RESUME Elizabeth James

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ELIZABETH JAMES
310-310-5160 http://www.linkedin.com/in/jameselizabeth Digital Signage and Video Streaming Expert. Experienced in sales engineering, network operations and account management. Strong technical background balanced with the ability to help facilitate sales. Areas of Expertise Sales Engineering  Account Management  Software Demos & Group Trainings  Network Installation  Trade Shows  RFPs Professional Experience LEADS 360, INC 2012-Present Technical Client Success Manager  Serve Enterprise grade clients and works as their SME in specific technical and functional areas of Leads 360’s proprietary CRM software.  Onboard each assigned client by specifically identifying the required results needed by the user and architect user flows and best practices for each client, customizing the software based on type and size of business.  Constantly monitor customer results and proactively identify and implement application solutions and enhancements based on actual outcomes verses expected outcomes and redefine the parameters and filters set in place that would impact such discrepancies.  Lead training seminars for both new users and administrators covering the UI as well as the backend and all support options for all Leads 360 Enterprise customers.  Troubleshoot technical support issues and negotiate solutions for customer problems that may arise on a daily basis. This can range from everything including login credential resets to complex posting scripts, triggers and database bugs and errors. HAIVISION NETWORK VIDEO 2010-2012 Sales Engineer CoolSign SME  SME for Digital Signage. Provided technical expertise to sales team and channel partners by supporting pre and post-sales and network installation and network support for digital signage networks as well as video streaming though digital signage.  Managed the installation of large-scale digital signage networks for including Boeing, Citrix, State Farm Insurance, Westfield and Simon Malls and many other enterprise size companies, major universities, hospitals and government agencies.  Lead dozens of group training sessions nationwide and intimate web-demos targeted for clients and resellers for CoolSign Software, leaving them with a clear understanding of the capabilities of their CoolSign network. 50%-75% travel ACCESS 360 MEDIA, Venice, California  2009-2010 Manager of Media Operations and Client Services  Directed the conversion and installation of Simon Property Group to CoolSign’s digital operating system, including vendor signage selection, individual installation for 50+ components, system maintenance, and troubleshooting.  Strengthened and maintained ad network viability through the optimal scheduling and trafficking of client advertising using CoolSign software to effectively reach target markets via mall television networks and sports arenas. Crafted a high-impact, attention-grabbing ad network for Simon Property Group through an effective program schedule of advertisements and branding content for maximum client profitability as well as brand recognition and loyalty.  Executed and conceptualized SMS loyalty programs WAP pages, iPhone applications, promotional text blasts, and sweepstakes to implement retail client SMS programs for such mobile advertising clients as Mandee clothing stores. FUELCAST MEDIA INC., Santa Monica, California  2007-2009 Account Manager  Spearheaded the daily delivery of mobile campaigns, including ad insertions and modifications, for national clients Redbox and Carl’s Jr. through the use of TELentince and Scala Digital Signage software.  Supervised the design team in the development of eye-catching presentations of client services, programs and products.  Educated customer base about cutting edge advertising and tapped into mobile innovations for SMS loyalty programs, 3rd party ads, and such premium content as ringtones as part of over digital media campaign. Strategically evaluated and eliminated poorly performing locations, to increase profit margin. CREATIVE ENTERTAINMENT SERVICES, Burbank, California  2006-2007 Account Director.  Secured product placement deals for 20+ clients for various television shows, feature films, and alternative media outlets.  Matched client target markets and campaigns to applicable media resources, maximizing exposure of designated products and services as part of quarterly and annual placement goals and campaign objectives.  Engineered promotional alliance of multi-platform campaign sponsorships, in fulfillment of both client and studio agreements.  Managed a 5-person account management team, plus support staff, handling all aspects of their daily responsibilities including office schedules, travel, hiring and disciplinary issues. EDUCATION Bachelors of Arts in Cinema and Communications (Magna cum Laude) Columbia College, Hollywood/Tarzana, California

312 West 5th St.  Los Angeles, CA 90013  [email protected]  310-310-5160

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