Scott Redmond Resume v2

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SCOTT REDMOND
601 Van Ness Avenue, Suite E3613 • San Francisco, CA 94102 (Mobile) 510.868.2862 • [email protected]

EXECUTIVE PROFILE
Top-producing Business Development Executive with a 20+ year proven track record of effective leadership, strategic thinking and consistently increasing product awareness, market share, and profitability. Extensive experience creating and implementing solution-selling and vertical-selling programs that support field and channel sales organizations. Excel at partnering with all core business operations to significantly increase the company’s footprint, generate sustainable revenue and produce gains. Skilled at establishing operational excellence within diverse environments and translating conceptual models into specific growth strategies. Demonstrated history of implementing numerous large scale campaigns to millions of viewers aimed at increasing sales and raising brand awareness. Successfully strengthened customer relationships, while maintaining a focus on securing new business. Consistently raise the bar on operational efficiency delivering 20%+ performance improvements and ensuring that all team members exceed customer expectations. A strategic visionary with a clear sense of purpose and urgency when faced with diverse situational challenges during periods of both declining sales and rapid growth.

KEY QUALIFICATIONS
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Major Account Development & Project Management Conceptual Blockbusting Profitability Enhancement & Performance Systemic Process Improvement Optimization Inventive, Imaginative & Resourceful Solution Creator Cost-Benefit Analysis & Market Analysis Revitalizing Stagnant & Declining Sales Revenue Growth & Bottom-line Improvement Cost Reduction/Containment & Accounts Receivable Team-Building & Effective Leadership Business Development & Needs / Wants Assessment Launch Planning & Product Development Outstanding Public Speaker, Presenter & Media Development & Public Relations Representative

PROFESSIONAL EXPERIENCE
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Major Media Software Company – San Francisco EVP Business Development & Strategy (Oct. 2009-Present) For this global leader in digital media technology. Managed efforts for products that enable online publishers, creative agencies, media agencies & advertisers to create/manage rich media & advertising across multiple digital channels/devices. Manage sales and business development activity with various companies for the team in the US and worldwide. Designed and maintained the partnership strategy that will drive sales of the full range of products and services to publisher partners.

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Key Accomplishments Developed core relationships with IBM and top leaders to grow company. Ran all process to double staff and facility Co-developed oversubscribed fundraising effort Created all process improvement systems Developed go-to-market strategy Tripled income value proposition Production Development Group – San Francisco Business Development Consultant (Jan 2007-Sept 2009) Advise Fortune 2000 and Govt. 1000; formulate policies and business strategies; plan, direct, and coordinate operational activities at the highest level of management with the help of subordinate managers. Analyze operations to evaluate company performance and determine areas of cost reduction/program improvement. Ensure organizational objectives are achieved by reviewing financial statements and sales reports. Raise $3M+ funding cycles. Key Accomplishments: • Developed process reorganization plan for Monster, a major electronics company; reported to CEO • Planned successful new launch effort for major auto company • Act as public spokesperson for clients to regional & national media • Produced and managed wireless social networking start-up • Led marketing and Business Development for cloud computing DAM & ECM start-up; doubled size & funding • Drive innovation and lower costs, improve data analysis and meet account needs consistently • Create progressive, thriving environments by leading and developing technical and operational staff XP Systems – San Francisco, CA Program Executive (Mar 2007-Aug 2009) Developed programs and product systems for this technology company. Organized teams, suppliers and partners; produced prototyping and R&D development; created operations blueprints. Managed P&L, budget development, margin growth and forecasting. Ensured adherence to Standard Operating Procedures. Key Accomplishments: • Secured Forbes runner-up Most Promising Company commendation • Generated significant partner growth through exceptional service delivery, relationships with client stakeholders, and credibility in delivering technology products and services Personal Flight Systems – San Francisco, CA Program Executive (Nov 2005-Jan 2007) Supervised project teams; led program and product development. Delivered highly polished presentation skills to client executives and senior management. Built strong, lasting client relationships. Prioritized initiatives through strong decision making and handled difficult situational challenges. Key Accomplishments: • Earned patent which overcame NASA patent and solved commercialization logjam • Led successful multi-million dollar, multi-year groundbreaking projects Clever Homes – San Francisco, CA Program Executive (Jan 2003-Oct 2005) Spearheaded market research activities including identifying research needs, performing targeted background research, conducting business-to-business, consumer and competitive research and focus groups, directing trending and usability survey research as well as planning, designing and executing qualitative and quantitative research. Identified and developed new accounts; identified

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project requirements including performance, cost and regulatory compliance. Directed program design and roll-out; prospected and delivered local, regional and national projects. Key Accomplishments: • Established company as industry lead by conceptualizing and leveraging competitor-busting resources Created national NowHouse Green Building Project with City of San Francisco Developed project featured on Discovery Home Channel 13 episode A Limnia – San Francisco, CA Program Executive (May 2001- Jan 2003) Managed career development, training plans and appraisals for all direct reports. Supervised all team management; created successful business and technology strategies. Key Accomplishments: • Positioned company as industry leader with first-to-market solutions • Surpassed federal milestones by 50 percent by creating innovative technologies • Awarded grant by congressional action for energy technology product • Received Department of Defense’s Defense Advanced Research Projects Agency commendation • Granted Congressional commendation for energy storage invention • Effectively prioritized issues improving usability and functionality by developing and implementing a problem reporting and tracking system

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SCOTT REDMOND
601 Van Ness Avenue, Suite E3613 • San Francisco, CA 94102 (Mobile) 510.868.2862 • [email protected]

PROFESSIONAL EXPERIENCE (CONT…)

TSBN – San Francisco, CA Program Executive (Jan 1997- Apr 2001) Oversaw operations, strategy and integration. Developed business cases and launch-plan release schedules including feature set and price modeling. Supervised custom and syndicated research projects for launching new products. Successfully managed P&L, CRM and SEO. Developed segmentation analytics, cross-sell process. Acted as first point of contact between customers, company and suppliers. Key Accomplishments: • Led company transformation into new technology company via, acquisition, and new product development • Played key role in actualizing various industry-leading technologies • Re-engineered operations; leveraged best practices and re-designed ineffective policies after reviewing internal processes and completing cost-benefit analyses • Consolidated research efforts by integrating multiple development teams’ data RPI Technology – San Francisco, CA Program Executive (Feb 1994-Dec 1996) Supervised International research operations on three continents and worldwide sales forecasting. Trained and supervised research staff; compiled weekly research results based on call-out research, sales information and call-in requests. Managed concurrent development teams; piloted marketing research. Hired, trained and supervised staff. Demonstrated exceptional team leadership with ability to develop and deliver on a team's potential. Key Accomplishments: • Drove company from $0 to $7M+ in funding • Supervised creation of 19 industry firsts and 22 products • Improved system performance and developed new product features • Achieved significant market share increases against major competitors • Decreased spending by 35% through initiating spending priority changes based on marketing analysis

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EDUCATION
San Francisco State University B.A., Cultural Sociology / Media Minor, Product Development U.C. Berkeley & Stanford University Media / Marketing Program (Present) Computer Arts Institute 2-D/3-D CGI Studies

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PATENTS
Multiple, issued, first-to-market patents which later became industry standards

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