Key Capabilities
BI Extensibility: Custom Subject Areas
 Custom subject areas created
using Oracle Application
Composer include:
̶ A dimension folder for the
custom object
 Serves as the focus for the subject
area

̶ A dimension folder for each
child and related object
̶ A single fact folder containing all
the measures

Fact
folder
Custom
object

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Analytics – Key Capabilities
BI Extensibility: Custom Subject Areas
Why Use Custom Subject Areas?
 Tailor reporting capabilities by including the objects,
child objects, fields and metrics you need
 Common use cases for creating CSA’s:

I’ve created a custom top level object and want to
use it as the primary object of a subject area

I’ve created a custom child object and I want to
include it in my reports

I’ve added DCL type of custom attributes to a
standard object and I want to report on them

I want to report on some measures that are not
provided out of the box

OOTB

Custom

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics – Key Capabilities
BI Extensibility: Custom Subject Areas
Creating a Custom Subject Area
1.
2.
3.
4.
5.
6.
7.
8.

Identify the primary object
Add child objects
Select the fields
If necessary, apply date leveling
Specify security
Review the subject area
Publish the subject area
Examine the subject area

Lab: Illustrates how to create a Custom Subject Area

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Analytics – Key Capabilities
 BI Extensibility
Custom Fields
̶ Custom Subject Areas
̶

 Building Cross-Area Joins

 Infolet Configuration
 Historical Trending

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Analytics – Key Capabilities
Building Cross Area Joins
 What is a Cross Subject Area Report?
A report that combines data from more than one subject area
 Queries to build Cross Subject Area reports are classified into 3 broad
categories:

̶

̶

̶

Combining queries from multiple subject areas – reviewed in class
Using a ‘Set Operation’ (Union or Union All, for example) to combine more than
one result set from same or different subject areas – refer to (MOS ID 1601082.1)
Combining logical SQL using the Advance tab – refer to (MOS ID 1601082.1)

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Analytics – Key Capabilities
Building Cross Area Joins
 Combining queries from multiple subject areas (using Common Dimensions)
Example: Retrieve
̶ # of Opportunities
̶ # of Opportunity Revenue Lines
̶ # of Leads
̶ # of Interactions by Customer
Subject Areas Used
 Marketing – CRM Leads
 Sales – CRM Pipeline
 Sales – CRM Sales Activity

Common Dimensions
Across Subject Areas
 Customer

Measures to be retrieved
 # of Leads
 # of Opportunity Revenue
Lines
 # of Opportunities
 # of Activities

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Analytics – Key Capabilities
Building Cross Area Joins
 Combining queries from multiple subject areas (using Common Dimensions)
Criteria:

Results:

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Analytics – Key Capabilities
Building Cross Area Joins
 Combining queries from multiple subject areas (using Local & Common
Dimensions)
Example: Retrieve
̶ Opportunity Line Revenue
̶ # of Activities by Customer

Subject Areas Used
 Sales – CRM Pipeline
 Sales – CRM Sales Activity

Common Dimensions
Across Subject Areas
 Customer

Measures to be retrieved
 # of Activities

Local Dimensions

 Opportunity Line Revenue

 Sales – CRM Pipeline . Competitor
 Sales – CRM Sales Activity . Activity

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Analytics – Key Capabilities
Building Cross Area Joins
 Combining queries from multiple subject areas (using Local & Common Dimensions)
Criteria:

Results:

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Best Practices: Cross-Subject Area Joins


If all the metrics and attributes needed for the report are available in a single
subject area, use that subject area only and do not create a cross subject area
query



When joining 2 subject areas in a report, make sure at least one attribute from a
common dimension is used in the report



When using common dimensions always pick attributes from the common
dimension from a single subject area



Always include a measure from each subject area that is being used in the report
(This is required)



When using common and local dimensions, please set
SET VARIABLE ENABLE_DIMENSIONALITY = 1; in the Advanced SQL tab

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Analytics Overview – Key Capabilities
Building Cross Area Joins

Other alternative ways to build Cross Subject Area Joins:
 Using a ‘Set Operation’ (Union or Union All, for example) to combine more
than one result set from same or different subject areas
 Combining logical SQL using the Advance tab
Refer to MOS article:
Creating Cross-Subject Area Reports Using BI Answers (MOS ID
1601082.1)

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Analytics – Key Capabilities
 BI Extensibility
Custom Fields
 Custom Subject Areas


 Building Cross-Area Joins

 Infolet Configuration
 Historical Trending

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Analytics – Key Capabilities
(Infolet Configuration)
 Your Dashboard comes with 6

