Pharmacy

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Flight of Pharma retail from unorganised to organised Tags: retail retail,, Indian pharmacy retail, retail, Guardian Pharmacy, Pharmacy, Reliance Reliance,, Apollo Pharmacy, Pharmacy, Life

Spring,, Viva Spring Viva,, MedPlus MedPlus,, LifeKen LifeKen   ! Rita G "hauhan # "hauhan # $ovem%er &', '&(' # comments comments )  ) ** + #

Pharma retail is taking organised route in India, with the emergence of large number of organised players that are expanding via franchising. re these organised players going to change the face of Indian pharmacy retail! "ead on to explore.

ith the emergence of several organised pharmacy retail chains, this sector has -itnessed tremendous gro-th of franchise %usiness opportunities for interested investors. /-nership of pharmacy franchise can %e an ideal choice for those -ho -ould li0e to partner -ith recognised %rand name. 1o-ever, the 0ey to success of this %usiness include the %rand name of the product, service, image and professional methods to satisfy a consumer. oth domestic and foreign pharma players have fair share in Indian pharma mar0et. #arket overview 

 As per report %y All India /rganisation of "hemists and 2ruggists )AI/"2+, the Indian In dian pharmaceutical mar0et posted annual sales of Rs *3.45 %illion in fiscal '&((6'&('. 7here are appro8imately 9&&,&&& pharma retail outlets, out of these only '& to 3& per cent is from all the organised retail companies and rest is dominated %y traditional:local chemists. Modern pharmacy mar0et has seen a significant gro-th -ith large scale investments made %y Indian pharma companies in the past fe- years. hereas the recent govt decision to li%eralise foreign direct investment );2I+ in the retail sector -ill open doors for many international players to set up pharmacy retail chains via different %usiness models including franchising. 7here are plenty of opportunities for the pharmacy players to gro- in Indian mar0et. $rowth drivers 

Indian pharma industry is sho-ing a strong up-ard tra<ectory. As per estimates, presently the Indian pharmaceutical mar0et is =S > (( %illion and it is e8pected to touch =S > 9? %illion )in sales+ %y '&'&. 7his gro-th has %een fuelled %y increase in the average income levels, changing

 

disease profiles to-ards chronic disorders and raising a-areness for healthcare. 7he pharma retailers are see0ing e8pansion of their ur%an net-or0 and rural penetration.  Attractive margins and discounts provided to consumers and an d the value proposition offered %y supermar0ets and malls are driving the gro-th of organised pharmacy retail chains in the country. Pharma sector gets more organised  

 At present Indian pharma sector is relatively unorganised. unor ganised. ith entry of %randed pharma retail chains the industry is e8pected to get more and more organised in the future. At present, there are a fe- %ig players such as Guardian Lifecare@s )Guardian Pharmacy+, Ran%a8y@s );ortis+, Reliance Retail@s )Reliance 1ealth and Pharma+, Apollo 1ospitals Group@s )Apollo Pharmacy+, ydus "adilla@s )2ial for 1ealth+, Morepan@s )Life Spring+, Surya Pharmaceutical )Viva+, Lifetime 1ealthcare@s )LifeKen+, MedPlus -ho dominate the organised pharmacy retailing. %ey players in pharma franchising  

Some of the a%ove mentioned companies have opted for franchise %usiness model for retailing their products. As these %rands continue to e8pand their retail presence across India via franchising, they loo0 for competent franchise partners for the same. /ffering e8cellent %usiness opportunities for interested investors, these %rands are ensuring high degree customer and franchisee satisfaction.  Apollo Pharmacy  

 A su%sidiary of Apollo Apollo 1ospitals Bnterprises Ltd is India@s first and largest %randed pharmacy pharm acy net-or0, -ith over(*&& store across India. It is accredited -ith International Cuality "ertification.  An Apollo pharmacy franchisee -ho fulfils all the financial reDuirements and other Dualifications as per the company@s franchisee Dualification criteria can e8pect ample training and support that -ill provide complete 0no- ho- of pharmacy retail %usiness. Fortis Healthworld  

7his Pharmacy chain is promoted %y pharma player Ran%a8y. It operates %oth company o-ned stores as -ell as franchisee o-ned stores. "urrently the company is planning to set up more than 5&& stores across the country %y the end of this year. 7he potential franchisee -ill need an area of a%out *&& sD ft along -ith an investment of more than Rs *& la0h for each outlet. A franchisee can also avail added services li0e diagnostic facilities, free home delivery services, healthcare products etc -ith additional investment. MedPlus Health Services 

MedPlus health Services operates a chain of retail pharmacies has more than 5E& pharmacies throughout India. It offers an e8cellent opportunity for entrepreneurs -ho are loo0ing for a lo-6 cost franchise %usiness. "urrently, the company is see0ing franchisees in the tier III and tier IV to-ns across India. 7hulasi Pharmacies

 

7hulasi Pharmacies, started in the year '&&( presently has '5 %ranches, including franchised stores, in several cities across southern India. It aims to %ecome the mar0et leader in southern India %y '&(* and a nation-ide pharmacy chain %y '&'&. 98.4 Pharmacy  

It is a %rand of Glo%al 1ealthline and operates in 2elhi :$"R region. ith franchise model in place, it e8pects to have as many as 3&&6?&& stores %y '&(?. Viva Pharmacy  

/-ned %y Surya Pharma, Viva Pharmacy entered the organised retail space in the healthcare domain through a chain of chemist stores under the %rand name Viva. Initially the company opened company o-ned stores, no- it is e8tending the net-or0 through franchisee o-ned model. Future scope 

7he Indian pharma retail mar0et is considered significantly %ig mar0et %ut still it has tremendous scope to gro- in the future. "urrently, there are only '&63& percent organised pharmacy retail chains in India and most of them e8ist in the ur%an areas. 7here is still a -ide gap %et-een demand andfor supply of pharma products, especially in tier II and rural areas. 7hus, provides huge scope pharmacy retailers to e8pand their distri%ution channels across the itlength and a %readth of the country, to ra0e in more profits. 6 See more atF  atF httpF::---.franchiseindia.com:articles:franchise6insights:franchise6trends:;light6 of6Pharma6retail6from6unorganised6to6organised6*5E:sthash.Aoy39y1v.dpuf 

https://en.wikipedia.org/wiki/Online_pharmacies_in_India https://en.wikipedia.org/wiki/Pharmaceutical_industry_in_India http://www.pci.nic.in/

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