Proposal Yale I

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SPONSORSHIP
PROPOSAL

Behavioral Economics, Marketing and
Finance
March 2nd − 6th, 2015
New Haven, Connecticut, USA
University of Yale

“The only real security that a man will
have in this world is a reserve of
knowledge, experience, and ability.”

Henry Ford

“The man who ask a question is a fool for
a minute, the man who does not is a fool
for life.”

Confucius
1

CONTENTS
I.
II.
III.
IV.
V.
VI.

BACKGROUND
ACTIVITY TARGET
APPLICANTS
EVENT’S RUNDOWN
BUDGETS
FINAL WORDS

I. BACKGROUND
2

Today's global business environment is more tightly
connected than ever before. Goods and information
travel rapidly across borders. Many organizations,
from NGOs to multinational corporations, run
operations in more than a hundred countries.
Nonetheless, local, national, and regional context still
matters. Factors such as the varying roles
governments play in the economy, different legal
systems, cultural preferences, and approaches to
diversity, affect how businesses compete in different
terrains.
In order to succeed, enterprises need leaders who
understand how markets and organizations work in
these increasingly diverse and complex contexts and
who can move supplely from a global perspective to
specific understanding. Leaders need to be able to call
on expertise and resources from all parts of the globe
and all sectors of society, and not assume that any
one organization or perspective has the final answer.
Leaders need to look to the horizon to spot emerging
global powers and rapidly developing opportunities at
the edges of the economy.
The Global Network for Advanced Management
creates an organizational structure that can thrive in
this developing environment. It connects each
member school with diverse regions, countries, and
cultures, and economies in different phases of
3

development. The network facilitates interaction, but
leaves the development of an agenda to the
participating schools.

II. ACTIVITY TARGET
The fundamental targets motivating participation in
GNAM are:
 Knowing what are the new areas of economic
power and growth in the global economy.
 Knowing what areas of economic power and
growth are on the horizon.
 Knowing what leadership
enterprises in the future.

challenges

face

 Understand how can top talent from the broad
horizons of a flatter global economy be accessed,
developed, and connected.
 Understand how can, a broad set of business
schools work together to address these leadership
challenges and enhance leadership development
around the globe.

4

III. APPLICANTS
1. Satrio Bantarpraci (24 years old)

Master of Management (Student), in Finance,
Faculty of Economics, University of Indonesia
Satrio hold a Bachelor degree in Nutrition Science from
University of Indonesia in 2012.

2. Zainul Fikri (23 years old)

Master of Management (Student), in Marketing,
Faculty of Economics, University of Indonesia
Zainul hold a Bachelor degree in Fiscal Administration
Science from University of Indonesia in 2013.

IV.

EVENTS & RUNDOWN
5

The topic of the seminar is “From Madison Avenue to Wall
Street - Everything you need to know about Behavioral
Economics.”
There is a growing recognition that consumers, managers,
employees, investors and others behave in ways that
violate our assumptions about rational behavior. Effective
leaders take these behavioral tendencies into account.
This module will explore various types of behavioral
tendencies and their consequences for management.
Topics may include: how to approach complex situations,
behavioral economics, behavioral finance, consumer
behavior, negotiation and other relevant managerial
situations.
The event took place at Yale School of Management.

Address: 165 Whitney Avenue, New Haven, CT
Classes will take place starting Monday, March 2 nd at
8:30AM until Friday, March 6th 2015 at 3:00PM.
Participants suggested arriving on Saturday, February 28 th
2015 at the latest and anticipate the participation for the
entire week.

6

The rundown of events shown in table below:
Global Network Week March 2nd – 6th, 2015 Yale SOM
**Tentative Schedule**

SUN
8:00 - 8:15
8:15 - 8:30
8:30 - 8:45
8:45 - 9:00
9:00 - 9:15
9:15-9:30
9:30-9:45
9:45-10:00
10:00-10:15
10:15-10:30
10:30-10:45
10:45-11:00
11:00-11:15
11:15-11:30
11:30-11:45
11:45-12:00
12:00-12:15
12:15-12:30
12:30-12:45
12:45-1:00
1:00-1:15
1:15-1:30
1:30-1:45
1:45-2:00
2:00-2:15
2:15-2:30
2:30-2:45
2:45-3:00
3:00-3:15
3:15-3:30
3:30-3:45
3:45-4:00
4:00-4:15
4:15-4:30

MON

TUE

Breakfast
&
Registration

Breakfast
&
Daily Review

Welcome

Session 1
William
Goetzmann
Real Estate
(10:00-11:30)

Students
Arrive
to
New
Haven

WED

THU
Breakfast
&
Daily Review

Session 7
Heather Tookes
Convertible
Final
Arbitrage
Presentation
(9:00-10:30)
Prep

Session 4
Geert
Rouwenhorst
Commodities
(9:00-10:30)
Break

Break

Session 5
Andrew
Metrick
Private Equity
(10:45-12:15)

Session 8
Heather Tookes
Convertible
Arbitrage
(10:45-12:15)

Lunch

FRI

Field
Day

Lunch
Lunch

Session 2
Session 6
William
Andrew
Goetzmann
Metrick
Real Estate Private Equity
(1:15-2:45)
(1:15-2:45)

Lunch

Session 9
Nicholas
Barberis
Behavioral
Finance
(1:15-2:45)
Break

Break
Session 3
Geert
Social Event
Rouwenhorst
Commodities
(3:00-4:30)

V. BUDGETS
7

Session 10
Nicholas
Barberis
Behavioral
Finance
(3:00-4:30)

Final
Presentations

THE BUDGET PREPARATION FOR THE GNAM WEEK AT
YALE SCHOOL OF MANAGEMENT, NEW HAVEN,
CONNECTICUT, USA
FOR MARCH 2nd – 6th 2015
N
o
1

2

3

4

Budget Preparation
Transport
Ticket (2 ways)
Airport Shuttle (2
ways)
Accommodation
129 per day x 9
days
Living Cost
113 per day x 9
days
Administration Cost
US Visa
Total cost per
person
Total cost for 2
person
USD - IDR Exhange
Rates

Total Cost

Amounts
$1,533.00
$200.00

Description
Delta Airlines http://www.delta.com
GoShuttle http://www.2theairport.com

$1,161.00

Courtyard by Mariott
http://www.marriott.com

$1,017.00

http://www.bestplaces.net

$160.00

http://www.ustraveldocs.com

$4,071.00
$8,142.00
Rp12,397.05
Rp100,936,78
1.10

8

http://www.xe.com Dec 24th,2014
Total amounts for 2 person in IDR

VI. FINAL WORDS
Hence, this proposal arranged as our
request for sponsors to aid our
financial needs. We are very grateful
for any financial support and we
would be willing to support and
participate
in
advancing
our
country’s economy in the future. We
would like to express our sincere
gratitude for all of your help and
support.

Contact Person:
Satrio Bantarpraci | 08567115006
[email protected]
Zainul Fikri | 081297975945
[email protected]
9

10

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