Infolets installed by default
 Infolets are based on your role within

the organization
̶ For Sales Reps, the Infolets show

individual performance and lead
details
̶ For Sales Managers, the Infolets

are more focused on team
performance
 You can also customize Infolets

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Analytics – Key Capabilities
(Infolet Configuration)
Customizing an Infolet:
 Only a Sales Administrator can customize (add, edit, remove) an Infolet
 You can add Infolets to the dashboard as long as there are no more than 6

Infolets
 If 6 Infolets are already there, you will need to remove an existing Infolet to

create space for a new one

Lab: Illustrates how to customize an Infolet
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86

Analytics – Key Capabilities
 BI Extensibility
Custom Fields
̶ Custom Subject Areas
̶

 Building Cross-Area Joins

 Infolet Configuration
 Historical Trending

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Analytics Overview – Key Capabilities
Historical Trending

 Historical Opportunity Trending
̶ Create custom reports to track historical progression of opportunities
̶ Display variances and comparisons between time periods
̶ Analyze revenue by product, resource or territory

 Historical Forecast Trending
̶ Analyze forecast trends and compare to pipeline, won revenue and quota
̶ Forecast metrics remain historically consistent and accurate across
forecasting periods even if product or territory hierarchies change

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Analytics Overview – Key Capabilities
Historical Opportunity Trending
 Specify the time and date to capture a snapshot of the opportunity and revenue
to report on in any future time frame
̶ Point to Note: Schedule the creation of snapshots after salespersons have entered all
opportunity information, or when there is less business traffic

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Analytics Overview – Key Capabilities
Historical Opportunity Trending

 Schedule “Generate Sales Historical Snapshots” job

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Analytics Overview – Key Capabilities
Historical Opportunity Trending

 Verify success of “Generate Sales Historical Snapshots” job

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Analytics Overview – Key Capabilities
Historical Opportunity Trending
 Create Historical Opportunity Trending Report
̶ Similar to creating any other report

Lab: Illustrates how to create an Historical Opportunity Trending Report
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92

Analytics Overview – Key Capabilities
Historical Opportunity Trending
 Create Historical Opportunity Trending Report**
Result Set

*** This is covered in the lab
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93

Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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94

Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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What’s New - Pre-packaged Reports
Activities
For Sales Reps
 Top Accounts by My Activities
 My Open Tasks
For Sales Managers
 My Team’s Activities
 Top Accounts by My Team’s Activities
 My Team’s Task on Open Opportunities

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What’s New - Pre-packaged Reports
Lead Management

Lead Management Reports
 Lead Trending
 Leads By Age
 Leads By Source

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What’s New - Pre-packaged Reports
Forecast Reporting

Forecast Reports
 Forecast Overview
 Forecast v/s Quota

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98

Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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What’s New - Additional Subject Areas
Create Activity Reports
Enhanced Sales Activity BI subject areas to
provide the ability to create reports on
Activities by the associated accounts, leads
and opportunities
 Sales – CRM Sales Activity Subject Area
 Sales – CRM Activity Contact
 Sales – CRM Activity Resource

Note: As activities move to the new, consolidated activity model, your activity data will be preserved for reporting
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What’s New - Additional Subject Areas
Create Territory based Reports
New BI subject area which allows reporting on
the accounts and resources on each of the
territories
 Sales – CRM Territory Resource
 Sales – CRM Account Territory

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Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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What’s New – Intuitive Report Center
Central location to gain visibility
The new, intuitive report center offers a
central location to gain insight and view
analytics in Oracle Sales Cloud. You can
easily:
Change views to see analytics in list or chart
views
 Find reports using advanced search functions
 Share reports with team members via email
 Mark reports as favorites

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Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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What’s New – Data Visibility
Granular Data Visibility For Accounts

 Get more focused insight into your accounts
with reports that show only the accounts you
own instead of the entire list of accounts you
can see
 Using saved queries, you can filter data for a
specific part of your organization, a specific
territory or the records you own.

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Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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106

What’s New – User Preferred Currency
View Opportunity Reports in your Preferred Currency
 Provides users the ability to report on
opportunity revenues in either the corporate or
the user preferred currency
 Two User Preferred Currency options are
available – simple and advanced. The options
differ in the way the exchange rate is selected
̶ Simple: The simple option uses the current
exchange rate
̶ Advanced: The advanced option uses a more
precise exchange rate based on the close date
of an opportunity

 User can select the different options from BI
user account page (depicted on the right)

Lab: Illustrates how User Preferred Currency is utilized
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What’s New – User Preferred Currency
View Opportunity Reports in your Preferred Currency
Example Scenario:
Set up:
- Corporate Currency is USD
- Reports should be displayed in Euros (i.e. User preferred currency is set to EUR)
- To keep it simple, each opportunity consists of a single revenue line.
So, Closed Date here refers to the Actual Closed Date on the revenue line.
- Revenue line was captured in INR (Indian Rupee)
Exchange rates: Today‘s date: July 31, 2104
Jan 31st, 2014 rate: USD->EUR = 0.75011
Jan 31st, 2014 rate: INR->EUR = 0.01050
Jan 31st, 2014 rate: INR->USD = 0.01401

Mar 31st, 2014 rate: USD->EUR = 0.75013
Mar 31st, 2014 rate: INR->EUR = 0.01052
Mar 31st, 2014 rate: INR->USD = 0.01403

Jul 31st, 2014 rate: USD->EUR = 0.75017
Jul 31st, 2014 rate: INR->EUR = 0.01055
Jul 31st, 2014 rate: INR->USD = 0.01407

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What’s New – User Preferred Currency
View Opportunity Reports in your Preferred Currency
Example Scenario:
1) Opportunity 1 (Status = 'Closed')
- Close Date: Jan 31st, 2014
- Opportunity Value: INR 1M
- Exchange Rate saved on transactional record: INR->USD 0.01401
2) Opportunity 2 (Status = 'Closed')
- Close Date: March 31st, 2014
- Opportunity Value: INR 1M
- Exchange Rate saved on transactional record: INR->USD 0.01403
3) Opportunity 3 (Status = 'Open')
- Close Date: Blank
- Opportunity Value: INR 1M
- Exchange Rate saved on transactional record is based on the last time the opportunity is updated,
i.e. today: INR->USD 0.01407
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What’s New – User Preferred Currency
View Opportunity Reports in your Preferred Currency
Example Scenario:
Option selected: User Preferred Currency using Simple Currency Management
In the above case if I create, and more importantly view, the report today, the
Exchange Rate saved on
opportunity value for:
transactional record
Opportunity 1 will be EUR 10,517 i.e. 1M x 0.01401 x 0.75017
Opportunity 2 will be EUR 10,532 i.e. 1M x 0.01403 x 0.75017
Opportunity 3 will be EUR 10,562 i.e. 1M x 0.01407 x 0.75017

Exchange rate from USD to
EUR on July 31st

Note: This option relies on the rate saved on the transaction and today's flat rate
between the Corporate and User Preferred Currency.
This option is faster, because BI does not have to look up the rate for each transaction.
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110

What’s New – User Preferred Currency
View Opportunity Reports in your Preferred Currency
Example Scenario:
Option selected: User Preferred Currency using Advanced Currency Management
In the above case if I create, and more importantly view, the report today, the
Exchange Rate saved on the date
opportunity value for:
of the transaction
Opportunity 1 will be EUR 10,500 i.e. 1M * 0.01050
Opportunity 2 will be EUR 10,520 i.e. 1M * 0.01052
Opportunity 3 will be EUR 10,550 i.e. 1M * 0.01055
Note: This option does not rely on the rate saved on the transaction. Instead it looks up
the rate between the INR and EUR for the specific date that applies to the transaction.
So even though, only one conversion hop takes place, the actual lookup for each record
would mean sluggish report response time.
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111

Analytics – What’s New


New Pre-built Reports
̶ Activities

̶ Lead Management
̶ Forecast Reporting


Additional Subject Areas

 Intuitive Report Center
 Granular Data Visibility For Accounts
 User Preferred Currency
 Multiple Child Objects For Custom Subject Areas
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112

What’s New – Multiple Child Objects
Multiple Child Objects for Custom Subject Areas
 Include multiple child objects when you create
a custom analytics subject area
 For example, you can create a custom
subject area with
̶ Opportunity as the primary object
̶ Then add as many children as you need,
̶ such as:
 Opportunity Revenue Object,
 Opportunity Contact Object,
 Opportunity Reference Object

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113

Analytics - Use Case

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Analytics – Use Case
Set up:
 ABC Corp has started to use OSC to track revenue data by their customers.
 Customers are categorized by business segment
 Customer sales histories are available from ABC Corp legacy system

Requirement:
 ABC Corp management holds a weekly meeting where the team needs
to view current sales revenue and compare that to the sales histories by
customer and by segment.

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115

Analytics – Use Case
Tying BI and Extensibility concepts together


Create a custom field on Account to represent Segment



Create a custom child object of Account to record Sales History
(Sales Date, Amount)



Generate a Custom Subject Area to include
̶
̶

Account
Sales History

Extensibility

Custom Subject Area

 Build a report in CRM Pipeline to show current Sales by Customer by Segment

BI: Utilizing Subject Areas

 Build a report using the new CSA to show Sales History by Customer
 Build a combined report to show Current and Historical Sales History

BI: Cross Area Joins

Areas of focus for this use case

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Analytics – Use Case
Build a report using CRM Pipeline to show current Sales by Customer by Segment

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117

Analytics – Use Case
Build a report using CRM Pipeline to show current Sales by Customer by Segment

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118

Analytics – Use Case
Build a report using CSA to show Sales History By Customer

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119

Analytics – Use Case
Build a report using CSA to show Sales History By Customer

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120

Analytics – Use Case
Combining results from multiple Subject Areas

Using the “UNION” operation to combine the results from the 2 reports

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Analytics – Use Case
Combining the results

Using the “UNION” operation to combine the results from the 2 reports
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122

Analytics – Use Case
Combined Report

Combined report to show Current and Historical Sales History

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123

Analytics Features –
Coming Shortly

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Analytics Features – Coming Shortly
Channel Sales Manager Dashboard
 Quickly glean Sales and Partner activity
information from a dashboard. The
dashboard includes key performance
indicators for:
̶ Quarterly sales
̶ Top opportunities
̶ Pipeline
̶ Partner Performance
̶ Stalled Opportunities
̶ Lead Distributions

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125

CX Reporting using OTBI-Enterprise

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OTBI-Enterprise for CX Reporting
Build reports and analysis using multiple data sources

Oracle SaaS Cloud
Salesforce.com, Microsoft Dynamics

Sales

3rd Party Data Sources

Service

Oracle On-Premise Data
OTBI Enterprise CX

Marketing

Oracle CX Cloud

Financials, ERP, Siebel, EBS, etc.

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127

Oracle BI Applications & Tools
One Solution Foundation Delivers All Analytical Needs
OTBI Standard
Operational Reporting

OTBI Enterprise for CX
Advanced Analytics

Real-Time Operational CRM Reporting

Advanced Managerial Analytics

Key Benefits
• Insight into the real-time state of
the business
• Meets core reporting needs






Focus & Capabilities
Real-time operational reporting
Transactional reporting
Straightforward metrics and
KPI’s
Designed to report on a single
source of data (e.g. Sales
Cloud)

OT
BI

OTB
I-E

Key Benefits
• Extends insights with multi-sourced,
cross-pillar, integrated analyses
• Deeper, broader, faster insights for
improved decision-making







Focus & Capabilities
Cross-source analyses across Oracle
applications (CX, HCM, ERP, more)
Long-term historical trending
Predictive analytics
Extend insights with non-Oracle data
Optimized for processing-intensive
analyses leveraging data warehouse

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128

Analytics - Key Takeaways

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129

Analytics - Key Takeaways
 Manage your business with Executive Dashboards
 Track forecast and pipeline changes using historical data up to 15 months
 Boost your sales effectiveness with Sales Rep Activity Management
 Provide greater visibility with real-time embedded analytics and 1-Click Access
 Interactive sales performance visualization with Oracle Mobilytics
 Extend Oracle Sales Cloud Partner ecosystem to provide additional capabilities

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130

Additional Resources
 For more information on reporting and analytics functionality, link to:
http://docs.oracle.com/cloud/latest/salescs_gs/salescs_report.htm
 Resource Center for BI Reports, access document ID (MOS ID
1624768.1) on support.oracle.com
 Using Business Intelligence Publisher Reports to Query Oracle Sales
Cloud Transactional Tables, access document ID (MOS ID 1603630.1)
on support.oracle.com
 Oracle Sales Cloud Business Intelligence (BI) Variables, access
document ID (MOS ID 1900513.1) on support.oracle.com

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Analytics Demo
 Launch BI Answers
 Create a report using Subject Area “CRM – Sales Pipeline” –

define a filter
 Embed the report created above in SUI

Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle Confidential – Internal/Restricted/Highly Restricted

Practice: Oracle Sales Cloud Analytics
 Practice 07B covers the following:
 Generating a Report
 Examining Dashboards/Infolets
 Add an Infolet to the Dashboard Tab
 Embedding Analytics in Simplified UI
 Creating a Custom Report
 Exploring Historical Trending
 Creating Custom Subject Areas
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Practice (contd): Oracle Sales Cloud Analytics
 Practice 07B covers the following:
 Navigating from a report to another report
 Navigating from a Report to an Object Page
 Adjusting Report Currency
 Scheduling a Report
 Creating Custom Activity Reports
 Building Cross-Subject Area Joins

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134

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